'Pamela' in the Marketplace

'Pamela' in the Marketplace PDF Author: Thomas Keymer
Publisher: Cambridge University Press
ISBN: 9780521813372
Category : Literary Criticism
Languages : en
Pages : 324

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Book Description
Publisher Description

'Pamela' in the Marketplace

'Pamela' in the Marketplace PDF Author: Thomas Keymer
Publisher: Cambridge University Press
ISBN: 9780521813372
Category : Literary Criticism
Languages : en
Pages : 324

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Book Description
Publisher Description

Body of Work

Body of Work PDF Author: Pamela Slim
Publisher: Penguin
ISBN: 1591846196
Category : Business & Economics
Languages : en
Pages : 258

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Book Description
These days it's increasingly rare to have a stable career in any field. More and more of us are blending big company jobs, startup gigs, freelance work, and volunteer side projects. We take chances to expand our knowledge, capabilities, and experience. But how do we make sense of that kind of career - and explain it? Pamela Slim, the acclaimed author of Escape from Cubicle Nation, gives us the tools to have meaningful careers in this new world of work. She shows how to find the connections among diverse accomplishments, sell your story, and continually reinvent and relaunch your brand.

Escape From Cubicle Nation

Escape From Cubicle Nation PDF Author: Pamela Slim
Publisher: Penguin
ISBN: 1101052538
Category : Business & Economics
Languages : en
Pages : 385

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Book Description
Pamela Slim, a former corporate training manager, left her office job twelve years ago to go solo and has enjoyed every bit of it. In her groundbreaking book, based on her popular blog Escape from Cubicle Nation, Slim explores both the emotional issues of leaving the corporate world and the nuts and bolts of launching a business. Drawing on her own career, as well as stories from her coaching clients and blog readers, Slim will help readers weigh their options, and make a successful escape if they decide to go for it.

The Widest Net: Unlock Untapped Markets and Discover New Customers Right in Front of You

The Widest Net: Unlock Untapped Markets and Discover New Customers Right in Front of You PDF Author: Pamela Slim
Publisher: McGraw Hill Professional
ISBN: 1264266804
Category : Business & Economics
Languages : en
Pages : 288

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Book Description
Discover and create a dynamic new model for growing your business by connecting with customers outside your usual field of view Do you think you know your ideal customer? Think again. Many businesses create an ideal consumer profile—aiming all their sales and marketing efforts towards this single type of person—and end up missing out on endless opportunities to sell their services or products. Award-winning business coach, speaker and author Pamela Slim has helped thousands of entrepreneurs around the world start, sustain, and scale their businesses. In The Widest Net, she explains how to build strong diverse relationships, identify and connect with new partners, expand markets, generate leads, and find new customers in places you may never have considered. Social media is a valuable business tool, but it can often create a comfortable cocoon for entrepreneurs, marketers, and leaders who all need to understand the entirety of the marketplace, not just their own social graph. With this book as a guide, you’ll learn how to connect with potential clients and customers using the true breadth of the marketplace, which she calls an ecosystem of living connections. The Widest Net shows how to: Search outside your own lens/bias/routine/history to target ideal customers. Attract the interest and attention of new leads by learning more about them authentically. Develop products and services suited to these customers. Sell through a trusted reciprocity framework where your customers become part of your ecosystem and you each help the other grow. Build and sustain loyalty and trust with new customers. Nurture a diverse and resilient customer base by identifying and adjusting to the ideal customer target over time.

Parenting, Inc.

Parenting, Inc. PDF Author: Pamela Paul
Publisher: Macmillan
ISBN: 9780805082494
Category : Family & Relationships
Languages : en
Pages : 332

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Book Description
A leading social critic goes inside the billion-dollar baby business to expose the marketing and the myths, helping parents determine what’s worth their money—and what’s a waste Parenting coaches, ergonomic strollers, music classes, sleep consultants, luxury diaper creams, a never-ending rotation of DVDs that will make a baby smarter, socially adept, and bilingual before age three. Time-strapped, anxious parents hoping to provide the best for their baby are the perfect mark for the “parenting” industry. In Parenting, Inc., Pamela Paul investigates the whirligig of marketing hype, peer pressure, and easy consumerism that spins parents into purchasing overpriced products and raising overprotected, overstimulated, and over-provided-for children. Paul shows how the parenting industry has persuaded parents that they cannot trust their children’s health, happiness, and success to themselves. She offers a behind-the-scenes look at the baby business so that any parent can decode the claims—and discover shockingly unuseful products and surprisingly effective services. And she interviews educators, psychologists, and parents to reveal why the best thing for a baby is to break the cycle of self-recrimination and indulgence that feeds into overspending. Paul’s book leads the way for every parent who wants to escape the spiral of fear, guilt, competition, and consumption that characterizes modern American parenthood.

