Author: Caroline L. Arnold
Publisher: Penguin
ISBN: 1101620250
Category : Self-Help
Languages : en
Pages : 262
Book Description
"The most useful guide to getting things done since Getting Things Done." --Adam Grant, author of Give and Take Learn how small behavioral changes can lead to major personal and professional self-improvement Whether trying to lose weight, save money, get organized, or advance on the job, we’re always setting goals and making resolutions, but rarely following through on them. According to longtime Wall Street technology strategist Caroline Arnold, the “big push” strategy of the New Year’s resolution is designed to fail, because it broadly pits our limited willpower stores against an autopilot of entrenched behaviors and attitudes that is far more powerful. To change ourselves permanently, we need to focus our self-control on precise behavioral targets and overwhelm them. Small Move, Big Change is Arnold’s guide to turning broad personal goals into meaningful and discrete behavioral changes that lead to permanent improvement. Providing scores of engaging real-world examples and new scientific findings, she shows us that while the traditional resolution promises rewards on a distant “someday,” microresolutions work because they reward us today by instantly altering our routines and, ultimately, ourselves.
Small Move, Big Change
Author: Caroline L. Arnold
Publisher: Penguin
ISBN: 1101620250
Category : Self-Help
Languages : en
Pages : 262
Book Description
"The most useful guide to getting things done since Getting Things Done." --Adam Grant, author of Give and Take Learn how small behavioral changes can lead to major personal and professional self-improvement Whether trying to lose weight, save money, get organized, or advance on the job, we’re always setting goals and making resolutions, but rarely following through on them. According to longtime Wall Street technology strategist Caroline Arnold, the “big push” strategy of the New Year’s resolution is designed to fail, because it broadly pits our limited willpower stores against an autopilot of entrenched behaviors and attitudes that is far more powerful. To change ourselves permanently, we need to focus our self-control on precise behavioral targets and overwhelm them. Small Move, Big Change is Arnold’s guide to turning broad personal goals into meaningful and discrete behavioral changes that lead to permanent improvement. Providing scores of engaging real-world examples and new scientific findings, she shows us that while the traditional resolution promises rewards on a distant “someday,” microresolutions work because they reward us today by instantly altering our routines and, ultimately, ourselves.
Publisher: Penguin
ISBN: 1101620250
Category : Self-Help
Languages : en
Pages : 262
Book Description
"The most useful guide to getting things done since Getting Things Done." --Adam Grant, author of Give and Take Learn how small behavioral changes can lead to major personal and professional self-improvement Whether trying to lose weight, save money, get organized, or advance on the job, we’re always setting goals and making resolutions, but rarely following through on them. According to longtime Wall Street technology strategist Caroline Arnold, the “big push” strategy of the New Year’s resolution is designed to fail, because it broadly pits our limited willpower stores against an autopilot of entrenched behaviors and attitudes that is far more powerful. To change ourselves permanently, we need to focus our self-control on precise behavioral targets and overwhelm them. Small Move, Big Change is Arnold’s guide to turning broad personal goals into meaningful and discrete behavioral changes that lead to permanent improvement. Providing scores of engaging real-world examples and new scientific findings, she shows us that while the traditional resolution promises rewards on a distant “someday,” microresolutions work because they reward us today by instantly altering our routines and, ultimately, ourselves.
Small Move, Big Change
Author: Caroline L. Arnold
Publisher: Penguin Books
ISBN: 0143126164
Category : Business & Economics
Languages : en
Pages : 274
Book Description
"First published in the United States of America by Viking Penguin, a member of Penguin Group (USA) LLC, 2014"--Title page verso.
Publisher: Penguin Books
ISBN: 0143126164
Category : Business & Economics
Languages : en
Pages : 274
Book Description
"First published in the United States of America by Viking Penguin, a member of Penguin Group (USA) LLC, 2014"--Title page verso.
