Author: Michael Seese
Publisher: Happy About
ISBN: 1600051332
Category : Computers
Languages : en
Pages : 212
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Book Description
An information security professional offers a guide to Internet security for anyone who wants to ensure that he or she does not inadvertently compromise sensitive information and wants to know what concrete steps reduce cybercrimes.
Author: Kimberly Wiefling
Publisher: Happy About
ISBN: 1600051863
Category : Business & Economics
Languages : en
Pages : 211
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Book Description
Authors: Julie Castro Abrams, Carole Amos, Eldette Davie, Hannah Kain, Mai-Huong Le, Sue Lebeck, Terrie Mui, Pat Obuchowski, Yuko Shibata, Nathalie Udo, Betty Jo Waxman Although some people make it look easy, the reality is that the path to success is often convoluted and messy. It's tempting to believe that the professionals surrounding us somehow have their act completely together while we lurch fitfully onward, but the real story is often much more complicated and chaotic. This refreshingly honest book provides welcome reassurance for every businesswoman who's ever wondered, ""Is it me, or has the whole rest of the company gone nuts?!"" Each chapter is a fascinating description of one woman's unlikely journey, and every story is teeming with personal insights and practical tips to encourage you along the way toward your own goals and dreams. The human side of each achiever comes alive as she shares her challenges, choices and achievements in a ""just between us"" tone that educates as it entertains. If you've ever had ""one of those days"" where your co-workers seemed to grow horns or you were tempted to sink into the icy couch of despair--you are not alone! Once in a while we need to take a well-deserved break. Reading even just one chapter from 'Scrappy Business Women' will refresh your spirit and invigorate you for the next sprint. If you're a seasoned professional, you'll see your own journey reflected in those of these women. And if you're just starting out on your professional journey, the wisdom in this guide will save you a whole lot of time and aggravation! Share your own story at the ScrappyWomen.Biz website, which grew out of this 'gal pal' project. Your story, and those of enterprising, determined women like you, will help this collection grow from a trickle of wisdom into a fountain of inspiration from which millions of women will drink, and ultimately a platform from which they gain the courage to leap boldly into their own futures. Please visit and add your story to ours so that, drop by drop, we grow this tiny stream into an ocean of wisdom. Stay Scrappy!
Author: Michael Horton
Publisher: Happy About
ISBN: 1600051499
Category : Business & Economics
Languages : en
Pages : 155
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Book Description
Ok, you're the boss now, not of a section, or the team of a particular function -- but of the whole shooting match, end to end. You are the business's general manager and the staff looks to you for their livelihoods (yes you). So you have to strategize, sell, supply and service, collect the cash, provision, train and motivate your people, delight your clients and at the end of the day, return a profit to the business owners. So where the hell do you start? How do you know that you're not neglecting any aspect that will bite you on the bum later? Don't stress, it's not all that hard and it can be an extremely enjoyable and rewarding process. This book will provide you with the 12 common sense and repeatable steps that will guide you through running a business that everyone will be proud to be associated with. The intended reader is someone moving up from middle management -- or running their own business. The book is aimed to provide an easy to follow road map that will give some comfort and order amid the chaos of information and expectations...Helping with the 'what do I do next?' question that no-one wants to ask for the fear of appearing that they're not up to it.
Author: Michael Seese
Publisher: Happy About
ISBN: 1600051502
Category : Business & Economics
Languages : en
Pages : 171
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Book Description
In simple terms, business contingency planning (BCP) is the art of preparing an enterprise for "bad things." "Scrappy Business Contingency Planning" provides a blueprint for the creation of a business contingency program from the ground up.
Author: Terri L. Sjodin
Publisher: Penguin
ISBN: 1591848350
Category : Business & Economics
Languages : en
Pages : 258
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Book Description
For those times when hard work and persistence just aren't enough, Terri Sjodin offers an inspiring guide to getting scrappy and beating the odds. Terri Sjodin loves scrappy people -- those who beat the odds with a blend of cleverness and fighting spirit. People who see big problems and come up with big solutions. People like the clever Girl Scout who sold 117 boxes of cookies in two hours outside a medical marijuana dispensary, or the entrepreneur who turned his home into an indoor jungle to sell investors on the Rainforest Cafe Restaurant chain. It can seem like these successes are just one-off acts of ingenuity or isolated flashes of brilliance. But today it takes more than just creativity, more than just persistence, more than just a dream to reach big goals -- it takes a mindset and a strategy. Sjodin explains the common elements behind every successful scrappy effort.
