Author: Bonnie L. Drewniany
Publisher: Wadsworth Publishing Company
ISBN: 9780495096207
Category : Advertising
Languages : en
Pages : 0
Book Description
Focusing on the idea that good advertising always starts with an understanding of people and an awareness of their needs, this text moves through the creative process step by step. Complementing the instructions are examples of layouts and ad copy, giving students the tools to create their own advertising.
Creative Strategy in Advertising
Against Expression
Author: Craig Dworkin
Publisher: Northwestern University Press
ISBN: 0810127113
Category : Art
Languages : en
Pages : 657
Book Description
Charles Bernstein has described conceptual "poetry pregnant with thought." Against Expression, the premier anthology of conceptual writing, presents work that is by turns thoughtful, funny, provocative, and disturbing. Editors Craig Dworkin and Kenneth Goldsmith chart the trajectory of the conceptual aesthetic from early precursors such as Samuel Beckett and Marcel Duchamp through major avant-garde groups of the past century, including Dada, Oulipo, Fluxus, and language poetry, to name just a few. The works of more than a hundred writers from Aasprong to Zykov demonstrate a remarkable variety of new ways of thinking about the nature of texts, information, and art, using found, appropriated, and randomly generated texts to explore the possibilities of non-expressive language. --Book Jacket.
Publisher: Northwestern University Press
ISBN: 0810127113
Category : Art
Languages : en
Pages : 657
Book Description
Charles Bernstein has described conceptual "poetry pregnant with thought." Against Expression, the premier anthology of conceptual writing, presents work that is by turns thoughtful, funny, provocative, and disturbing. Editors Craig Dworkin and Kenneth Goldsmith chart the trajectory of the conceptual aesthetic from early precursors such as Samuel Beckett and Marcel Duchamp through major avant-garde groups of the past century, including Dada, Oulipo, Fluxus, and language poetry, to name just a few. The works of more than a hundred writers from Aasprong to Zykov demonstrate a remarkable variety of new ways of thinking about the nature of texts, information, and art, using found, appropriated, and randomly generated texts to explore the possibilities of non-expressive language. --Book Jacket.
Wild Company
Author: Mel Ziegler
Publisher: Simon and Schuster
ISBN: 1451683510
Category : Business & Economics
Languages : en
Pages : 198
Book Description
In the tradition of Pour Your Heart Into It and How Starbucks Saved My Life, a surprising and inspiring memoir from the founders of Banana Republic. With $1,500 and no business experience, Mel and Patricia Ziegler turned a wild idea into a company that would become the international retail colossus Banana Republic. Re-imagining military surplus as safari and expedition wear, the former journalist and artist created a world that captured the zeitgeist for a generation and spoke to the creativity, adventure, and independence in everyone. In a book that’s honest, funny, and charming, Mel and Patricia tell in alternating voices how they upended business conventions and survived on their wits and imagination. Many retail and fashion merchants still consider Banana Republic’s early heyday to be one of the most remarkable stories in fashion and business history. The couple detail how, as “professional amateurs,” they developed the wildly original merchandise and marketing innovations that broke all retail records and produced what has been acclaimed by industry professionals to be “the best catalogue of all time.” A love story wrapped in a business adventure, Wild Company is a soulful, inspiring tale for readers determined to create their own destiny with a passion for life and work and fun.
Publisher: Simon and Schuster
ISBN: 1451683510
Category : Business & Economics
Languages : en
Pages : 198
Book Description
In the tradition of Pour Your Heart Into It and How Starbucks Saved My Life, a surprising and inspiring memoir from the founders of Banana Republic. With $1,500 and no business experience, Mel and Patricia Ziegler turned a wild idea into a company that would become the international retail colossus Banana Republic. Re-imagining military surplus as safari and expedition wear, the former journalist and artist created a world that captured the zeitgeist for a generation and spoke to the creativity, adventure, and independence in everyone. In a book that’s honest, funny, and charming, Mel and Patricia tell in alternating voices how they upended business conventions and survived on their wits and imagination. Many retail and fashion merchants still consider Banana Republic’s early heyday to be one of the most remarkable stories in fashion and business history. The couple detail how, as “professional amateurs,” they developed the wildly original merchandise and marketing innovations that broke all retail records and produced what has been acclaimed by industry professionals to be “the best catalogue of all time.” A love story wrapped in a business adventure, Wild Company is a soulful, inspiring tale for readers determined to create their own destiny with a passion for life and work and fun.
