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Author: Barbara Clopton
Publisher: Lulu.com
ISBN: 0990322416
Category : Performing Arts
Languages : en
Pages : 86
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Book Description
Want to work in front of cameras like a pro? Don't know what to wear on TV? This how-to studio and style guide is for you. Learn the secrets of successful on-air personalities for better TV and webcast appearances. The book includes: the best and worst colors to wear on TV, choosing the right wardrobe for you, achieving TV make-up with everyday cosmetics, the 10 essentials to take to your media event, what to include in your press kit, a television studio guide from A-Z, dos and don'ts while working live on-air, your rights vs. the media (Freedom of the Press), how to deal with ambush press and much more. With answers to every media situation, get camera ready and media savvy with, My Media Coach, your own personal 24/7 media coach.
Author: Barbara Clopton
Publisher: Lulu.com
ISBN: 0990322416
Category : Performing Arts
Languages : en
Pages : 86
Get Book Here
Book Description
Want to work in front of cameras like a pro? Don't know what to wear on TV? This how-to studio and style guide is for you. Learn the secrets of successful on-air personalities for better TV and webcast appearances. The book includes: the best and worst colors to wear on TV, choosing the right wardrobe for you, achieving TV make-up with everyday cosmetics, the 10 essentials to take to your media event, what to include in your press kit, a television studio guide from A-Z, dos and don'ts while working live on-air, your rights vs. the media (Freedom of the Press), how to deal with ambush press and much more. With answers to every media situation, get camera ready and media savvy with, My Media Coach, your own personal 24/7 media coach.
Author: Susan Harrow
Publisher: William Morrow
ISBN: 9780060198800
Category : Business & Economics
Languages : en
Pages : 400
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Book Description
A smart guide to self-promotion by a public relations professional shows women how to market themselves while still maintaining style and substance and offers helpful advice on the art of the interview, writing press materials, and how to handle the spotlight.
Author: Brad Phillips
Publisher: Speakgood Press
ISBN: 9780988322004
Category : Interviewing in mass media
Languages : en
Pages : 256
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Book Description
Delivering an effective media interview today is more challenging than ever before. Today's media spokesperson must compete with shrinking audience attention spans, cope with social media overload, and confront sensationalized reporting. Given those challenges, how can you create positive messages that cut through the noise and motivate your audiences? How can you respond to difficult questions in a confident manner that increases your credibility? And how can you navigate your company through a media crisis so it becomes a mere blip instead of a reputation-destroying disaster? Brad Phillips, one of the world's top media trainers, will lead you through an engaging mix of 101 two-page lessons, three dozen real-life case studies, and several hands-on exercises. He will teach you how to become an effective media spokesperson, eliminate your fear, build your brand, and enhance your reputation. You will learn how to: -Master the ground rules for working with reporters -Create memorable media messages -Support your message with media-friendly stories, statistics, and sound bites -Deliver a winning interview -Answer tough questions -Adjust your approach for print, radio, television, and social media -Use positive body language that reinforces your message -Dress for television -Prepare for and manage a media crisis One of the most comprehensive and well-organized books ever published on the topic, The Media Training Bible will prepare you for today's media culture, in which a tweet can become newsworthy and a news interview can become tweet-worthy.
Author: Thaisa Frank
Publisher: Catapult
ISBN: 1582438641
Category : Literary Collections
Languages : en
Pages : 246
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Book Description
An occult Nazi program is threatened by a philosopher’s letter to a friend in this “stunning work, full of mystery and strange tenderness” (Dan Chaon). In the waning days of World War II, Nazi Germany is coming apart at the seams. Yet the death machine continues to churn. The Third Reich’s obsession with the astral plane has led to the formation of an underground compound of scribes—translators charged with answering letters addressed to concentration camp inmates who are most likely dead. Into this covert compound comes a letter written by eminent philosopher Martin Heidegger to his optometrist, a prisoner of Auschwitz. Goebbels himself has demanded a response. But the mere presence of Heidegger’s words—one simple letter in a place filled with letters—sparks a series of events that will ultimately threaten the safety of the entire compound. With this debut novel that is part thriller and part meditation on how the dead are remembered—and with threads of Heidegger’s philosophy woven throughout—Thaisa Frank deftly reconstructs the landscape of Nazi Germany in “a spellbinding, innovative, intellectually compelling tour–de–force” (Michelle Huneven).
Author: Sally Stewart
Publisher: John Wiley & Sons
ISBN: 9780471271550
Category : Business & Economics
Languages : en
Pages : 262
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Book Description
Written by a seasoned journalist and public relations professional, Media Training 101 is your essential guide to handling the news media. A former USA Today reporter and consultant to major companies, Sally Stewart leads you through every step in developing a communications blueprint and a strategic public relations plan to support it. She shows you how to communicate effectively with the media in any given circumstance and how to control the way your company is portrayed in the media. Each chapter includes vignettes, anecdotes, and real-life case studies that help you know what to expect.
