Pay No Attention to That Man Behind the Curtain PDF Download
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Author: Patrick Griffin
Publisher: iUniverse
ISBN: 1450219489
Category : Business & Economics
Languages : en
Pages : 213
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Book Description
So youve just come up with a new ad campaign. Love the spots! Too bad no one will ever see themeven worsetoo bad no one cares! Why is it that so much of that stuff we immediately recognize as advertising is so bad? Its not just badwellit sucks. The reason: even though its 2010, most ad agencies and the practitioners who run them are still doing things the same way as Don Draper and the guys from Sterling Cooper on Mad Men, the hit AMC series that depicts Madison Avenue in the 60s. The problem today? Gone are the chain-smoking, bourbon-slugging, secretary-assaulting ad men of the 60s. Newspapers and radio are dying. Commercial TV is losing its audience to subscription-based content. Todays consumer of advertising content is mobile, prepared to DVR through commercials, and watch content on their terms online, on a hand-held device, or a Smartphone. In Pay No Attention to that Man behind the Curtain, Patrick Griffin and Kevin Flynn dissect mass media advertising at an historic crossroads and explain what no longer works. Through real-world examples and biting humor, they show how to market in ways that are both creative and smart.
Author: Patrick Griffin
Publisher: iUniverse
ISBN: 1450219489
Category : Business & Economics
Languages : en
Pages : 213
Get Book Here
Book Description
So youve just come up with a new ad campaign. Love the spots! Too bad no one will ever see themeven worsetoo bad no one cares! Why is it that so much of that stuff we immediately recognize as advertising is so bad? Its not just badwellit sucks. The reason: even though its 2010, most ad agencies and the practitioners who run them are still doing things the same way as Don Draper and the guys from Sterling Cooper on Mad Men, the hit AMC series that depicts Madison Avenue in the 60s. The problem today? Gone are the chain-smoking, bourbon-slugging, secretary-assaulting ad men of the 60s. Newspapers and radio are dying. Commercial TV is losing its audience to subscription-based content. Todays consumer of advertising content is mobile, prepared to DVR through commercials, and watch content on their terms online, on a hand-held device, or a Smartphone. In Pay No Attention to that Man behind the Curtain, Patrick Griffin and Kevin Flynn dissect mass media advertising at an historic crossroads and explain what no longer works. Through real-world examples and biting humor, they show how to market in ways that are both creative and smart.
Author: W. Campbell
Publisher: Sourcebooks, Inc.
ISBN: 1402216122
Category : Family & Relationships
Languages : en
Pages : 258
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Book Description
Narcissistic men seem like the ultimate catch: self-confident, attractive, charming individuals who are often the life of the party. The narcissist always knows the place to be and who to be seen with. His attention is initially very flattering, but eventually his behavior is not: he becomes aloof and controlling and may cheat. He still seems somewhat interested, however, and often makes enough nice gestures to maintain a girl's interest, leaving all but him to wonder: what is going on? The country's leading expert on narcissism, Dr. W. Keith Campbell, explains how to identify a narcissist, what it means to love a man who loves himself and how to break the cycle of dating men with this personality disorder.
Author: David Frazier
Publisher: iUniverse
ISBN: 1491729341
Category : Religion
Languages : en
Pages : 401
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Book Description
You can have a deep devotional life with Christ! 180 Days behind the Curtain provides an opportunity to make a complete 180-degree turnaround in your devotional life. 180 Days behind the Curtain serves as a magnifying glass for examining the Word of God, as well as a daily vehicle to transport you into that Most Holy Place behind the curtain. This interactive devotional is both inspiring and challenging, and is excellent for individual study, Sunday School classes, and home groups. You will find a rich mine overflowing with the deep truths of God and the greatest of all treasuresChrist Himself. Hearts that are dwelling in heavenly devotion to Him change lives that are dwelling on earth. David Frazier will take you on a spiritual journey that will challenge and deepen your faith. Kyle Idleman Author of Not a Fan; Associate Minister for Southeast Christian Church, Louisville, KY In a world where truth has taken a backseat to pleasure, and depth of spiritual meaning has become an abandoned child, 180 Days behind the Curtain is a breath of fresh air; a journey to be experienced by every Christian. Dr. Ron Frazier, DBS, DD, ThD, Professor of Theology, Masters International School of Divinity With the skill of a spiritual surgeon, David Frazier uses the scalpel of Gods Word to cut precisely where it is needed most: into our (often stubborn) hearts. Luke Gilkerson Community Manager, Covenant Eyes
Author: Meryl Runion
Publisher: Morgan James Publishing
ISBN: 1600378722
Category : Self-Help
Languages : en
Pages : 321
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Book Description
Learn to strengthen your communication skills and handle difficult conversations with confidence in this guide from the author of Power Phrases. Research shows ninety percent of us stay silent in situations that call for strong words. But while many of us don’t want to rock the boat, author Meryl Runion explains that some boats need to be rocked—provided that it happens for the right reasons, at the right time, and in the right way. In Speak Srong, Runion helps you know when it’s time to speak up, overcome resistance to unwelcome truths, establish and implement boundaries, create new communication standards, supercharge your message, elevate the quality of your conversations, overcome destructive communication habits, and put your best foot forward sincerely. Runion’s “PowerPhrases!” book series has helped over a quarter million readers find the perfect phrases to communicate clearly. Speak Strong is the perfect “next step” for those who rely on communication skills to build successful careers and relationships.
