Author: Joanna Farrow
Publisher: Bounty Books
ISBN: 9780753704967
Category : Cooking (Chocolate)
Languages : en
Pages : 128
Get Book Here
Book Description
Chocolate, with its rich colour, unique texture, tempting aroma and delicious flavour, is one of the most irresistible and popular foods. Simply Cadbury's Chocolate is the perfect cookbook for those with a sweet tooth. It contains a100 tempting chocolate recipes for desserts, cakes and teabreads, biscuits and cookies, iced desserts and hot puddings. There are also tips on cooking with chocolate and instructions oin making chocolate decorations.
Author: Jane Dunn
Publisher: Random House
ISBN: 1473590841
Category : Cooking
Languages : en
Pages : 335
Get Book Here
Book Description
The fastest selling baking book of all time, from social media sensation Jane's Patisserie 'This will be the most-loved baking book in your stash!' - Zoë Sugg 'The Mary Berry of the Instagram age' - The Times Life is what you bake it - so bake it sweet! Discover how to make life sweet with 100 delicious bakes, cakes and treats from baking blogger, Jane. Jane's recipes are loved for being easy, customisable, and packed with your favourite flavours. Covering everything from gooey cookies and celebration cakes with a dreamy drip finish, to fluffy cupcakes and creamy no-bake cheesecakes, Jane' Patisserie is easy baking for everyone. Whether you're looking for a salted caramel fix, or a spicy biscoff bake, this book has everything you need to create iconic bakes and become a star baker. Includes new and exclusive recipes requested by her followers and the most popular classics from her blog - NYC Cookies, No-Bake Biscoff Cheesecake, Salted Caramel Drip Cake and more!
Author: Lawrence L. Allen
Publisher: AMACOM/American Management Association
ISBN: 081441432X
Category : Business & Economics
Languages : en
Pages : 258
Get Book Here
Book Description
Could there be a more intriguing East-meets-West story than one about the introduction of chocolate-that very symbol of Western indulgence-to legendarily austere China?
Author: Joanne Harris
Publisher: Random House
ISBN: 1448170079
Category : Cooking
Languages : en
Pages : 270
Get Book Here
Book Description
Try me . . . test me . . . taste me . . . Joanne Harris’s Chocolat trilogy has tantalized readers with its sensuous descriptions of chocolate since it was first published. Now, to celebrate the much-loved story of Vianne Rocher’s deliciously decadent chocolaterie, Joanne Harris and Fran Warde have created the ultimate book of chocolate lore and recipes from around the world, bringing a touch of magic to your kitchen.
Author: John Bradley
Publisher: John Wiley & Sons
ISBN: 1119995051
Category : Business & Economics
Languages : en
Pages : 550
Get Book Here
Book Description
A unique expose of the Cadbury story, providing an unprecedented insight into the makings of an iconic brand. Cadbury's Puple Reign for the first time tells the in-depth story and definitive history of the Cadbury brand, and how it came to be the world's pre-eminent chocolate brand. It presents a no holds barred account of the rollercoaster ride the organization has experienced that has, ultimately, led to its success. It is a story of endurance, where, in the UK, Cadbury is a clear market leader. This fascinating journey that has been the history of Cadbury makes it an ideal example with which to illuminate the story of consumerism. The company was established even before there were a mass of consumers to sell to, and was at the forefront of many of the developments which facilitated the rise of mass markets: Putting product quality at the heart of the brand. Harnessing the miracles of the Industrial and Transportation Revolutions to drive explosive growth Industry consolidation via mergers and acquisitions to cement critical mass A radical approach to harnessing the potential of its workforce to create the most effectively run company in Britain The virtuous circle of economies of scale which slashed prices and brought chocolate to the masses Innovative marketing and selling approaches that put the Cadbury brand into not just the minds of consumers, but their hearts. Illustrated with fact, anecdote and beautiful images from previously archived material, this book provides the reader with an unprecedented insight into one of the world’s most iconic brands. These insights will help any consumer business that aspire to build longevity for their brand with lessons on how to better endear itself to consumers, and how to turn that relationship into profitable sales. The book has the full backing from Cadbury and chairman Sir John Sunderland provides the foreword.
