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Author: Doug McKenzie-Mohr
Publisher: SAGE Publications
ISBN: 1412991293
Category : Business & Economics
Languages : en
Pages : 257
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Book Description
Social marketing takes key marketing principles and applies them to campaigns and efforts to influence social action. In Social Marketing to Protect the Environment, the focus turns to the environment, and how social marketing can be successful to change environmental behaviour. The text begins with a definition of the Social Marketing Model and includes a discussion of various tools that can be used to develop social marketing strategies. It then moves into sections on Residential-Related Behaviours and Commercial-Related Behaviours. These sections follow a consistent format and: - Describe a variety of environmental issues - Give examples of the numerous changes in behaviours and/or practices that would contribute to reducing the problem - Provide mini-cases that illustrate the successful use of social marketing principles along with tools to influence this behaviour in similar situations - Review what worked and what could have been improved. A final section provides future directions and recommendations.
Author: Doug McKenzie-Mohr
Publisher: SAGE Publications
ISBN: 1412991293
Category : Business & Economics
Languages : en
Pages : 257
Get Book Here
Book Description
Social marketing takes key marketing principles and applies them to campaigns and efforts to influence social action. In Social Marketing to Protect the Environment, the focus turns to the environment, and how social marketing can be successful to change environmental behaviour. The text begins with a definition of the Social Marketing Model and includes a discussion of various tools that can be used to develop social marketing strategies. It then moves into sections on Residential-Related Behaviours and Commercial-Related Behaviours. These sections follow a consistent format and: - Describe a variety of environmental issues - Give examples of the numerous changes in behaviours and/or practices that would contribute to reducing the problem - Provide mini-cases that illustrate the successful use of social marketing principles along with tools to influence this behaviour in similar situations - Review what worked and what could have been improved. A final section provides future directions and recommendations.
Author: Samuel Myers
Publisher: Island Press
ISBN: 1610919661
Category : Social Science
Languages : en
Pages : 538
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Book Description
Human health depends on the health of the planet. Earth’s natural systems—the air, the water, the biodiversity, the climate—are our life support systems. Yet climate change, biodiversity loss, scarcity of land and freshwater, pollution and other threats are degrading these systems. The emerging field of planetary health aims to understand how these changes threaten our health and how to protect ourselves and the rest of the biosphere. Planetary Health: Protecting Nature to Protect Ourselves provides a readable introduction to this new paradigm. With an interdisciplinary approach, the book addresses a wide range of health impacts felt in the Anthropocene, including food and nutrition, infectious disease, non-communicable disease, dislocation and conflict, and mental health. It also presents strategies to combat environmental changes and its ill-effects, such as controlling toxic exposures, investing in clean energy, improving urban design, and more. Chapters are authored by widely recognized experts. The result is a comprehensive and optimistic overview of a growing field that is being adopted by researchers and universities around the world. Students of public health will gain a solid grounding in the new challenges their profession must confront, while those in the environmental sciences, agriculture, the design professions, and other fields will become familiar with the human consequences of planetary changes. Understanding how our changing environment affects our health is increasingly critical to a variety of disciplines and professions. Planetary Health is the definitive guide to this vital field.
Author: Yingyi Situ
Publisher: SAGE
ISBN: 0761900373
Category : Law
Languages : en
Pages : 241
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Book Description
After defining environmental crime and discussing the extent of the environmental crisis, this book explores the causes, investigation, prosecution and prevention of all types of environmental crime.
Author: Paul Portney
Publisher: Routledge
ISBN: 1136524797
Category : Nature
Languages : en
Pages : 306
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Book Description
The first edition of Public Policies for Environmental Protection contributed significantly to the incorporation of economic analysis in the study of environmental policy. Fully revised to account for changes in the institutional, legal, and regulatory framework of environmental policy, the second edition features updated chapters on the EPA and federal regulation, air and water pollution policy, and hazardous and toxic substances. It includes entirely new chapters on market-based environmental policies, global climate change, solid waste, and, for the first time, coverage of the Safe Drinking Water Act. Portney, Stavins, and their contributors provide an invaluable resource for researchers, policymakers, industry professionals, and journalists---anyone who needs up-to-date information on U.S. environmental policy. With their careful explanation of policy alternatives, the authors provide an ideal book for students in courses about environmental economics or environmental politics.
