Selling Yoga

Selling Yoga PDF Author: Andrea R. Jain
Publisher: Oxford University Press, USA
ISBN: 019939024X
Category : Health & Fitness
Languages : en
Pages : 265

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Book Description
Selling Yoga looks at how modern yoga developed into the self-developmental products and services that are widely consumed across the world today.

Selling Yoga

Selling Yoga PDF Author: Andrea R. Jain
Publisher: Oxford University Press, USA
ISBN: 019939024X
Category : Health & Fitness
Languages : en
Pages : 265

Get Book Here

Book Description
Selling Yoga looks at how modern yoga developed into the self-developmental products and services that are widely consumed across the world today.

Peace Love Yoga

Peace Love Yoga PDF Author: Andrea R. Jain
Publisher:
ISBN: 0190888628
Category : Psychology
Languages : en
Pages : 225

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Book Description
Engaging with the growing popular and academic interest in the "spiritual but not religious," Andrea R. Jain explores the connections between the practices of global spirituality and aspects of neoliberal capitalism in Peace Love Yoga. "Personal growth," "self-care," and "transformation" are all tropes in the narrative of the spiritual identity Jain is concerned with. This "spirituality" is usually depicted as firmly countercultural: the term "alternative" (alternative health, alternative medicine, alternative spiritualities) is omnipresent. To the contrary, Jain argues, spiritual commodities, entrepreneurs, and consumers are quite mainstream and sometimes even conservative and nationalistic. Ranging from the transnational to the economic to the activist, Jain refuses the single narrative focus of most works on the SBNR; human phenomena that can be analyzed through a single lens or narrative are few and far between, and existing research in this area too often yields a suspiciously tidy story. The heart of the book includes sophisticated analyses of: two politically divergent but equally entrepreneurial and global-capitalist yoga gurus; "athleisure apparel" corporations, such as lululemon, that successfully market consumer goods as a purchased commitment to social justice; and therapeutically-focused applications of spirituality that concentrate on healing the broken person rather than undermining the system that broke that person in the first place. Many spiritual commodities, corporations, and entrepreneurs, Jain suggests, do actually acknowledge the problems of neoliberal capitalism and in fact subvert them; but they subvert them through mere gestures. From provocative taglines printed across t-shirts or packaging to calls for "conscious capitalism," commodification serves as a strategy through which subversion itself is colonized.

My Body Is A Temple

My Body Is A Temple PDF Author: Christina Sell
Publisher: SCB Distributors
ISBN: 1935387413
Category : Health & Fitness
Languages : en
Pages : 239

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Book Description
With the freshness of a memoir, author and yoga teacher Christina Sell draws upon her first visit to an extraordinary temple in southern India to present basic principles of yoga. Beyond the ordinary aims of yoga as a means of stretching and strengthening, or even for being happier or more centered, My Body is a Temple is an instruction manual for dedicating oneself to a life of the spirit, in and through the vehicle of the human body. The body as a temple is a common metaphor within many spiritual traditions. In this book, Christina Sell delves into the “how” and “why” of this widely accepted comparison. My Body Is a Temple will encourage readers to listen to and honor the body; and to enter more fully into their everyday lives to see that each activity contains a Divine blueprint for success. It will help any yoga student to reclaim the raw materials and energy, always already present, to build his or her body as a temple-to provide refuge and sanctuary for themselves and inspiration for others. While the author’s tradition is that of Anusara Yoga, a strongly heart-centered approach, the book is written for any hatha yoga aspirant or practitioner. Her commitment is to traditional yogic practices and ideals, without being rigid. My Body Is a Temple is a vital and realistic treatment about the process of human change and transformation. Beyond Fitness ... Yoga is a Means of Self-Honoring and Spiritual Transformation This book will be well-used by both students and teachers of yoga. It should be included in all yoga and fitness centers and in popular library collections.

Poser

Poser PDF Author: Claire Dederer
Publisher: Bloomsbury Publishing
ISBN: 1408822040
Category : Biography & Autobiography
Languages : en
Pages : 347

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Book Description
Witty and heartfelt, clear-sighted and irreverent, Poser is the book that sane, sensible and intelligent mothers around the world have been waiting for

Gurus of Modern Yoga

Gurus of Modern Yoga PDF Author: Mark Singleton
Publisher: Oxford University Press, USA
ISBN: 0199938725
Category : Biography & Autobiography
Languages : en
Pages : 401

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Book Description
Gurus of Modern Yoga explores the contributions that individual gurus have made to the formation of the practices and discourses of yoga in today's world.

Little Yoga

Little Yoga PDF Author: Rebecca Whitford
Publisher: Macmillan
ISBN: 9780805078794
Category : Juvenile Nonfiction
Languages : en
Pages : 32

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Book Description
Introduces nine simple playful yoga exercises for young children.

Science of Yoga

Science of Yoga PDF Author: Ann Swanson
Publisher: Penguin
ISBN: 146549166X
Category : Health & Fitness
Languages : en
Pages : 218

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Book Description
Explore the physiology of 30 key yoga poses, in-depth and from every angle, and master each asana with confidence and control. Did you know that yoga practice can help lower your blood pressure, decrease inflammation and prevent age-related brain changes? Recent scientific research now backs up what were once anecdotal claims about the benefits of yoga to every system in the body. Science of Yoga reveals the facts, with annotated artworks that show the mechanics, the angles, how your blood flow and respiration are affected, the key muscle and joint actions working below the surface of each pose, safe alignment and much more. With insight into variations on the poses and a Q&A section that explores the science behind every aspect of yoga, this easy-to-understand, comprehensive book is an invaluable resource to achieve technical excellence in your practice and optimize the benefits of yoga for your body and mind.

