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Author: Nicholas Morgan
Publisher: Canongate Books
ISBN: 1838852085
Category : Cooking
Languages : en
Pages : 439
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Book Description
The history of Johnnie Walker, tracing its roots back to 1820, is also the history of Scotch whisky. But who was John Walker – the man who started the story? And how did his business grow from the shelves of a small grocery shop in Kilmarnock to become the world’s No. 1 Scotch? A Long Stride tells the story of how John Walker and a succession of ingenious and progressive business leaders embraced their Scottish roots to walk confidently on an international stage. By doing things their own way, Johnnie Walker overturned the conventions of late Victorian and Edwardian Britain, survived two world wars and the Great Depression, coming back stronger each time, to become the first truly global whisky brand, revolutionising the world of advertising along the way. Ultimately the story is a testament to how an obsession with quality and a relentless drive to always move forward created a Scotch whisky loved in every corner of the world
Author: Nicholas Morgan
Publisher: Canongate Books
ISBN: 1838852085
Category : Cooking
Languages : en
Pages : 439
Get Book Here
Book Description
The history of Johnnie Walker, tracing its roots back to 1820, is also the history of Scotch whisky. But who was John Walker – the man who started the story? And how did his business grow from the shelves of a small grocery shop in Kilmarnock to become the world’s No. 1 Scotch? A Long Stride tells the story of how John Walker and a succession of ingenious and progressive business leaders embraced their Scottish roots to walk confidently on an international stage. By doing things their own way, Johnnie Walker overturned the conventions of late Victorian and Edwardian Britain, survived two world wars and the Great Depression, coming back stronger each time, to become the first truly global whisky brand, revolutionising the world of advertising along the way. Ultimately the story is a testament to how an obsession with quality and a relentless drive to always move forward created a Scotch whisky loved in every corner of the world
Author: George Gordon Byron Baron Byron
Publisher:
ISBN:
Category : Bookbinding
Languages : en
Pages : 102
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Book Description
Author: George Gordon Byron Baron Byron
Publisher:
ISBN:
Category : Bookbinding
Languages : en
Pages : 102
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Book Description
Author: George Gordon Byron Baron Byron
Publisher:
ISBN:
Category :
Languages : en
Pages : 62
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Book Description
![English bards and Scotch reviewers; a satire. To which is added, An ode to Bonaparte [and Oscar of Alva]. PDF](https://books.google.com/books/content/images/frontcover/aK0DAAAAQAAJ?fife=w80-h100)
Author: George Gordon N. Byron (6th baron.)
Publisher:
ISBN:
Category :
Languages : en
Pages : 88
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Book Description
Author: Lew Bryson
Publisher: Harvard Common Press
ISBN: 155832982X
Category : Cooking
Languages : en
Pages : 259
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Book Description
Go beyond the glass and discover the secrets behind your favorite style of whiskey. Over the past three decades, Lew Bryson has been one of the most influential voices in whiskey—a longtime editor of Whisky Advocate and author of the definitive guide Tasting Whiskey. In this book, Lew shares everything he's learned on his journey through the worlds of bourbon, Scotch, rye, Japanese whiskey, and more (yes, there are tasty Canadian and Irish whiskeys as well!). In this book, you'll find it all: An overview of the different types of whiskeys, including the rules and identities of each. He also includes information on craft whiskeys, which tend to be more creative and freewheeling than the styles made by traditional producers. Exploration of the key whiskey ingredients, with a close look at the flavor contributions of malt, peat, corn, rye, wheat—even water matters. Distillation for non-distillers and the beauty of barrels: Whiskey is both an art and a science, and what's in the glass is affected by things like pot stills vs. column stills, barrel char, and of course, time. Numerous interviews with master distillers, still makers, and other artisans at the top of their field. Tasting notes throughout so you can identify the whiskeys you might want to try next. Every chapter contains a variety of unique, often behind-the-scenes photography. And with whiskey as the subject, this is a class where you'll want to do the homework!
Author: Michael Jackson
Publisher: Penguin
ISBN: 1465472436
Category : Cooking
Languages : en
Pages : 290
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Book Description
Discover the secrets of whiskey's aromas and flavors, the stories behind great distilleries, and expert tasting notes in this updated edition originated by one of the most highly respected commentators in the whiskey world, Michael Jackson. From grain to glass, Whiskey tells you everything and anything you'll ever want to know about whiskey, from storing and serving whiskey, to whiskey cocktails, to pairing whiskey with food. In addition to a refreshed design, this updated edition includes the recent names in whiskey today, a new section devoted to American craft distilleries, and the addition of new distilleries from across Europe, Africa, Asia, and Australia.
Author: George Gordon N. Byron (6th baron.)
Publisher:
ISBN:
Category :
Languages : en
Pages : 110
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Book Description
Author: John Leonard Clive
Publisher:
ISBN:
Category : British periodicals
Languages : en
Pages : 232
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Book Description
Author: George Gordon Byron Baron Byron
Publisher:
ISBN:
Category :
Languages : en
Pages : 50
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Book Description
