Procesos creativos de diseño gráfico: cuadernos de trabajo

Procesos creativos de diseño gráfico: cuadernos de trabajo PDF Author: Lucienne Roberts
Publisher: Parramon
ISBN: 9788434237254
Category : Design
Languages : es
Pages : 240

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Book Description
Este libro invita a la reflexión sobre el diseño gráfico a los diseñadores gráficos, así como los estudiantes, y explora la práctica del proceso creativo. En él se examinan las diversas formas de llegar desde la primera idea hasta el producto final, mostrando el proceso de creación de modo tangible y visible. Procesos creativos de diseño gráfico se estructura utilizando los elementos esenciales del proceso creativo – la filosofía de diseño, la inspiración, las especificaciones o brief, la investigación y desarrollo, los textos y las imágenes y la producción. Esta obra cuenta con una serie de estudios en profundidad de una serie de proyectos reales de once diseñadores -desde el desarrollo de un logotipo, la dirección artística de un número de una revista al diseño de un cartel, de una fuente, hasta una página web-. En cada caso, los diseñadores son entrevistados y su proceso de trabajo documentado en detalle. El libro concluye con un resumen de algunas de las estrategias de los diseñadores que han colaborado para ponerse en marcha, buscar ideas y temas transversales y mostrando sus métodos, trucos y hasta técnicas para ejercitar el lado derecho del cerebro.

Visual Communication

Visual Communication PDF Author: Jonathan Baldwin
Publisher: Bloomsbury Publishing
ISBN: 2940447055
Category : Design
Languages : en
Pages : 192

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Book Description
Visual Communication: From Theory to Practice explores how cultural theory can be applied to the real-world practice of graphic design. Theories are presented and then discussed by designers such as Neville Brody, Michael Bierut, Erik Spiekermann and Joan Farrer. Issues such as mass culture, political design and semiotics are all debated, making this a unique companion to theory and culture modules on any undergraduate degree course in graphic design. Visual Communication helps students to develop sound critical judgment and informed strategies for the conception of new ideas that accurately reflect the current zeitgeist.

Drip-dry Shirts

Drip-dry Shirts PDF Author: Lucienne Roberts
Publisher: AVA Publishing
ISBN: 2940373086
Category : Art
Languages : en
Pages : 195

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Book Description
Every season, with alarming predictability, yet another graphic design book sets out to capture definitively the zeitgeist. The blurb always makes the same claim: that the book shows the work of the newest, youngest, most innovative designers. This restless search is self-perpetuating, can never be sated and ultimately intensifies nagging fears and insecurities among designers. An understanding of design history has the reverse effect. It explains who we are and sets contemporary work in an expansive and broad landscape, one that is more objective and less introspective. Without knowledge and experience we are lost, floating in a sea of unanswered questions. Drip-dry shirts seeks to answer some of the questions. Book jacket.

GOOD: an Introduction to Ethics in Graphic Design

GOOD: an Introduction to Ethics in Graphic Design PDF Author: Lucienne Roberts
Publisher: AVA Publishing
ISBN: 2940373140
Category : Art
Languages : en
Pages : 203

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Book Description
The author seeks to marry abstract ideas with practical application, removing some of the mystique that surrounds philosophy and highlighting its relevance for all of us. It will engage designers in a debate about their profession and in an analysis of their value and worth.

Design Diaries

Design Diaries PDF Author: Lucienne Roberts
Publisher: Laurence King Publishing
ISBN: 9781856696883
Category : Design
Languages : en
Pages : 0

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Book Description
This thought-provoking and practical book for graphic designers and students explores creative practice in graphic design. The book looks at the essential elements of the creative process through a series of in-depth studies of a range of real-life graphic design projectsfrom the art direction of a magazine issue and the development of a logo, to the design of a poster, a font and a signage system. In each case, the designers are interviewed and their working process documented in detail.

