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Author: Kathrynn A. Adams
Publisher: SAGE Publications
ISBN: 150635047X
Category : Social Science
Languages : en
Pages : 607
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Book Description
One of the greatest strengths of this text is the consistent integration of research methods and statistics so that students can better understand how the research process requires the combination of these elements. The end goal is to spark students′ interest in conducting research and to increase their ability to critically analyze it. In the new second edition of the text, Katherine Adams and Eva Lawrence have integrated additional information on online data collection and research methods, additional coverage of regression and ANOVA, and new examples to engage students.
Author: Kathrynn A. Adams
Publisher: SAGE Publications
ISBN: 150635047X
Category : Social Science
Languages : en
Pages : 607
Get Book Here
Book Description
One of the greatest strengths of this text is the consistent integration of research methods and statistics so that students can better understand how the research process requires the combination of these elements. The end goal is to spark students′ interest in conducting research and to increase their ability to critically analyze it. In the new second edition of the text, Katherine Adams and Eva Lawrence have integrated additional information on online data collection and research methods, additional coverage of regression and ANOVA, and new examples to engage students.
Author: Masami Nishishiba
Publisher: SAGE Publications
ISBN: 1483301419
Category : Political Science
Languages : en
Pages : 393
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Book Description
Research Methods and Statistics for Public and Nonprofit Administrators: A Practical Guide is a comprehensive, easy-to-read, core text that thoroughly prepares readers to apply research methods and data analysis to the professional environments of public and non-profit administration. The authors expertly incorporate original case examples to demonstrate concepts using “real actors,” facing specific scenarios, in which research methods must be applied. This unique approach—presented in language accessible to both students new to research as well as current practitioners—guides the reader in fully understanding the research options detailed throughout the text.
Author: Thomas Hill
Publisher: StatSoft, Inc.
ISBN: 9781884233593
Category : Mathematics
Languages : en
Pages : 854
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Book Description
This - one of a kind - book offers a comprehensive, almost encyclopedic presentation of statistical methods and analytic approaches used in science, industry, business, and data mining, written from the perspective of the real-life practitioner ("consumer") of these methods.
Author: John C. Reinard
Publisher: SAGE Publications
ISBN: 1506320481
Category : Language Arts & Disciplines
Languages : en
Pages : 604
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Book Description
"While most books on statistics seem to be written as though targeting other statistics professors, John Reinard′s Communication Research Statistics is especially impressive because it is clearly intended for the student reader, filled with unusually clear explanations and with illustrations on the use of SPSS. I enjoyed reading this lucid, student-friendly book and expect students will benefit enormously from its content and presentation. Well done!" --John C. Pollock, The College of New Jersey Written in an accessible style using straightforward and direct language, Communication Research Statistics guides students through the statistics actually used in most empirical research undertaken in communication studies. This introductory textbook is the only work in communication that includes details on statistical analysis of data with a full set of data analysis instructions based on SPSS 12 and Excel XP. Key Features: Emphasizes basic and introductory statistical thinking: The basic needs of novice researchers and students are addressed, while underscoring the foundational elements of statistical analyses in research. Students learn how statistics are used to provide evidence for research arguments and how to evaluate such evidence for themselves. Prepares students to use statistics: Students are encouraged to use statistics as they encounter and evaluate quantitative research. The book details how statistics can be understood by developing actual skills to carry out rudimentary work. Examples are drawn from mass communication, speech communication, and communication disorders. Incorporates SPSS 12 and Excel: A distinguishing feature is the inclusion of coverage of data analysis by use of SPSS 12 and by Excel. Information on the use of major computer software is designed to let students use such tools immediately. Companion Web Site! A dedicated Web site includes a glossary, data sets, chapter summaries, additional readings, links to other useful sites, selected "calculators" for computation of related statistics, additional macros for selected statistics using Excel and SPSS, and extra chapters on multiple discriminant analysis and loglinear analysis. Intended Audience: Ideal for undergraduate and graduate courses in Communication Research Statistics or Methods; also relevant for many Research Methods courses across the social sciences
Author: Kathrynn A. Adams
Publisher: SAGE Publications
ISBN: 1071817841
Category : Social Science
Languages : en
Pages : 567
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Book Description
Research Methods, Statistics, and Applications by Kathrynn A. Adams and Eva K. McGuire is designed to give students the experience of being a researcher by combining the interrelated concepts of research methods and statistics to better explain how the research process incorporates both elements. Employing a conversational tone throughout, coupled with an emphasis on decision-making, this best-selling text will spark students’ interest in conducting research and improve their ability to critically analyze research in their daily lives. The Third Edition includes a new chapter on measurement to better highlight its critical importance, updates for the 7th edition of the Publication Manual of the American Psychological Association, new examples related to social justice, additional sections on qualitative research methods, and more thorough integration of research ethics information and tips throughout each chapter.
