Never Say "No Comment"

Never Say Author: Ian Taylor
Publisher: Author's Choice Publishing
ISBN: 9780969736936
Category : Business & Economics
Languages : en
Pages : 200

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Book Description
- Go behind the scenes of 'Spin College' a top-secret media training centre where the Reporter From Hell teaches an engineer, a customer service executive and a police chief to use the common sense language of professional spokespersons. - Play the Spin Doctor's Game to avoid the traps of negative messages and negative people. - Write a One-Minute Power Message about the most important issues in your life or career, using a simple template.

Never Say "No Comment"

Never Say Author: Ian Taylor
Publisher: Author's Choice Publishing
ISBN: 9780969736936
Category : Business & Economics
Languages : en
Pages : 200

Get Book

Book Description
- Go behind the scenes of 'Spin College' a top-secret media training centre where the Reporter From Hell teaches an engineer, a customer service executive and a police chief to use the common sense language of professional spokespersons. - Play the Spin Doctor's Game to avoid the traps of negative messages and negative people. - Write a One-Minute Power Message about the most important issues in your life or career, using a simple template.

Media Training 101

Media Training 101 PDF Author: Sally Stewart
Publisher: John Wiley & Sons
ISBN: 9780471271550
Category : Business & Economics
Languages : en
Pages : 262

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Book Description
Written by a seasoned journalist and public relations professional, Media Training 101 is your essential guide to handling the news media. A former USA Today reporter and consultant to major companies, Sally Stewart leads you through every step in developing a communications blueprint and a strategic public relations plan to support it. She shows you how to communicate effectively with the media in any given circumstance and how to control the way your company is portrayed in the media. Each chapter includes vignettes, anecdotes, and real-life case studies that help you know what to expect.

Contemporary Business 2010 Update

Contemporary Business 2010 Update PDF Author: Louis E. Boone
Publisher: John Wiley & Sons
ISBN: 0470496746
Category : Business & Economics
Languages : en
Pages : 600

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Book Description
Opening new doors of possibility can be difficult. Contemporary Business 13e 2010 Update Edition gives students the business language they need to feel confident in taking the first steps toward becoming successful business majors and successful businesspeople. As with every good business, though, the patterns of innovation and excellence established at the beginning remain steadfast. The goals and standards of Boone & Kurtz, Contemporary Business, remain intact and focused on excellence, as always.

Family Life Education

Family Life Education PDF Author: Stephen F. Duncan
Publisher: SAGE Publications
ISBN: 1483384586
Category : Family & Relationships
Languages : en
Pages : 645

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Book Description
A practical how-to guide to developing, implementing, evaluating, and sustaining effective family life education programs. Drawing on the best scholarship and their own years of professional experience, the authors of this thoroughly updated Third Edition begin by discussing the foundations of family life education and encourage readers to develop their own outreach philosophies. The book then helps readers learn principles and methods for reaching out to the public and how to form and use community collaborations and use principles of social marketing to promote programs.

Developing School Board-Media Relationships

Developing School Board-Media Relationships PDF Author: Leibovitz, Simon
Publisher: Canadian Education Association
ISBN: 9780920315422
Category :
Languages : en
Pages : 84

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Book Description


Winning with the News Media

Winning with the News Media PDF Author: Clarence Jones
Publisher: Winning with the News Media
ISBN: 9780961960360
Category : Social Science
Languages : en
Pages : 412

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Book Description


Ongoing Crisis Communication

Ongoing Crisis Communication PDF Author: W. Timothy Coombs
Publisher: SAGE
ISBN: 1412949912
Category : Business & Economics
Languages : en
Pages : 449

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Book Description
In a radical revision of film theory, Edward S. Small and Timothy W. Johnson argue that experimental moviemaking constitutes a special mode of theory that bypasses written and spoken words. A deft historical interweaving of experimental production and scholarly discourse, this thought-provoking work firmly establishes the importance of experimental motion pictures in the theory, history, and production of film. Book jacket.

Never Say No

Never Say No PDF Author: Mark Foreman
Publisher: David C Cook
ISBN: 1434708977
Category : Family & Relationships
Languages : en
Pages : 304

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Book Description
The question Mark and Jan Foreman are most often asked is: How did you raise your kids? Never Say No takes you on a personal journey to learn first-hand how they raised Jon and Tim of Switchfoot. They share practical advice for instilling wonder in a media-saturated culture, cultivating specific gifts, and balancing structure with individual choice. Our purpose as parents is the same as our child’s: to live creatively beyond ourselves, bringing the love, beauty and nature of God to this world. Let the adventure begin.

OSHA Information Handbook

OSHA Information Handbook PDF Author: United States. Occupational Safety and Health Administration
Publisher:
ISBN:
Category : Government publicity
Languages : en
Pages : 36

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Book Description


Encyclopedia of Science and Technology Communication

Encyclopedia of Science and Technology Communication PDF Author: Susanna Hornig Priest
Publisher: SAGE Publications
ISBN: 145226578X
Category : Language Arts & Disciplines
Languages : en
Pages : 1144

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Book Description
For a free 30-day online trial to this title, visit www.sagepub.com/freetrial In the academic world, the term "science communication" refers both to a set of professions (such as science journalism and public information work) and to an interdisciplinary scholarly research specialization. Much of this research is aimed at improving our understanding of the best ways to communicate complex information, especially to people who are not scientists. Science communication specialists are concerned with giving people useful information about health, environment, and technology – as well as science itself. In order to do this, we also need to improve our understanding of how people think, form opinions, and process information. Additionally, professional practitioners in science communication are engaged in strategic and ethical decisions every day, such as: How should reporters cover the issue of climate change? Should the views of scientists who do not believe that climate change has been caused by human activity be included alongside the views of those who do, in order to give a "balanced" story, or does this mislead the public into thinking that both of these positions are equally accepted within the scientific community? The Encyclopedia of Science and Technology Communication provides information on the entire range of interrelated issues in this interdisciplinary field in one place, along with clear suggestions on where to begin the search for more. Geared towards undergraduate and graduate students in journalism, communication, mass communication, and media studies, as well as towards working journalists, public information officers, and public relations specialists, this encyclopedia introduces this vast, fascinating field while challenging the reader to question assumptions inherent in communication across disciplinary boundaries. Key Themes Associations and Organizations Audiences, Opinions, and Effects Challenges, Issues, and Controversies Changing Awareness, Opinion, And Behavior Critical Influences and Events Global and International Aspects Government Agencies (US) History, Philosophy, and Sociology of Science Important Figures Journal Publications Key Cases and Current Trends Law, Policy, Ethics, and Beliefs Major Infrastructural Initiatives Practices, Strategies, and Tools Professional Roles and Careers Public Engagement Approaches Theory and Research Venues and Channels