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Author: Max Altschuler
Publisher: John Wiley & Sons
ISBN: 1119281644
Category : Business & Economics
Languages : en
Pages : 164
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Book Description
Stay ahead of the sales evolution with a more efficient approach to everything Hacking Sales helps you transform your sales process using the next generation of tools, tactics and strategies. Author Max Altschuler has dedicated his business to helping companies build modern, efficient, high tech sales processes that generate more revenue while using fewer resources. In this book, he shows you the most effective changes you can make, starting today, to evolve your sales and continually raise the bar. You’ll walk through the entire sales process from start to finish, learning critical hacks every step of the way. Find and capture your lowest-hanging fruit at the top of the funnel, build massive lead lists using ICP and TAM, utilize multiple prospecting strategies, perfect your follow-ups, nurture leads, outsource where advantageous, and much more. Build, refine, and enhance your pipeline over time, close deals faster, and use the right tools for the job—this book is your roadmap to fast and efficient revenue growth. Without a reliable process, you’re disjointed, disorganized, and ultimately, underperforming. Whether you’re building a sales process from scratch or looking to become your company’s rock star, this book shows you how to make it happen. Identify your Ideal Customer and your Total Addressable Market Build massive lead lists and properly target your campaigns Learn effective hacks for messaging and social media outreach Overcome customer objections before they happen The economy is evolving, the customer is evolving, and sales itself is evolving. Forty percent of the Fortune 500 from the year 2000 were absent from the Fortune 500 in the year 2015, precisely because they failed to evolve. Today’s sales environment is very much a “keep up or get left behind” paradigm, but you need to do better to excel. Hacking Sales shows you how to get ahead of everyone else with focused effort and the most effective approach to modern sales.
Author: Max Altschuler
Publisher: John Wiley & Sons
ISBN: 1119281644
Category : Business & Economics
Languages : en
Pages : 164
Get Book Here
Book Description
Stay ahead of the sales evolution with a more efficient approach to everything Hacking Sales helps you transform your sales process using the next generation of tools, tactics and strategies. Author Max Altschuler has dedicated his business to helping companies build modern, efficient, high tech sales processes that generate more revenue while using fewer resources. In this book, he shows you the most effective changes you can make, starting today, to evolve your sales and continually raise the bar. You’ll walk through the entire sales process from start to finish, learning critical hacks every step of the way. Find and capture your lowest-hanging fruit at the top of the funnel, build massive lead lists using ICP and TAM, utilize multiple prospecting strategies, perfect your follow-ups, nurture leads, outsource where advantageous, and much more. Build, refine, and enhance your pipeline over time, close deals faster, and use the right tools for the job—this book is your roadmap to fast and efficient revenue growth. Without a reliable process, you’re disjointed, disorganized, and ultimately, underperforming. Whether you’re building a sales process from scratch or looking to become your company’s rock star, this book shows you how to make it happen. Identify your Ideal Customer and your Total Addressable Market Build massive lead lists and properly target your campaigns Learn effective hacks for messaging and social media outreach Overcome customer objections before they happen The economy is evolving, the customer is evolving, and sales itself is evolving. Forty percent of the Fortune 500 from the year 2000 were absent from the Fortune 500 in the year 2015, precisely because they failed to evolve. Today’s sales environment is very much a “keep up or get left behind” paradigm, but you need to do better to excel. Hacking Sales shows you how to get ahead of everyone else with focused effort and the most effective approach to modern sales.
