Author: Vadym Gurevych
Publisher: Packt Publishing Ltd
ISBN: 1847192033
Category : Computers
Languages : en
Pages : 561
Book Description
Increase your sales and profits with expert tips on SEO, Marketing, Design, Selling Strategies, etc.
Oscommerce Webmaster's Guide to Selling Online
Author: Vadym Gurevych
Publisher: Packt Publishing Ltd
ISBN: 1847192033
Category : Computers
Languages : en
Pages : 561
Book Description
Increase your sales and profits with expert tips on SEO, Marketing, Design, Selling Strategies, etc.
Publisher: Packt Publishing Ltd
ISBN: 1847192033
Category : Computers
Languages : en
Pages : 561
Book Description
Increase your sales and profits with expert tips on SEO, Marketing, Design, Selling Strategies, etc.
Complete Digital Marketing Guide Book for SEO, Social Media & Brand awareness
Author: Publicancy
Publisher: Publicancy Ltd
ISBN: 1706123957
Category : Business & Economics
Languages : en
Pages : 340
Book Description
A step by step guide to digital marketing. It highlights the crucial steps needed to start a digital business. It's a Complete Digital Marketing Guide Book for SEO, Social Media & Brand awareness. Learn Definitive & Hidden Secrets of Digital Marketing to grow your business know that the evolution of technology is constant in our society and unfolding at warp speed. Most, if not all, technology companies have their foot firmly on the accelerator. It's predicted that by 2020, multi-billions of dollars will have been put into the technology revolution. Where does Digital Marketing fit in? The answers to Digital Marketing include the following: Conversion Rate Optimization SEO (Search Engine Optimization) SMM (Social Media Marketing) Email Marketing Internet Reputation Management Blogging Utilizing this digital marketing guide will allow you to apply the knowledge and greatly increase the success of your website & brand.
Publisher: Publicancy Ltd
ISBN: 1706123957
Category : Business & Economics
Languages : en
Pages : 340
Book Description
A step by step guide to digital marketing. It highlights the crucial steps needed to start a digital business. It's a Complete Digital Marketing Guide Book for SEO, Social Media & Brand awareness. Learn Definitive & Hidden Secrets of Digital Marketing to grow your business know that the evolution of technology is constant in our society and unfolding at warp speed. Most, if not all, technology companies have their foot firmly on the accelerator. It's predicted that by 2020, multi-billions of dollars will have been put into the technology revolution. Where does Digital Marketing fit in? The answers to Digital Marketing include the following: Conversion Rate Optimization SEO (Search Engine Optimization) SMM (Social Media Marketing) Email Marketing Internet Reputation Management Blogging Utilizing this digital marketing guide will allow you to apply the knowledge and greatly increase the success of your website & brand.
Digital Marketing Expert Diploma (Master’s level) - City of London College of Economics - 10 months - 100% online / self-paced
Author: City of London College of Economics
Publisher: City of London College of Economics
ISBN:
Category : Education
Languages : en
Pages : 2158
Book Description
Overview In this course you will learn all you need to know to become a Digital Marketing Expert. As you surely know, Digital Marketing Specialists are in high demand and well paid. Content - Digital Marketing Strategy - Market Research - Crowdsourcing - Web Development and Design - Writing for the Web - Mobile Development - Email Marketing - Online Advertising - Affiliate Marketing - Search Engine Marketing - Search Engine Optimisation - PPC Advertising - And much more Duration 10 months Assessment The assessment will take place on the basis of one assignment at the end of the course. Tell us when you feel ready to take the exam and we’ll send you the assignment questions. Study material The study material will be provided in separate files by email / download link.
Publisher: City of London College of Economics
ISBN:
Category : Education
Languages : en
Pages : 2158
Book Description
Overview In this course you will learn all you need to know to become a Digital Marketing Expert. As you surely know, Digital Marketing Specialists are in high demand and well paid. Content - Digital Marketing Strategy - Market Research - Crowdsourcing - Web Development and Design - Writing for the Web - Mobile Development - Email Marketing - Online Advertising - Affiliate Marketing - Search Engine Marketing - Search Engine Optimisation - PPC Advertising - And much more Duration 10 months Assessment The assessment will take place on the basis of one assignment at the end of the course. Tell us when you feel ready to take the exam and we’ll send you the assignment questions. Study material The study material will be provided in separate files by email / download link.