Small Move, Big Change
Author: Caroline L. Arnold
Publisher: Penguin UK
ISBN: 0241286522
Category : Body, Mind & Spirit
Languages : en
Pages : 257
Book Description
Small, but smart: a Wall Street guru's secrets to making change that sticks. 'A rare self-improvement book that actually works' Adam Grant, bestselling author of Give and Take Every year, we're determined to achieve our goals: to lose weight, save money or get a promotion. But how often do we follow them through? Science - and real life - shows that this 'big push' strategy is ultimately designed to fail, with our limited willpower struggling against entrenched routines and autopilot behaviours. In Small Move, Big Change, Wall Street technology guru, Caroline Arnold, introduces micro-resolutions: simple and deceptively effective, they reward us with instant results that have huge, lasting effects that can help you revolutionise your: · Sleep · Fitness · Relationships · Organisation · Budgeting Packed full of real-world examples, this practical guide will help you spot the small moves that will bring the biggest change to your life.
Publisher: Penguin UK
ISBN: 0241286522
Category : Body, Mind & Spirit
Languages : en
Pages : 257
Book Description
Small, but smart: a Wall Street guru's secrets to making change that sticks. 'A rare self-improvement book that actually works' Adam Grant, bestselling author of Give and Take Every year, we're determined to achieve our goals: to lose weight, save money or get a promotion. But how often do we follow them through? Science - and real life - shows that this 'big push' strategy is ultimately designed to fail, with our limited willpower struggling against entrenched routines and autopilot behaviours. In Small Move, Big Change, Wall Street technology guru, Caroline Arnold, introduces micro-resolutions: simple and deceptively effective, they reward us with instant results that have huge, lasting effects that can help you revolutionise your: · Sleep · Fitness · Relationships · Organisation · Budgeting Packed full of real-world examples, this practical guide will help you spot the small moves that will bring the biggest change to your life.
Tiny Leaps, Big Changes
Author: Gregg Clunis
Publisher: Center Street
ISBN: 154608276X
Category : Self-Help
Languages : en
Pages : 149
Book Description
Achieve your goals and crush procrastination with these practical personal development strategies based on the hit podcast Tiny Leaps, Big Changes by Gregg Clunis. In today's world, we are constantly overloaded with positive messages, such as "follow your passion," or "dream big," that are supposed to spark change and accomplishments in our lives. But why doesn't anyone ever give practical advice on how exactly to achieve those lofty goals? Tiny Leaps, Big Changes explores the reality behind personal development -- that all big changes come from the small decisions we make every day. Using scientific and psychological research, Gregg Clunis shows you what hidden factors drive our behavior and gives you the tools to form helpful, daily habits to accomplish your goals. After reading Tiny Leaps, Big Changes, you'll know how to crush procrastination, double your productivity, and lessen the gap between what you want for your life and how you get it.
Publisher: Center Street
ISBN: 154608276X
Category : Self-Help
Languages : en
Pages : 149
Book Description
Achieve your goals and crush procrastination with these practical personal development strategies based on the hit podcast Tiny Leaps, Big Changes by Gregg Clunis. In today's world, we are constantly overloaded with positive messages, such as "follow your passion," or "dream big," that are supposed to spark change and accomplishments in our lives. But why doesn't anyone ever give practical advice on how exactly to achieve those lofty goals? Tiny Leaps, Big Changes explores the reality behind personal development -- that all big changes come from the small decisions we make every day. Using scientific and psychological research, Gregg Clunis shows you what hidden factors drive our behavior and gives you the tools to form helpful, daily habits to accomplish your goals. After reading Tiny Leaps, Big Changes, you'll know how to crush procrastination, double your productivity, and lessen the gap between what you want for your life and how you get it.
