The Phrenological Journal and Life Illustrated

The Phrenological Journal and Life Illustrated PDF Author:
Publisher:
ISBN:
Category : Phrenology
Languages : en
Pages : 618

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The Phrenological Journal and Life Illustrated

The Phrenological Journal and Life Illustrated PDF Author:
Publisher:
ISBN:
Category : Phrenology
Languages : en
Pages : 618

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The Congregational Review

The Congregational Review PDF Author:
Publisher:
ISBN:
Category : Congregationalism
Languages : en
Pages : 614

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Testimonial Advertising in the American Marketplace

Testimonial Advertising in the American Marketplace PDF Author: M. Moskowitz
Publisher: Springer
ISBN: 0230101712
Category : History
Languages : en
Pages : 243

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Book Description
This book explores the history and practice of testimonial advertising in the United States from the mid-nineteenth century to the present day, addressing a surprising lack of scholarship on this enduring and pervasive marketing tool. Treating consumers as neither the victims nor the empowered foes of corporate practices, the authors gathered here contribute to new scholarship at the intersection of cultural and business history by examining how testimonials mediate negotiations between producers and consumers and shape modern cultural attitudes about social identity, advice, community, celebrity, and the consumption of brand-name goods and services.

Catalogue of the Brooklyn Library

Catalogue of the Brooklyn Library PDF Author: Brooklyn Public Library
Publisher:
ISBN:
Category : Classified catalogs
Languages : en
Pages : 1276

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The Gardeners' Chronicle

The Gardeners' Chronicle PDF Author:
Publisher:
ISBN:
Category : Gardening
Languages : en
Pages : 862

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Prairie Farmer

Prairie Farmer PDF Author:
Publisher:
ISBN:
Category : Agriculture
Languages : en
Pages : 906

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Gardeners' Chronicle and Agricultural Gazette

Gardeners' Chronicle and Agricultural Gazette PDF Author:
Publisher:
ISBN:
Category : Gardening
Languages : en
Pages : 1616

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Gardeners' Chronicle

Gardeners' Chronicle PDF Author:
Publisher:
ISBN:
Category :
Languages : en
Pages : 1056

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Union Agriculturist and Western Prairie Farmer

Union Agriculturist and Western Prairie Farmer PDF Author:
Publisher:
ISBN:
Category : Agriculture
Languages : en
Pages : 440

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Guide and Index to the Pre-1870 American Seed Trade Catalogs of the National Agricultural Library

Guide and Index to the Pre-1870 American Seed Trade Catalogs of the National Agricultural Library PDF Author:
Publisher:
ISBN:
Category : Science
Languages : en
Pages : 116

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