Issues in Informing Science & Information Technology, Volume 9 (2012)
Author: Eli B. Cohen
Publisher: Informing Science
ISBN: 1932886575
Category :
Languages : en
Pages : 415
Book Description
Publisher: Informing Science
ISBN: 1932886575
Category :
Languages : en
Pages : 415
Book Description
Internet Marketing
Author: Alan Charlesworth
Publisher: Routledge
ISBN: 0750686847
Category : Business & Economics
Languages : en
Pages : 376
Book Description
Internet Marketing: A Practical Approach is a step-by-step guide to marketing using the internet. Concentrating on the operational and functional aspects of this dynamic area, the book is packed with tactical advice and real-life examples from those leading the field to help you succeed. Written as an accessible guide to equip you for the online element of any contemporary marketing role, Internet Marketing covers all the key topics, including search engine optimization and social media marketing, before moving on to consider the internet as part of an integrated marketing strategy. With real-world case studies to illustrate e-marketing in practice and exercises to help you analyse, plan and execute effective strategies within the workplace, this practical resource will prepare you to undertake internet marketing across a variety of organizations. More than just a book, this complete package features an associated website at www.alancharlesworth.eu/internetmarketing which hosts the case studies for the book, offers further tips and advice, and provides access to a wealth of extra material such as up-to-date references and web links.
Publisher: Routledge
ISBN: 0750686847
Category : Business & Economics
Languages : en
Pages : 376
Book Description
Internet Marketing: A Practical Approach is a step-by-step guide to marketing using the internet. Concentrating on the operational and functional aspects of this dynamic area, the book is packed with tactical advice and real-life examples from those leading the field to help you succeed. Written as an accessible guide to equip you for the online element of any contemporary marketing role, Internet Marketing covers all the key topics, including search engine optimization and social media marketing, before moving on to consider the internet as part of an integrated marketing strategy. With real-world case studies to illustrate e-marketing in practice and exercises to help you analyse, plan and execute effective strategies within the workplace, this practical resource will prepare you to undertake internet marketing across a variety of organizations. More than just a book, this complete package features an associated website at www.alancharlesworth.eu/internetmarketing which hosts the case studies for the book, offers further tips and advice, and provides access to a wealth of extra material such as up-to-date references and web links.
Google Hacking for Penetration Testers
Author: Johnny Long
Publisher: Elsevier
ISBN: 0080478050
Category : Computers
Languages : en
Pages : 529
Book Description
Google, the most popular search engine worldwide, provides web surfers with an easy-to-use guide to the Internet, with web and image searches, language translation, and a range of features that make web navigation simple enough for even the novice user. What many users don't realize is that the deceptively simple components that make Google so easy to use are the same features that generously unlock security flaws for the malicious hacker. Vulnerabilities in website security can be discovered through Google hacking, techniques applied to the search engine by computer criminals, identity thieves, and even terrorists to uncover secure information. This book beats Google hackers to the punch, equipping web administrators with penetration testing applications to ensure their site is invulnerable to a hacker's search. Penetration Testing with Google Hacks explores the explosive growth of a technique known as "Google Hacking." When the modern security landscape includes such heady topics as "blind SQL injection" and "integer overflows," it's refreshing to see such a deceptively simple tool bent to achieve such amazing results; this is hacking in the purest sense of the word. Readers will learn how to torque Google to detect SQL injection points and login portals, execute port scans and CGI scans, fingerprint web servers, locate incredible information caches such as firewall and IDS logs, password databases, SQL dumps and much more - all without sending a single packet to the target! Borrowing the techniques pioneered by malicious "Google hackers," this talk aims to show security practitioners how to properly protect clients from this often overlooked and dangerous form of information leakage.*First book about Google targeting IT professionals and security leaks through web browsing. *Author Johnny Long, the authority on Google hacking, will be speaking about "Google Hacking" at the Black Hat 2004 Briefing. His presentation on penetrating security flaws with Google is expected to create a lot of buzz and exposure for the topic. *Johnny Long's Web site hosts the largest repository of Google security exposures and is the most popular destination for security professionals who want to learn about the dark side of Google.
