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Author: Paul Kleinman
Publisher: Simon and Schuster
ISBN: 1440543909
Category : Psychology
Languages : en
Pages : 288
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Book Description
From perception tests and the Rorschach blots to B. F. Skinner and the stages of development, this primer for human behavior is packed with hundreds of ... psychology basics and insights...
Author: Paul Kleinman
Publisher: Simon and Schuster
ISBN: 1440543909
Category : Psychology
Languages : en
Pages : 288
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Book Description
From perception tests and the Rorschach blots to B. F. Skinner and the stages of development, this primer for human behavior is packed with hundreds of ... psychology basics and insights...
Author: David Priemer
Publisher: Page Two
ISBN: 1989603203
Category : Business & Economics
Languages : en
Pages : 0
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Book Description
While a Vice President at Salesforce, David Priemer had an epiphany during one of the company's high-pressure selling periods: the very sales tactics they were using were not working on him. Yes, the numbers still showed results, but through brute force rather than elegance and efficiency. Priemer also discovered that his sales colleagues were spending far more time on leads that did not convert to sales than on those that did. His company--and his entire profession--was acting with more than enough gusto, but without enough awareness and empathy. They were not selling the way they buy. Sell the Way You Buy is about much more than putting yourself in the customer's shoes. Customers don't always know what they want or need, or they may be seeking a solution for something that isn't their core problem. They suffer from status quo bias, from recency bias, from confirmation bias. And meanwhile, the state of overwhelming choice has most products and solution providers adrift in the "Sea of Sameness." In today's world, almost everyone is in sales, but as Priemer realized, we don't teach it. Sell the Way You Buy will show you how to ask questions, how to listen, how to tell a compelling brand story, and how to talk to customers (how to talk to people). Priemer reveals scientifically supported methods to understand the customer, identify their needs, and move them toward the right solution--all the while teaching you to avoid all the reasons why the average person doesn't like salespeople. In short, to sell the way you buy.
Author: Brian Tracy
Publisher: Thomas Nelson Inc
ISBN: 0785288066
Category : Selling
Languages : en
Pages : 240
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Book Description
Double and triple your sales--in any market. The purpose of this book is to give you a series of ideas, methods, strategies, and techniques that you can use immediately to make more sales, faster and easier than ever before. It's a promise of prosperity that sales guru Brian Tracy has seen fulfilled again and again. More sales people have become millionaires as a result of listening to and applying his ideas than from any other sales training process ever developed.
Author: Scott Syverson
Publisher: Lulu.com
ISBN: 0578178877
Category : Business & Economics
Languages : en
Pages : 402
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Book Description
Sales Psychology 101: Paradaptive Intelligence The Grand Unifying theory of Adaptation, Consumer Behavior and Sales introduces the Paradaptive Intelligence model to the business world by examining the most basic of activities - a transaction. Transactions require two things: the something and a person. This revolutionary theory examines, explains, and organizes all human decisions and behaviors by the emotions that control them. Through this model you will learn that emotions are the engine of adaptation and are incredibly precise instruments - they occur in a precise order and each must be satisfied in a unique and specific way. This same process also controls the formation of relationships. Users of the Paradaptive Intelligence model will be able to predict the DNA encoded behaviors of prospects with 100% accuracy across 98% of the earth's population. This makes Sales Psychology 101 the most important book written on business in the last 200 years....and the next 500.
Author: Adrian Furnham
Publisher: Bloomsbury Publishing
ISBN: 1472983173
Category : Psychology
Languages : en
Pages : 481
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Book Description
A look at 101 of the key issues that underpin our understanding of modern psychology - from addiction and body language, through to self esteem and work ethics. Psychologists have always shone a torch, and often a spotlight, into many dark corners of the human mind. They study everything, from art preferences to altruism, coaching to criminality, jokes and humour to justice and honesty, as well as sex differences, schizophrenia and sociopathy. Psychology can offer clear descriptions and explanations for all sort of phenomena. More importantly, psychological research can improve lives in a multitude of ways; many applied psychologists - e.g. clinical, educational, counselling and work psychologists – have the primary aim of making people more happy and better able to identify and realise their full potential. Psychology 101 offers bite-size articles of psychological science from Adrian Furnham, a seasoned psychologist with a broad range of expertise. This book is the essential guide for anyone with an interest - either academic, professional or general - in demystifying and understanding the fascinating world of psychological history, theories, issues and beliefs.
