Advertising and Society

Advertising and Society PDF Author: Carol J. Pardun
Publisher: John Wiley & Sons
ISBN: 1118587626
Category : Business & Economics
Languages : en
Pages : 346

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Book Description
Now revised and updated to reflect the impact of emerging technologies, this new edition of Advertising and Society: Controversies and Consequences examines the evolution of advertising and its influence on society. Expanded with five new chapters covering the impact of emerging technologies, including the evolution of Direct to Consumer (DTC) pharmaceutical advertising; product placement in various media; and the growing intrusiveness of Internet marketing Explores a broad range of topics including alcohol, tobacco, and sex in advertising; the pros and cons of negative political adverts; advergrames; and the use of stereotypes Examines the impact of advertising through its distinctive ‘point/counterpoint’ format –designed to spark discussion and help students understand the complexities of the issues being presented Lends substantial clarity to the subject, uniquely balancing criticism and practice within one text Includes chapter-level overviews and summaries of the topic history and key issues, along with student-friendly features such as ideas for papers and questions for discussion

Advertising and Society

Advertising and Society PDF Author: Carol J. Pardun
Publisher: John Wiley & Sons
ISBN: 1118587626
Category : Business & Economics
Languages : en
Pages : 346

Get Book Here

Book Description
Now revised and updated to reflect the impact of emerging technologies, this new edition of Advertising and Society: Controversies and Consequences examines the evolution of advertising and its influence on society. Expanded with five new chapters covering the impact of emerging technologies, including the evolution of Direct to Consumer (DTC) pharmaceutical advertising; product placement in various media; and the growing intrusiveness of Internet marketing Explores a broad range of topics including alcohol, tobacco, and sex in advertising; the pros and cons of negative political adverts; advergrames; and the use of stereotypes Examines the impact of advertising through its distinctive ‘point/counterpoint’ format –designed to spark discussion and help students understand the complexities of the issues being presented Lends substantial clarity to the subject, uniquely balancing criticism and practice within one text Includes chapter-level overviews and summaries of the topic history and key issues, along with student-friendly features such as ideas for papers and questions for discussion

Publication

Publication PDF Author:
Publisher:
ISBN:
Category : Income tax
Languages : en
Pages : 412

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Book Description


Publishing Glad Tidings

Publishing Glad Tidings PDF Author: William Emmett Studwell
Publisher: Psychology Press
ISBN: 9780789003980
Category : Music
Languages : en
Pages : 182

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Book Description
Get yourself a cup of eggnog, sit down in front of a warm fire (chestnut roasting is optional), and let Publishing Glad Tidings: Essays on Christmas Music thrill and inspire you as you learn about those who have dedicated their lives to preserving, collecting, and creating the traditional art form of the Christmas carol. This enlightening volume's personal and historical perspective will help you see why Christmas carols continue to fill our lives with simple, lasting joy and why they endure as cultural, religious, and artistic gifts to humanity. Publishing Glad Tidings will help you see how major, but once nearly forgotten, Christmas carols have stayed with us throughout the years. You'll get detailed information as to how these carols were written, compiled, collected, and ultimately wrapped up in eye- and ear-catching packages for us to enjoy every year when December rolls around. Inside this joyously decorated book, you'll find information about: carol pioneers Theodoric Petri, Davies Gilbert, and William Sandys carol historians Edmondstoune Duncan, Charles L. Hutchins, and Edward Bliss Reed carol compiling, collecting, translating, and editing how relative obscurity has made some carols classics So come all ye faithful who are interested in keeping this grand old tradition alive. Publishing Glad Tidings is just the invitation you need to come in from the cold and wassail your way through an intriguing, heartfelt part of yuletide history. If you're a church musician, musical historian, pastor, or just a general reader interested in Christmas and music, you'll find everything you need to know about the carol's history and future right here.

The Scorpio Society

The Scorpio Society PDF Author: Carol Ellis
Publisher: Random House Books for Young Readers
ISBN: 9780679873051
Category : Juvenile Fiction
Languages : en
Pages : 180

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Book Description
The Scorpio Society meets at midnight, wearing long black robes. Their leader makes the future happen and the future may hold Elizabeth's death.

The Sexual Politics of Meat (20th Anniversary Edition)

The Sexual Politics of Meat (20th Anniversary Edition) PDF Author: Carol J. Adams
Publisher: A&C Black
ISBN: 1441173285
Category : Social Science
Languages : en
Pages : 353

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Book Description
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American Choral Directors Association

American Choral Directors Association PDF Author: Tim Sharp
Publisher: Arcadia Publishing
ISBN: 1439621128
Category : Photography
Languages : en
Pages : 132

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Book Description
American Choral Directors Association (ACDA) was formed in Kansas City, Missouri, on February 24, 1959, by 35 choral directors from around the United States. They aimed to create an organization that would meet the professional needs of all choir directors. To achieve this goal, they made the promotion of excellence in choral music through performance, composition, publication, research, and teaching their central purpose. In addition, ACDA strives through arts advocacy to elevate choral musics position in American society. From the original steering committee to todays leaders, this central purpose continues to drive ACDAs development. Among the ways that ACDA has promoted excellence in choral music are national and division conventions featuring the best choirs in the world, awards given to individuals who have in some way contributed to the art of choral music, state workshops and clinics, and honor choirs and commissioned works. Each generation that has passed through ACDA has left its indelible mark. The first generation built the foundation and gave ACDA its purpose. The second generation gave ACDA its independence and voice. The third generation leads the organization into a new and more globally connected world. And through it all, ACDA remains true to promoting choral music excellence.

