The Direct Marketing Handbook

The Direct Marketing Handbook PDF Author: Edward L. Nash
Publisher: McGraw-Hill Companies
ISBN:
Category : Business & Economics
Languages : en
Pages : 872

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Book Description

The Direct Marketing Handbook

The Direct Marketing Handbook PDF Author: Edward L. Nash
Publisher: McGraw-Hill Companies
ISBN:
Category : Business & Economics
Languages : en
Pages : 872

Get Book Here

Book Description


Screen-Writer's Handbook

Screen-Writer's Handbook PDF Author: Constance Nash
Publisher: Harper Collins
ISBN: 006463454X
Category : Language Arts & Disciplines
Languages : en
Pages : 162

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Book Description
This is a step-by-step guide for the beginning screenwriter from the original idea through the completed-and marketed-motion picture script. It tells how to plan and organize the screenplay, how to develop characters, how to write dialog, how to prepare the script, and how and where to submit it for sale. Also included are interviews with well-known film professionals (Ernest Lehman, Robert Evans, Delbert Mann, Frank Rosenfelt, Michael Zimring, Gene Wilder); excerpts from actual scripts; a glossary of terminology; and a list with addresses of agents. The authors have had experience both in creative writing (films, short stories, and novels) and in business.

Handbook of Public Protection

Handbook of Public Protection PDF Author: Mike Nash
Publisher: Routledge
ISBN: 113684225X
Category : Political Science
Languages : en
Pages : 497

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Book Description
Public protection has become an increasingly central theme in the work of the criminal justice agencies in many parts of the world in recent years. Its high public profile and consequent political sensitivity means that growing numbers of criminal justice professionals find their daily work load dominated by the assessment and management of high risk of harm offenders. Developments such as sex offender registers and (in the UK) Multi Agency Public Protection Arrangements (Mappa) have made this issue not only a core activity for police, probation and prison services, but to a range of other organizations as well, in particular social work and the health services. Partnership has become central to the concept of public protection. At the same time the concept of public protection has occasioned increased political debate. Protecting the public from high risk or dangerous offenders has become an international issue and has increasingly shaped criminal justice policy. This text brings together leading authorities in the field, providing authoritative coverage of the theory and practice of public protection, both in the UK and internationally. It provides a critical review of contemporary public protection practice as well as up-to-date research and thinking in the field.

The Oxford Handbook of Hypnosis

The Oxford Handbook of Hypnosis PDF Author: Michael R. Nash
Publisher: OUP Oxford
ISBN: 0191625833
Category : Psychology
Languages : en
Pages : 802

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Book Description
The Oxford Handbook of Hypnosis is the long overdue successor to Fromm and Nash's Contemporary Hypnosis Research (Guilford Press), which has been regarded as the field's authoritative scholarly reference for over 35 years. This new book is a comprehensive summary of where field has been, where it stands today, and its future directions. The volume's lucid and engaging chapters on the scientific background to the field, fully live up to this uncompromising scholarly legacy. In addition, the scope of the book includes 17 clinical chapters which comprehensively describe how hypnosis is best used with patients across a spectrum of disorders and applied settings. Authored by the world's leading practitioners these contributions are sophisticated, inspiring, and richly illustrated with case examples and session transcripts. For postgraduate students, researchers and clinicians, or anyone wanting to understand hypnosis as a form of treatment, this is the starting point. Unequalled in its breadth and quality, The Oxford Handbook of Hypnosis is the definitive reference text in the field.

Handbook of Research Methods and Applications in Happiness and Quality of Life

Handbook of Research Methods and Applications in Happiness and Quality of Life PDF Author: Luigino Bruni
Publisher: Edward Elgar Publishing
ISBN: 1783471174
Category : Business & Economics
Languages : en
Pages : 549

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Book Description
Offering a thorough assessment of recent developments in the economic literature on happiness and quality of life, this major research Handbook astutely considers both methods of estimation and policy application. Luigino Bruni and Pier Luigi Porta’s refreshing, and constructively critical, approach emphasizes the subject’s integral impact on latter-day capitalism. Expert contributors critically present in-depth research on a wide range of topics including: • the history of the idea of quality of life and the impact of globalization • links between happiness and health • comparisons between hedonic and eudaimonic well-being • the relational and emotional side of human life, including subjective indicators of well-being • genetic and environmental contributions to life satisfaction • the impact of culture, fine arts and new media. Accessible and far-reaching, the Handbook of Research Methods and Applications in Happiness and Quality of Life will prove an invaluable resource for students and scholars of welfare and economics as well as practicing psychologists and researchers.

