Author: Gregg Easterbrook
Publisher: Universe Publishing(NY)
ISBN: 9780789306517
Category : Football
Languages : en
Pages : 0
Book Description
Based on the popular football commentary on the e-zine "Slate", this is a collection of haikus, Zen poetry, historical allusions, and other conceits Easterbrook uses to creates fresh commentary on the philosophy of the game. 50 illustrations.
Tuesday Morning Quarterback
Author: Gregg Easterbrook
Publisher: Universe Publishing(NY)
ISBN: 9780789306517
Category : Football
Languages : en
Pages : 0
Book Description
Based on the popular football commentary on the e-zine "Slate", this is a collection of haikus, Zen poetry, historical allusions, and other conceits Easterbrook uses to creates fresh commentary on the philosophy of the game. 50 illustrations.
Publisher: Universe Publishing(NY)
ISBN: 9780789306517
Category : Football
Languages : en
Pages : 0
Book Description
Based on the popular football commentary on the e-zine "Slate", this is a collection of haikus, Zen poetry, historical allusions, and other conceits Easterbrook uses to creates fresh commentary on the philosophy of the game. 50 illustrations.
Communication and Popular Culture Coursebook
Author: Colorado State University Comm Dept
Publisher:
ISBN: 9781524978389
Category :
Languages : en
Pages :
Book Description
Publisher:
ISBN: 9781524978389
Category :
Languages : en
Pages :
Book Description
Brand Fans
Author: Aaron C.T. Smith
Publisher: Springer
ISBN: 3319488546
Category : Business & Economics
Languages : en
Pages : 254
Book Description
Combining the latest branding research with a diverse range of powerful case examples, this book reveals the cutting edge techniques of value co-creation, personalisation and customer engagement employed by sport’s leading brands. Based on the transferable lessons that emanate from these practices, Brand Fans explores and illuminates how firms can cultivate connected fans and lifelong advocates, while building brand equity exponentially in the process. This is a book that will appeal to scholars and practitioners alike, as well as anyone fascinated by modern marketing, consumer relationships and branding.
Publisher: Springer
ISBN: 3319488546
Category : Business & Economics
Languages : en
Pages : 254
Book Description
Combining the latest branding research with a diverse range of powerful case examples, this book reveals the cutting edge techniques of value co-creation, personalisation and customer engagement employed by sport’s leading brands. Based on the transferable lessons that emanate from these practices, Brand Fans explores and illuminates how firms can cultivate connected fans and lifelong advocates, while building brand equity exponentially in the process. This is a book that will appeal to scholars and practitioners alike, as well as anyone fascinated by modern marketing, consumer relationships and branding.
Ebony
Author:
Publisher:
ISBN:
Category :
Languages : en
Pages : 232
Book Description
EBONY is the flagship magazine of Johnson Publishing. Founded in 1945 by John H. Johnson, it still maintains the highest global circulation of any African American-focused magazine.
Publisher:
ISBN:
Category :
Languages : en
Pages : 232
Book Description
EBONY is the flagship magazine of Johnson Publishing. Founded in 1945 by John H. Johnson, it still maintains the highest global circulation of any African American-focused magazine.