Pugtato Finds a Thing
Author: Zondervan,
Publisher: Zonderkidz
ISBN: 0310767865
Category : Humor
Languages : en
Pages : 36
Book Description
What do you get when you cross imaginative and loveable characters, enchanting and inspiring illustrations and a giggle-inducing story? Pugtato, a simple, good spud and a hilarious mashup of pet and vegetable characters by the inimitable illustrator Sophie Corrigan! Join Pugtato and his cute and quirky spuddies in this heartwarming picture book that celebrates the power of friendship, compassion, and believing in your own unique gifts. When Pugtato’s simple, quiet life is disrupted after he digs up a strange object in his garden, he enlists his best “spuddies” to help (they are more clever than he is, after all). Tweetroot is certain it’s a new egg for her nest. Tomatoad is quite sure it’s a toy just for him. And Purrsnip simply won’t stop scratching it! Luckily, Pugtato has another very special spuddy to ask … Pugtato Finds a Thing delivers: A delightful, giggle-inducing, rhyming , read-aloud story perfect for kids ages 4-8 Imaginative, silly pet and vegetable mashups such as Pugtato, Tomatoad, Carrat, Cowbbage, Croccoli, Unicorn on the Cob and more! A beautiful eye-catching cover rich with color Young children will learn invaluable lessons from Pugtato about: Friendship Compassion Acceptance Creativity You’ll also want to follow Pugtato’s adventures in Pugtato Babysits the Snouts, Pugtato, Let’s Be Best Spuddies, and Pugtato and Friends Audio Collection: 3 Books in 1.
Publisher: Zonderkidz
ISBN: 0310767865
Category : Humor
Languages : en
Pages : 36
Book Description
What do you get when you cross imaginative and loveable characters, enchanting and inspiring illustrations and a giggle-inducing story? Pugtato, a simple, good spud and a hilarious mashup of pet and vegetable characters by the inimitable illustrator Sophie Corrigan! Join Pugtato and his cute and quirky spuddies in this heartwarming picture book that celebrates the power of friendship, compassion, and believing in your own unique gifts. When Pugtato’s simple, quiet life is disrupted after he digs up a strange object in his garden, he enlists his best “spuddies” to help (they are more clever than he is, after all). Tweetroot is certain it’s a new egg for her nest. Tomatoad is quite sure it’s a toy just for him. And Purrsnip simply won’t stop scratching it! Luckily, Pugtato has another very special spuddy to ask … Pugtato Finds a Thing delivers: A delightful, giggle-inducing, rhyming , read-aloud story perfect for kids ages 4-8 Imaginative, silly pet and vegetable mashups such as Pugtato, Tomatoad, Carrat, Cowbbage, Croccoli, Unicorn on the Cob and more! A beautiful eye-catching cover rich with color Young children will learn invaluable lessons from Pugtato about: Friendship Compassion Acceptance Creativity You’ll also want to follow Pugtato’s adventures in Pugtato Babysits the Snouts, Pugtato, Let’s Be Best Spuddies, and Pugtato and Friends Audio Collection: 3 Books in 1.
The Arts of the Mamluks in Egypt and Syria
Author: Doris Behrens-Abouseif
Publisher: V&R unipress GmbH
ISBN: 3899719158
Category : Architecture
Languages : en
Pages : 353
Book Description
Based on the conference "The Arts of the Mamluks in Egypt and Syria" held at SOAS in 2009.
Publisher: V&R unipress GmbH
ISBN: 3899719158
Category : Architecture
Languages : en
Pages : 353
Book Description
Based on the conference "The Arts of the Mamluks in Egypt and Syria" held at SOAS in 2009.
