Patron Engagement and Marketing Products and Services for Public Libraries PDF Download
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Author: Marshall Breeding
Publisher: ALA Techsource
ISBN: 9780838938195
Category :
Languages : en
Pages : 48
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Book Description
This issue provides an overview of the technology products currently available to support library outreach and marketing strategies.
Author: Marshall Breeding
Publisher: ALA Techsource
ISBN: 9780838938195
Category :
Languages : en
Pages : 48
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Book Description
This issue provides an overview of the technology products currently available to support library outreach and marketing strategies.
Author: DAVID LEE. KING
Publisher: ALA Techsource
ISBN: 9780838937358
Category :
Languages : en
Pages : 32
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Book Description
King introduces library engagement platforms, explains what types of interactions take place while using them, and illustrates why libraries need to utilize them to connect with their customers
Author: Carol Smallwood
Publisher: Rowman & Littlefield
ISBN: 0810887223
Category : Language Arts & Disciplines
Languages : en
Pages : 354
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Book Description
Increasingly, libraries are struggling to deal with a growing diversity in the cultural background of their patrons. Problems arising from this cultural diversity afflict all library types--school, public and academic. Library Services for Multicultural Patrons is by and for all libraries that are striving to provide multicultural services to match the growing diversity in the cultural background of patrons. The book is designed to offer helpful tips and practical advice to academic, public, and school librarians who want to better serve the multicultural groups in their communities. The contributors to the book are themselves practicing librarians and they share creative ideas for welcoming multicultural patrons into libraries and strategies for serving them more effectively. Librarians will find in these chapters tried and true tips and techniques for marketing and promotion, improving reference services for speakers of English as a second language, and enhancing programming that they can easily implement in their own libraries and communities. The chapters are divided into the following categories for ease of access: 1) Getting Organized and Finding Partners, 2) Reaching Students, 3) Community Connections, 4) Applying Technology, 6) Outreach Initiatives, 6) Programming and Events, and 7) Reference Services. Librarians of all types will be pleased to discover easy-to-implement suggestions for collaborative efforts, many rich and diverse programming ideas, strategies for improving reference services and library instruction to speakers of English as a second language, marketing and promotional tips designed to welcome multicultural patrons into the library, and much more.
Author: Mary Davis Fournier
Publisher: American Library Association
ISBN: 0838948324
Category : Language Arts & Disciplines
Languages : en
Pages : 177
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Book Description
Foreword by Tracie D. Hall Community engagement isn’t simply an important component of a successful library—it’s the foundation upon which every service, offering, and initiative rests. Working collaboratively with community members—be they library customers, residents, faculty, students or partner organizations— ensures that the library works, period. This important resource from ALA’s Public Programs Office (PPO) provides targeted guidance on how libraries can effectively engage with the public to address a range of issues for the betterment of their community, whether it is a city, neighborhood, campus, or something else. Featuring contributions by leaders active in library-led community engagement, it’s designed to be equally useful as a teaching text for LIS students and a go-to handbook for current programming, adult services, and outreach library staff. Balancing practical tools with case studies and stories from field, this collection explores such key topics as why libraries belong in the community engagement realm; getting the support of board and staff; how to understand your community; the ethics and challenges of engaging often unreached segments of the community; identifying and building engaged partnerships; collections and community engagement; engaged programming; and outcome measurement.
Author: David Lee King
Publisher: ALA TechSource
ISBN: 9780838948224
Category : Language Arts & Disciplines
Languages : en
Pages :
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Book Description
This issue of Library Technology Reports (vol. 57, no. 2) presents tools and practices for giving your customers a great experience while connecting with your library.
Author: Judith M. Nixon
Publisher: Routledge
ISBN: 1317985257
Category : Business & Economics
Languages : en
Pages : 173
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Book Description
For over a decade, some academic libraries have been purchasing, rather than borrowing, recently published books requested by their patrons through interlibrary loan. These books had one circulation guaranteed and so appealed to librarians who were concerned about the large percentage of books selected and purchased by librarians but never checked out by their patrons. Early assessments of the projects indicated that patrons selected quality books that in many cases were cross disciplinary and covered emerging areas of scholarly interest. However, now we have a significant database of the ILL purchase records to compare these titles with books selected through normal methods. The projects described in this book present a powerful argument for involving patrons in the book selection process. This book looks at patron-driven acquisitions for printed books at Purdue University, the University of Nebraska-Lincoln and the University of Illinois, as well as exploring new programs that allow patrons to select e-books or participate in other innovative ways in building the library collections. This book was published as a special issue of Collection Management.
Author: Joelle E. Pitts
Publisher: Libraries Unlimited
ISBN: 1440859523
Category : Education
Languages : en
Pages : 0
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Book Description
"A practical blueprint for improving online services for library patrons who learn, study, and research online"--
Author: Charles Harmon
Publisher: Scarecrow Press
ISBN: 0810887495
Category : Language Arts & Disciplines
Languages : en
Pages : 119
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Book Description
In this book, nine librarians from across the country describe their libraries’ best practices in this key area. Their contributions range from all-encompassing customer service policies and models any library can both adapt and be proud of to micro-approaches that emphasize offering excellent user-focused technology planning, picture book arrangement with patrons in mind, Web 2.0 tools to connect users with the library, establishing good service delivery chains, and making your library fantastic for homeschoolers. As past Public Library Association President Audra Caplan writes in her introduction to this book, “There is nothing magical about providing excellent customer service; it just takes the right people, the right philosophy and the passion to make it a reality.” If you’ve got all that, here are the best practices to make stellar customer service a reality for your library’s users.
Author: St. Louis Public Library
Publisher:
ISBN:
Category : Public libraries
Languages : en
Pages : 516
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Book Description
Author: Stephanie Espinoza Villamor
Publisher: Bloomsbury Publishing USA
ISBN: 1440872236
Category : Business & Economics
Languages : en
Pages : 159
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Book Description
This down-to-earth book offers practical marketing solutions for reaching students, faculty, and administration in community college and university libraries, based on real-world examples of team-based communication and practice. In an age in which federal funding for libraries is being cut, libraries of every size and type must prove their value. Practical Marketing for the Academic Library offers academic librarians approachable methods for marketing to students, faculty, and administration, and it also inspires them to attempt new structures for marketing initiatives, including encouraging existing staff to form teams with wide ranges of skills. Librarians from all academic libraries, including at community colleges, can incorporate these ideas even when budgets are tight and staff is limited. While there are many books on library marketing, few specifically cover the diversity within academic institutions and the student body as well as how to target marketing to faculty and administrations. Villamor and Shotick approach library marketing from diverse perspectives and teach readers how to increase student engagement, assess library programs, and connect library marketing to the goals of the overall institution.