Author: Kathrynn A. Adams
Publisher: SAGE Publications
ISBN: 1544318650
Category : Psychology
Languages : en
Pages : 263
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Book Description
Do you want to give your students more practice with research methods and statistics outside of class? Then the Student Study Guide With IBM® SPSS® Workbook for Research Methods, Statistics, and Applications, Second Edition, is for you. Written by Kathrynn A. Adams and Eva K. Lawrence, this study guide accompanies the new second edition of Research Methods, Statistics, and Applications and provides instructions for performing statistical calculations in IBM® SPSS® along with additional exercises to reinforce concepts in the text. It follows the main text chapter by chapter to provide for easy assigning and studying. Bundle it with Research Methods, Statistics, and Applications, 2e and save! ISBN: 978-1-5443-3016-7
Author: Robert N. Lussier
Publisher:
ISBN: 9781577666585
Category : Business
Languages : en
Pages : 0
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Book Description
Summary: "Research Methods and Statistics for Business ... includes 30 research designs and 30 bivariate and multivariate statistical tests, taking students through a step-by-step process to select the appropriate statistical method. The authorʼs approach effectively integrates research and statistics, beginning with research methodology and then guiding students through the process of conducting their own statistical research, from the initial process of selecting the research topic through the finished research paper."--Waveland website, viewed 10th June, 2011.
Author: Robert P Burns
Publisher: SAGE
ISBN: 1446204766
Category : Business & Economics
Languages : en
Pages : 557
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Book Description
Ideal for those with a minimum of mathematical and statistical knowledge, Business Research Methods and Statistics Using SPSS provides an easy to follow approach to understanding and using quantitative methods and statistics. It is solidly grounded in the context of business and management research, enabling students to appreciate the practical applications of the techniques and procedures explained. The book is comprehensive in its coverage, including discussion of the business context, statistical analysis of data, survey methods, and reporting and presenting research. A companion website also contains four extra chapters for the more advanced student, along with PowerPoint slides for lecturers, and additional questions and exercises, all of which aim to help students to: - Understand the importance and application of statistics and quantitative methods in the field of business - Design effective research studies - Interpret statistical results - Use statistical information meaningfully - Use SPSS confidently
Author: Helen Gavin
Publisher: SAGE
ISBN: 144620460X
Category : Psychology
Languages : en
Pages : 425
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Book Description
Understanding and applying research methods and statistics in psychology is one of the corner stones of study at undergraduate level. To enable all undergraduate psychology students to carry out their own investigations the textbook covers basic and advanced qualitative and quantitative methods and follows a sequential structure starting from first principles to more advanced techniques. Accompanied by a companion website, the textbook: - Grounds all techniques to psychological theory relating each topic under discussion to well established pieces of research - Can be used by the student at beginning and more advanced undergraduate level - therefore a `one-stop′ shop - Includes a creative and practical selection of heuristic devices that cement knowledge of the techniques and skills covered in the textbook
Author: Mario Mazzocchi
Publisher: SAGE
ISBN: 1446204014
Category : Business & Economics
Languages : en
Pages : 433
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Book Description
Balancing simplicity with technical rigour, this practical guide to the statistical techniques essential to research in marketing and related fields, describes each method as well as showing how they are applied. The book is accompanied by two real data sets to replicate examples and with exercises to solve, as well as detailed guidance on the use of appropriate software including: - 750 powerpoint slides with lecture notes and step-by-step guides to run analyses in SPSS (also includes screenshots) - 136 multiple choice questions for tests This is augmented by in-depth discussion of topics including: - Sampling - Data management and statistical packages - Hypothesis testing - Cluster analysis - Structural equation modelling