Author: Peter Smith
Publisher: Booklocker.com
ISBN: 9781647195755
Category :
Languages : en
Pages : 228
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Book Description
The Sales Minute is a short-form book for retail salespeople that covers 101 sales tips. The book can be used ongoing as a reference to drive positive sales habits and behaviors, built on real-world experience, and sales psychology.
Author: Steve W. Martin
Publisher: Tilis Pub
ISBN: 0979796121
Category : Business & Economics
Languages : en
Pages : 293
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Book Description
The biggest challenge facing salespeople today is securing meetings with C-level executives (CEO, CFO, CIO, CMO, etc.) and convincing them to buy in the life-or-death meetings that determine which salesperson will win the deal. Based upon extensive interviews with more than 500 C-level executives, Steve Martin's Heavy Hitter Sales Psychology helps salespeople understand how the C-level executive thinks and communicates and how to adapt their use of language to match C-level decision makers'. Martin provides language-based strategies that enable their message to rise above the competition's, a tactical plan of execution, and impactful psychological suggestions that compel executives to take action.
Author: Wendy Connick
Publisher: Adams Media
ISBN: 1507211031
Category : Business & Economics
Languages : en
Pages : 256
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Book Description
Learn the ins and outs of sales techniques with this comprehensive and accessible guide that is the crash course in how to sell anything. Sometimes, it seems like learning a new skill is impossible. But whether you are interested in pursuing a full-times sales career, want to make extra money with sales as a side hustle, or are just looking to turn your hobby into a business, everyone can benefit from knowing how to sell. With Sales 101 you can start selling now. This clear and comprehensive guide is perfect for those who are just starting out in the sales field. Presented with a casual and an easy-to-understand tone, it gives you the information and training you need to get started. Sales 101 teaches the basic sales philosophies and tactics that have been successful for centuries, along with newer, more up-to-date information about using the internet and social media to find leads and increase your customer base. Whether you need guidance in making a presentation or closing a deal to handling rejection or managing your time, Sales 101 shares the best advice and solutions to prepare you for a career in the sales field.
Author: Zig Ziglar
Publisher: HarperCollins Leadership
ISBN: 1418530298
Category : Business & Economics
Languages : en
Pages : 109
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Book Description
Here in a short, compact and concise format is the basics of how to persuade more people more effectively, more ethically, and more often. Ziglar draws from his fundamental selling experiences and shows that while the fundamentals of selling may remain constant, sales people must continue learning, living, and looking: learning from the past without living there; living in the present by seizing each vital moment of every single day; and looking to the future with hope, optimism, and education. His tips will not only keep your clients happy and add to your income, but will also teach you ideas and principles that will, most importantly, add to the quality of your life. Content drawn from Ziglar on Selling.
Author: Bob Moesta
Publisher:
ISBN: 9781544509969
Category : Customer relations
Languages : en
Pages : 0
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Book Description
For a lot of us, selling feels icky. Our stomachs tighten at the thought of reciting features and benefits, or pressuring customers into purchasing. It's really not our fault. We weren't taught how to sell, plus we've been sold before, leaving us with a bitter taste. Here's the truth: sales does not have to feel icky for you or your customers. In fact, with the right approach, sales can be an empowering experience for all. Bob Moesta, lifelong innovator and coarchitect of the "Jobs to be Done" theory, shares his approach for flipping the lens on sales. Bob shifts the focus of sales from selling, to helping people buy and make progress in their lives-demand-side sales. Now, in Demand-Side Sales 101, you'll learn to really see what your customers see, hear what they hear, and understand what they mean. You'll not only be a more effective and innovative salesperson-you'll want to help people make progress.