Patrick Tighe Architecture
Author: Patrick Tighe
Publisher: Images Publishing
ISBN: 1864706759
Category : Architecture
Languages : en
Pages : 338
Book Description
This beautifully designed and illustrated monograph sets out Patrick Tighe’s innovative, diverse and wide-ranging collection of contemporary work towards the post-digital, showing the reader a hyper- detailed analytical investigation of digital forms and their practices. It sets out how his architecture has brought a return to the real in an attempt to rethink the language and practice of architecture. The book’s many inspiring and intricate drawings render clear the ideas that show the palpable energy and momentum that exists in this practice. In every instance, this firm embraces dichotomy, mining its potential to produce a more vital and consequential architecture. The book’s stunning imagery and nuanced narratives tell the story of Tighe’s architecture across 35 projects spanning across the globe, to help establish how his work draws from and builds upon existing polarities to find resolution, and how tensions yield a more dynamic architecture. The work is multiple and varied: from the small-scale residential to the urban scale, from the United States to Europe to China to North Africa, from high-end villas for royalty to art installations to social housing projects. This compelling collection of work follows the following five key themes: CRAFT (from the manufactured to the technological); MATERIAL (from the natural to the synthetic); EXPERIENCE (from the actual to the perceptual); GEOMETRY (from the simple to the complex); and METHOD (from the analog to the digital). This distinguished monograph also includes an incisive introduction by Patrick Tighe and is augmented by two essays by Thom Mayne and Stephen Phillips, who also provide clarity and insightful discourse on how Tighe’s work is continuously in transition and evolving, and how he’s rethinking and engaging in a discourse to defamiliarize the familiar.
Publisher: Images Publishing
ISBN: 1864706759
Category : Architecture
Languages : en
Pages : 338
Book Description
This beautifully designed and illustrated monograph sets out Patrick Tighe’s innovative, diverse and wide-ranging collection of contemporary work towards the post-digital, showing the reader a hyper- detailed analytical investigation of digital forms and their practices. It sets out how his architecture has brought a return to the real in an attempt to rethink the language and practice of architecture. The book’s many inspiring and intricate drawings render clear the ideas that show the palpable energy and momentum that exists in this practice. In every instance, this firm embraces dichotomy, mining its potential to produce a more vital and consequential architecture. The book’s stunning imagery and nuanced narratives tell the story of Tighe’s architecture across 35 projects spanning across the globe, to help establish how his work draws from and builds upon existing polarities to find resolution, and how tensions yield a more dynamic architecture. The work is multiple and varied: from the small-scale residential to the urban scale, from the United States to Europe to China to North Africa, from high-end villas for royalty to art installations to social housing projects. This compelling collection of work follows the following five key themes: CRAFT (from the manufactured to the technological); MATERIAL (from the natural to the synthetic); EXPERIENCE (from the actual to the perceptual); GEOMETRY (from the simple to the complex); and METHOD (from the analog to the digital). This distinguished monograph also includes an incisive introduction by Patrick Tighe and is augmented by two essays by Thom Mayne and Stephen Phillips, who also provide clarity and insightful discourse on how Tighe’s work is continuously in transition and evolving, and how he’s rethinking and engaging in a discourse to defamiliarize the familiar.
Time Space Existence
Author: Global Art Affairs
Publisher:
ISBN: 9789490784225
Category : Architecture, Modern
Languages : en
Pages : 544
Book Description
In the context of La Biennale di Venezia, the European Cultural Centre presents TIME-SPACE-EXISTENCE in three of its prestigious Palazzo's in Venice.The exhibition shows an extensive combination of established architects and architects whose practice is less known, as a cross section of what can be seen as architecture today.Their common ground is the architect's personal expression upon their reflection what architecture should and can be. This results in architecture that visually appears to be very different. Conforming to the aim of the ECC, the exhibition features architecture presented in a broad variety of artistic media.Since the more than 150 participating architects originate from very diverse cultures representing over 50 countries and are also of different age, the works are highlighted from unusual, very personal points of view.In addition the catalogue also shows the exhibition VENICE DESIGN 2016 which was hosted by the ECC in Palazzo Michiel.
