OSOK's Guide to Mobile Marketing

OSOK's Guide to Mobile Marketing PDF Author: Osok Bey
Publisher: Lulu.com
ISBN: 110504842X
Category : Business & Economics
Languages : en
Pages : 101

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Book Description
Did you know that there are more than 5 BILLION mobile phones in the world...with millions more added every day?In fact, it's estimated that in just 1-2 years more than 80%% of all web access will be through a mobile device.Are you tapping into this powerful platform to explode your own business? If not, you need to jump on this megatrend today...or be left behind by your competitors.The book that you are holding in your hands is your key to:· Discovering how automated mobile marketingmessages can transform your business.· Understanding how new technology like QRcodes can allow you to leapfrog local and globalcompetitors.· Learning how mobile platforms, games andsystems are changing the business landscape rightnow.Mobile marketing is here to stay... Take action now to gain a competitive advantage in your own marketplace.

OSOK's Guide to Mobile Marketing

OSOK's Guide to Mobile Marketing PDF Author: Osok Bey
Publisher: Lulu.com
ISBN: 110504842X
Category : Business & Economics
Languages : en
Pages : 101

Get Book Here

Book Description
Did you know that there are more than 5 BILLION mobile phones in the world...with millions more added every day?In fact, it's estimated that in just 1-2 years more than 80%% of all web access will be through a mobile device.Are you tapping into this powerful platform to explode your own business? If not, you need to jump on this megatrend today...or be left behind by your competitors.The book that you are holding in your hands is your key to:· Discovering how automated mobile marketingmessages can transform your business.· Understanding how new technology like QRcodes can allow you to leapfrog local and globalcompetitors.· Learning how mobile platforms, games andsystems are changing the business landscape rightnow.Mobile marketing is here to stay... Take action now to gain a competitive advantage in your own marketplace.

A Beginner's Guide to Mobile Marketing

A Beginner's Guide to Mobile Marketing PDF Author: Karen Mishra
Publisher: Business Expert Press
ISBN: 160649841X
Category : Business & Economics
Languages : en
Pages : 207

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Book Description
This book is for marketers (from newbies to CMO level) who want to learn why and how to use mobile marketing to engage and convert consumers. A Beginner’s Guide to Mobile Marketing will teach you about the exploding opportunities that mobile marketing offers and why it is so important to embrace it in your integrated marketing strategy. Cell phones are no longer just for calling people. Based on the latest trends in consumer behavior on mobiles, the authors introduce ways that marketers can use smartphone popularity to reach people with tactics like mobile apps, mobile web, social media, mobile advertising and more. Exercises are included to ensure that the reader understands the material as well as how to apply it in the real world.

The Mobile Marketing Handbook

The Mobile Marketing Handbook PDF Author: Kim Dushinski
Publisher: CyberAge Books
ISBN:
Category : Business & Economics
Languages : en
Pages : 252

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Book Description
This guide to mobile marketing campaigns focuses on cost-effective projects that can reach new customers, build strong relationships with an existing customer base and gain a competitive edge by using the latest technologies. Dushinski, a mobile marketing consultant, shows marketing, sales and advertising professionals how to customize a marketing strategy for a certain product and service through voice mail, text messaging, social networks and proximity marketing. This handbook also contains step-by-step procedures on creating mobile email and billing/payment options, mobile widgets and iPhone applications for further mobile advertising.

Mobile Marketing

Mobile Marketing PDF Author: Rachel Pasqua
Publisher: John Wiley & Sons
ISBN: 1118462408
Category : Business & Economics
Languages : en
Pages : 384

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Book Description
A step-by-step guide to successful mobile marketing strategies Go from zero to sixty with this practical book that helps you craft and deploy mobile marketing strategies for everything from brand building to lead generation and sales. As part of the popular do-it-yourself, Hour A Day series, this new book is full of advice, practical tips, and step-by-step tactics you can put to use right away. Start leveraging location-based marketing via Foursquare and Yelp, see how to set up and manage mobile commerce, and try such technologies as QR codes, ambient communication (RFID and Bluetooth), mobile broadcasting, and more. Take action now and mobile-loving customers will soon find you, thanks to these successful ideas and strategies from expert mobile marketers, Rachel Pasqua and Noah Elkin. Shows you step by step how to develop, implement, and measure a successful mobile marketing strategy Pares down a complex process into approachable, bite-sized tasks you can tackle in an hour a day Covers vital mobile marketing weapons like messaging, mobile websites, apps, and mobile advertising to help you achieve your goals Gets you up to speed on location-based marketing via Foursquare and Yelp, using mobile commerce, and leveraging technologies such as as QR codes, ambient communication (RFID and Bluetooth), and mobile broadcasting Mobile Marketing: An Hour A Day is a must-have resource for marketers and advertisers who want a compelling mobile presence.

The Complete Guide To Mobile Marketing Success For Business Owners

The Complete Guide To Mobile Marketing Success For Business Owners PDF Author: Fadi J Tawil
Publisher: Fadi J Tawil
ISBN:
Category : Business & Economics
Languages : en
Pages : 43

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Book Description
Are you aware of the benefits of mobile marketing and the impact that it can have on your business? Your competitors are probably developing their own mobile marketing strategy right now. Don’t be left behind! What is Mobile marketing? It is communicating with a customer or potential customer using their personal mobile device. It is the future of marketing and very few consumers have been exposed to it. Because of this, it offers a unique and distinct advantage to business owners that are looking to increase their marketing effectiveness. Marketing has evolved a lot in recent years due to technological advances and many businesses are finding it increasingly difficult to keep up with the changes. One of the biggest changes in technology, as it relates to marketing, is the rise of mobile marketing. This book is the complete guide for business owners looking to have a successful mobile marketing strategy . Here is a Preview of What You'll Find in “The Complete Guide To Mobile Marketing Success For Business Owners.” Learn the common mobile marketing mistakes that you should avoid Discover great tips for a successful mobile marketing campaign A list of important steps for planning a mobile marketing strategy Ways to use mobile marketing to attract new customers to your business and reach existing onesTips for finding your target audienceAnd much more! Download “The Complete Guide To Mobile Marketing Success For Business Owners” right now... If you’re serious about increasing your business’s online presence by using mobile marketing, you should buy this book now.