Publisher: Elsevier
ISBN: 0080478050
Category : Computers
Languages : en
Pages : 529
Book Description
Google, the most popular search engine worldwide, provides web surfers with an easy-to-use guide to the Internet, with web and image searches, language translation, and a range of features that make web navigation simple enough for even the novice user. What many users don't realize is that the deceptively simple components that make Google so easy to use are the same features that generously unlock security flaws for the malicious hacker. Vulnerabilities in website security can be discovered through Google hacking, techniques applied to the search engine by computer criminals, identity thieves, and even terrorists to uncover secure information. This book beats Google hackers to the punch, equipping web administrators with penetration testing applications to ensure their site is invulnerable to a hacker's search. Penetration Testing with Google Hacks explores the explosive growth of a technique known as "Google Hacking." When the modern security landscape includes such heady topics as "blind SQL injection" and "integer overflows," it's refreshing to see such a deceptively simple tool bent to achieve such amazing results; this is hacking in the purest sense of the word. Readers will learn how to torque Google to detect SQL injection points and login portals, execute port scans and CGI scans, fingerprint web servers, locate incredible information caches such as firewall and IDS logs, password databases, SQL dumps and much more - all without sending a single packet to the target! Borrowing the techniques pioneered by malicious "Google hackers," this talk aims to show security practitioners how to properly protect clients from this often overlooked and dangerous form of information leakage.*First book about Google targeting IT professionals and security leaks through web browsing. *Author Johnny Long, the authority on Google hacking, will be speaking about "Google Hacking" at the Black Hat 2004 Briefing. His presentation on penetrating security flaws with Google is expected to create a lot of buzz and exposure for the topic. *Johnny Long's Web site hosts the largest repository of Google security exposures and is the most popular destination for security professionals who want to learn about the dark side of Google.
The Economics of Happiness
Author: Mark Anielski
Publisher: New Society Publishers
ISBN: 0865715963
Category : Business & Economics
Languages : en
Pages : 289
Book Description
An exploration of why our measures of economic progress do not reflect the values that make humans happy offers a new economic model, "Genuine Wealth," to redefine progress and measure the real determinants of well-being.
Publisher: New Society Publishers
ISBN: 0865715963
Category : Business & Economics
Languages : en
Pages : 289
Book Description
An exploration of why our measures of economic progress do not reflect the values that make humans happy offers a new economic model, "Genuine Wealth," to redefine progress and measure the real determinants of well-being.
Informatics in Economy
Author: Gheorghe Cosmin Silaghi
Publisher: Springer
ISBN: 3319734598
Category : Computers
Languages : en
Pages : 206
Book Description
This book constitutes revised selected papers from the 15th International Conference on Informatics in Economy, IE 2016, held in Cluj-Napoca, Romania, in June 2016. The 10 full papers and 4 short papers presented in this volume were carefully reviewed and selected from 31 extended paper submissions for this book. They are organized in sections on Distributed Systems, Information Systems Adoption, Knowledge Representation and Processing, Domain-specific Data Analysis, and Computational Models. The volume also contains one invited keynote paper in full-paper length.
Publisher: Springer
ISBN: 3319734598
Category : Computers
Languages : en
Pages : 206
Book Description
This book constitutes revised selected papers from the 15th International Conference on Informatics in Economy, IE 2016, held in Cluj-Napoca, Romania, in June 2016. The 10 full papers and 4 short papers presented in this volume were carefully reviewed and selected from 31 extended paper submissions for this book. They are organized in sections on Distributed Systems, Information Systems Adoption, Knowledge Representation and Processing, Domain-specific Data Analysis, and Computational Models. The volume also contains one invited keynote paper in full-paper length.
