Retail and Marketing Channels (RLE Retailing and Distribution) PDF Download
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Author: Srinivas K. Reddy
Publisher: Routledge
ISBN: 1136245723
Category : Business & Economics
Languages : en
Pages : 345
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Book Description
Retailer’s buying power has significantly increased in recent years as a result of a process of market concentration. As vertical relationships in marketing channels have strengthened their influence over the shape of the industry, the producer-distributor relationship has become more central to an understanding of both marketing practice and the conduct and performance of consumer goods industries. This comprehensive and detailed book covers the theory and practice of national and international retail and marketing channels. It provides a structural overview of the producer-distributor relationship as well as analyses of specific aspects of channel control and management. Finally, the book assesses the implications of new developments in the evolution of marketing channels. First published 1989.
Author: Srinivas K. Reddy
Publisher: Routledge
ISBN: 1136245723
Category : Business & Economics
Languages : en
Pages : 345
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Book Description
Retailer’s buying power has significantly increased in recent years as a result of a process of market concentration. As vertical relationships in marketing channels have strengthened their influence over the shape of the industry, the producer-distributor relationship has become more central to an understanding of both marketing practice and the conduct and performance of consumer goods industries. This comprehensive and detailed book covers the theory and practice of national and international retail and marketing channels. It provides a structural overview of the producer-distributor relationship as well as analyses of specific aspects of channel control and management. Finally, the book assesses the implications of new developments in the evolution of marketing channels. First published 1989.
Author: John Dawson
Publisher: Routledge
ISBN: 0415540356
Category : Commercial geography
Languages : en
Pages : 249
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Book Description
This title surveys and sets in context the wide range of research work that has been done on retailing. It concentrates on western industrial societies, particularly Britain and the USA, and considers empirical research, theory and theoretical applications.
Author: Ross Davies
Publisher: Routledge
ISBN: 0415540348
Category : Retail trade
Languages : en
Pages : 392
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Book Description
Changes in the philosophy of planning and the political influences behind it have led to an increasingly ambivalent approach to retail and commercial matters and a lack of clear goals and objectives as to what both central government and the local authorities should be concerned with. It begins by examining the growth of office blocks and shopping centres, and goes on to analyse and criticise the existing planning processes, suggesting alternative procedures. It looks at the dual needs of development on the one hand and renovation and redevelopment on the other and discusses how these should be dealt with in the future. More specific problems are also examined: the impact created by new shopping schemes, the decline of small shops and related activities, the conflict over transport demands and provisions and the special physical needs of particular urban and rural environments. Throughout, the argument is supported by detailed examples of particular developments. Originally published 1984.
Author: Ross Davies
Publisher: Routledge
ISBN: 0415540305
Category : Central business districts
Languages : en
Pages : 316
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Book Description
9. Store Location and Store Assessment Research; The process of selecting a new location; forecasting and evaluating retail performance; summary; 10. Conclusion; Author Index; Subject Index.
Author: John Dawson
Publisher: Routledge
ISBN: 113624607X
Category : Business & Economics
Languages : en
Pages : 281
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Book Description
The shopping centre has become an established feature of urban structure over the past thirty years. Development of centres has been rapid and little attempt has been made to consider the development process and the problems caused by it. There is a growing awareness that centres are not always wholly beneficial to their host cities and that some public policy control is necessary. This book examines the shopping centre development process and analyses the control policies which have been taken and which are needed. It draws on material from throughout the developed world. First published 1985.
Author: Larry O'Brien
Publisher: Routledge
ISBN: 1136245790
Category : Business & Economics
Languages : en
Pages : 196
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Book Description
This textbook provides an up-to-date, comprehensive and fully integrated treatment of retailing as a) and industry, b) a force shaping social attitudes and contemporary culture, and c) a force for change in modern townscapes. Unlike other texts which focus on specific topics, this book provides a treatment of retailing which will appeal to geographers, economists, planners and social scientists. First published 1991.
Author: Shuguang Wang
Publisher: Routledge
ISBN: 1000073270
Category : Business & Economics
Languages : en
Pages : 255
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Book Description
The retail sector is an integral part of a national economy. From the political economy perspective, all consumer goods have surplus values locked up in them; the surplus values are not realized until the consumer goods are purchased by consumers through various distribution channels. As such, retailing is the essential link between production and consumption. The success of a retail business depends on two general factors: the location of the retail outlet, and management of the business. Both factors are equally important. If the business is located in the wrong place with the wrong customer base, it will not generate expected sales. Similarly, if the business is poorly managed and operated, it will not perform well even if the location is right. Influenced by both traditional and new location theories, Retail Geography is conceptualized and organized using the retail planning process as the framework. The technical and methodological chapters help guide the reader with detailed descriptions of the techniques and are supported with practical examples to reflect the latest software development. Retail Geography provides a state-of-the-art summary and will act as a core textbook for undergraduate and graduate students of economic geography interested in specializing in retail and business geography. The practical examples also make it a valuable handbook for practitioners in the field, as well as students of retail management and commercial real estate management.
Author: Lawrence E. Neal
Publisher: Routledge
ISBN: 1136245863
Category : Business & Economics
Languages : en
Pages : 210
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Book Description
In one of the first books to treat retailing as a subject of serious analysis, Retailing and the Public examines the state of one of the most important industries in the country. Retailing gives direct employment to more people than any other trade; it accounts for over half of national income. No other industry affects the public as much as retailing does. These facts stand as true today as they did in the 1930s, and this classic text, groundbreaking in its time, shines as much light on the present as it does the past. First published 1932.
Author: John Dawson
Publisher: Routledge
ISBN: 1136246142
Category : Business & Economics
Languages : en
Pages : 249
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Book Description
Studies of the organisation and location of retailing activity have played a central role in the emergence of urban geography as a major area of academic study. Moreover, retailing is increasingly the focus of interdisciplinary research, with economists, sociologists, psychologists and marketing specialists all contributing. This book surveys and sets in context the wide range of research work that has recently been done on retailing. It concentrates on western industrial societies, particularly Britain and the USA, and considers empirical research, theory and theoretical applications. Topics covered include location analysis which is a traditional area of academic interest; consumer behaviour, which is of particular interest to psychologists, and retail organisation and government involvement, which will interest all those concerned, especially those actually involved in retail planning and management. This comprehensive book is the first substantial review of research in retail geography and suggests many future lines of research within the field. Originally published 1980.
Author: Cynthia R. Easterling
Publisher:
ISBN: 9780132724166
Category : Merchandising
Languages : en
Pages : 0
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Book Description
For courses in mathematics for retail merchandising. Written by experienced retailers, Merchandising Mathematics for Retailing, 5/e introduces students to the essential principles and techniques of merchandising mathematics, and explains how to apply them in solving everyday retail merchandising problems. Instructor- and student-friendly, it features clear and concise explanations of key concepts, followed by problems, case studies, spreadsheets, and summary problems using realistic industry figures. Most chapters lend themselves to spreadsheet use, and skeletal spreadsheets are provided to instructors within the Instructor's Manual. This edition is extensively updated to reflect current trends, and to discuss careers from the viewpoint of working professionals. It adds 20+ new case studies that encourage students to use analytic skills, and link content to realistic retail challenges. This edition also contains a focused discussion of profitability measures, and an extended discussion of assortment planning.