Yoga Fitness for Men

Yoga Fitness for Men PDF Author: Dean Pohlman
Publisher: Penguin
ISBN: 1465477632
Category : Health & Fitness
Languages : en
Pages : 564

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Book Description
Maximize athletic performance and increase strength and endurance through the power of yoga. Incorporating yoga into your fitness regime can help you perform better on the sports field and in the gym! Learn how yoga works and integrate key yoga poses and routines to improve flexibility, core strength, and prevent injuries. For centuries yoga has been used to improve overall health and strengthen the mind and body. This yoga guide focuses on helping men perform at their highest fitness levels. Inside the pages of this yoga book you'll find: - More than 50 postures with full-colorr photos and step-by-step instructions. - Over 20 workout routines tailored to specific performance goals, such as endurance and power, or improving your running or weightlifting performance. - Focuses on the functional aspects of yoga, including sports performance and injury prevention. - Information on how yoga can specifically benefit men. - Easy-to-follow steps to execute yoga postures. Yoga is known to have plenty of benefits, but did you know that it also has benefits specifically for men and athletes? At the core, this ancient practice is based on stretching different muscle groups for greater flexibility, ease of movement, and greater power. And these benefits translate to sports performance, gym gains, and overall health - allowing your body to move as it should. No chanting required to master these yoga postures and workouts! Written by Dean Pohlman, sports coach and author, this yoga book for men is focused on yoga's functional fitness benefits and less on the spiritual or emotional aspects. A wonderful gift and fitness resource, Yoga For Men: Build Strength and Improve Performance will help men meet their performance goals, play harder and feel better.

A Deeper Yoga

A Deeper Yoga PDF Author: Christina Sell
Publisher: SCB Distributors
ISBN: 1942493509
Category : Body, Mind & Spirit
Languages : en
Pages : 180

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Book Description
Christina Sell knows the difference between a surface buzz in the yoga business (for a better, more beautiful “ME”), and its roots as an ancient practice of ethical life and spiritual transformation. With over twenty-five years “on the mat,” her voice of courage and sanity has never stopped urging yoga students and teachers alike to take a deeper dive: to confront media hype about body-image and the promise of any quick-fix in favor of a lifelong commitment to wholeness and freedom. This book is both an epitome of that call, and a practical guide to ongoing self-discovery. As the author of two previous books: Yoga From the Inside Out (2003) and My Body Is a Temple (2013), Christina Sell holds an international reputation as a gifted and compassionate teacher and trainer of yoga. As a former gymnast who dealt with eating disorders and addictions in her early years, Christina knows how to redirect thoughts and habits of negative body image toward spiritual practice and inner-awakening. A Deeper Yoga is for any practitioner or teacher who wants tools and support in finding a loving, expanded relationship with his or her body, mind, emotions and spirit. Her book is for anyone on the path of yoga. Newer yoga students will benefit from the compassionate explanations of the inner journey and find direction in building a stronger foundation of practice. Experienced yoga practitioners will find a refreshing and honest exploration of both the hype and the heart of the work. Teachers of all traditions will benefit from the ongoing reminder that yoga is not only for the body, but for transformation of consciousness and spiritual unfolding. This is a book for the long haul! A Deeper Yoga is uniquely aimed at practitioners who initially found help from yoga, but who are now experiencing impatience, discouragement or even disillusionment. It leads the reader to yoga’s more esoteric teachings, using language without jargon or unnecessary details. The tone is compassionate, yet strong and authoritative?inviting us to empower our own deeper knowing, yet without watering down the traditional teachings. Topics of body image, self-hatred, eating disorders, addiction and emotional imbalance are considered throughout. Christina skillfully dismantles the illusions and early conditionings that lead to unrealistic norms of perfection and empower a media-driven standard of beauty. A Deeper Yoga offers an alternative view of genuine beauty.

Yoga For Kids

Yoga For Kids PDF Author: Susannah Hoffman
Publisher: Penguin
ISBN: 1465483454
Category : Juvenile Nonfiction
Languages : en
Pages : 72

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Book Description
Teach your kids about yoga and mindfulness with this mindful yoga activity book. Yoga activities are a great way to teach children about relaxation, meditation, and peace--while having fun at the same time. This book is packed with yoga activities for kids and mindful games. Kids can stretch into tree pose, bend into butterfly pose, learn how to make a mindfulness jar, and find out why and how we should stretch through a series of fun yoga poses and sequences. With more than 50 poses and activities, Yoga for Kids has everything you need to know about yoga for children. Children are guided through each pose, to make sure they achieve maximum fun and mindfulness in their yoga practice. Parents are given notes on each pose, to let them know what benefits it brings and how to stay safe. Yoga for kids shows that supporting a child's positive mental health doesn't need to be expensive, time-consuming, or difficult. Poses and activities help children to de-stress, focus, and get moving while having fun.