Author: Joey Coleman
Publisher: Penguin
ISBN: 0735220034
Category : Business & Economics
Languages : en
Pages : 370
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Book Description
Award-winning speaker and business consultant Joey Coleman teaches audiences and companies all over the world how to turn a one-time purchaser into a lifelong customer. Coleman's theory of building customer loyalty isn't about focusing on marketing or closing the sale: It's about the First 100 Days® after the sale and the interactions the customer experiences. While new customers experience joy, euphoria, and excitement, these feelings quickly shift to fear, doubt, and uncertainty as buyer's remorse sets in. Across all industries, somewhere between 20%-70% of newly acquired customers will stop doing business with a company with the first 100 days of being a new customer because they feel neglected in the early stages of customer onboarding. In Never Lose a Customer Again, Coleman offers a philosophy and methodology for dramatically increasing customer retention and as a result, the bottom line. He identifies eight distinct emotional phases customers go through in the 100 days following a purchase. From an impulse buy at Starbucks to the thoughtful purchase of a first house, all customers have the potential to experience the eight phases of the customer journey. If you can understand and anticipate the customers' emotions, you can apply a myriad of tools and techniques -- in-person, email, phone, mail, video, and presents -- to cement a long and valuable relationship. Coleman's system is presented through research and case studies showing how best-in-class companies create remarkable customer experiences at each step in the customer lifecycle. In the "Acclimate" stage, customers need you to hold their hand and over-explain how to use your product or service. They're often too embarrassed to admit they're confused. Take a cue from Canadian software company PolicyMedical and their challenge of getting non-technical users to undergo a complex installation and implementation process. They turned a series of project spreadsheets and installation manuals into a beautiful puzzle customers could assemble after completing each milestone. In the "Adopt" stage, customers should be welcomed to the highest tier of tribal membership with both public and private recognitions. For instance, Sephora's VIB Rogue member welcome gift provides a metallic membership card (private recognition) and a members-only shade of lipstick (for public display). In the final stage, "Advocate," loyal customers and raving fans are primed to provide powerful referrals. That's how elite entrepreneurial event MastermindTalks continues to sell-out their conference year after year - with zero dollars spent on marketing. By surprising their loyal fans with amazing referral bonuses (an all-expenses paid safari?!) they guarantee their community will keep providing perfect referrals. Drawing on nearly two decades of consulting and keynoting, Coleman provides strategies and systems to increase customer loyalty. Applicable to companies in any industry and of any size (whether measured in employee count, revenue, or total number of customers), implementing his methods regularly leads to an increase in profits of 25-100%. Working with well-known clients like Hyatt Hotels, Zappos, and NASA, as well as mom-and-pop shops and solo entrepreneurs around the world, Coleman's customer retention system has produced incredible results in dozens of industries. His approach to creating remarkable customer experiences requires minimal financial investment and will be fun for owners, employees, and teams to implement. This book is required reading for business owners, CEOs, and managers - as well as sales and marketing teams, account managers, and customer service representatives looking for easy to implement action steps that result in lasting change, increased profits, and lifelong customer retention.
Author: Slava Gomzin
Publisher: John Wiley & Sons
ISBN: 1118810112
Category : Computers
Languages : en
Pages : 313
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Book Description
Must-have guide for professionals responsible for securing credit and debit card transactions As recent breaches like Target and Neiman Marcus show, payment card information is involved in more security breaches than any other data type. In too many places, sensitive card data is simply not protected adequately. Hacking Point of Sale is a compelling book that tackles this enormous problem head-on. Exploring all aspects of the problem in detail - from how attacks are structured to the structure of magnetic strips to point-to-point encryption, and more – it's packed with practical recommendations. This terrific resource goes beyond standard PCI compliance guides to offer real solutions on how to achieve better security at the point of sale. A unique book on credit and debit card security, with an emphasis on point-to-point encryption of payment transactions (P2PE) from standards to design to application Explores all groups of security standards applicable to payment applications, including PCI, FIPS, ANSI, EMV, and ISO Explains how protected areas are hacked and how hackers spot vulnerabilities Proposes defensive maneuvers, such as introducing cryptography to payment applications and better securing application code Hacking Point of Sale: Payment Application Secrets, Threats, and Solutions is essential reading for security providers, software architects, consultants, and other professionals charged with addressing this serious problem.
