Rethinking Users

Rethinking Users PDF Author: Michael Youngblood
Publisher: Bis Publishers
ISBN: 9789063695811
Category : Design
Languages : en
Pages : 0

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Book Description
Knowing your users stimulates your imagination and helps you create more exciting and effective design solutions. But there is a problem: the normal conception of "the user" is incomplete and based on outdated notions. These notions of simple, direct relationships between people and products are no longer valid in today's complex, technologically interconnected world. This fun and practical book with a set of cards will change the way readers think about users. Rethinking Users introduces a radical new approach that questions some of our most fundamental ideas about the nature of user experience. It points to new opportunities to create products and services that help users in new ways. The book includes a deck of user archetype cards and step-by-step team activities for unlocking new user-centered thinking and design inspiration. For designers, design researchers, strategists, innovators, product managers, and entrepreneurs in almost any field.

Rethinking Users

Rethinking Users PDF Author: Michael Youngblood
Publisher: Bis Publishers
ISBN: 9789063695811
Category : Design
Languages : en
Pages : 0

Get Book Here

Book Description
Knowing your users stimulates your imagination and helps you create more exciting and effective design solutions. But there is a problem: the normal conception of "the user" is incomplete and based on outdated notions. These notions of simple, direct relationships between people and products are no longer valid in today's complex, technologically interconnected world. This fun and practical book with a set of cards will change the way readers think about users. Rethinking Users introduces a radical new approach that questions some of our most fundamental ideas about the nature of user experience. It points to new opportunities to create products and services that help users in new ways. The book includes a deck of user archetype cards and step-by-step team activities for unlocking new user-centered thinking and design inspiration. For designers, design researchers, strategists, innovators, product managers, and entrepreneurs in almost any field.

We Are Not Users

We Are Not Users PDF Author: Eswaran Subrahmanian
Publisher: MIT Press
ISBN: 0262553325
Category : Design
Languages : en
Pages : 195

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Book Description
A call to reclaim and rethink the field of designing as a liberal art where diverse voices come together to shape the material world. We live in a material world of designed artifacts, both digital and analog. We think of ourselves as users; the platforms, devices, or objects provide a service that we can use. But is this really the case? We Are Not Users argues that people cannot be reduced to the entity called “user”; we are not homogenous but diverse. That buzz of dissonance that we hear reflects the difficulty of condensing our diversity into “one size fits all.” This book proposes that a new understanding of design could resolve that dissonance, and issues a call to reclaim and rethink the field of designing as a liberal art where diverse voices come together to shape the material world. The authors envision designing as a dialogue, simultaneously about the individual and the social—an act enriched by diversity of both disciplines and perspectives. The book presents the building blocks of a language that can conceive designing in all its richness, with relevance for both theory and practice. It introduces a theoretical model, terminology, examples, and a framework for bringing together the social, cultural, and political aspects of designing. It will be essential reading for design theorists and for designers in areas ranging from architecture to software design and policymaking.

Rethinking American Music

Rethinking American Music PDF Author: Tara Browner
Publisher: University of Illinois Press
ISBN: 0252051157
Category : Music
Languages : en
Pages : 359

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Book Description
In Rethinking American Music, Tara Browner and Thomas L. Riis curate essays that offer an eclectic survey of current music scholarship. Ranging from Tin Pan Alley to Thelonious Monk to hip hop, the contributors go beyond repertory and biography to explore four critical yet overlooked areas: the impact of performance; patronage's role in creating music and finding a place to play it; personal identity; and the ways cultural and ethnographic circumstances determine the music that emerges from the creative process. Many of the articles also look at how a piece of music becomes initially popular and then exerts a lasting influence in the larger global culture. The result is an insightful state-of-the-field examination that doubles as an engaging short course on our complex, multifaceted musical heritage. Contributors: Karen Ahlquist, Amy C. Beal, Mark Clagu,. Esther R. Crookshank, Todd Decker, Jennifer DeLapp-Birkett, Joshua S. Duchan, Mark Katz, Jeffrey Magee, Sterling E. Murray, Guthrie P. Ramsey Jr., David Warren Steel, Jeffrey Taylor, and Mark Tucker

Rethinking Media Change

Rethinking Media Change PDF Author: David Thorburn
Publisher: MIT Press
ISBN: 9780262264945
Category : Computers
Languages : en
Pages : 422

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Book Description
The essays in Rethinking Media Change center on a variety of media forms at moments of disruption and cultural transformation. The editors' introduction sketches an aesthetics of media transition—patterns of development and social dispersion that operate across eras, media forms, and cultures. The book includes case studies of such earlier media as the book, the phonograph, early cinema, and television. It also examines contemporary digital forms, exploring their promise and strangeness. A final section probes aspects of visual culture in such environments as the evolving museum, movie spectaculars, and "the virtual window." The contributors reject apocalyptic scenarios of media revolution, demonstrating instead that media transition is always a mix of tradition and innovation, an accretive process in which emerging and established systems interact, shift, and collude with one another.