Do-it-yourself Housebuilding

Do-it-yourself Housebuilding PDF Author: George Nash
Publisher: Sterling
ISBN: 9780806904245
Category : House & Home
Languages : en
Pages : 708

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Book Description
Provides illustrated instructions for every step of house building from laying the foundation to putting on the roof; and includes photographs, drawings, and diagrams, as well as advice on tools, materials, and safety.

The New Chinese Medicine Handbook

The New Chinese Medicine Handbook PDF Author: Misha Ruth Cohen
Publisher: Fair Winds Press
ISBN: 162788758X
Category : Health & Fitness
Languages : en
Pages : 371

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Book Description
The New Chinese Medicine Handbook is an essential guide to achieving total health in body, mind, and spirit. Explore the powerful benefits of Chinese medicine--particularly acupuncture, massage,nutrition, meditation and herbs--along with other Eastern healing arts. This practical guide totraditional Chinese medicine can help you take control of your healing process and maintain or restore wholeness and harmony in all aspects of your life. Dr. Misha Ruth Cohen, an internationally–recognized practitioner, lecturer, leader and mentor in the field of Chinese medicine, offers comprehensive healing plans for a wide range of ailmentsincluding digestive problems, stress, anxiety, depression, cancer support, liver health, gynecological problems, PMS, fertilitymenopause, and more. This comprehensive guidebook combines Chinese dietary guidelines with Western medicine, plus various other Eastern and Western healing therapies including: -Basics of Chinese medicine -Acupuncture and moxibustion -Qi Gong: Chinese exercise and meditation -Dietary practices -Chinese herbal therapy The New Chinese Medicine Handbook keeps esoteric information to "need to know" basics and shows you how to use Chinese medicine for different conditions from pain to infertility to various illnesses like cancer and diabetes. Take the first steps to natural healing remedies and a longer, healthier life.

The Government Contracts Reference Book

The Government Contracts Reference Book PDF Author: Ralph C. Nash
Publisher: CCH Incorporated
ISBN:
Category : Business & Economics
Languages : en
Pages : 614

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Book Description


The Supplement Handbook

The Supplement Handbook PDF Author: Mark Moyad
Publisher: Rodale
ISBN: 1623360358
Category : Health & Fitness
Languages : en
Pages : 514

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Book Description
Nearly half of Americans use supplements--and many more are curious about them--yet questions abound. Will feverfew help my migraines? Are there any vitamins that will keep my skin clear? Does lysine really prevent cold sores? Are there herbs I can take to boost my mood? Are any of these things safe? Mark Moyad, MD, MPH is the only physician in the United States who has an endowed position to study vitamins, minerals, herbs, and other supplements. For the past 25 years, he's been researching supplements, using them in his practice, and traveling the country giving lectures to laypeople and physicians about what works and what's worthless in the world of drugs and supplements. Based on the latest research as well as Dr. Moyad's clinical experience, The Supplement Handbook will guide you through the proven (or debunked) treatment options for more than 100 common conditions--everything from arthritis, heartburn, and high cholesterol to fibromyalgia, migraines, and psoriasis. Dr. Moyad provides clear guidelines, sifting through conflicting information for a definitive answer you can use today. He does not hesitate to point out which remedies are overhyped, useless, and even harmful. He even ranks the most effective options so you know which remedies to try first, and he's honest about when over-the-counter or prescription drugs are the better option. More than an overview, The Supplement Handbook delivers prescriptive, reliable advice. Whether you're an alternative medicine convert or an interested-but-confused supplement novice, this comprehensive, evidence-based guide is sure to become a must-have reference in your home.

Mapping the Total Value Stream

Mapping the Total Value Stream PDF Author: Mark A. Nash
Publisher: CRC Press
ISBN: 1420095323
Category : Business & Economics
Languages : en
Pages : 296

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Book Description
Mapping the Total Value Stream defines and elaborates on the concepts of value stream mapping (VSM) for both production and transactional processes. This book reshapes and extends the lessons originally put forward in a number of pioneering works including the popular ,Value Stream Management for the Lean Office. It reinforces fundamental concepts and theoretical models with real-world applications and complete examples of the value stream mapping technique. To educate VSM mappers on the specific mechanics of the technique, the text provides in-depth explanations for commonly encountered situations. The authors also provide a more complete perspective on the concept of availability. While they discuss availability of equipment in transactional processes, they extend the concept by elaborating on availability as it applies to employees. The calculation of process lead time for work queues is taken to an advanced level – not only is the calculation of this lead time explained, but the text also covers the very real possibility of having more work in the queue than available time. While previous books have focused on only production process VSM or transactional process VSM, this work meets the real needs of both manufacturers and service sector organizations by dealing with both types. It goes beyond explaining each scenario, to teach readers what techniques are commonly applicable to both, and also explains areas of difference so that mappers will be able to readily adapt to whatever unique situations present themselves.