Author: National Research Council
Publisher: National Academies Press
ISBN: 0309049296
Category : Political Science
Languages : en
Pages : 255
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Book Description
This book assesses the strengths and weaknesses of current environmental research programs, describes the desirable characteristics of an effective program, and recommends cultural and organizational changes to improve the performance of environmental research. Research areas in need of greater emphasis are identified, and overall directions for environmental research are recommended. The book also comments on the proposal to establish a National Institute for the Environment and on the elevation of the Environmental Protection Agency to cabinet status.
Author: Adina Merenlender
Publisher: Univ of California Press
ISBN: 0520378946
Category : Nature
Languages : en
Pages : 296
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Book Description
Preface : united by nature, guided by science -- Extreme events, life in the new normal -- Big bay to tech town -- A changing harvest -- Keeping forests green and snow white -- Climate canaries -- Los Angeles plants itself -- Riding the California current.
Author: Environmental Protection Agency (U.S.)
Publisher: Government Printing Office
ISBN: 9780160943997
Category : Juvenile Nonfiction
Languages : en
Pages : 8
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Book Description
The EPA Activity Book, directed primarily towards children, is a graphic depiction of how the EPA protects our entire environment, protects the land where we live, protects ecosystems,and provides crossword games and puzzles to engage children in educating themselves about good environmental practices. Concepts and lessons about air quality index, asthma environmental factors, ecosystem protection, waste reduction practices, environmental protection, and more. Early childhood and primary grade-school children may enjoy the fill-in coloring activities, world list searches, crossword puzzles, and fill-in-the blank activities as part of their learning process about these key science and environmental concepts. Find more products relating to this topic: NSI: Nature Science Investigator Mission Sunwise Activity Book Join the Lorax Sesame Street Fire Safety Program Family Guide Sesame Street Fire Safety Program (Multimedia CD- English and Spanish Languages)
Author: Harriet Rohmer
Publisher: Chronicle Books
ISBN: 0811879712
Category : Juvenile Nonfiction
Languages : en
Pages : 111
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Book Description
This inspiring book presents the true stories of 12 people from across North America who have done great things for the environment. Heroes include a teenage girl who figured out how to remove an industrial pollutant from the Ohio River, a Mexican superstar wrestler who works to protect turtles and whales, and a teenage boy from Rhode Island who helped his community and his state develop effective e-waste recycling programs. Plenty of photographs and illustrations bring each compelling story vividly to life.
Author: Markus Salomon
Publisher: Springer
ISBN: 3319601563
Category : Science
Languages : en
Pages : 1001
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Book Description
This handbook is the first of its kind to provide a clear, accessible, and comprehensive introduction to the most important scientific and management topics in marine environmental protection. Leading experts discuss the latest perspectives and best practices in the field with a particular focus on the functioning of marine ecosystems, natural processes, and anthropogenic pressures. The book familiarizes readers with the intricacies and challenges of managing coasts and oceans more sustainably, and guides them through the maze of concepts and strategies, laws and policies, and the various actors that define our ability to manage marine activities. Providing valuable thematic insights into marine management to inspire thoughtful application and further study, it is essential reading for marine environmental scientists, policy-makers, lawyers, practitioners and anyone interested in the field.
Author: Michael Pollan
Publisher: Penguin
ISBN: 0143038583
Category : Health & Fitness
Languages : en
Pages : 481
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Book Description
"Outstanding . . . a wide-ranging invitation to think through the moral ramifications of our eating habits." —The New Yorker One of the New York Times Book Review's Ten Best Books of the Year and Winner of the James Beard Award Author of This is Your Mind on Plants, How to Change Your Mind and the #1 New York Times Bestseller In Defense of Food and Food Rules What should we have for dinner? Ten years ago, Michael Pollan confronted us with this seemingly simple question and, with The Omnivore’s Dilemma, his brilliant and eye-opening exploration of our food choices, demonstrated that how we answer it today may determine not only our health but our survival as a species. In the years since, Pollan’s revolutionary examination has changed the way Americans think about food. Bringing wide attention to the little-known but vitally important dimensions of food and agriculture in America, Pollan launched a national conversation about what we eat and the profound consequences that even the simplest everyday food choices have on both ourselves and the natural world. Ten years later, The Omnivore’s Dilemma continues to transform the way Americans think about the politics, perils, and pleasures of eating.