Think Big, Start Small, Move Fast: A Blueprint for Transformation from the Mayo Clinic Center for Innovation
Author: Nicholas LaRusso
Publisher: McGraw Hill Professional
ISBN: 0071838678
Category : Business & Economics
Languages : en
Pages : 289
Book Description
The Only Innovation Guide You Will Ever Need--from the Award-Winning Minds at Mayo Clinic A lot of businesspeople talk about innovation, but few companies have achieved the level of truly transformative innovation as brilliantly--or as famously--as the legendary Mayo Clinic. Introducing Think Big, Start Small, Move Fast, the first innovation guide based on the proven, decade-long program that’s made Mayo Clinic one of the most respected and successful organizations in the world. This essential must-have guide shows you how to: Inspire and ignite trailblazing innovation in your workplace Design a new business model that’s creative, collaborative, and sustainable Apply the traditional scientific method to the latest innovations in "design thinking" Build a customized toolkit of the best practices, project portfolios, and strategies Increase your innovation capacity--and watch how quickly you succeed These field-tested techniques grew out of the health care industry but are designed to work with any complex organization. Written by three Mayo Clinic Center for Innovation insiders--Dr. Nicholas LaRusso, Barbara Spurrier, and Dr. Gianrico Farrugia--the book offers a wealth of transformative ideas and strategies. The concise, easy-to-implement methods can help jump-start your employees' creative potential, involve them in the collaborative process, and pave the way to the future of sustainable innovation. You get step-by-step advice on building leadership teams, accelerator platforms for speeding up results, and fascinating case studies of innovation in action from the files of the Mayo Clinic Center for Innovation. In today's fast-moving world, it's innovation that drives success. This book gives you the keys. ADVANCE PRAISE FOR THINK BIG, START SMALL, MOVE FAST: "Truly great organizations do not just achieve great results; they are also relentless in the pursuit of continual improvement. This book offers both methods and motivation to leaders in any industry who understand that the pursuit of excellence is never-ending." -- Donald Berwick, M.D., MPP, President Emeritus and Senior Fellow, Institute for Healthcare Improvement "Do you want your organization to deliver a shockingly better customer experience? Here is Mayo's method that transformed the patient experience by making innovation systemic, the human side of innovation." -- Scott Cook, Cofounder and Chairman of the Executive Committee, Intuit "A powerful set of actionable, yet importantly nonprescriptive, principles for transformative change that will inspire and challenge all of us to reenvision a system that delivers health, not just care, for all our patients." -- Rebecca Onie, Cofounder and CEO, Health Leads "This book should serve both as a how-to guide for medical professionals and an inspiration for other innovators all over the country." -- T. R. Reid, reporter and author of The Healing of America "Powerful insight on how to deliver meaningful innovations time and again." -- Frans van Houten, CEO, Royal Philips "Leaders who seek to accelerate new innovation competencies can benefit from this hands-on guide." -- Sarah Miller Caldicott, great grandniece of Thomas Edison, and CEO, Power Patterns of Innovation "Read this book. . . . Copy its practices. It will save you years of misery and missteps as you build your own innovation revolution." -- Larry Keeley, Cofounder, Doblin Inc., and Director, Deloitte Consulting LLP
Publisher: McGraw Hill Professional
ISBN: 0071838678
Category : Business & Economics
Languages : en
Pages : 289
Book Description
The Only Innovation Guide You Will Ever Need--from the Award-Winning Minds at Mayo Clinic A lot of businesspeople talk about innovation, but few companies have achieved the level of truly transformative innovation as brilliantly--or as famously--as the legendary Mayo Clinic. Introducing Think Big, Start Small, Move Fast, the first innovation guide based on the proven, decade-long program that’s made Mayo Clinic one of the most respected and successful organizations in the world. This essential must-have guide shows you how to: Inspire and ignite trailblazing innovation in your workplace Design a new business model that’s creative, collaborative, and sustainable Apply the traditional scientific method to the latest innovations in "design thinking" Build a customized toolkit of the best practices, project portfolios, and strategies Increase your innovation capacity--and watch how quickly you succeed These field-tested techniques grew out of the health care industry but are designed to work with any complex organization. Written