The Washington Post Index
Author:
Publisher:
ISBN:
Category : Washington post
Languages : en
Pages : 1648
Book Description
Publisher:
ISBN:
Category : Washington post
Languages : en
Pages : 1648
Book Description
Sports Law
Author: Patrick K. Thornton
Publisher: Jones & Bartlett Learning
ISBN: 0763736503
Category : Health & Fitness
Languages : en
Pages : 837
Book Description
The business of sports has become a multi-million dollar industry with legalities in sports leading the way. Sports Law looks at major court cases, statutes, and regulations that explore a variety of legal issues in the sports industry. The early chapters provide an overview of sports law in general terms and explore its impact on race, politics, r
Publisher: Jones & Bartlett Learning
ISBN: 0763736503
Category : Health & Fitness
Languages : en
Pages : 837
Book Description
The business of sports has become a multi-million dollar industry with legalities in sports leading the way. Sports Law looks at major court cases, statutes, and regulations that explore a variety of legal issues in the sports industry. The early chapters provide an overview of sports law in general terms and explore its impact on race, politics, r
The Man I Never Met
Author: Adam Schefter
Publisher: Macmillan + ORM
ISBN: 1250161908
Category : Biography & Autobiography
Languages : en
Pages : 154
Book Description
A powerful true story of loss and hope by one of the biggest names in sports media, Adam Schefter's The Man I Never Met. On September 11, 2001, Joe Maio went to work in the north tower of the World Trade Center. He never returned, leaving behind a wife, Sharri, and 15-month old son, Devon. Five years later, Sharri remarried, and Devon welcomed a new dad into his life. For thousands, the whole country really, 9/11 is a day of grief. For Adam and Sharri Maio Schefter and their family it’s not just a day of grief, but also hope. This is a story of 9/11, but it’s also the story of 9/12 and all the days after. Life moved on. Pieces were picked up. New dreams were dreamed. The Schefters are the embodiment of that. The Man I Never Met will give voice to all those who have chosen to keep living. It’s gratifying and beautiful. But also messy and hard. Like most families. Except that one day every year history comes roaring back. How do you embrace that? How do you honor that? This book is also a peek at Adam Schefter ("Schefty"), the man behind the headlines and injury reports; a real person who has a real family. It will follow in the path of other ESPN books by Tom Rinaldi and the late Stuart Scott – books that have transcended sport to examine the raw emotion of life.
Publisher: Macmillan + ORM
ISBN: 1250161908
Category : Biography & Autobiography
Languages : en
Pages : 154
Book Description
A powerful true story of loss and hope by one of the biggest names in sports media, Adam Schefter's The Man I Never Met. On September 11, 2001, Joe Maio went to work in the north tower of the World Trade Center. He never returned, leaving behind a wife, Sharri, and 15-month old son, Devon. Five years later, Sharri remarried, and Devon welcomed a new dad into his life. For thousands, the whole country really, 9/11 is a day of grief. For Adam and Sharri Maio Schefter and their family it’s not just a day of grief, but also hope. This is a story of 9/11, but it’s also the story of 9/12 and all the days after. Life moved on. Pieces were picked up. New dreams were dreamed. The Schefters are the embodiment of that. The Man I Never Met will give voice to all those who have chosen to keep living. It’s gratifying and beautiful. But also messy and hard. Like most families. Except that one day every year history comes roaring back. How do you embrace that? How do you honor that? This book is also a peek at Adam Schefter ("Schefty"), the man behind the headlines and injury reports; a real person who has a real family. It will follow in the path of other ESPN books by Tom Rinaldi and the late Stuart Scott – books that have transcended sport to examine the raw emotion of life.
In the Game
Author: Amy Bass
Publisher: Macmillan
ISBN: 9781403965707
Category : History
Languages : en
Pages : 286
Book Description
Talking about race and sports almost always leads to trouble. Rush Limbaugh's stint as an NFL commentator came to an abrupt end when he made off-handed comments about black quarterback Donovan McNabb. Cincinnati Reds' owner Marge Schott and CBS commentator Jimmy "The Greek" Snyder also landed in hot water for public remarks that most people construed as racist. Ask a simple question along these lines--"Why do African Americans dominate the NBA?"--and watch the sparks fly. It is precisely this flashpoint that Amy Bass seeks to explore. Sports wield a tremendous amount of cultural power in the United States and around the world, and often influence our ideas about race. In the Game is a collection of essays by top thinkers on race that survey this treacherous terrain. They engage topics like boxer Joe Louis's iconic status during the Jim Crow era, how blacks shaped the NFL in the 1970s, American Indian sports team mascots, and soccer in Argentina.