Author: Tom Maddocks
Publisher: Ecademy Press
ISBN: 1908746726
Category : Business & Economics
Languages : en
Pages : 193
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Book Description
The ability to communicate a clear message, and deal with questions from the media is now a vital skill for almost any chief executive or senior manager. This highly practical, down-to-earth book reveals the secrets of how to understand the media mindset, know what journalists are looking for, give a good press or broadcast interview, deal with a crisis, and understand the impact of social media.
Author: Mel Robbins
Publisher: Savio Republic
ISBN: 1682612392
Category : Self-Help
Languages : en
Pages : 265
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Book Description
Throughout your life, you've had parents, coaches, teachers, friends, and mentors who have pushed you to be better than your excuses and bigger than your fears. What if the secret to having the confidence and courage to enrich your life and work is simply knowing how to push yourself? Using the science habits, riveting stories and surprising facts from some of the most famous moments in history, art and business, Mel Robbins will explain the power of a "push moment." Then, she'll give you one simple tool you can use to become your greatest self. It take just five seconds to use this tool, and every time you do, you'll be in great company. More than 8 million people have watched Mel's TEDx Talk, and executives inside of the world's largest brands are using the tool to increase productivity, collaboration, and engagement. In The 5 Second Rule, you'll discover it takes just five seconds to: Become confident Break the habit of procrastination and self-doubt Beat fear and uncertainty Stop worrying and feel happier Share your ideas with courage The 5 Second Rule is a simple, one-size-fits-all solution for the one problem we all face—we hold ourselves back. The secret isn't knowing what to do—it's knowing how to make yourself do it. p.p1 {margin: 0.0px 0.0px 0.0px 0.0px; font: 12.0px Arial}
Author: Steve Magness
Publisher: Origin Press (CA)
ISBN: 9780615942940
Category : Course à pied
Languages : en
Pages : 0
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Book Description
Reviews of The Science of Running:"The Science of Running sets the new standard for training theory and physiological data. Every veteran and beginner distance coach needs to have this on their book shelf."-Alan WebbAmerican Record Holder-Mile 3:46.91 "For anyone serious about running, The Science of Running offers the latest information and research for optimizing not only your understanding of training but also your performance. If you want to delve deeper into the world of running and training, this book is for you. You will never look at running the same."-Jackie Areson, 15th at the 2013 World Championships in the 5k. 15:12 5,000m best If you are looking for how to finish your first 5k, this book isn't for you. The Science of Running is written for those of us looking to maximize our performance, get as close to our limits as possible, and more than anything find out how good we can be, or how good our athletes can be. In The Science of Running, elite coach and exercise physiologist Steve Magness integrates the latest research with the training processes of the world's best runners, to deliver an in depth look at how to maximize your performance. It is a unique book that conquers both the scientific and practical points of running in two different sections. The first is aimed at identifying what limits running performance from a scientific standpoint. You will take a tour through the inside of the body, learning what causes fatigue, how we produce energy to run, and how the brain functions to hold you back from super-human performance. In section two, we turn to the practical application of this information and focus on the process of training to achieve your goals. You will learn how to develop training plans and to look at training in a completely different way. The Science of Running does not hold back information and is sure to challenge you to become a better athlete, coach, or exercise scientist in covering such topics as:· What is fatigue? The latest research on looking at fatigue from a brain centered view.· Why VO2max is the most overrated and misunderstood concept in both the lab and on the track· Why "zone" training leads to suboptimal performance.· How to properly individualize training for your own unique physiology.· How to look at the training process in a unique way in terms of stimulus and adaptation.· Full sample training programs from 800m to the marathon.
Author: Joanne Mallon
Publisher: Summersdale
ISBN: 1800073593
Category : Business & Economics
Languages : en
Pages : 150
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Book Description
Knowing your purpose, or your “why”, has the power to transform your life – and this book will help you to discover yours. From reflecting on your past to visualizing your future, the tips and advice in these pages will guide you towards your true calling, and a deeper sense of contentment and happiness.
Author: Brian Carter
Publisher: Que Publishing
ISBN: 078974113X
Category : Business & Economics
Languages : en
Pages : 238
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Book Description
Facebook now has 500,000,000 users, and adds 400,000 more every day. For marketers, this represents an immense opportunity. Here, Levy brings together up-to-the-minute insights and techniques for transforming that opportunity into profit. In this updated edition, Levy goes far beyond the basics, covering Facebook's growing portfolio of business-related features, including Facebook Messages, Facebook Deals, Facebook Places, and more.