A Beginner's Guide to Mobile Marketing

A Beginner's Guide to Mobile Marketing PDF Author: Molly Garris
Publisher:
ISBN: 9781786843401
Category : Cell phone advertising
Languages : en
Pages :

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Book Description
This book is written at a more macro level to engage students and professors and to show them how mobile is integrated into an overall marketing communications strategy. It provides a look at mobile strategy and it emphasizes the mobile ecosystem and career opportunities in the mobile marketing industry.

The Third Screen

The Third Screen PDF Author: Chuck Martin
Publisher: Nicholas Brealey
ISBN: 1857889932
Category : Business & Economics
Languages : en
Pages : 346

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Book Description
The ultimate guide to mobile marketing - revised and updated! An American Express Open Forum Best Business Book We are in the midst of a technological revolution bigger than the television or the PC. How do we, as marketers, harness mobile technology to serve our customers most effectively? With the "first screen" - the television - companies sent ads directly into consumers' living rooms, reaching millions with one campaign. The "second screen" - the personal computer - increased interaction between companies and consumers and allowed for immediate customer feedback. Now, the "third screen" - the mobile device - changed the game in an even more revolutionary way. The Third Screen: The Ultimate Guide to Mobile Marketing defines the implications, strategies, and tactics used to thrive in business during the mobile revolution. This revised, updated edition links technological developments to behavioral changes, reveals the unexpected forces of the changes in mobile, and equips marketers and businesses for the future.

The Everything Guide to Mobile Apps

The Everything Guide to Mobile Apps PDF Author: Peggy Anne Salz
Publisher: Simon and Schuster
ISBN: 1440555346
Category : Business & Economics
Languages : en
Pages : 359

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Book Description
Expert advice on how to succeed in the mobile market! Experts estimate that mobile app revenues will nearly quadruple over the next few years, but for many business owners and entrepreneurs, figuring out how to affordably create and market an app is a daunting challenge. But it doesn't have to be! With The Everything Guide to Mobile Apps, you'll learn all you need to know about creating a mobile app without breaking the bank account. In this book, you'll discover: What to consider when developing an app Which format best fits your needs and budget How to stand out in the app market The benefits of including apps in a marketing strategy How creating an app can improve business revenue From the development stage to marketing and beyond, The Everything Guide to Mobile Apps will help you develop an app that attracts more customers and boosts your business's revenue.

Mobile Marketing Guide for Local Businesses

Mobile Marketing Guide for Local Businesses PDF Author: Randy Van Ittersum
Publisher: CreateSpace
ISBN: 9781461072072
Category : Business & Economics
Languages : en
Pages : 168

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Book Description
This book is for local business owners who want more customers. Mobile Marketing Guide For Local Businesses reveals proven marketing strategies to acquire new customers who live in the new mobile economy. Your customers are mobile and their mobile phones are their connection to your business. Seventy-six percent of your customers use their mobile phones to go online and check reviews about your business, compare prices on the products you sell, and contact you or locate your place of business. Currently there is a huge chasm between mobile consumers and local businesses. 95% of consumers have mobile phones and want to access information about your business on their phone, but only 2% of local businesses provide them a means of doing so. This presents a huge opportunity for any local business that decides to cater to the mobile market. To put it differently, only 2% of local businesses are going after 95% of the market. A mobile customer is five times more likely to buy when they are mobile, rather than sitting behind a desk at the office, or sitting in front of the TV or computer at home. This presents a huge opportunity for you to gain market share and generate more income. This book guides you though the unfamiliar territory of mobile marketing, and shows you how to reach the mobile marketplace. It lays out the foundation of every mobile marketing plan, and then builds on that foundation with multiple proven strategies to acquire new customers and to get old customers to return to your business and spend more money. Think of it this way: mobile is the new economy that leads to more customers, more repeat business, more sales, more revenue, and more profits. What are you doing to capture the mobile consumer? It doesn't matter if you own a law firm, a dental practice, a hair salon, a coffee shop, a restaurant, a plumbing business, or a landscaping business, this book is for you. This book is for any business that wants more customers. It is also for any business that wants more revenue from their current customers. If that describes you, then you need to read this book and learn how to tap into the new mobile economy.

Mobile Magic

Mobile Magic PDF Author: Tom Eslinger
Publisher: John Wiley & Sons
ISBN: 1118855140
Category : Business & Economics
Languages : en
Pages : 1

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Book Description
A real-world guide to mobile marketing from the head of digital initiatives at Saatchi & Saatchi worldwide The future of marketing is mobile, with seventy-five percent of the world's population having access to a mobile phone and the average American spending 82 minutes per day using her phone for activities other than talking. To traditional marketers unfamiliar with the special challenges of mobile marketing, this territory feels complicated and even frightening. Mobile Magic provides a bird's-eye view of the process of creating great mobile marketing from one of the world's most experienced and successful practitioners.