Publisher: Macmillan
ISBN: 9781403965707
Category : History
Languages : en
Pages : 286
Book Description
Talking about race and sports almost always leads to trouble. Rush Limbaugh's stint as an NFL commentator came to an abrupt end when he made off-handed comments about black quarterback Donovan McNabb. Cincinnati Reds' owner Marge Schott and CBS commentator Jimmy "The Greek" Snyder also landed in hot water for public remarks that most people construed as racist. Ask a simple question along these lines--"Why do African Americans dominate the NBA?"--and watch the sparks fly. It is precisely this flashpoint that Amy Bass seeks to explore. Sports wield a tremendous amount of cultural power in the United States and around the world, and often influence our ideas about race. In the Game is a collection of essays by top thinkers on race that survey this treacherous terrain. They engage topics like boxer Joe Louis's iconic status during the Jim Crow era, how blacks shaped the NFL in the 1970s, American Indian sports team mascots, and soccer in Argentina.
Consumer Behavior
Author: Delbert I. Hawkins
Publisher: McGraw-Hill/Irwin
ISBN: 9780072865493
Category : Consumer Behavior
Languages : en
Pages : 0
Book Description
Consumer Behavior, 9/e, by Hawkins, Best, & Coney offers balanced coverage of consumer behavior including the psychological, social, and managerial implications. The new edition features current and exciting examples that are tied into global and technology consumer behavior issues and trends, a solid foundation in marketing strategy, integrated coverage of ethical/social issues and outlines the consumer decision process. This text is known for its ability to link topics back to marketing decision-making and strategic planning which gives students the foundation to understanding consumer behavior which will make them better consumers and better marketers.
Publisher: McGraw-Hill/Irwin
ISBN: 9780072865493
Category : Consumer Behavior
Languages : en
Pages : 0
Book Description
Consumer Behavior, 9/e, by Hawkins, Best, & Coney offers balanced coverage of consumer behavior including the psychological, social, and managerial implications. The new edition features current and exciting examples that are tied into global and technology consumer behavior issues and trends, a solid foundation in marketing strategy, integrated coverage of ethical/social issues and outlines the consumer decision process. This text is known for its ability to link topics back to marketing decision-making and strategic planning which gives students the foundation to understanding consumer behavior which will make them better consumers and better marketers.
Clothing Poverty
Author: Andrew Brooks
Publisher: Zed Books Ltd.
ISBN: 1783600691
Category : Business & Economics
Languages : en
Pages : 224
Book Description
‘An interesting and important account.’ Daily Telegraph Have you ever stopped and wondered where your jeans came from? Who made them and where? Ever wondered where they end up after you donate them for recycling? Following a pair of jeans, Clothing Poverty takes the reader on a vivid around-the-world tour to reveal how clothes are manufactured and retailed, bringing to light how fast fashion and clothing recycling are interconnected. Andrew Brooks shows how recycled clothes are traded across continents, uncovers how retailers and international charities are embroiled in commodity chains which perpetuate poverty, and exposes the hidden trade networks which transect the globe. Stitching together rich narratives, from Mozambican markets, Nigerian smugglers and Chinese factories to London’s vintage clothing scene, TOMS shoes and Vivienne Westwood’s ethical fashion lines, Brooks uncovers the many hidden sides of fashion.
Publisher: Zed Books Ltd.
ISBN: 1783600691
Category : Business & Economics
Languages : en
Pages : 224
Book Description
‘An interesting and important account.’ Daily Telegraph Have you ever stopped and wondered where your jeans came from? Who made them and where? Ever wondered where they end up after you donate them for recycling? Following a pair of jeans, Clothing Poverty takes the reader on a vivid around-the-world tour to reveal how clothes are manufactured and retailed, bringing to light how fast fashion and clothing recycling are interconnected. Andrew Brooks shows how recycled clothes are traded across continents, uncovers how retailers and international charities are embroiled in commodity chains which perpetuate poverty, and exposes the hidden trade networks which transect the globe. Stitching together rich narratives, from Mozambican markets, Nigerian smugglers and Chinese factories to London’s vintage clothing scene, TOMS shoes and Vivienne Westwood’s ethical fashion lines, Brooks uncovers the many hidden sides of fashion.