Communication Basics

Communication Basics PDF Author: Cindy Greenberg
Publisher:
ISBN: 9781792412875
Category :
Languages : en
Pages :

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Communication Basics

Communication Basics PDF Author: Cindy Greenberg
Publisher:
ISBN: 9781792412875
Category :
Languages : en
Pages :

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Book Description


Principles of Communications

Principles of Communications PDF Author: Rodger E. Ziemer
Publisher:
ISBN:
Category : Language Arts & Disciplines
Languages : en
Pages : 536

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Principles Of Communication Systems

Principles Of Communication Systems PDF Author: Herbert Taub
Publisher: Tata McGraw-Hill Education
ISBN: 9780070648111
Category : Telecommunication
Languages : en
Pages : 0

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Book Description
This hallmark text on Communication Systems has been revised to bring in the latest on the subject. It covers the undergraduate syllabi of Analog and Digital Communication and also gives the background required for advanced study on the subject. Plethora of solved examples and practice questions elucidate the text and give clarity in the discussions.

Principles of Digital Communication

Principles of Digital Communication PDF Author: Robert G. Gallager
Publisher: Cambridge University Press
ISBN: 113946860X
Category : Technology & Engineering
Languages : en
Pages :

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Book Description
The renowned communications theorist Robert Gallager brings his lucid writing style to the study of the fundamental system aspects of digital communication for a one-semester course for graduate students. With the clarity and insight that have characterized his teaching and earlier textbooks, he develops a simple framework and then combines this with careful proofs to help the reader understand modern systems and simplified models in an intuitive yet precise way. A strong narrative and links between theory and practice reinforce this concise, practical presentation. The book begins with data compression for arbitrary sources. Gallager then describes how to modulate the resulting binary data for transmission over wires, cables, optical fibers, and wireless channels. Analysis and intuitive interpretations are developed for channel noise models, followed by coverage of the principles of detection, coding, and decoding. The various concepts covered are brought together in a description of wireless communication, using CDMA as a case study.

Principles of Strategic Communication

Principles of Strategic Communication PDF Author: Derina Holtzhausen
Publisher: Routledge
ISBN: 1000398404
Category : Business & Economics
Languages : en
Pages : 363

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Book Description
Designed to support the paradigm shift in media and communication, this book presents the basic tenets of strategic communication and its foundational disciplines of advertising, public relations, and marketing communications. Drawing on the latest research in the field, the text introduces students to the theories of strategic communication while at the same time outlining how to apply them to everyday practice. To facilitate learning and tie concepts to practice, each chapter includes introductory focus questions, a contemporary global case study, a career profile of a current practitioner, end-of-chapter discussion questions, and features that highlight how research methods can be applied to strategic communication practice. Principles of Strategic Communication is ideal as a core text for undergraduate students in strategic communication courses within media, communication, marketing, and advertising programs. The accompanying online support material features chapter overviews, learning outcomes, key terms, discussion questions, and links/additional reading. Instructors will find sample syllabi and a test bank. Please visit www.routledge.com/9780367426316.

Communication Engineering Principles

Communication Engineering Principles PDF Author: Ifiok Otung
Publisher: John Wiley & Sons
ISBN: 1119274079
Category : Technology & Engineering
Languages : en
Pages : 944

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Book Description
For those seeking a thorough grounding in modern communication engineering principles delivered with unrivaled clarity using an engineering-first approach Communication Engineering Principles, 2nd Edition provides readers with comprehensive background information and instruction in the rapidly expanding and growing field of communication engineering. This book is well-suited as a textbook in any of the following courses of study: Telecommunication Mobile Communication Satellite Communication Optical Communication Electronics Computer Systems Primarily designed as a textbook for undergraduate programs, Communication Engineering Principles, 2nd Edition can also be highly valuable in a variety of MSc programs. Communication Engineering Principles grounds its readers in the core concepts and theory required for an in-depth understanding of the subject. It also covers many of the modern, practical techniques used in the field. Along with an overview of communication systems, the book covers topics like time and frequency domains analysis of signals and systems, transmission media, noise in communication systems, analogue and digital modulation, pulse shaping and detection, and many others.