Author: Deborah Cadbury
Publisher: D & M Publishers
ISBN: 1553656512
Category : History
Languages : en
Pages : 370
Get Book Here
Book Description
The extraordinary and dramatic story of the chocolate pioneers—as told by one of the descendants of the Cadbury dynasty—ending with Kraft’s recent takeover of the empire. With a cast of characters straight from a Victorian novel, Chocolate Wars tells the story of the great chocolatier dynasties—the Lindts, Frys, Hersheys, Marses and Nestlés—through the prism of the Cadburys. Chocolate was consumed unrefined and unprocessed as a rather bitter, fatty drink for the wealthy elite until the late 19th century, when the Swiss discovered a way to blend it with milk and unleashed a product that would storm every market in the world. Thereafter, one of the great global business rivalries unfolded as each chocolate maker attempted to dominate its domestic market and innovate recipes for chocolate that would set it apart from its rivals. The contest was full of dramatic contradictions: the Cadburys were austere Quakers who found themselves making millions from an indulgent product; Kitty Hershey could hardly have been more flamboyant, yet her husband was moved by the Cadburys’ tradition of philanthropy. Each company was a product of its unique time and place, yet all of them shared one thing: they want to make the best chocolate in the world. Chocolate Wars divulges the visions and ideals that inspired these royal chocolate families and, above all, the mouth-watering chocolate concoctions they created that have driven a global transformation of one of our favourite treats. And with the recent purchase of Cadbury’s by mega–food manufacturer Kraft, the story is brought rapidly into the present.
Author: Doreen Pendgracs
Publisher:
ISBN: 9780991890101
Category : Chocolate
Languages : en
Pages :
Get Book Here
Book Description
Author:
Publisher:
ISBN: 0814420397
Category :
Languages : en
Pages : 27
Get Book Here
Book Description
Author: Alex Brummer
Publisher: Random House
ISBN: 1448136814
Category : Business & Economics
Languages : en
Pages : 274
Get Book Here
Book Description
‘Buy British!’ we often hear, and many foreign companies have done just that. US food giant Kraft bought Cadbury in 2010, Dutch group AkzoNobel acquired ICI in 2007, Deutsche Bahn now own Arriva, and that’s just the beginning. The truth is that hundreds of billions of pounds’ worth of British businesses have been sold off abroad in recent years. But what does this takeover bonanza mean for our future economic health? In Britain for Sale, award-winning financial journalist Alex Brummer investigates this question, explaining why British companies are so irresistible to overseas buyers and weighing up the true cost of these transactions.
Author: Mohit Jain
Publisher: Notion Press
ISBN: 9384049506
Category : Business & Economics
Languages : en
Pages : 145
Get Book Here
Book Description
We all like story books. On the other hand, majority of the students do not feel like reading academic books because they find them difficult to understand. J.U.I.C.E. contains different short stories explaining the concepts of Economics and Management. Readers would not feel that they are reading something relevant to their academics but still by the end of it, they would attain a lot of knowledge regarding these subjects. Our motto is to make people view these subjects from a different perspective and expand the horizon of their thinking. Reviews: “It is a rare delight to be entirely absorbed in a book when a writer is able to connect all the five senses, so the reader can feel they are truly present.” – PARAG JAIN, Manager Finance System, BioMarin, USA “Required reading for my marketing students.” – SUSHMIT MITRA, Eastern Institute of Management “JUICE encompasses ways and methodologies of studying in right and appropriate directions.” – AUBHI HOME, Indo German Training Centre “By this book the author pushes a bit of himself and pulls a bit of his students to come to a fulcrum from where load and effort would bring remarkable results.” – SAURABH SAXENA, SCG Institute of Management and Technology, Rachael “The very book I have been looking for most of my life….Mohit wears his knowledge with aplomb and a lot of very good ideas” – MONALISHA BANERJEE, Director, Nalanda Institute of Advanced Studies