Author: April Cox
Publisher:
ISBN: 9781737557012
Category :
Languages : en
Pages :
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Book Description
Author: John Lee
Publisher: John Wiley & Sons
ISBN: 1119542294
Category : Business & Economics
Languages : en
Pages : 229
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Book Description
Master the online tools available to grow your business and conquer the competition Business Hack is your essential roadmap to business growth and online marketing success. Author and successful entrepreneur John Lee shares his proven methods to harness the power of online tools, including using social media—offering practical steps to create and implement highly effective cyber-marketing campaigns. Thanks to the digital revolution, you no longer need teams of marketing experts and other expensive overheads to build and promote your business. This unique and valuable resource covers everything you need to consider when building your marketing strategy, from established principles of sales to cutting-edge digital techniques. In today’s dynamic business environment, strong and ongoing engagement in social media marketing is no longer an option–it is a necessity. From local craft-based businesses to new tech start-ups and even global multinational corporations, effective cyber-marketing can be instrumental in determining success. A comprehensive digital strategy enables you to compete across all platforms and maintain viability and relevance in the face of intense competition. Following the proven techniques in this essential guide allows you to: Implement powerful social media marketing campaigns to increase revenue and rise above the competition Integrate traditional sales and advertising methods with modern technology to create a comprehensive business marketing strategy Identify future trends to stay ahead of the technology curve and capitalize on new opportunities. Learn the skills used by successful entrepreneurs and respected experts in online marketing The Internet and rise of digital media have changed the rules of business and marketing. It is now possible for small and new businesses to compete and thrive in the global marketplace through intelligent use of digital and social media marketing. Business Hack provides the tools and knowledge necessary to succeed in the 21st century.
Author: Paul Bausch
Publisher: "O'Reilly Media, Inc."
ISBN: 9780596005429
Category : Business & Economics
Languages : en
Pages : 306
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Book Description
With this collection of tips and tools, users can get the most out of Amazon.com, whether they are avid Amazon shoppers, Amazon associates developing online storefronts, or programmers building apps based on Amazon Web Services.
Author: David Aaron Karp
Publisher: "O'Reilly Media, Inc."
ISBN: 9780596005641
Category : Business & Economics
Languages : en
Pages : 364
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Book Description
Presents a collection of tips and techniques for getting the most out of eBay.
Author: Alex Hormozi
Publisher:
ISBN: 9781732933002
Category :
Languages : en
Pages : 424
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Book Description
Author: Preston Gralla
Publisher: "O'Reilly Media, Inc."
ISBN: 0596528353
Category : Computers
Languages : en
Pages : 655
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Book Description
This useful book gives Windows power users everything they need to get the most out of their operating system, its related applications, and its hardware.
Author: Bryan Gentry
Publisher: BryanGentry.com
ISBN:
Category : Business & Economics
Languages : en
Pages : 227
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Book Description
Looking to skyrocket your sales or take your business to the next level? This book is for you. In "21 Hacks To Sell More Deals," you'll learn how to master the art of selling using proven persuasion techniques and the most up-to-date sales hacks. With in-depth chapters on the psychology of people, overcoming objections, and perfecting your sales pitch, you'll be able to hack the sales process to close more deals and grow your bank account or business. But this book isn't just about sales tactics. You'll also learn how to improve your mindset, build a solid sales process, and enhance your follow-up game to keep your pipeline full. Whether you're a seasoned sales pro or just starting out, this book is packed with actionable insights that will help you take your sales game to the next level. So if you're ready to start selling more deals, pick up a copy of this book! "21 Hacks To Sell More Deals" is an in-depth guide that covers everything you need to know to hack your sales game. Here's a list of the topics covered in this book: 1. Proven persuasion techniques that will help you connect with your prospects and close more sales. 2. The most up-to-date sales hacks that will give you an edge over your competitors and help you close deals faster. 3. Strategies for improving your business mindset and cultivating a positive, resilient attitude. 4. How to overcome objections and handle difficult questions, so you can close deals even when faced with resistance. 5. The psychology of people and how to use it to influence their decision-making process. 6. Secrets to perfecting your sales pitch, including how to tailor your message to your audience and communicate your value proposition effectively. 7. Hacks for improving the sales process. 8. How to enhance your follow-up game, so you can keep your pipeline full and close more deals. 9. Strategies for lead generation. 10. Hacks on how to get more referrals. 11. Using the scientific method to close more deals and optimize your sales process. 12. Mastering first impressions and creating a strong initial connection with your prospects.