Author: Lucas Miles
Publisher: Worthy Books
ISBN: 1617957836
Category : Religion
Languages : en
Pages : 126
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Book Description
If we are honest, at some point we all struggle with the question, "Why does God allow pain, suffering, and evil?"
Author: Eric Dezenhall
Publisher: Macmillan
ISBN: 0312307721
Category : Fiction
Languages : en
Pages : 349
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Book Description
Time for a civics lesson--Jersey style. Jonah Eastman and Jackie Disaster team up for another in the series of Eric Dezenhall's acclaimed crisis manager mysteries.
Author: James Alburger
Publisher: CRC Press
ISBN: 1317816323
Category : Performing Arts
Languages : en
Pages : 491
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Book Description
From basic acting techniques and exercises for keeping the voice in top condition, to marketing and promotion of the actor, The Art of Voice Acting covers it all. Now in its fifth edition, this essential book is packed with expert advice on job opportunities and career management tips; it is the ideal resource for anyone wanting to maximize their success in the industry. Complete with a companion website and QR codes that link directly to additional material such as audio for every script included in the book, more exercises, and voice relaxation techniques, this is the complete package that gives voiceover actors, and those in related fields, a clear, no-nonsense introduction to the business and art of voice acting. New and updated in this edition: All new scripts and voice exercises More voice and acting techniques Coverage of new trends, including online demos and online auditions Additional coverage of audiobooks and new information on home studio technology All new contributions from some of the top voice talent in the world
Author: George Warholak
Publisher: Tate Publishing
ISBN: 161777782X
Category : Biography & Autobiography
Languages : en
Pages : 236
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Book Description
In George Warholak's educational and insightful two-part memoir,The Reprobatehe sets out to explore how he has come to find happiness in his life. In the first half of his book, you'll laugh and learn as he retraces his youth and recounts his free-spirited adolescent days. Then in the second half, you'll join him in his in-depth commentary on the Holy Scriptures and the attainment of satisfaction in spite of his former ways. As a student of the Bible for more than thirty-two years, George has employed the wisdom written in the Bible for a life full of meaning and joy. So if you're facing depression, marital woes, a midlife crisis, some kind of vice like smoking or pornography, or perhaps you're new to the ideas of Christianity, George Warholak'sThe Reprobateis the perfect tool to show you how to steer away from the ways of society and toward the comforting knowledge of the Bible.
Author: Art Blevins
Publisher: Lulu.com
ISBN: 0557070147
Category : Poetry
Languages : en
Pages : 158
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Book Description
Poems and lyrics written by Art Blevins (2008-2009). Everyday observations on love, society, fantasy, philosophy, and the world. Sometimes angry, sometimes pensive, but always straight up and real.
Author: Jodi Aman
Publisher: Simon and Schuster
ISBN: 1510751351
Category : Young Adult Nonfiction
Languages : en
Pages : 337
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Book Description
A Practical Guide with Activities to Help You Break Out of Depression and Anxiety Are you feeling stressed out, anxious, and alone? Do you stay up at night wondering if it will all work out? And how will you handle it when it doesn’t? Do you double down on your efforts to be smart enough, cool enough, able enough, only to make everything worse? Is anxiety sucking the life out of you? If you are familiar with these feelings—and want a way out—this book is for you. Teenagers, especially, are supposed to be carefree and energetic, but today’s Gen Z is anything but free. We are exposed to political conflict, environmental disaster, and community violence daily. Life seems so out of control! In addition, competition encouraged by social pressures and social media has damaged our self-confidence, making our culture a petri dish where low self-esteem, anxiety, and depression grow. This workbook shows you the way out. Learn to build trust in your skills and abilities so you can create your own life instead of being a passive recipient of it. Learn how to get rid of anxiety, let go of perfectionism, and experience lasting happiness. Learn the Biology behind Anxiety—What It Is and What It Isn’t Identify the Lies that Anxiety Tells You Activate Your Own Agency—Your Confidence, Motivation, and Unique Skills Embrace an Attitude of Self-Acceptance Practice Happy Habits Daily