by three Mayo Clinic Center for Innovation insiders--Dr. Nicholas LaRusso, Barbara Spurrier, and Dr. Gianrico Farrugia--the book offers a wealth of transformative ideas and strategies. The concise, easy-to-implement methods can help jump-start your employees' creative potential, involve them in the collaborative process, and pave the way to the future of sustainable innovation. You get step-by-step advice on building leadership teams, accelerator platforms for speeding up results, and fascinating case studies of innovation in action from the files of the Mayo Clinic Center for Innovation. In today's fast-moving world, it's innovation that drives success. This book gives you the keys. ADVANCE PRAISE FOR THINK BIG, START SMALL, MOVE FAST: "Truly great organizations do not just achieve great results; they are also relentless in the pursuit of continual improvement. This book offers both methods and motivation to leaders in any industry who understand that the pursuit of excellence is never-ending." -- Donald Berwick, M.D., MPP, President Emeritus and Senior Fellow, Institute for Healthcare Improvement "Do you want your organization to deliver a shockingly better customer experience? Here is Mayo's method that transformed the patient experience by making innovation systemic, the human side of innovation." -- Scott Cook, Cofounder and Chairman of the Executive Committee, Intuit "A powerful set of actionable, yet importantly nonprescriptive, principles for transformative change that will inspire and challenge all of us to reenvision a system that delivers health, not just care, for all our patients." -- Rebecca Onie, Cofounder and CEO, Health Leads "This book should serve both as a how-to guide for medical professionals and an inspiration for other innovators all over the country." -- T. R. Reid, reporter and author of The Healing of America "Powerful insight on how to deliver meaningful innovations time and again." -- Frans van Houten, CEO, Royal Philips "Leaders who seek to accelerate new innovation competencies can benefit from this hands-on guide." -- Sarah Miller Caldicott, great grandniece of Thomas Edison, and CEO, Power Patterns of Innovation "Read this book. . . . Copy its practices. It will save you years of misery and missteps as you build your own innovation revolution." -- Larry Keeley, Cofounder, Doblin Inc., and Director, Deloitte Consulting LLP
Eat Move Sleep
Author: Tom Rath
Publisher: Missionday, LLC
ISBN: 193971401X
Category : Health & Fitness
Languages : en
Pages : 257
Book Description
Once in a while, a book comes along that changes how you think, feel, and act every day. In Eat Move Sleep, #1 New York Times bestselling author Tom Rath delivers a book that will improve your health for years to come. While Tom’s bestsellers on strengths and well-being have already inspired more than 5 million people in the last decade, Eat Move Sleep reveals his greatest passion and expertise. Quietly managing a serious illness for more than 20 years, Tom has assembled a wide range of information on the impact of eating, moving, and sleeping. Written in his classic conversational style, Eat Move Sleep features the most proven and practical ideas from his research. This remarkably quick read offers advice that is comprehensive yet simple and often counterintuitive but always credible. Eat Move Sleep will help you make good decisions automatic — in all three of these interconnected areas. With every bite you take, you will make better choices. You will move a lot more than you do today. And you will sleep better than you have in years. More than a book, Eat Move Sleep is a new way to live.
Publisher: Missionday, LLC
ISBN: 193971401X
Category : Health & Fitness
Languages : en
Pages : 257
Book Description
Once in a while, a book comes along that changes how you think, feel, and act every day. In Eat Move Sleep, #1 New York Times bestselling author Tom Rath delivers a book that will improve your health for years to come. While Tom’s bestsellers on strengths and well-being have already inspired more than 5 million people in the last decade, Eat Move Sleep reveals his greatest passion and expertise. Quietly managing a serious illness for more than 20 years, Tom has assembled a wide range of information on the impact of eating, moving, and sleeping. Written in his classic conversational style, Eat Move Sleep features the most proven and practical ideas from his research. This remarkably quick read offers advice that is comprehensive yet simple and often counterintuitive but always credible. Eat Move Sleep will help you make good decisions automatic — in all three of these interconnected areas. With every bite you take, you will make better choices. You will move a lot more than you do today. And you will sleep better than you have in years. More than a book, Eat Move Sleep is a new way to live.
