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Author: Charles T. Betz
Publisher: Elsevier
ISBN: 0123850185
Category : Computers
Languages : en
Pages : 474
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Book Description
Information technology supports efficient operations, enterprise integration, and seamless value delivery, yet itself is too often inefficient, un-integrated, and of unclear value. This completely rewritten version of the bestselling Architecture and Patterns for IT Service Management, Resource Planning and Governance retains the original (and still unique) approach: apply the discipline of enterprise architecture to the business of large scale IT management itself. Author Charles Betz applies his deep practitioner experience to a critical reading of ITIL 2011, COBIT version 4, the CMMI suite, the IT portfolio management literature, and the Agile/Lean IT convergence, and derives a value stream analysis, IT semantic model, and enabling systems architecture (covering current topics such as CMDB/CMS, Service Catalog, and IT Portfolio Management). Using the concept of design patterns, the book then presents dozens of visual models documenting challenging problems in integrating IT management, showing how process, data, and IT management systems must work together to enable IT and its business partners. The edition retains the fundamental discipline of traceable process, data, and system analysis that has made the first edition a favored desk reference for IT process analysts around the world. This best seller is a must read for anyone charged with enterprise architecture, IT planning, or IT governance and management. - Lean-oriented process analysis of IT management, carefully distinguished from an IT functional model - Field-tested conceptual information model with definitions and usage scenarios, mapped to both the process and system architectures - Integrated architecture for IT management systems - Synthesizes Enterprise Architecture, IT Service Management, and IT Portfolio Management in a practical way
Author: Charles T. Betz
Publisher: Elsevier
ISBN: 0123850185
Category : Computers
Languages : en
Pages : 474
Get Book Here
Book Description
Information technology supports efficient operations, enterprise integration, and seamless value delivery, yet itself is too often inefficient, un-integrated, and of unclear value. This completely rewritten version of the bestselling Architecture and Patterns for IT Service Management, Resource Planning and Governance retains the original (and still unique) approach: apply the discipline of enterprise architecture to the business of large scale IT management itself. Author Charles Betz applies his deep practitioner experience to a critical reading of ITIL 2011, COBIT version 4, the CMMI suite, the IT portfolio management literature, and the Agile/Lean IT convergence, and derives a value stream analysis, IT semantic model, and enabling systems architecture (covering current topics such as CMDB/CMS, Service Catalog, and IT Portfolio Management). Using the concept of design patterns, the book then presents dozens of visual models documenting challenging problems in integrating IT management, showing how process, data, and IT management systems must work together to enable IT and its business partners. The edition retains the fundamental discipline of traceable process, data, and system analysis that has made the first edition a favored desk reference for IT process analysts around the world. This best seller is a must read for anyone charged with enterprise architecture, IT planning, or IT governance and management. - Lean-oriented process analysis of IT management, carefully distinguished from an IT functional model - Field-tested conceptual information model with definitions and usage scenarios, mapped to both the process and system architectures - Integrated architecture for IT management systems - Synthesizes Enterprise Architecture, IT Service Management, and IT Portfolio Management in a practical way
Author: Mid-Ocean Dynamics Experiment I. Scientific Council
Publisher:
ISBN:
Category : Eddies
Languages : en
Pages : 52
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Book Description
Author: John R. Rossiter
Publisher: Springer Science & Business Media
ISBN: 144198738X
Category : Business & Economics
Languages : en
Pages : 122
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Book Description
Media planning consists of formulating a media strategy to deliver the creative so as to best meet the brand's advertising objectives, and then implementing that strategy in an accurate and cost-effective manner. Given that approximately ninety percent of advertising dollars are spent in media, a sound understanding of media planning is essential for the researcher and professional media planner alike. Although this book provides a novel and advanced approach to media planning, the basics are covered as well, making the book suitable for trainees. The authors argue that current media planning is still too conventional, that while reach and frequency are not incorrect, they are certainly too simplistic for modern media planning. This book introduces the advanced concept of using reach patterns in making the reach decision, and develops the method of factoring in effective frequency when making the frequency decision. Reach patterns are an entirely new concept. Effective frequency, while not new, needs proper definition and an operational formula for its calculation, both of which are provided here. Other new concepts are introduced and shown to be necessary for choosing an appropriate media strategy. The media planning software, `Media Mania', designed by Peter Danaher, can be downloaded using the following link: http://www.mbs.edu/Media-Mania-Software/.
