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Author: Radziah Abdul Rahim
Publisher: UUM Press
ISBN: 9833827594
Category : Mathematics
Languages : en
Pages : 127
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Book Description
Qualitative Research: Data Collection & Data Analysis Techniques is especially written for anyone who is interested in doing or learning more about qualitative research methods. The reader-friendly organisation and writing style of the book makes it accessible to everyone-academics,professionals, undergraduates, postgraduates, researchers, and even for those who are just beginning to explore the field of qualitative research. Each chapter provides a clear, contextualized and comprehensive coverage of the main qualitative research methods (interviews, focus groups, observations, diary studies, archival document, and content analysis) and will thus equip readers with a thorough understanding of the steps and skills to undertake qualitative research effectively. Bringing together qualitative research scholars from three different tertiary institutions in the country – Associate Prof Dr. Puvensvary Muthiah, Dr. Radziah Abdul Rahim, Puan Noor Hashima Abd Aziz, and Noor Fadhilah Mat Nayan, from Universiti Utara Malaysia (UUM), Assoc. Prof. Dr. Mastura Badzis from Universiti Pendidikan Sultan Idris (UPSI) and R. Sivabala Naidu from Darulaman Teacher Training Institute, this book addresses some of the most important questions facing students and researchers in qualitative research
Author: Radziah Abdul Rahim
Publisher: UUM Press
ISBN: 9833827594
Category : Mathematics
Languages : en
Pages : 127
Get Book Here
Book Description
Qualitative Research: Data Collection & Data Analysis Techniques is especially written for anyone who is interested in doing or learning more about qualitative research methods. The reader-friendly organisation and writing style of the book makes it accessible to everyone-academics,professionals, undergraduates, postgraduates, researchers, and even for those who are just beginning to explore the field of qualitative research. Each chapter provides a clear, contextualized and comprehensive coverage of the main qualitative research methods (interviews, focus groups, observations, diary studies, archival document, and content analysis) and will thus equip readers with a thorough understanding of the steps and skills to undertake qualitative research effectively. Bringing together qualitative research scholars from three different tertiary institutions in the country – Associate Prof Dr. Puvensvary Muthiah, Dr. Radziah Abdul Rahim, Puan Noor Hashima Abd Aziz, and Noor Fadhilah Mat Nayan, from Universiti Utara Malaysia (UUM), Assoc. Prof. Dr. Mastura Badzis from Universiti Pendidikan Sultan Idris (UPSI) and R. Sivabala Naidu from Darulaman Teacher Training Institute, this book addresses some of the most important questions facing students and researchers in qualitative research
Author: Puvenesvary Muthiah
Publisher: UUM Press
ISBN: 9672363419
Category : Science
Languages : en
Pages : 213
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Book Description
Qualitative Research: Data Collection & Data Analysis Techniques (2nd Edition) has been systematically revised with additional content, more in-depth explanations, and latest references to enhance the knowledge and skills required for those interested in conducting qualitative research. The reader-friendly organisation and writing style of this edition provides guaranteed accessibility to a wide array of readers ranging from established scholars to novice researchers and undergraduates. Each chapter in this edition is set to provide a clear, contextualised and comprehensive coverage of the main qualitative research methods (interviews, focus groups, observations, diary studies, archival document analysis, and content analysis) aimed at equipping readers with a thorough understanding of the design, procedures and skills to effectively undertake qualitative research. At the same time, the authors have anticipated major concerns such as ethical issues that qualitative researchers often face and addressed them in the various chapters. This effort has been made possible through the collaboration involving notable qualitative research scholars from different tertiary institutions – Assoc. Prof. Dr. Puvensvary Muthiah (ELT Consultant), Dr. R. Sivabala Naidu (Taylor’s College), Assoc. Prof. Dr. Mastura Badzis (International Islamic University Malaysia), Dr. Radziah Abdul Rahim (formerly attached to National Defense University of Malaysia), Dr. Noor Fadhilah Mat Nayan (University of Reading), and Assoc. Prof. Noor Hashima Abd Aziz (Universiti Utara Malaysia).
Author: Soon Jan Jan
Publisher: UUM Press
ISBN: 9672210051
Category : Business & Economics
Languages : en
Pages : 122
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Book Description
This is the fourth volume of the compilation of case studies by UUM’s Institute of Management and Business Research (IMBRe). Following the successful publication of its three predecessors, the current Volume 4 selects and includes the best Malaysian case studies in the broad areas of management, economics and marketing. It is IMBRe’s aspiration to encourage both academics and students to embrace the case-study approach as an effective pedagogical tool. The cases are designed and written by academics to be used for both undergraduate and postgraduate courses, in which the academics themselves, more often than not, serve as instructors. Although each case is written specifically to cater for a particular course, it can be adapted for other related courses.