Golden Meaning

Golden Meaning PDF Author: Lucienne Roberts
Publisher:
ISBN: 9780957238114
Category : Golden section
Languages : en
Pages : 279

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Book Description


Urban Acupuncture

Urban Acupuncture PDF Author: Jaime Lerner
Publisher: Island Press
ISBN: 9781610915830
Category : Architecture
Languages : en
Pages : 0

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Book Description
During his three terms as mayor of Curitiba, Brazil in the 1970s and ‘80s, architect and urbanist Jaime Lerner transformed his city into a global model of the sustainable and livable community. From the pioneering Bus Rapid Transit system to parks designed to catch runoff and reduce flooding, and the creation of pedestrian-only zones, Lerner has been the driving force behind a host of innovative urban projects. In more than forty years of work in cities around the globe, Lerner has found that changes to a community don’t need to be large-scale and expensive to have a transformative impact—in fact, one block, park, or a single person can have an outsized effect on life in the surrounding city. In Urban Acupuncture, Lerner celebrates these “pinpricks” of urbanism—projects, people, and initiatives from around the world that ripple through their communities to uplift city life. With meditative and descriptive prose, Lerner brings readers around the world to streets and neighborhoods where urban acupuncture has been practiced best, from the bustling La Boqueria market in Barcelona to the revitalization of the Cheonggyecheon River in Seoul, South Korea. Through this journey, Lerner invites us to re-examine the true building blocks of vibrant communities—the tree-lined avenues, night vendors, and songs and traditions that connect us to our cities and to one another. Urban Acupuncture is the first of Jaime Lerner’s visionary work to be published in English. It is a love letter to the elements that make a street hum with life or a neighborhood feel like home, penned by one of the world’s most successful advocates for sustainable and livable urbanism.

Diseño gráfico latinoamericano

Diseño gráfico latinoamericano PDF Author: Rómulo Moya Peralta
Publisher: Compre este libro de Trama
ISBN: 9978300384
Category : Commercial art
Languages : es
Pages : 21

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Book Description


The Moral Imagination

The Moral Imagination PDF Author: John Paul Lederach
Publisher: Oxford University Press
ISBN: 019974758X
Category : Language Arts & Disciplines
Languages : en
Pages : 217

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Book Description
"John Paul Lederach's work in the field of conciliation and mediation is internationally recognized. He has provided consultation, training and direct mediation in a range of situations from the Miskito/Sandinista conflict in Nicaragua to Somalia, Northern Ireland, Tajikistan, and the Philippines. His influential 1997 book Building Peace has become a classic in the discipline. In this book, Lederach poses the question, "How do we transcend the cycles of violence that bewitch our human community while still living in them?" Peacebuilding, in his view, is both a learned skill and an art. Finding this art, he says, requires a worldview shift. Conflict professionals must envision their work as a creative act-an exercise of what Lederach terms the "moral imagination." This imagination must, however, emerge from and speak to the hard realities of human affairs. The peacebuilder must have one foot in what is and one foot beyond what exists. The book is organized around four guiding stories that point to the moral imagination but are incomplete. Lederach seeks to understand what happened in these individual cases and how they are relevant to large-scale change. His purpose is not to propose a grand new theory. Instead he wishes to stay close to the "messiness" of real processes and change, and to recognize the serendipitous nature of the discoveries and insights that emerge along the way. overwhelmed the equally important creative process. Like most professional peacemakers, Lederach sees his work as a religious vocation. Lederach meditates on his own calling and on the spirituality that moves ordinary people to reject violence and seek reconciliation. Drawing on his twenty-five years of experience in the field he explores the evolution of his understanding of peacebuilding and points the way toward the future of the art." http://www.loc.gov/catdir/enhancements/fy0616/2004011794-d.html.

Looking Good

Looking Good PDF Author: Veronica Bennett
Publisher:
ISBN: 9780957238138
Category :
Languages : en
Pages : 263

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Book Description