Author: Tian Connaughton
Publisher: Createspace Independent Publishing Platform
ISBN: 9781986960281
Category :
Languages : en
Pages : 62
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Book Description
Easy + Practical Marketing for Knit + Crochet Designers TABLE OF CONTENT I . Introduction I I . Marketing I I I . Build + Grow Your Audience Social Media Email I V . Setting Launch Goals V . Pattern Launch Cycle (pre)Pre-Launch Pre-Launch Launch Post-Launch V I . Appendix V I I . Worksheet
Author: Scott W. Ambler
Publisher: Cambridge University Press
ISBN: 9780521645683
Category : Computers
Languages : en
Pages : 574
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Book Description
Written by one of the best known object-oriented practitioners in the business, Process Patterns is based on proven, real-world techniques. Scott Ambler shows readers how to successfully deliver large-scale applications using object technology and carefully describes how one develops applications that are truly easy to maintain and to enhance. He shows how such projects can be supported and points out what is necessary to ensure that one's development efforts are of the best quality. His object-oriented software process (OOSP) is geared toward medium to large-size organizations that need to internally develop software to support their main line of business. Developers and project managers who have just taken their first OO development course will find this book essential. It describes the only OOSP to take the true needs of development into consideration, including cross-project, maintenance, operations, and support issues. This book uses the Unified Modeling Language (UML).
Author: Marcus Brandenburg
Publisher: Springer Science & Business Media
ISBN: 3642313043
Category : Business & Economics
Languages : en
Pages : 235
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Book Description
Supply chain management (SCM) strives for creating competitive advantage and value for customers by integrating business processes from end users through original suppliers. However, the question of how SCM influences the value of a firm is not fully answered. Various conceptual frameworks that explain the coherence of SCM and company value, comprehended as value-based SCM, are well accepted in scientific research, but quantitative approaches to value-based SCM are found rather seldom. The book contributes to this research gap by proposing quantitative models that allow for assessing influences of SCM on the value of a firm. Opposed to existing models that limit the observation to chosen facets of SCM or selected value drivers, this holistic approach is adequate to • reflect configurational and operational aspects of SCM, • cover all phases of the product life cycle, • financially compare value impacts of profitability-related and asset-related value drivers, and • assess influences of dynamics and uncertainties on company value.
Author: Helen Morris
Publisher: John Wiley & Sons
ISBN: 1119012236
Category : Computers
Languages : en
Pages : 1476
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Book Description
Complete, detailed preparation for the Intermediate ITIL Service Lifecycle exams ITIL Intermediate Certification Companion Study Guide is the ultimate supporting guide to the ITIL Service Lifecycle syllabus, with full coverage of all Intermediate ITIL Service Lifecycle exam objectives for Service Operation, Service Design, Service Transition, Continual Service Improvement, and Service Strategy. Using clear and concise language, this useful companion guides you through each Lifecycle module and each of the process areas, helping you understand the concepts that underlie each skill required for certification. Illustrative examples demonstrate how these skills are applied in real-life scenarios, helping you realize the importance of what you're learning each step of the way. Additional coverage includes service strategy principles and processes, governance, organization, implementation, and technology considerations, plus guidance toward common challenges and risks. ITIL is the most widely adopted approach for IT Service Management in the world, providing a practical, no-nonsense framework for identifying, planning, delivering, and supporting IT services to businesses. This study guide is the ultimate companion for certification candidates, giving you everything you need to know in a single informative volume. Review the information needed for all five Lifecycle exams Examine real-life examples of how these concepts are applied Gain a deeper understanding of each of the process areas Learn more about governance, organization, implementation, and more The Intermediate ITIL Service Lifecycle exams expect you to demonstrate thorough knowledge of the concepts, processes, and functions related to the modules. The certification is recognized around the world as the de facto standard for IT Service Management, and the skills it requires increase your value to any business. For complete, detailed exam preparation, ITIL Certification Companion Study Guide for the Intermediate ITIL Service Lifecycle Exams is an invaluably effective tool.
