Author: Albert Smart
Publisher:
ISBN: 9780867305449
Category : Pricing.
Languages : en
Pages : 110
Book Description
Retail Pricing Policies and Procedures
Author: Albert Smart
Publisher:
ISBN: 9780867305449
Category : Pricing.
Languages : en
Pages : 110
Book Description
Publisher:
ISBN: 9780867305449
Category : Pricing.
Languages : en
Pages : 110
Book Description
Pricing: Policies and Procedures
Author: Nessim Hanna
Publisher: NYU Press
ISBN: 9780814735176
Category : Business & Economics
Languages : en
Pages : 216
Book Description
Fluctuations in the marketplace present formidable challenges to business and marketing. Globalization, accelerated social and demographic changes among customers, shifts in public policy, and rapid-fire technological advances have all made the marketplace for any firm a much more difficult place to do business. Of all the decisions made by management, pricing is undoubtedly the most visible, as well as the most vital, because of its direct impact on a firm's performance in the marketplace and overall level of profitability. Whatever the nature of the business, success is measured by the extent to which revenues from sales exceed the costs of committed resources. Ideally, the price or prices set for a product or service will ensure the highest margin consistent with volume considerations, recognize the customer evaluations of products and services, be responsive to competitive threats, and forestall competitive inroads. Hanna and Dodge here present an analysis of pricing policies and procedures which illuminates the myriad considerations involved in setting prices. The authors discuss such topics as ethics in pricing, psychological aspects of pricing, price theory, pricing and legal issues, cost-oriented pricing, demand-oriented pricing, product line pricing, geographic pricing practices, retail pricing, and the pricing of services.
Publisher: NYU Press
ISBN: 9780814735176
Category : Business & Economics
Languages : en
Pages : 216
Book Description
Fluctuations in the marketplace present formidable challenges to business and marketing. Globalization, accelerated social and demographic changes among customers, shifts in public policy, and rapid-fire technological advances have all made the marketplace for any firm a much more difficult place to do business. Of all the decisions made by management, pricing is undoubtedly the most visible, as well as the most vital, because of its direct impact on a firm's performance in the marketplace and overall level of profitability. Whatever the nature of the business, success is measured by the extent to which revenues from sales exceed the costs of committed resources. Ideally, the price or prices set for a product or service will ensure the highest margin consistent with volume considerations, recognize the customer evaluations of products and services, be responsive to competitive threats, and forestall competitive inroads. Hanna and Dodge here present an analysis of pricing policies and procedures which illuminates the myriad considerations involved in setting prices. The authors discuss such topics as ethics in pricing, psychological aspects of pricing, price theory, pricing and legal issues, cost-oriented pricing, demand-oriented pricing, product line pricing, geographic pricing practices, retail pricing, and the pricing of services.
Pricing
Author: Robert Dodge
Publisher: Palgrave
ISBN: 9781349134496
Category :
Languages : en
Pages : 232
Book Description
Publisher: Palgrave
ISBN: 9781349134496
Category :
Languages : en
Pages : 232
Book Description
Retail Pricing Strategies and Market Power
Author: Gordon Mills
Publisher: Melbourne Univ. Publishing
ISBN: 9780522850383
Category : Business & Economics
Languages : en
Pages : 356
Book Description
This study of retail pricing strategies presents information on the practices used in a variety of sectors, such as supermarkets, banks and airlines. His analysis rests on several basic concepts which are introduced in the book.
Publisher: Melbourne Univ. Publishing
ISBN: 9780522850383
Category : Business & Economics
Languages : en
Pages : 356
Book Description
This study of retail pricing strategies presents information on the practices used in a variety of sectors, such as supermarkets, banks and airlines. His analysis rests on several basic concepts which are introduced in the book.
Retail Pricing Policies and Practices
Author: Hilda Crowell Wasson
Publisher:
ISBN:
Category :
Languages : en
Pages : 438
Book Description
Publisher:
ISBN:
Category :
Languages : en
Pages : 438
Book Description
The Expert Guide to Retail Pricing
Author: Kiran Gange
Publisher: Taylor & Francis
ISBN: 100091111X
Category : Business & Economics
Languages : en
Pages : 207
Book Description
Going under the hood of retail strategy, this book provides in-depth coverage of how retailers can leverage the latest in data analytics and technology to improve profitability and customer value through pricing. Retail pricing is not about dollars, pounds or euros, but the value a customer associates with a product, which can and does change over time. To maximize revenues and profits, pricing must be dynamic, strategic, and in today’s hyper-connected and -competitive world, scientific. Using technology to gather customer insights and create data-driven pricing approaches can also enhance the customer experience, improve vendor management, help monitor competitors, and ensure market efficiency – including the much-needed reduction of waste in the food sector. This book uses case studies from around the globe to illustrate the evolution of retailing and offers takeaways with each chapter to enable retailers to manage the future of pricing. Retail and pricing managers, retail sector consultants, and students of sales and marketing will welcome this book’s innovative solutions to one of bricks-and-mortar retailing’s most critical challenges.