Publisher:
ISBN: 9789490784225
Category : Architecture, Modern
Languages : en
Pages : 544
Book Description
In the context of La Biennale di Venezia, the European Cultural Centre presents TIME-SPACE-EXISTENCE in three of its prestigious Palazzo's in Venice.The exhibition shows an extensive combination of established architects and architects whose practice is less known, as a cross section of what can be seen as architecture today.Their common ground is the architect's personal expression upon their reflection what architecture should and can be. This results in architecture that visually appears to be very different. Conforming to the aim of the ECC, the exhibition features architecture presented in a broad variety of artistic media.Since the more than 150 participating architects originate from very diverse cultures representing over 50 countries and are also of different age, the works are highlighted from unusual, very personal points of view.In addition the catalogue also shows the exhibition VENICE DESIGN 2016 which was hosted by the ECC in Palazzo Michiel.
Little Book of Bees
Author: Hilary Kearney
Publisher: Harry N. Abrams
ISBN: 9781419738685
Category : Nature
Languages : en
Pages : 0
Book Description
"Bees first appeared on Earth an incredible 130 million years ago. Since the time of the dinosaurs, evolutions has taken these amazing creatures on a remarkable journey, and there are now 20,000 species on the planet. The Little Book of Bees is for apiarists, Queen Bees, nature-lovers, and bee enthusiasts everyshere. *Learn the Story of Bees, from Evolution to Identification. *Explore Types of and Uses for honey. *Dive Into the World of Beekeeping. *Discover New Ways to Support Our Bee Buddies." -- back cover
Publisher: Harry N. Abrams
ISBN: 9781419738685
Category : Nature
Languages : en
Pages : 0
Book Description
"Bees first appeared on Earth an incredible 130 million years ago. Since the time of the dinosaurs, evolutions has taken these amazing creatures on a remarkable journey, and there are now 20,000 species on the planet. The Little Book of Bees is for apiarists, Queen Bees, nature-lovers, and bee enthusiasts everyshere. *Learn the Story of Bees, from Evolution to Identification. *Explore Types of and Uses for honey. *Dive Into the World of Beekeeping. *Discover New Ways to Support Our Bee Buddies." -- back cover
Visual Diary Guide - Student Workbook
Author: Hilary Senhali
Publisher:
ISBN: 9780994332318
Category : Creative ability
Languages : en
Pages :
Book Description
In 2014, the Australian Government was investing into creativity and innovation as part of a growth strategy. Critical & creative thinking ranked 4th in the Australian Curriculum after Literacy, Numeracy and ICT, across all subjects. In the Arts, it made explicit references to how to achieve this with the use of visual journals. In a way, this represented a sea change in the way creativity was being taught. But by what means? Where would teachers get practical help to make this happen?The Visual Diary Guides provide just this kind of help. Produced by an artist-teacher, in two integrated parts they address both students and teachers while aligning with the Australian Curriculum.They begin by identifying 'inspiration' as the fuel for the creative activity. But it is hard to store inspiration for later use. And even harder to make it fun!The books argue that the 'storage' is that ordinary art journal, the Visual Diary, which in the present classroom setting is often wasted as a portfolio. Its explosive creative potential is there to be unlocked. The books set out to do that in the classroom. Contrary to common belief, a structured approach with limits and boundaries is required for creativity to truly flourish.The Visual Diary becomes a students' personal treasure-trove much like an ordinary diary. The main premise of these books is that everyone has an artist in them and a trustworthy guide is needed to locate it.The Visual Diary Guide - Student Work book is written for students in accessible language. Through more than 40 specially designed activities, students find and capture inspiration and ideas that personally resonate for them. It opens the door for students to explore the visual culture they are immersed in, making it accessible in the art room for refinement, analysis and development as a supplement to the art room program.