Author: Jill R. Kickul
Publisher: Edward Elgar Publishing
ISBN: 1781003599
Category : Business & Economics
Languages : en
Pages : 321
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Book Description
ÔThis is an excellent collection of papers that makes a significant contribution to the academic literature on social entrepreneurship. As well as highlighting opportunities for research in this area, the book emphasizes three issues that are central to social entrepreneurship Ð the role of leadership, the role of stakeholders, and the role of legitimacy Ð about which relatively written has been written. It therefore constitutes an important resource for social entrepreneurship researchers.Õ Ð Paul Tracey, University of Cambridge, UK ÔThis book is a compelling collection of key contributions in social entrepreneurship scholarship. It should be essential reading for all those seeking to understand the practical complexity and research richness of this emerging field.Õ Ð Alex Nicholls, University of Oxford, UK This impressive book outlines the complexities peculiar to the field of social entrepreneurship. Such complexities manifest at different moments in the development of a social entrepreneurial venture: at the opportunity recognition stage, at the venture early-stage, and in the long run in the search for a sustainable equilibrium between mission and profit. The contributors expertly focus on the individual, organizational and institutional levels of social entrepreneurship. They address the role of personal values and leadership in the conduct of social entrepreneurial initiatives while stressing the importance of stakeholders in relation to human resource management, innovation or opportunity discovery. Finally, they analyze the role of institutions in legitimating social entrepreneurs' actions. Social entrepreneurship, as a multi-disciplinary field, presents a unique opportunity and environment for researchers to contribute to academic-focused knowledge on both theoretical frameworks and practical skills on a holistic level. This volume offers a jumping off point to do so.
Author: Patrick Hoverstadt
Publisher: Routledge
ISBN: 1315277751
Category : Business & Economics
Languages : en
Pages : 407
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Book Description
Patterns of Strategy shows how the strategic fit between organisations drives strategic direction. It is essential reading for those who wish to understand how to manoeuvre their organisation to change its strategic fit to their advantage. The 80 ‘patterns’ of strategy help you explore options for collaboration and competition within your strategic ecosystem. A practical and authoritative guide, you can use it to plan and navigate your strategic future.
Author: Colin Scott
Publisher: Springer
ISBN: 331977185X
Category : Business & Economics
Languages : en
Pages : 218
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Book Description
This essential guide brings supply chain theory to life. Intended for readers with a business interest in supply chain management, the book covers the key topics in eleven chapters, including planning, sourcing, making, delivering and returning, as well as strategy, people, finance, customer service and outsourcing. Each chapter starts with a brief summary and learning objectives that guide the reader through the text. This second edition also explores digital, sustainability and innovation impacts on today’s global supply chains. The book is written in a clear and simple way, featuring a variety of figures, tables and recommendations for further reading. The respective chapters conclude with real-life case studies from different companies, illustrating best practices. In the course of their work, the authors have met professionals all over the world who are passionate about their business achievements. By including their vivid examples, the guide brings theory to life, enabling readers to understand and embrace the concepts and ideas presented. Colin Scott, Henriette Lundgren and Paul Thompson are experts in supply chain management and have worked with practitioners in businesses across the globe. Endorsement: This guide is a really useful reminder of what good practice is and how it should be applied within supply chain management. The book is relevant for students of supply chain management and professional practitioners alike. This book offers an invaluable guide to understanding the specific dynamics of your supply chain and the fundamentals underpinning it. It provides the framework for delivering a supply chain strategy based upon recognised best practice. Martin McCourt, CEO, Dyson Limited .