Statistical Rethinking

Statistical Rethinking PDF Author: Richard McElreath
Publisher: CRC Press
ISBN: 1315362619
Category : Mathematics
Languages : en
Pages : 488

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Book Description
Statistical Rethinking: A Bayesian Course with Examples in R and Stan builds readers’ knowledge of and confidence in statistical modeling. Reflecting the need for even minor programming in today’s model-based statistics, the book pushes readers to perform step-by-step calculations that are usually automated. This unique computational approach ensures that readers understand enough of the details to make reasonable choices and interpretations in their own modeling work. The text presents generalized linear multilevel models from a Bayesian perspective, relying on a simple logical interpretation of Bayesian probability and maximum entropy. It covers from the basics of regression to multilevel models. The author also discusses measurement error, missing data, and Gaussian process models for spatial and network autocorrelation. By using complete R code examples throughout, this book provides a practical foundation for performing statistical inference. Designed for both PhD students and seasoned professionals in the natural and social sciences, it prepares them for more advanced or specialized statistical modeling. Web Resource The book is accompanied by an R package (rethinking) that is available on the author’s website and GitHub. The two core functions (map and map2stan) of this package allow a variety of statistical models to be constructed from standard model formulas.

Social Media as Surveillance

Social Media as Surveillance PDF Author: Daniel Trottier
Publisher: Ashgate Publishing, Ltd.
ISBN: 1409438899
Category : Social Science
Languages : en
Pages : 383

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Book Description
This book develops a surveillance studies approach to social media by presenting first hand ethnographic research with a variety of personal and professional social media users. Using Facebook as a case-study, it describes growing monitoring practices that involve social media. What makes this study unique is that it not only considers social media surveillance as multi-purpose, but also shows how these different purposes augment one another, leading to a rapid spread of surveillance and visibility.

Rethinking Positive Thinking

Rethinking Positive Thinking PDF Author: Gabriele Oettingen
Publisher: Current
ISBN: 1617230235
Category : Psychology
Languages : en
Pages : 242

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Book Description
Author's note -- Preface -- Dreaming, not doing -- The upside of dreaming -- Fooling our minds -- The wise pursuit of our dreams -- Engaging our nonconscious minds -- The magic of WOOP -- WOOP your life -- Your friend for life -- Acknowledgments -- Notes -- Index

Rethinking Open Society

Rethinking Open Society PDF Author: Michael Ignatieff
Publisher: Central European University Press
ISBN: 9633862728
Category : Political Science
Languages : en
Pages : 368

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Book Description
The key values of the Open Society – freedom, justice, tolerance, democracy, and respect for knowledge – are increasingly under threat in today’s world. As an effort to uphold those values, this volume brings together some of the key political, social and economic thinkers of our time to re-examine the Open Society closely in terms of its history, its achievements and failures, and its future prospects. Based on the lecture series Rethinking Open Society, which took place between 2017 and 2018 at the Central European University, the volume is deeply embedded in the history and purpose of CEU, its Open Society mission, and its belief in educating skeptical, but passionate citizens.

Rethinking Comparison

Rethinking Comparison PDF Author: Erica S. Simmons
Publisher: Cambridge University Press
ISBN: 1108967086
Category : Political Science
Languages : en
Pages : 303

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Book Description
Qualitative comparative methods – and specifically controlled qualitative comparisons – are central to the study of politics. They are not the only kind of comparison, though, that can help us better understand political processes and outcomes. Yet there are few guides for how to conduct non-controlled comparative research. This volume brings together chapters from more than a dozen leading methods scholars from across the discipline of political science, including positivist and interpretivist scholars, qualitative methodologists, mixed-methods researchers, ethnographers, historians, and statisticians. Their work revolutionizes qualitative research design by diversifying the repertoire of comparative methods available to students of politics, offering readers clear suggestions for what kinds of comparisons might be possible, why they are useful, and how to execute them. By systematically thinking through how we engage in qualitative comparisons and the kinds of insights those comparisons produce, these collected essays create new possibilities to advance what we know about politics.

Rethinking Risk

Rethinking Risk PDF Author: Joseph W. KOLETAR
Publisher: AMACOM Div American Mgmt Assn
ISBN: 0814414974
Category : Business & Economics
Languages : en
Pages : 274

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Book Description
Risk. It’s a given factor in the operation of any organization. From corporate fraud and security issues to technological and other man-made disasters, bad things do happen. And while many businesses build elaborate defenses against these unexpected occurrences, often employing powerful technology to help detect and prevent them, most risk-assessment strategies fail to connect the dots before it’s too late. This book, based on the author’s extensive experience analyzing the sources of corporate and organizational failure, reveals how a company can mitigate risk using available resources, including what may be the most important asset: its people. Readers will discover valuable strategies, enabling them to: Draw “actionable intelligence” from enormous amounts of data • Quickly make better-informed assessments and decisions • Tap into the rich human sources of information that can directly alert them to signs of risk • Do a better job of anticipat ing and avoiding problems Filled with practical, real-world insight and featuring interviews with experienced risk practitioners, this book will help any business recognize the first signs of trouble.