One-to-One Personalization in the Age of Machine Learning PDF Download

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One-to-One Personalization in the Age of Machine Learning

One-to-One Personalization in the Age of Machine Learning PDF Author: Karl Wirth
Publisher:
ISBN: 9780999369456
Category :
Languages : en
Pages : 182

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Book Description
For over 25 years, marketers have longed to connect with their customers and prospects as individuals. As the volume of customer communications across touch points grows exponentially and consumers' attention spans shrink by the day, delivering maximally relevant, individualized experiences has become an imperative. And while the one-to-one dream h.