ACE the IT Resume
Author: Paula Moreira
Publisher: McGraw Hill Professional
ISBN: 0071595023
Category : Computers
Languages : en
Pages : 256
Book Description
Create a first-rate resume that will get you hired in IT Stand out in a crowd of IT job applicants by creating and submitting a winning resume and cover letter with help from this practical guide. Fully revised and updated for the latest trends, technologies, and in-demand jobs, Ace the IT Resume, Second Edition reveals how to best showcase your IT skills and experience. You'll get tips for adapting your resume for different formats, using the right keywords, and getting your resume in the hands of the hiring manager. With an encyclopedia of sample resumes, job descriptions, and resume strategies, this is your must-have guide to landing a great IT job. Present your skills, experience, and education in the most effective format Optimize your online resume Customize your resume based on the job you're seeking Write compelling and relevant cover letters Avoid common pitfalls and analyze your resume for errors Discover ways to quickly get hands-on experience Network with IT professionals to make connections
Publisher: McGraw Hill Professional
ISBN: 0071595023
Category : Computers
Languages : en
Pages : 256
Book Description
Create a first-rate resume that will get you hired in IT Stand out in a crowd of IT job applicants by creating and submitting a winning resume and cover letter with help from this practical guide. Fully revised and updated for the latest trends, technologies, and in-demand jobs, Ace the IT Resume, Second Edition reveals how to best showcase your IT skills and experience. You'll get tips for adapting your resume for different formats, using the right keywords, and getting your resume in the hands of the hiring manager. With an encyclopedia of sample resumes, job descriptions, and resume strategies, this is your must-have guide to landing a great IT job. Present your skills, experience, and education in the most effective format Optimize your online resume Customize your resume based on the job you're seeking Write compelling and relevant cover letters Avoid common pitfalls and analyze your resume for errors Discover ways to quickly get hands-on experience Network with IT professionals to make connections
Complete Web Monitoring
Author: Alistair Croll
Publisher: "O'Reilly Media, Inc."
ISBN: 0596551355
Category : Computers
Languages : en
Pages : 666
Book Description
Do you really understand your online presence? Are you confident that visitors can use your website? Do you know their motivations? How do online communities perceive your company? To innovate and adapt your business quickly, you must know the answers to these questions. Complete Web Monitoring demonstrates how to measure every aspect of your web presence -- including analytics, backend performance, usability, communities, customer feedback, and competitive analysis -- whether you're running an e-commerce site, a community, a media property, or a Software-as-a-Service company. This book's concrete examples, clear explanations, and practical recommendations make it essential for anyone who runs a website. With this book you will: Discover how visitors use and interact with your site through web analytics, segmentation, conversions, and user interaction analysis Find out your market's motivations with voice-of-the-customer research Measure the health and availability of your website with synthetic testing and real-user monitoring Track communities related to your online presence, including social networks, forums, blogs, microblogs, wikis, and social news aggregators Understand how to assemble this data into clear reports tailored to your organization and audience You can't fix what you don't measure. Complete Web Monitoring shows you how to transform missed opportunities, frustrated users, and spiraling costs into online success. "This is a very comprehensive view of just about everything one needs to know about how websites work and what one needs to know about them. I'd like to make this book required reading for every employee at Gomez."-- Imad Mouline, CTO of Gomez
Publisher: "O'Reilly Media, Inc."
ISBN: 0596551355
Category : Computers
Languages : en
Pages : 666
Book Description
Do you really understand your online presence? Are you confident that visitors can use your website? Do you know their motivations? How do online communities perceive your company? To innovate and adapt your business quickly, you must know the answers to these questions. Complete Web Monitoring demonstrates how to measure every aspect of your web presence -- including analytics, backend performance, usability, communities, customer feedback, and competitive analysis -- whether you're running an e-commerce site, a community, a media property, or a Software-as-a-Service company. This book's concrete examples, clear explanations, and practical recommendations make it essential for anyone who runs a website. With this book you will: Discover how visitors use and interact with your site through web analytics, segmentation, conversions, and user interaction analysis Find out your market's motivations with voice-of-the-customer research Measure the health and availability of your website with synthetic testing and real-user monitoring Track communities related to your online presence, including social networks, forums, blogs, microblogs, wikis, and social news aggregators Understand how to assemble this data into clear reports tailored to your organization and audience You can't fix what you don't measure. Complete Web Monitoring shows you how to transform missed opportunities, frustrated users, and spiraling costs into online success. "This is a very comprehensive view of just about everything one needs to know about how websites work and what one needs to know about them. I'd like to make this book required reading for every employee at Gomez."-- Imad Mouline, CTO of Gomez