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Author: Rien Segers
Publisher: Springer
ISBN: 3319230123
Category : Business & Economics
Languages : en
Pages : 367
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Book Description
This casebook demonstrates that the future of global business lies in how well the multinational landscape is charted and how the importance of Asian market leaders is deeply embedded in it. It offers international management students and researchers an extensive guide to the business history, strategy development, and foreign market entry modes used by emerging Asian multinationals. The cases focus on well-known companies such as Lenovo, Alibaba, Infosys, Huawei, Panasonic, and Rakuten. These companies, all of which generate huge revenues in their own countries (e.g. in China, India, South Korea, Taiwan, Vietnam), are now becoming increasingly sophisticated and striving to become global brands, while also enjoying the active support of their governments in terms of their international business. Readers will learn about the current multinational landscape in Asia, the management challenges, and the future implications for traditional western companies seeking to retain their market share. Chapters on corporate entrepreneurship, human resource management and intercultural competence, and current branding trends in Asia will provide a cutting-edge update on international business strategy for students and practitioners alike.
Author: Rien Segers
Publisher: Springer
ISBN: 3319230123
Category : Business & Economics
Languages : en
Pages : 367
Get Book Here
Book Description
This casebook demonstrates that the future of global business lies in how well the multinational landscape is charted and how the importance of Asian market leaders is deeply embedded in it. It offers international management students and researchers an extensive guide to the business history, strategy development, and foreign market entry modes used by emerging Asian multinationals. The cases focus on well-known companies such as Lenovo, Alibaba, Infosys, Huawei, Panasonic, and Rakuten. These companies, all of which generate huge revenues in their own countries (e.g. in China, India, South Korea, Taiwan, Vietnam), are now becoming increasingly sophisticated and striving to become global brands, while also enjoying the active support of their governments in terms of their international business. Readers will learn about the current multinational landscape in Asia, the management challenges, and the future implications for traditional western companies seeking to retain their market share. Chapters on corporate entrepreneurship, human resource management and intercultural competence, and current branding trends in Asia will provide a cutting-edge update on international business strategy for students and practitioners alike.
Author: T. Kono
Publisher: Springer
ISBN: 0333993896
Category : Business & Economics
Languages : en
Pages : 338
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Book Description
The period of economic decline during the 1990s produced a wave of studies focusing on the failure of Japanese management according to western criteria. Yet Japanese manufacturing firms have continued to hold competitive power in the world market. This book identifies the institutional specificity of Japanese Management and the reasons behind its continued competitiveness. Through an exploration of the strategy and structure of Japanese manufacturing corporations the authors discover the essential features and strength of Japanese management systems, their problems and new trends, and consider how management strategies have been developed for future success. This new, sophisticated analysis of Japanese manufacturing corporations, based on data from over two hundred corporations, will enable the reader to better understand Japanese management systems and their potential to lay a foundation for successful management systems throughout the world.
Author: John Brooks Cullen
Publisher: South Western Educational Publishing
ISBN: 9780324259902
Category : Globalization
Languages : en
Pages : 0
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Book Description
Multinational Management: A Strategic Approach uses strategy as its unifying theme to explore the global economy and the impact of managerial decisions. By examining comparative management issues thoroughly, this text reveals the strengths and weaknesses of competitors and how to adapt organizational practices. Cullen/Parboteeah also covers the key topics of formation and implementation of strategies in the global environment, the building of strategic alliances, negotiation and cross-cultural communication, international human resource management, and business ethics.
Author: Satish Nambisan
Publisher: MIT Press
ISBN: 0262367556
Category : Business & Economics
Languages : en
Pages : 262
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Book Description
How multinational companies can use digital technology to compete in a world where business is driven by the forces of both globalization and deglobalization. Digital technology has put globalization on steroids; multinational companies now account for one-third of world GDP and one-fourth of world employment. And yet complicating this story of unchecked global capitalism are two contradictory forces. Even as advances in digital technology enable borderless markets, a new nationalism has emerged, reviving protectionism and railing against digital colonialism. In The Digital Multinational, management experts Satish Nambisan and Yadong Luo examine how companies can adopt a dual strategy to cope with this new normal: harnessing the power of digital technology while adapting to the geopolitical realities of particular markets. Key to success, Nambisan and Luo explain, is the notion of tight and loose coupling to characterize the relationship of the digital multinational to its global partners and subsidiaries. Identifying the tightness-looseness requirements of global business connectivity leads to successful business strategy. Drawing on real-world examples that include Burberry’s entrance into the Chinese market, Unilever’s AI-powered global talent marketplace, and the Vocal for Local movement in India, they develop a typology of global business contexts; discuss digital strategies for entering new markets, establishing digital platforms, managing globally dispersed activities, and pursuing innovation; and explain how these strategies can be part of a business leader’s toolkit. The Digital Multinational is an essential guide to competing in a business world driven by both globalization and deglobalization.