Publisher:
ISBN: 9780994332318
Category : Creative ability
Languages : en
Pages :
Book Description
In 2014, the Australian Government was investing into creativity and innovation as part of a growth strategy. Critical & creative thinking ranked 4th in the Australian Curriculum after Literacy, Numeracy and ICT, across all subjects. In the Arts, it made explicit references to how to achieve this with the use of visual journals. In a way, this represented a sea change in the way creativity was being taught. But by what means? Where would teachers get practical help to make this happen?The Visual Diary Guides provide just this kind of help. Produced by an artist-teacher, in two integrated parts they address both students and teachers while aligning with the Australian Curriculum.They begin by identifying 'inspiration' as the fuel for the creative activity. But it is hard to store inspiration for later use. And even harder to make it fun!The books argue that the 'storage' is that ordinary art journal, the Visual Diary, which in the present classroom setting is often wasted as a portfolio. Its explosive creative potential is there to be unlocked. The books set out to do that in the classroom. Contrary to common belief, a structured approach with limits and boundaries is required for creativity to truly flourish.The Visual Diary becomes a students' personal treasure-trove much like an ordinary diary. The main premise of these books is that everyone has an artist in them and a trustworthy guide is needed to locate it.The Visual Diary Guide - Student Work book is written for students in accessible language. Through more than 40 specially designed activities, students find and capture inspiration and ideas that personally resonate for them. It opens the door for students to explore the visual culture they are immersed in, making it accessible in the art room for refinement, analysis and development as a supplement to the art room program.
The Trouble with Islam
Author: Irshad Manji
Publisher: St. Martin's Press
ISBN: 9780312326999
Category : Religion
Languages : en
Pages : 240
Book Description
"I have to be honest with you. Islam is on very thin ice with me....Through our screaming self-pity and our conspicuous silences, we Muslims are conspiring against ourselves. We're in crisis and we're dragging the rest of the world with us. If ever there was a moment for an Islamic reformation, it's now. For the love of God, what are we doing about it?" In blunt, provocative, and deeply personal terms, Irshad Manji unearths the troubling cornerstones of mainstream Islam today: tribal insularity, deep-seated anti-Semitism, and an uncritical acceptance of the Koran as the final, and therefore superior, manifesto of God. In this open letter to Muslims and non-Muslims alike, Manji asks arresting questions. "Who is the real colonizer of Muslims - America or Arabia? Why are we all being held hostage by what's happening between the Palestinians and the Israelis? Why are we squandering the talents of women, fully half of God's creation? What's our excuse for reading the Koran literally when it's so contradictory and ambiguous? Is that a heart attack you're having? Make it fast. Because if more of us don't speak out against the imperialists within Islam, these guys will walk away with the show." Manji offers a practical vision of how the United States and its allies can help Muslims undertake a reformation that empowers women, promotes respect for religious minorities, and fosters a competition of ideas. Her vision revives Islam's lost tradition of independent thinking. This book will inspire struggling Muslims worldwide to revisit the foundations of their faith. It will also compel non-Muslims to start posing the important questions without fear of being deemed "racists." In more ways than one, The Trouble with Islam is a clarion call for a fatwa-free future.
Publisher: St. Martin's Press
ISBN: 9780312326999
Category : Religion
Languages : en
Pages : 240
Book Description
"I have to be honest with you. Islam is on very thin ice with me....Through our screaming self-pity and our conspicuous silences, we Muslims are conspiring against ourselves. We're in crisis and we're dragging the rest of the world with us. If ever there was a moment for an Islamic reformation, it's now. For the love of God, what are we doing about it?" In blunt, provocative, and deeply personal terms, Irshad Manji unearths the troubling cornerstones of mainstream Islam today: tribal insularity, deep-seated anti-Semitism, and an uncritical acceptance of the Koran as the final, and therefore superior, manifesto of God. In this open letter to Muslims and non-Muslims alike, Manji asks arresting questions. "Who is the real colonizer of Muslims - America or Arabia? Why are we all being held hostage by what's happening between the Palestinians and the Israelis? Why are we squandering the talents of women, fully half of God's creation? What's our excuse for reading the Koran literally when it's so contradictory and ambiguous? Is that a heart attack you're having? Make it fast. Because if more of us don't speak out against the imperialists within Islam, these guys will walk away with the show." Manji offers a practical vision of how the United States and its allies can help Muslims undertake a reformation that empowers women, promotes respect for religious minorities, and fosters a competition of ideas. Her vision revives Islam's lost tradition of independent thinking. This book will inspire struggling Muslims worldwide to revisit the foundations of their faith. It will also compel non-Muslims to start posing the important questions without fear of being deemed "racists." In more ways than one, The Trouble with Islam is a clarion call for a fatwa-free future.