The Big Deal of Taking Small Steps to Move Closer to God
Author: Vashti McKenzie
Publisher: FaithWords
ISBN: 1455596558
Category : Religion
Languages : en
Pages : 209
Book Description
THE BIG DEAL... shows how to develop a stronger relationship with God and more effective spiritual lifestyle by taking small steps that lead to big changes. Been running for Jesus a long time (I'm not tired yet) Been singing for Jesus a long time (I'm not tired yet) Been running by day and praying by night (I'm not tired yet) I've gotta get going, it's a mighty hard fight (No...I'm not tired yet) I've been serving God a long time (I'm not tired yet) I've been living for God a long time (I'm not tired yet) I've been praying to the Lord a long time (I'm not tired yet) It's an uphill journey but all I've got to say is (I'm not tired yet) The old spiritual song lifts you, but you are tired. Or maybe you're bored. You're still going to church. You're still praying. You're still serving. You're still giving. Deep within you, faith remains. But you feel a longing. You're not seeking fireworks. You're not a pew-sitter, safe in some spiritual comfort zone, looking for a thrill from the Lord. Your trust in God is secure. But you feel a longing for something more, deeper, fresher. If you've ignored these innermost feelings thinking they're no big deal, this basic yet dynamic program that Bishop Vashti McKenzie has implemented in more than two hundred churches with astounding results is for you. Individuals who have had many years of Christian life discovered a renewed sense of calling and purpose. Even new believers were invigorated in their faith-building process. Bishop McKenzie prescribes very small changes-such as adding a mere thirty seconds of prayer daily-that lead to radical closeness to God. And building an enjoyable, meaningful relationship with the Almighty doesn't mean striving for perfection. Small steps-but meaningful steps-collectively evolve into intimacy with God. And the big deal result is greater ability to biblically address life challenges. The big deal is that you're even more available to serve family, church, and community: truly in "no ways tired." Increasing spirituality is incremental, not monumental. Mustard-seed-like increases in positive actions (and corresponding decreases in negative ones) yield mountain-moving growth!
Publisher: FaithWords
ISBN: 1455596558
Category : Religion
Languages : en
Pages : 209
Book Description
THE BIG DEAL... shows how to develop a stronger relationship with God and more effective spiritual lifestyle by taking small steps that lead to big changes. Been running for Jesus a long time (I'm not tired yet) Been singing for Jesus a long time (I'm not tired yet) Been running by day and praying by night (I'm not tired yet) I've gotta get going, it's a mighty hard fight (No...I'm not tired yet) I've been serving God a long time (I'm not tired yet) I've been living for God a long time (I'm not tired yet) I've been praying to the Lord a long time (I'm not tired yet) It's an uphill journey but all I've got to say is (I'm not tired yet) The old spiritual song lifts you, but you are tired. Or maybe you're bored. You're still going to church. You're still praying. You're still serving. You're still giving. Deep within you, faith remains. But you feel a longing. You're not seeking fireworks. You're not a pew-sitter, safe in some spiritual comfort zone, looking for a thrill from the Lord. Your trust in God is secure. But you feel a longing for something more, deeper, fresher. If you've ignored these innermost feelings thinking they're no big deal, this basic yet dynamic program that Bishop Vashti McKenzie has implemented in more than two hundred churches with astounding results is for you. Individuals who have had many years of Christian life discovered a renewed sense of calling and purpose. Even new believers were invigorated in their faith-building process. Bishop McKenzie prescribes very small changes-such as adding a mere thirty seconds of prayer daily-that lead to radical closeness to God. And building an enjoyable, meaningful relationship with the Almighty doesn't mean striving for perfection. Small steps-but meaningful steps-collectively evolve into intimacy with God. And the big deal result is greater ability to biblically address life challenges. The big deal is that you're even more available to serve family, church, and community: truly in "no ways tired." Increasing spirituality is incremental, not monumental. Mustard-seed-like increases in positive actions (and corresponding decreases in negative ones) yield mountain-moving growth!