Principles of Speech Communication

Principles of Speech Communication PDF Author: Bruce E. Gronbeck
Publisher: Good Year Books
ISBN: 9780673991768
Category : Public speaking
Languages : en
Pages : 372

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Book Description
The new edition of Principles of Speech Communication, Twelfth Brief Edition is accompanied by The Speech Writer's Workshop, an interactive speech-writing software that will help you prepare your speeches. Available for both IBM and Macintosh systems, this program covers such topics as introductions and conclusions, defining the purpose of your speech, speech apprehension, preparing research and supporting material, and much more. Ask your professor for more details.

Principles of Mobile Communication

Principles of Mobile Communication PDF Author: Gordon L. Stüber
Publisher: Springer Science & Business Media
ISBN: 1475762682
Category : Technology & Engineering
Languages : en
Pages : 670

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Book Description
Principles of Mobile Communication provides an authoritative treatment of the fundamentals of mobile communications, one of the fastest growing areas of the modern telecommunications industry. The book stresses the fundamentals of mobile communications engineering that are important for the design of any mobile system. Less emphasis is placed on the description of existing and proposed wireless standards. This focus on fundamental issues should be of benefit not only to students taking formal instruction but also to practising engineers who are likely to already have a detailed familiarity with the standards and are seeking to deepen their knowledge of this important field. The book stresses mathematical modeling and analysis, rather than providing a qualitative overview. It has been specifically developed as a textbook for graduate level instruction and a reference book for practising engineers and those seeking to pursue research in the area. The book contains sufficient background material for the novice, yet enough advanced material for a sequence of graduate level courses. Principles of Mobile Communication treats a variety of contemporary issues, many of which have been treated before only in the journals. Some material in the book has never appeared before in the literature. The book provides an up-to-date treatment of the subject area at a level of detail that is not available in other books. Also, the book is unique in that the whole range of topics covered is not presently available in any other book. Throughout the book, detailed derivations are provided and extensive references to the literature are made. This is of value to the reader wishing to gain detailed knowledge of a particular topic.

Principles and Practice of Social Marketing

Principles and Practice of Social Marketing PDF Author: Rob Donovan
Publisher: Cambridge University Press
ISBN: 1139492268
Category : Business & Economics
Languages : en
Pages : 525

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Book Description
This fully updated edition combines the latest research with real-life examples of social marketing campaigns the world over to help you learn how to apply the principles and methods of marketing to a broad range of social issues. The international case studies and applications show how social marketing campaigns are being used across the world to influence changes in behaviour, and reveal how those campaigns may differ according to their cultural context and subject matter. Every chapter is fully illustrated with real-life examples, including campaigns that deal with racism, the environment and mental health. The book also shows how social marketing influences governments, corporations and NGOs, as well as individual behaviour. The author team combine research and teaching knowledge with hands-on experience of developing and implementing public health, social welfare and injury prevention campaigns to give you the theory and practice of social marketing.

Principles of Research in Communication

Principles of Research in Communication PDF Author: Thomas D. Stewart
Publisher: Addison-Wesley Longman
ISBN: 9780321078933
Category : Communication
Languages : en
Pages : 0

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Book Description
This book is a concise, easy-to-read introduction to the major research methods in communication, with accompanying hands-on learning activities. Principles of Research in Communication introduces students to the methods of research used specifically in the communication discipline. While most competing texts provide some overview of library research and the development of a research bibliography and literature review, this book provides a more comprehensive introduction to such research and includes the most timely information concerning citations using the American Psychological Association Style. The text provides the foundation necessary to comprehend published research and implement simple research investigation, even for students with little or no previous scientific experience.