Author: Pervez N. Ghauri
Publisher: Emerald Group Publishing
ISBN: 1787431630
Category : Business & Economics
Languages : en
Pages : 263
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Book Description
This volume reports the results of the large international 'MNEmerge' research project, financed by the European Commission, and provides an understanding of the impact of multinational enterprises on United Nations Millennium Development Goals and successive Sustainable Development Goals in developing countries.
Author: Khan, Mohammad Ayub
Publisher: IGI Global
ISBN: 1522502777
Category : Business & Economics
Languages : en
Pages : 521
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Book Description
In contemporary economies, businesses must consistently make strides to remain competitive and profitable at both national and international levels. Unlike in the developed world, corporations in developing nations face a different set of challenges for achieving growth. Multinational Enterprise Management Strategies in Developing Countries is an authoritative reference source for the latest scholarly research on diverse opportunities and obstacles facing multinational corporations in emerging economies. Highlighting innovative perspectives and real-world examples, this book is ideally designed for researchers, practitioners, upper-level students, and industry professionals interested in management approaches for achieving success in international corporations.
Author: Lee A. Tavis
Publisher:
ISBN:
Category : Business & Economics
Languages : en
Pages : 376
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Book Description
In this timely book, Lee Tavis and Timothy Tavis contend that the values dimension of the actions of multinational firms is becoming increasingly important, given the worldwide integration of economies and peoples. The digital revolution has broadened the reach of globalization and created an informed society that demands higher standards of behavior from the business enterprise; at the same time, multinational corporations have gained power often comparable to that of the nation state, and global society is in need of widely accepted, enduring social and ethical standards. Tavis and Tavis argue that multinational firms must embrace an ethically pro-active stance in their own long-term interests. A strategy of supporting universal human rights, often in partnership with NGOs, offers the greatest potential for success. Values-Based Multinational Management provides an agenda for practical action, with special reference to the United Nations Universal Declaration of Human Rights and the United Nations Global Compact. It informs and addresses the values concerns of multinational business managers. It presents its examples and analyses in a clear and concise manner and will be of use both to practitioners in the business community and students and scholars of business ethics. "Values-Based Multinational Management employs a novel approach and a variety of perspectives that make it a very valuable addition to business ethics literature. This is excellent, helpful material that discusses an important way in which human rights may fit with globalization." --Timothy L. Fort, George Washington University "More and more business executives understand that society increasingly judges corporate performance through a broad social lens that includes ideas of corporate social responsibility and business ethics. They are now ready to position their firms to meet these requirements. This volume is a thoughtful discussion of the ways in which the United Nations Global Compact can serve this purpose through a long-term human rights strategy and, importantly, how that strategy can be implemented within the firm." --Georg Kell, UN Global Compact "This book underlines the fact that--despite the importance of institutional and social ethics--the individual ethics, if not virtue ethics, of corporate leaders remain central. Of highest importance is the authors' emphasis that no individuals--in whatever professional or personal role--can escape the fact that they are responsible for the outcome of their actions. It is to be hoped that this book revitalizes a facet of the debate on business ethics and corporate responsibility that has been neglected for too long." --Klaus M. Leisinger, Novartis Foundation for Sustainable Development
Author: David P. Rutenberg
Publisher: David Rutenberg
ISBN:
Category : Business & Economics
Languages : en
Pages : 424
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Book Description
Author: Dennis R. Briscoe
Publisher: Psychology Press
ISBN: 0415338344
Category : Entreprises multinationales - Personnel - Direction
Languages : en
Pages : 513
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Book Description
This is an ideal foundation text for anyone studying or working in the International Human Resource Management (IHRM) arena. This text utilizes and incorporates most of what is currently known, researched or experienced in the field. It features data and examples from academic research, international businesses and consulting firms, as well as experiences of and interviews with HRM managers in multinational and global firms. This book offers both a theoretical and practical treatment of this important and constantly evolving area. Thoroughly updated and revised, this second edition now includes key terms, learning objectives, discussion questions and an end-of-book integrative case. It has been designed to lead readers through all of the key topics in a highly engaging and approachable way. This book focuses on IHRM within multi-national enterprises (MNEs) and covers topics including: * MNE and country culture * organizational structure, strategy and design * international joint ventures and cross-border mergers and acquisitions * labour standards, ethics and codes of conduct * selection and mangement of international assignees * training and management development * compensation and benefits * health and safety and crisis management * IHRM departments and professionals Uncovering precisely why IHRM is important for success in international business and how IHRM policies and practices function within the multinational enterprise, this outstanding textbook provides an essential foundation for an understanding of the theory and practice of IHRM. This book is essential reading for all students, lecturers and IHRM professionals.
Author: O'Sullivan, Kevin
Publisher: IGI Global
ISBN: 1599046326
Category : Computers
Languages : en
Pages : 428
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Book Description
"This book presents a comprehensive set of investigations of a wide range of environmental factors, both internal and external, that contribute to the key challenge of complexity in KM. These factors include culture, technology, communications, infrastructure, and learning and leadership structures"--Provided by publisher.