Tiny Habits
Author: B. J. Fogg
Publisher: Harvest
ISBN: 0358003326
Category : Business & Economics
Languages : en
Pages : 317
Book Description
The world's leading expert on habit formation shows how you can have a happier, healthier life: by starting small. Myth: Change is hard. Reality: Change can be easy if you know the simple steps of Behavior Design. Myth: It's all about willpower. Reality: Willpower is fickle and finite, and exactly the wrong way to create habits. Myth: You have to make a plan and stick to it. Reality: You transform your life by starting small and being flexible. BJ FOGG is here to change your life--and revolutionize how we think about human behavior. Based on twenty years of research and Fogg's experience coaching more than 40,000 people, Tiny Habits cracks the code of habit formation. With breakthrough discoveries in every chapter, you'll learn the simplest proven ways to transform your life. Fogg shows you how to feel good about your successes instead of bad about your failures. Whether you want to lose weight, de-stress, sleep better, or be more productive each day, Tiny Habits makes it easy to achieve. Already the habit guru to companies around the world, Fogg brings his proven method to a global audience for the first time. Whether you want to lose weight, de-stress, sleep better, or exercise more, Tiny Habits makes it easy to achieve.
Publisher: Harvest
ISBN: 0358003326
Category : Business & Economics
Languages : en
Pages : 317
Book Description
The world's leading expert on habit formation shows how you can have a happier, healthier life: by starting small. Myth: Change is hard. Reality: Change can be easy if you know the simple steps of Behavior Design. Myth: It's all about willpower. Reality: Willpower is fickle and finite, and exactly the wrong way to create habits. Myth: You have to make a plan and stick to it. Reality: You transform your life by starting small and being flexible. BJ FOGG is here to change your life--and revolutionize how we think about human behavior. Based on twenty years of research and Fogg's experience coaching more than 40,000 people, Tiny Habits cracks the code of habit formation. With breakthrough discoveries in every chapter, you'll learn the simplest proven ways to transform your life. Fogg shows you how to feel good about your successes instead of bad about your failures. Whether you want to lose weight, de-stress, sleep better, or be more productive each day, Tiny Habits makes it easy to achieve. Already the habit guru to companies around the world, Fogg brings his proven method to a global audience for the first time. Whether you want to lose weight, de-stress, sleep better, or exercise more, Tiny Habits makes it easy to achieve.
The small BIG
Author: Steve J. Martin
Publisher: Hachette+ORM
ISBN: 1455584231
Category : Self-Help
Languages : en
Pages : 281
Book Description
At some point today you will have to influence or persuade someone - your boss, a co-worker, a customer, client, spouse, your kids, or even your friends. What is the smallest change you can make to your request, proposal or situation that will lead to the biggest difference in the outcome? In The small BIG, three heavyweights from the world of persuasion science and practice -- Steve Martin, Noah Goldstein and Robert Cialdini -- describe how, in today's information overloaded and stimulation saturated world, increasingly it is the small changes that you make that lead to the biggest differences. In the last few years more and more research - from fields such as neuroscience, cognitive psychology, social psychology, and behavioral economics - has helped to uncover an even greater understanding of how influence, persuasion and behavior change happens. Increasingly we are learning that it is not information per se that leads people to make decisions, but the context in which that information is presented. Drawing from extensive research in the new science of persuasion, the authors present lots of small changes (over 50 in fact) that can bring about momentous shifts in results. It turns out that anyone can significantly increase his or her ability to influence and persuade others, not by informing or educating people into change but instead by simply making small shifts in approach that link to deeply felt human motivations.
