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Author: Thomas Woll
Publisher: Chicago Review Press
ISBN: 1569765642
Category : Business & Economics
Languages : en
Pages : 401
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Book Description
Publishing is a rapidly changing business, and this comprehensive reference is right in step--covering operations, finances, and personnel management as well as product development, production, and marketing. Written for the practicing professional just starting out or looking to learn new tricks of the trade, this revised and expanded fourth edition contains updated industry statistics and benchmark figures, features up-to-date strategies for creating new revenue streams such as online marketing and sales and e-book publishing, and provides new information on using financial information to make key management decisions. More than two dozen highly practical forms and sample contracts for immediate use are also included.
Author: Thomas Woll
Publisher: Chicago Review Press
ISBN: 1569765642
Category : Business & Economics
Languages : en
Pages : 401
Get Book Here
Book Description
Publishing is a rapidly changing business, and this comprehensive reference is right in step--covering operations, finances, and personnel management as well as product development, production, and marketing. Written for the practicing professional just starting out or looking to learn new tricks of the trade, this revised and expanded fourth edition contains updated industry statistics and benchmark figures, features up-to-date strategies for creating new revenue streams such as online marketing and sales and e-book publishing, and provides new information on using financial information to make key management decisions. More than two dozen highly practical forms and sample contracts for immediate use are also included.
Author: Skip Press
Publisher: Career PressInc
ISBN: 9781564141521
Category : Reference
Languages : en
Pages : 223
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Book Description
Not loaded with theory, Skip's invaluable book contains concise, easily understood and applied advice for both writing and marketing any kind of book, article, story, play, screen-play, report, proposal or anything else you can think of.How to Write What You Want and Sell What You Write is for every writer or wannabe who needs to sort out his or her desires, capabilities and strengths and, even more importantly, learn the particular formats for the kind of writing in which he or she is interested.
Author: Scott Fresener
Publisher:
ISBN: 9780963947406
Category : Screen process printing
Languages : en
Pages : 260
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Book Description
Author: Jane Austen
Publisher:
ISBN:
Category :
Languages : en
Pages : 350
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Book Description
Author: Joe Biel
Publisher: Microcosm Publishing
ISBN: 1621063135
Category : Language Arts & Disciplines
Languages : en
Pages : 345
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Book Description
So, you want to publish books.Drawing on 23 years of experience operating an independent publishing company, Joe Biel has written the most accessible and comprehensive guide to running a successful publishing business. You'll learn all the skills of the trade, including how to:Develop your individual books to connect with readers on a practical and emotional levelChoose between offset printed, digitally printed, and eBook formats and work effectively with printersBuild an authentic niche so you can reach your audience and sell books directlyUnderstand if and when you're ready to work with a distributor or large online retailerCreate a budget and predict the cost and income of each book so your company stays in the blackDecide what work you need to do yourself and what can be done by othersPlan for sustainable growthFeaturing interviews with other upstart independent publishers and funny anecdotes from publishing's long history as well as detailed charts and visuals, this book is intended both beginners looking for a realistic overview of the publishing or self-publishing process and for experienced publishers seeking a deeper understanding of accounting principles, ways to bring their books to new audiences, and how to advance their mission in a changing industry. All readers will come away with the confidence to move forward wisely and a strong sense of why publishing matters today more than ever.
Author: Robert L. Heilbroner
Publisher: Doubleday
ISBN: 0804152683
Category : Business & Economics
Languages : en
Pages : 260
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Book Description
Said One Executive: “Why should my conscience bother me?” Here are dramatic true stories of executives whose desire for profit leads them into shameful decisions. Naming actual executive of major American companies, the authors portray corporate irresponsibility in human term. One executive is shown as he orders his subordinates to fake a lab report, even though the result might be loss of life. Others are shown as they bribe a city official, as they knowingly sell a dangerous drug, as they enrich themselves by betraying their stockholders. These men are not the familiar fast-buck artists, the petty cheats who can be dismissed as “bad apples.” The authors reveal themselves as solid citizens, educated and well-respected. Yet in the course of business they easily yield to ambition, avarice or the corporate culture. And almost always, after they are exposed, they are promoted by their companies. Together these profiles, all of them written especially for this book, give life to questions raised by books such as America, Inc. and The Greening of America: · What kind of men run some super-corporations? · How can “good men” behave so badly” · Does working for a corporation mean violating one’s conscience? After all the stories are told, the brilliant economist and social critic Robert L. Heilbroner offers a chapter of perspective. First he confronts the various positions on corporate responsibility—at one extreme, breaking up the big corporations; at the other, leaving executive entirely free to maximize profits. And then he cuts through to the realities if the matter, showing us where the best chance of remedy lies.
Author: Arvid Kahl
Publisher:
ISBN: 9783982195704
Category : Business & Economics
Languages : en
Pages : 498
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Book Description
Author: Robert W. Bly
Publisher:
ISBN: 9780440074861
Category : Juvenile Fiction
Languages : en
Pages : 90
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Book Description
A teenage brother and sister find a robot that seems willing to do everything from dusting their rooms to doing their homework, but they discover that they must learn computer programming to control it.
Author: Grant Morrison
Publisher: Titan Publishing Company
ISBN: 9781781163788
Category : Justice League of America (Fictitious characters)
Languages : en
Pages : 320
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Book Description
The Justice League faces off against Lex Luther's newly assembled Injustice Gang while the fate of the Earth itself hangs in the balance. Plus, the heroes must race through time to stop a threat to all eternity: the evil god Darkseid.
Author: Nat Russo
Publisher: Erindor Press
ISBN: 9780996005937
Category :
Languages : en
Pages : 388
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Book Description
"Knowledge in the absence of wisdom is a dangerous thing." Texas archaeology student Nicolas Murray has an ironic fear of the dead. A latent power connecting him to an ancient order of Necromancers floods his mind with impossible images of battle among hive-mind predators and philosopher fishmen. When a funeral service leaves him shaken and questioning his sanity, the insidious power strands him in a land where the sky kills and earthquakes level cities. A land where the undead serve the living, and Necromancers summon warriors from ancient graves to fight in a war that spans life and afterlife. If Nicolas masters the Three Laws of Necromancy, he can use them to get home. But as he learns to raise and purify the dead-a process that makes him relive entire lifetimes in the span of a moment-the very power that could bring him home may also prevent his return. For the supreme religious leader, the Archmage Kagan, has outlawed Necromancy, and its practitioners risk torture and execution. As warring nations hunt Necromancers to extinction, countless dead in limbo await a purification that may never come. Nicolas's power could be his way home... Or it could save a world that wants him dead.