Author: Kimberly Wiefling
Publisher: Happy About
ISBN: 1600050522
Category : Business & Economics
Languages : en
Pages : 161
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Book Description
Author: Nick Westergaard
Publisher: AMACOM
ISBN: 081443732X
Category : Business & Economics
Languages : en
Pages : 247
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Book Description
Marketing is changing rapidly, so sometimes it’s hard to keep up. Don’t get frustrated, get scrappy. It’s an exciting time to be in marketing, with an array of equalizing platforms from the Internet to social media to content marketing, that have reset the playing field for businesses large and small. Yet, it's also a challenging time, with much work to do and an ever-changing array of platforms, features, and networks to master--all on tighter budgets than ever before. In Get Scrappy, chief brand strategist Nick Westergaard weaves hacks, tips, and idea starters together to provide a plan of attack for businesses of any size to: Demystify digital marketing in a way that makes sense for your business Do more with less Build a strong brand with something to say Create relevant and engaging content for your social media platforms Spark dialogue with your community of customers Measure what matter The result will be a reliable, repeatable system for building your brand, creating engaging content, and growing your community of customers. Don’t wait for marketing to reinvent itself. Instead, proactively reinvent your company’s marketing to maximize its reach!
Author: Shannon Brinkley
Publisher: C&T Publishing Inc
ISBN: 1607058812
Category : Crafts & Hobbies
Languages : en
Pages : 196
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Book Description
Go beyond basic scrap quilts with this guide to turning fabric bits snips into striking modern art quilts—featuring 8 quick and easy projects. In Scrappy Bits Applique, fabric designer and quilt artist Shannon Brinkley shares her secrets to putting sewing room scraps to use. With her easy stitching and collage techniques, she shows how simplicity can produce dramatic results. Shannon’s “scrappy” approach to quilting uses a fast raw-edged technique. With step-by-step instructions, she teaches you how to intuitively choose, cut, and sew bits of fabric to create a collage of unique images and textures. Included are eight engaging quilt projects to try out your new skills.
Author: Maiwa'azi Dandaura-Samu
Publisher: Lexington Books
ISBN: 149854942X
Category : Political Science
Languages : en
Pages : 319
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Book Description
This book examines the need to bridge strategic intelligence and community collaboration. It explores intelligence collection, analysis, and operations as they relate to conflicts that can be solved through community collaboration. Its argument sits at the nexus of intelligence collection, operations and academic research, supporting the use of analytical frameworks, process theories, critical thinking, and pragmatic approaches in intelligence data analysis to provide a seamless end-product for effective decision making by policy makers, business, and military strategists. The book insists that public opinion matters, in the sense that leaders must shape it using collected intelligence and not wait for things to just happen. For any intelligence–community collaboration to succeed, intelligence agencies must succeed in framing and setting public opinion. The book also sheds light on competitive intelligence, arguing that turbulent times and threatening environments necessitate that corporate organizations engage in competitive intelligence the same way security organizations and agencies constantly shift and change paradigms. They must be innovative, create new labor practices, and use self-motivating management approaches and dynamic imaginative models to invent new strategic intelligence tactics and resolutions for optimal performance and productivity.
Author: Barak Engel
Publisher: CRC Press
ISBN: 1000530310
Category : Computers
Languages : en
Pages : 177
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Book Description
The Security Hippie is Barak Engel’s second book. As the originator of the “Virtual CISO” (fractional security chief) concept, he has served as security leader in dozens of notable organizations, such as Mulesoft, Stubhub, Amplitude Analytics, and many others. The Security Hippie follows his previous book, Why CISOs Fail, which became a sleeper hit, earning a spot in the Cybercannon project as a leading text on the topic of information security management. In this new book, Barak looks at security purely through the lens of story-telling, sharing many and varied experiences from his long and accomplished career as organizational and thought leader, and visionary in the information security field. Instead of instructing, this book teaches by example, sharing many real situations in the field and actual events from real companies, as well as Barak’s related takes and thought processes. An out-of-the-mainstream, counterculture thinker – Hippie – in the world of information security, Barak’s rich background and unusual approach to the field come forth in this book in vivid color and detail, allowing the reader to sit back and enjoy these experiences, and perhaps gain insights when faced with similar issues themselves or within their organizations. The author works hard to avoid technical terms as much as possible, and instead focus on the human and behavioral side of security, finding the humor inherent in every anecdote and using it to demystify the field and connect with the reader. Importantly, these are not the stories that made the news; yet they are the ones that happen all the time. If you’ve ever wondered about the field of information security, but have been intimidated by it, or simply wished for more shared experiences, then The Security Hippie is the perfect way to open that window by accompanying Barak on some of his many travels into the land of security.