Author: Hisham Dzakiria
Publisher: UUM Press
ISBN: 9833827713
Category : Education
Languages : en
Pages : 331
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Book Description
This book for anyone who wants to undertake an engaging, satisfying, productive, and a more successful career as a qualitative researcher. This book is intended to contribute to the popularisation of qualitative research in Malaysia. Qualitative studies in educational research are very limited in many countries; and to date, there has been very little work done using this form of educational inquiry in Malaysia. The dominant tradition has followed the positivist paradigm. A qualitative case study offers a different approach and generates a range of information of different qualities from that obtained using traditional approaches. This book provides both the theories and practical practices to undertake a qualitative study. The conception of this book began from the assumption that our world is interpreted through language as means of communication and understanding. Writing narratives of experience is becoming a common way of describing how people make sense of their experience or problems at hand. At the root of the naturalistic inquiry exhibited in this book, is an interest in understanding the experience of learners and the meanings they make of the distance learning experience at Universiti Utara Malaysia (UUM). This study was designed as a single case focusing on distance learners of different backgrounds in UUM.
Author: Matthew B. Miles
Publisher: SAGE
ISBN: 9780803955400
Category : Education
Languages : en
Pages : 358
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Book Description
The latest edition of this best-selling textbook by Miles and Huberman not only is considerably expanded in content, but is now available in paperback. Bringing the art of qualitative analysis up-to-date, this edition adds hundreds of new techniques, ideas and references developed in the past decade. The increase in the use of computers in qualitative analysis is also reflected in this volume. There is an extensive appendix on criteria to choose from among the currently available analysis packages. Through examples from a host of social science and professional disciplines, Qualitative Data Analysis remains the most comprehensive and complete treatment of this topic currently available to scholars and applied researchers.
Author: Gary King
Publisher: Princeton University Press
ISBN: 0691034710
Category : Social Science
Languages : en
Pages : 259
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Book Description
Designing Social Inquiry focuses on improving qualitative research, where numerical measurement is either impossible or undesirable. What are the right questions to ask? How should you define and make inferences about causal effects? How can you avoid bias? How many cases do you need, and how should they be selected? What are the consequences of unavoidable problems in qualitative research, such as measurement error, incomplete information, or omitted variables? What are proper ways to estimate and report the uncertainty of your conclusions?
Author: Russell W. Belk
Publisher: Edward Elgar Publishing
ISBN: 1847204120
Category : Business & Economics
Languages : en
Pages : 609
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Book Description
A rare and much needed compilation of some thought-provoking papers in the area of qualitative research in marketing, this book is a must have for anyone pursuing the discipline of marketing research, scholars intent on the pursuit of qualitative inquiry as well as practising professionals looking for innovative approaches to research. Global Business Review Belk has compiled an exhaustive collection of contributions from scholars and practitioners throughout North America and Europe. . . . This extremely informative volume spans the full array of qualitative research areas. . . . Highly recommended. S.D. Clark, Choice The Handbook of Qualitative Research Methods in Marketing offers both basic and advanced treatments intended to serve academics, students, and marketing research professionals. The 42 chapters begin with a history of qualitative methods in marketing by Sidney Levy and continue with detailed discussions of current thought and practice in: research paradigms such as grounded theory and semiotics research contexts such as advertising and brands data collection methods such as projectives and netnography data analysis methods such as metaphoric and visual analyses presentation topics such as videography and reflexivity applications such as ZMET applied to Broadway plays and depth interviews with executives special issues such as multi-sited ethnography and research on sensitive topics. Authors include leading scholars and practitioners from North America and Europe. They draw on a wealth of experience using well-established as well as emerging qualitative research methods. The result is a thorough, timely, and useful Handbook that will educate, inspire, and serve as standard reference for marketing academics and practitioners alike.
Author: Linda N. Groat
Publisher: John Wiley & Sons
ISBN: 1118418514
Category : Architecture
Languages : en
Pages : 480
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Book Description
A practical guide to research for architects and designers—now updated and expanded! From searching for the best glass to prevent glare to determining how clients might react to the color choice for restaurant walls, research is a crucial tool that architects must master in order to effectively address the technical, aesthetic, and behavioral issues that arise in their work. This book's unique coverage of research methods is specifically targeted to help professional designers and researchers better conduct and understand research. Part I explores basic research issues and concepts, and includes chapters on relating theory to method and design to research. Part II gives a comprehensive treatment of specific strategies for investigating built forms. In all, the book covers seven types of research, including historical, qualitative, correlational, experimental, simulation, logical argumentation, and case studies and mixed methods. Features new to this edition include: Strategies for investigation, practical examples, and resources for additional information A look at current trends and innovations in research Coverage of design studio–based research that shows how strategies described in the book can be employed in real life A discussion of digital media and online research New and updated examples of research studies A new chapter on the relationship between design and research Architectural Research Methods is an essential reference for architecture students and researchers as well as architects, interior designers, landscape architects, and building product manufacturers.
Author:
Publisher:
ISBN:
Category : Education
Languages : en
Pages : 1116
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Book Description
Author: David F. Lancy
Publisher:
ISBN:
Category : Education
Languages : en
Pages : 224
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Book Description