Why People Buy Things They Don't Need

Why People Buy Things They Don't Need PDF Author: Pamela N. Danziger
Publisher: Paramount Market Publishing
ISBN: 9780972529044
Category : Business & Economics
Languages : en
Pages : 316

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Book Description
Pam Danziger has just updated her bestseller, including several new categories. Since apparel is now more often a discretionary purchase than a necessity, she has added new sections on apparel for women, men, teens, and children. Focusing on why people buy things they could probably do without, Danziger now covers 37 categories and has added material about the retail market in each one. There are also new stories of excellent marketers and commentary about how things have changed since September 11, 2001. Corporate leaders, marketing and sales executives, strategic planners, futurists, and merchandisers will benefit.

Spree

Spree PDF Author: Pamela Klaffke
Publisher: arsenal pulp press
ISBN: 9781551521435
Category : Business & Economics
Languages : en
Pages : 236

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Book Description
In this age of high consumption shopping is going stronger than ever as a national pastime. We are a culture obsessed and beguiled by the desire for consumer goods. Journalist and shopping addict Klaffke documents the history of shopping, from a time when cattle were currency to the current age of contemporary shopping phenomenon like QVC and eBay. From the history of the mall, to a look at the darker side of shopping culture - kleptomania, shopping addictions, anti-consumerism - this is the definitive chronology of the materialist age.

Manage to Engage

Manage to Engage PDF Author: Pamela Hackett
Publisher: John Wiley & Sons
ISBN: 1119773903
Category : Business & Economics
Languages : en
Pages : 256

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Book Description
The CEO of highly respected global consultancy Proudfoot shares her secrets to achieve your leadership license to operate and create businesses fit for people Manage to Engage: How Great Managers Create Remarkable Results provides leaders with a practical, business-proven approach for building stronger organizational ecosystems that achieve exceptional results and long-term prosperity. Packed with innovative tools and exercises that can be immediately applied in any management setting, in-person or virtually, this invaluable guide shows you how to create a movement of energized and enabled people who are truly engaged in their work. Author Pamela Hackett has advised, led, and supported people through major change for some of the world's most prominent companies and brands throughout her 35 years in management consulting. In this must-read book, Pamela shares with you the one factor that underpins all performance improvement and transformation goals - be they operational, financial, cultural, or ultimately driven by your customer. It is to have a fully engaged workforce. She shares her passionate commitment to "people solutions” in business and operations improvement by teaching you how to place engagement at the center of both your leadership and your entire organization. Designed to infuse engagement into every part of your day-to-day role, this vital resource will help you: Raise your head from your technology, connect with people, and build strong relationships by following simple yet powerful concepts like the “HeadsUP High 5” Leverage active management and other behavior models to change the way your teams work with you, and motivate them strive for ‘best possible’ instead of ‘best practice’ Use the innovative “1.5.30 Connect” performance improvement framework to bring about measurable and meaningful change through engagement and replace your outdated annual performance review system Recognize and rapidly adapt to the post-COVID world of work where more people are working remotely— and connectivity and engagement is more crucial than ever before Manage to Engage: How Great Managers Create Remarkable Results should be required reading for anyone wanting to create great relationships at work, be genuinely connected to people, and power-up engagement levels to new highs.

The Hotel

The Hotel PDF Author: Pamela M. Kelley
Publisher: Piping Plover Press
ISBN: 1953060102
Category : Fiction
Languages : en
Pages : 269

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Book Description
Secrets and lies…at Nantucket’s most exclusive and glamorous, family-owned hotel. The Whitley is Nantucket’s most exclusive waterfront hotel – a sprawling collection of pristine white cottages and an elegant main building on a long stretch of private white sandy beach. It’s a family owned business – brothers, sisters, cousins, aunts, all work there in various capacities. Paula is happy in her back-office accounting position. But changes are in store when her grandfather promotes her and fires her cousin – who then blames Paula. Meanwhile, a blond romantic-comedy superstar is hiding out at the hotel for a few months. She meets Paula’s brother, a chef – who has no idea who she is – and she likes it that way. Paula’s grandfather also hires a consultant to help her settle into her new role. But she isn’t sure what to think of David, who grew up on Nantucket but now lives in Manhattan. He’s a brilliant consultant and will be assessing Paula’s suitability for the role. He’s also home for another reason, a difficult family issue that makes Manhattan seem very far away. A new family saga from the Wall Street Journal and USA Today best-selling author of The Nantucket Inn and The Restaurant.

Pamela Morgan's Flavors

Pamela Morgan's Flavors PDF Author: Pamela Morgan
Publisher: Viking Adult
ISBN: 9780670870622
Category : Cookery
Languages : en
Pages : 0

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Book Description
Nestled in New York's cutting-edge Flatiron district, Pamela Morgan's catering and carry-out shop, Flavors, is a runaway sensation. Now Morgan and her acclaimed cookbook co-author Michael McLaughlin have distilled the essence of flavors for the home cook. Full color.