Publications of the Association of Collegiate Alumnae

Publications of the Association of Collegiate Alumnae PDF Author: American Association of University Women
Publisher:
ISBN:
Category : Women
Languages : en
Pages : 744

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Book Description
Includes the Association's Register.

Speed of Life

Speed of Life PDF Author: Carol Weston
Publisher: Sourcebooks, Inc.
ISBN: 1492631353
Category : Juvenile Fiction
Languages : en
Pages : 305

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Book Description
From award winning author Carol Weston comes an uplifting, heartfelt tale of bravery and strength in the face of loss and grief, perfect for tweens, teens and adults alike. "I will eagerly place it on my daughter's bookshelf, so that she, like Sofia, can find her own resilience and voice in our painful, joyful, speeding world."—New York Times Sofia lost her mother eight months ago, and her friends were 100% there for her. Now it's a new year and they're ready for Sofia to move on. But being a motherless daughter is hard to get used to, especially when you're only fourteen. Problem is, Sofia can't bounce back, can't recharge like a cellphone. She decides to write Dear Kate, an advice columnist for Fifteen Magazine, and is surprised to receive a fast reply. Soon the two are exchanging emails, and Sofia opens up and spills all, including a few worries that are totally embarrassing. Turns out even advice columnists don't have all the answers, and one day Sofia learns a secret that flips her world upside down. 2018 Best Fiction for Young Adults - American Library Association A 2018 Best Children's Book of the Year - Bank Street College of Education 2017 Best Fiction for Older Readers - Chicago Public Library 2019–2020 Young Hoosier Book Award Longlist Four STARRED Reviews Read the first page from Speed of Life: WARNING: This is kind of a sad story. At least at first. So if you don't like sad stories, maybe you shouldn't read this. I mean, I'd understand if you put it down and watched cat videos instead. I like cat videos too. Then again, this book is already in your hands. It starts and ends on January 1, and I was thinking of calling it The Year My Whole Life Changed. Or Life, Death, and Kisses. Or maybe even The Year I Grew Up. For me, being fourteen was hard. Really hard. Childhood was a piece of cake. Being a kid in New York City and spending summers in Spain, that was all pretty perfect, looking back. But being fourteen was like climbing a mountain in the rain. In flip-flops. I hoped I'd wind up in a different place, but I kept tripping and slipping and falling and wishing it weren't way too late to turn around. This book does have funny parts. And I learned two giant facts: Number one: everything can change in an instant—for worse, sure, but also for better. Number two: sometimes, if you just keep climbing, you get an amazing view. You see what's behind you and what's ahead of you and—the big surprise—what's inside you.

An Index to Articles Published in The Etude Magazine, 1883-1957, Part 2

An Index to Articles Published in The Etude Magazine, 1883-1957, Part 2 PDF Author: Pamela Richardson Dennis
Publisher: A-R Editions, Inc.
ISBN: 9780895797186
Category : Reference
Languages : en
Pages : 672

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Book Description
Annotation: The Index is published in two physical volumes and sold as a set for $250.00. As America's geography and societal demands expanded, the topics in The Etude magazine (first published in 1883) took on such important issues as women in music; immigration; transportation; Native American and African American composers and their music; World War I and II; public schools; new technologies (sound recordings, radio, and television); and modern music (jazz, gospel, blues, early 20th century composers) in addition to regular book reviews, teaching advice, interviews, biographies, and advertisements. Though a valued source particularly for private music teachers, with the de-emphasis on the professional elite and the decline in salon music, the magazine ceased publication in 1957. This Index to the articles in The Etude serves as a companion to E. Douglas Bomberger's 2004 publication on the music in The Etude. Published a little over fifty years after the final issue reached the public, this Index chronicles vocal and instrumental technique, composer biographies, position openings, department store orchestras, the design of a successful music studio, how to play an accordion, recital programs in music schools, and much more. The Index is a valuable tool for research, particularly in the music culture of American in the late nineteenth and early twentieth centuries. With titles of these articles available, the doors are now open for further research in the years to come.

Papers and Proceedings of the Music Teachers' National Association

Papers and Proceedings of the Music Teachers' National Association PDF Author: Music Teachers National Association
Publisher:
ISBN:
Category : Music
Languages : en
Pages : 296

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Book Description