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Author: Philip Mirowski
Publisher: University of Chicago Press
ISBN: 9780226538563
Category : Business & Economics
Languages : en
Pages : 590
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Book Description
From essays examining economic welfare to the idea of scientists as agents to the digital aspects of higher education, presents a comprehensive overview of the new directions of this expanding area.
Author: Philip Mirowski
Publisher: University of Chicago Press
ISBN: 9780226538563
Category : Business & Economics
Languages : en
Pages : 590
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Book Description
From essays examining economic welfare to the idea of scientists as agents to the digital aspects of higher education, presents a comprehensive overview of the new directions of this expanding area.
Author: David L. Lewis
Publisher: Simon and Schuster
ISBN: 1628738723
Category : Political Science
Languages : en
Pages : 397
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Book Description
When Speaker Newt Gingrich greeted Dr. David Lewis in his office overlooking the National Mall, he looked at Dr. Lewis and said: “You know you’re going to be fired for this, don’t you?” “I know,” Dr. Lewis replied, “I just hope to stay out of prison.” Gingrich had just read Dr. Lewis’s commentary in Nature, titled “EPA Science: Casualty of Election Politics.” Three years later, and thirty years after Dr. Lewis began working at EPA, he was back in Washington to receive a Science Achievement Award from Administrator Carol Browner for his second article in Nature. By then, EPA had transferred Dr. Lewis to the University of Georgia to await termination—the Agency’s only scientist to ever be lead author on papers published in Nature and Lancet. The government hires scientists to support its policies; industry hires them to support its business; and universities hire them to bring in grants that are handed out to support government policies and industry practices. Organizations dealing with scientific integrity are designed only to weed out those who commit fraud behind the backs of the institutions where they work. The greatest threat of all is the purposeful corruption of the scientific enterprise by the institutions themselves. The science they create is often only an illusion, designed to deceive; and the scientists they destroy to protect that illusion are often our best. This book is about both, beginning with Dr. Lewis’s experience, and ending with the story of Dr. Andrew Wakefield.
Author: Paco Underhill
Publisher:
ISBN:
Category : Business & Economics
Languages : en
Pages : 264
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Book Description
The culmination of 15 years of meticulous research and observation, this riveting audiobook offers hilarious anecdotes and amazing hard facts about one of Americas favorite pastimes. Abridged. 7 CDs.
Author: Rebecca Culshaw
Publisher: North Atlantic Books
ISBN: 9781556436420
Category : AIDS (Disease)
Languages : en
Pages : 116
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Book Description
"A former HIV researcher tells the story of her disillusionment with the HIV/AIDS hypothesis and exposes not only its numerous flaws but also problems with the scientific research establishment that enabled this hypothesis to take such a strong, hypnotic hold on the world at large"--Provided by publisher.
Author: Richard Dawkins
Publisher: Oxford University Press
ISBN: 0199216819
Category : Science
Languages : en
Pages : 439
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Book Description
Selected and introduced by Richard Dawkins, The Oxford Book of Modern Science Writing is a celebration of the finest writing by scientists for a wider audience - revealing that many of the best scientists have displayed as much imagination and skill with the pen as they have in the laboratory.This is a rich and vibrant collection that captures the poetry and excitement of communicating scientific understanding and scientific effort from 1900 to the present day. Professor Dawkins has included writing from a diverse range of scientists, some of whom need no introduction, and some of whoseworks have become modern classics, while others may be less familiar - but all convey the passion of great scientists writing about their science.
Author: Gary P. Pisano
Publisher: Harvard Business Press
ISBN: 9781591398400
Category : Business & Economics
Languages : en
Pages : 278
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Book Description
Why has the biotechnology industry failed to perform up to expectations? This book attempts to answer this question by providing a critique of the industry. It reveals the causes of biotech's problems and offers an analysis on how the industry works. It also provides prescriptions for companies, seeking ways to improve the industry's performance.