Publisher: Hachette+ORM
ISBN: 1455584231
Category : Self-Help
Languages : en
Pages : 281
Book Description
At some point today you will have to influence or persuade someone - your boss, a co-worker, a customer, client, spouse, your kids, or even your friends. What is the smallest change you can make to your request, proposal or situation that will lead to the biggest difference in the outcome? In The small BIG, three heavyweights from the world of persuasion science and practice -- Steve Martin, Noah Goldstein and Robert Cialdini -- describe how, in today's information overloaded and stimulation saturated world, increasingly it is the small changes that you make that lead to the biggest differences. In the last few years more and more research - from fields such as neuroscience, cognitive psychology, social psychology, and behavioral economics - has helped to uncover an even greater understanding of how influence, persuasion and behavior change happens. Increasingly we are learning that it is not information per se that leads people to make decisions, but the context in which that information is presented. Drawing from extensive research in the new science of persuasion, the authors present lots of small changes (over 50 in fact) that can bring about momentous shifts in results. It turns out that anyone can significantly increase his or her ability to influence and persuade others, not by informing or educating people into change but instead by simply making small shifts in approach that link to deeply felt human motivations.
Switch
Author: Chip Heath
Publisher: Crown Currency
ISBN: 030759016X
Category : Business & Economics
Languages : en
Pages : 322
Book Description
Why is it so hard to make lasting changes in our companies, in our communities, and in our own lives? The primary obstacle is a conflict that's built into our brains, say Chip and Dan Heath, authors of the critically acclaimed bestseller Made to Stick. Psychologists have discovered that our minds are ruled by two different systems - the rational mind and the emotional mind—that compete for control. The rational mind wants a great beach body; the emotional mind wants that Oreo cookie. The rational mind wants to change something at work; the emotional mind loves the comfort of the existing routine. This tension can doom a change effort - but if it is overcome, change can come quickly. In Switch, the Heaths show how everyday people - employees and managers, parents and nurses - have united both minds and, as a result, achieved dramatic results: • The lowly medical interns who managed to defeat an entrenched, decades-old medical practice that was endangering patients • The home-organizing guru who developed a simple technique for overcoming the dread of housekeeping • The manager who transformed a lackadaisical customer-support team into service zealots by removing a standard tool of customer service In a compelling, story-driven narrative, the Heaths bring together decades of counterintuitive research in psychology, sociology, and other fields to shed new light on how we can effect transformative change. Switch shows that successful changes follow a pattern, a pattern you can use to make the changes that matter to you, whether your interest is in changing the world or changing your waistline.
Publisher: Crown Currency
ISBN: 030759016X
Category : Business & Economics
Languages : en
Pages : 322
Book Description
Why is it so hard to make lasting changes in our companies, in our communities, and in our own lives? The primary obstacle is a conflict that's built into our brains, say Chip and Dan Heath, authors of the critically acclaimed bestseller Made to Stick. Psychologists have discovered that our minds are ruled by two different systems - the rational mind and the emotional mind—that compete for control. The rational mind wants a great beach body; the emotional mind wants that Oreo cookie. The rational mind wants to change something at work; the emotional mind loves the comfort of the existing routine. This tension can doom a change effort - but if it is overcome, change can come quickly. In Switch, the Heaths show how everyday people - employees and managers, parents and nurses - have united both minds and, as a result, achieved dramatic results: • The lowly medical interns who managed to defeat an entrenched, decades-old medical practice that was endangering patients • The home-organizing guru who developed a simple technique for overcoming the dread of housekeeping • The manager who transformed a lackadaisical customer-support team into service zealots by removing a standard tool of customer service In a compelling, story-driven narrative, the Heaths bring together decades of counterintuitive research in psychology, sociology, and other fields to shed new light on how we can effect transformative change. Switch shows that successful changes follow a pattern, a pattern you can use to make the changes that matter to you, whether your interest is in changing the world or changing your waistline.