Publisher: Taylor & Francis
ISBN: 100091111X
Category : Business & Economics
Languages : en
Pages : 207
Book Description
Going under the hood of retail strategy, this book provides in-depth coverage of how retailers can leverage the latest in data analytics and technology to improve profitability and customer value through pricing. Retail pricing is not about dollars, pounds or euros, but the value a customer associates with a product, which can and does change over time. To maximize revenues and profits, pricing must be dynamic, strategic, and in today’s hyper-connected and -competitive world, scientific. Using technology to gather customer insights and create data-driven pricing approaches can also enhance the customer experience, improve vendor management, help monitor competitors, and ensure market efficiency – including the much-needed reduction of waste in the food sector. This book uses case studies from around the globe to illustrate the evolution of retailing and offers takeaways with each chapter to enable retailers to manage the future of pricing. Retail and pricing managers, retail sector consultants, and students of sales and marketing will welcome this book’s innovative solutions to one of bricks-and-mortar retailing’s most critical challenges.
An Empirical Analysis of Retail Pricing Strategies from an Operations Perspective
Author: Ilyoung Jung
Publisher:
ISBN:
Category :
Languages : en
Pages : 159
Book Description
Retail pricing strategies are a critical component of retail business decision making. In many business environments, the retailers' efforts such as promotions, discounts and markdowns are often used to stimulate consumer demand. This research is motivated by the strong belief that pricing policies are today, more than ever before, fundamental and critical to the daily operations of retail industry. The reason is probably because price is one of the most effective variables that managers can manipulate to encourage or discourage demand in the short run. One of the most powerful and effective strategic tools in retailing is pricing, for which the options available to retailers range from the everyday low price (EDLP) to promotional or high-low (Hi-Lo) strategies. The dissertation consists of three essays. The first essay examines the relationship between promotional prices and retail sales with the EDLP and Hi-Lo pricing strategies. The second essay identifies the elements of pricing decisions with store level data under different pricing strategies. The third essay performs to measure and compare the efficiency of both pricing strategies of retail chains according to different types of competition.
Publisher:
ISBN:
Category :
Languages : en
Pages : 159
Book Description
Retail pricing strategies are a critical component of retail business decision making. In many business environments, the retailers' efforts such as promotions, discounts and markdowns are often used to stimulate consumer demand. This research is motivated by the strong belief that pricing policies are today, more than ever before, fundamental and critical to the daily operations of retail industry. The reason is probably because price is one of the most effective variables that managers can manipulate to encourage or discourage demand in the short run. One of the most powerful and effective strategic tools in retailing is pricing, for which the options available to retailers range from the everyday low price (EDLP) to promotional or high-low (Hi-Lo) strategies. The dissertation consists of three essays. The first essay examines the relationship between promotional prices and retail sales with the EDLP and Hi-Lo pricing strategies. The second essay identifies the elements of pricing decisions with store level data under different pricing strategies. The third essay performs to measure and compare the efficiency of both pricing strategies of retail chains according to different types of competition.
Pricing Policies and Strategies
Author: Daulatram Lund
Publisher:
ISBN:
Category : Business & Economics
Languages : en
Pages : 124
Book Description
Publisher:
ISBN:
Category : Business & Economics
Languages : en
Pages : 124
Book Description
OPA and Its Pricing Policies
Author: Alfred Auerbach
Publisher:
ISBN:
Category : Price regulation
Languages : en
Pages : 84
Book Description
Publisher:
ISBN:
Category : Price regulation
Languages : en
Pages : 84
Book Description
Retail in Detail
Author: Ronald L. Bond
Publisher: Entrepreneur Press
ISBN: 1599185113
Category : Business & Economics
Languages : en
Pages : 282
Book Description
Offers step-by-step instructions for everything involved in planning and running a retail business, covering such topics as budgeting, financial planning, marketing, using social media, and managing daily operations.
Publisher: Entrepreneur Press
ISBN: 1599185113
Category : Business & Economics
Languages : en
Pages : 282
Book Description
Offers step-by-step instructions for everything involved in planning and running a retail business, covering such topics as budgeting, financial planning, marketing, using social media, and managing daily operations.