Author: David Hoffeld
Publisher: Penguin
ISBN: 0143129333
Category : Business & Economics
Languages : en
Pages : 289
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Book Description
The Revolutionary Sales Approach Scientifically Proven to Dramatically Improve Your Sales and Business Success Blending cutting-edge research in social psychology, neuroscience, and behavioral economics, The Science of Selling shows you how to align the way you sell with how our brains naturally form buying decisions, dramatically increasing your ability to earn more sales. Unlike other sales books, which primarily rely on anecdotal evidence and unproven advice, Hoffeld’s evidence-based approach connects the dots between science and situations salespeople and business leaders face every day to help you consistently succeed, including proven ways to: - Engage buyers’ emotions to increase their receptiveness to you and your ideas - Ask questions that line up with how the brain discloses information - Lock in the incremental commitments that lead to a sale - Create positive influence and reduce the sway of competitors - Discover the underlying causes of objections and neutralize them - Guide buyers through the necessary mental steps to make purchasing decisions Packed with advice and anecdotes, The Science of Selling is an essential resource for anyone looking to succeed in today's cutthroat selling environment, advance their business goals, or boost their ability to influence others. **Named one of The 20 Most Highly-Rated Sales Books of All Time by HubSpot
Author: Phil Barden
Publisher: John Wiley & Sons
ISBN: 1118345606
Category : Business & Economics
Languages : en
Pages : 291
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Book Description
In this groundbreaking book Phil Barden reveals what decision science explains about people’s purchase behaviour, and specifically demonstrates its value to marketing. He shares the latest research on the motivations behind consumers’ choices and what happens in the human brain as buyers make their decisions. He deciphers the ‘secret codes’ of products, services and brands to explain why people buy them. And finally he shows how to apply this knowledge in day to day marketing to great effect by dramatically improving key factors such as relevance, differentiation and credibility. Shows how the latest insights from the fields of Behavioural Economics, psychology and neuro-economics explain why we buy what we buy Offers a pragmatic framework and guidelines for day-to-day marketing practice on how to employ this knowledge for more effective brand management - from strategy to implementation and NPD. The first book to apply Daniel Kahneman’s Nobel Prize-winning work to marketing and advertising Packed with case studies, this is a must-read for marketers, advertising professionals, web designers, R&D managers, industrial designers, graphic designers in fact anyone whose role or interest focuses on the ‘why’ behind consumer behaviour. Foreword by Rory Sutherland, Executive Creative Director and Vice-Chairman, OgilvyOne London and Vice-Chairman,Ogilvy Group UK Full colour throughout
Author: David Michaels
Publisher: Oxford University Press, USA
ISBN: 0190922664
Category : Deception
Languages : en
Pages : 343
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Book Description
"Opioids. Concussions. Obesity. Climate change. America is a country of everyday crises -- big, long-spanning problems that persist, mostly unregulated, despite their toll on the country's health and vitality. And for every case of government inaction on one of these issues, there is a set of familiar, doubtful refrains: The science is unclear. The data is inconclusive. Regulation is unjustified. It's a slippery slope. Is it? The Triumph of Doubt traces the ascendance of science-for-hire in American life and government, from its origins in the tobacco industry in the 1950s to its current manifestations across government, public policy, and even professional sports. Well-heeled American corporations have long had a financial stake in undermining scientific consensus and manufacturing uncertainty; in The Triumph of Doubt, former Obama and Clinton official David Michaels details how bad science becomes public policy -- and where it's happening today. Amid fraught conversations of "alternative facts" and "truth decay," The Triumph of Doubt wields its unprecedented access to shine a light on the machinations and scope of manipulated science in American society. It is an urgent, revelatory work, one that promises to reorient conversations around science and the public good for the foreseeable future"--Provided by publisher.
Author: Bill Nye
Publisher: Abrams
ISBN: 1647001625
Category : Young Adult Nonfiction
Languages : en
Pages : 268
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Book Description
With photos, experiments, and more, this “appealing and highly informative” science book from the beloved TV host is “a winner” (School Library Journal). Science educator, TV host, and New York Times–bestselling author Bill Nye is on a mission to help young people understand and appreciate the science that makes our world work. Featuring a range of subjects—physics, chemistry, geology, biology, astronomy, global warming, and more—this profusely illustrated book covers the basic principles of each science, key discoveries, recent revolutionary advances, and the problems that science still needs to solve for our Earth. Nye and coauthor Gregory Mone present the most difficult theories and facts in an easy-to-comprehend, humorous way. They interviewed numerous specialists from around the world, in each of the fields discussed, whose insights are included throughout. Also included are experiments kids can do themselves to bring science to life! “Wordplay and wry wit put extra fun into a trove of fundamental knowledge.” —Kirkus Reviews (starred review) Includes photographs, illustrations, diagrams, glossary, bibliography, and index
