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Author:
Publisher: Alan Moore
ISBN:
Category :
Languages : en
Pages : 20
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Book Description
Author:
Publisher: Alan Moore
ISBN:
Category :
Languages : en
Pages : 20
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Book Description
Author: Tomi T. Ahonen
Publisher:
ISBN: 9780955606946
Category : Business & Economics
Languages : en
Pages : 356
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Book Description
With the subtitle of Cellphone, Cameraphone, iPhone, Smartphone, Tomi's latest book takes readers to a journey of the most advancedcontent and media services deployed on mobile phones in the mostadvanced mobile telecoms countries such as Japan, South Korea, HongKong, Finland etc. He goes through the taxonomy of the seven massmedia, with an emphasis of what lessons can be learned when newermedia were introduced. These lessons he applies now to the 7th media, mobile, with compelling arguments for why just copying television, newspaper or internet content to mobile is not enough. The book starts by setting the stage by examining the overall industryand the consumers of mobile content in four chapters. Next Tomidevotes two chapters into explaining how to build compelling contentto mobile, and exploding the myths of the limitations of supposedlytoo small keypad and tiny screen. In the book he then devotes achapter each to the most promising early media content types: music, gaming, TV, internet, advertising and social networking. Tomi explainswhat works and what doesn't when deploying content to the mobile. Healso includes a chapter on SMS text messaging.In the book Tomi expands his 5 M's mobile service theory to 6 M's. Hediscusses the seven unique benefits of mobile as a mass media channel, and he discusses how mobile phones have evolved through the 8 C's. Heconcludes the book with essays on related matters such as disruptivefactors now creating new opportunities, and a chapter on discussingwhy the American industry lags the rest of the world in mobiletelecoms. Like Tomi's previous books with us (Communities Dominate Brands, co-authored with Alan Moore and Digital Korea, co-authored with JimO'Reilly) Mobile as 7th of the Mass Media is also a hardcover book, which runs 322 pages and is packed with 16 case studies, up-to-the-minute statistics, end-user analysis, and real worldexamples. The book is in production and will be available in bookstores soon. Weare currently taking pre-orders for the book. We also will sell thisbook in bulk orders at a discount for those who may consider it as acorporate gift for example or for in-house t
Author:
Publisher: Alan Moore
ISBN:
Category :
Languages : en
Pages : 20
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Book Description
Author: Brian Fling
Publisher: "O'Reilly Media, Inc."
ISBN: 1449379249
Category : Computers
Languages : en
Pages : 336
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Book Description
Mobile devices outnumber desktop and laptop computers three to one worldwide, yet little information is available for designing and developing mobile applications. Mobile Design and Development fills that void with practical guidelines, standards, techniques, and best practices for building mobile products from start to finish. With this book, you'll learn basic design and development principles for all mobile devices and platforms. You'll also explore the more advanced capabilities of the mobile web, including markup, advanced styling techniques, and mobile Ajax. If you're a web designer, web developer, information architect, product manager, usability professional, content publisher, or an entrepreneur new to the mobile web, Mobile Design and Development provides you with the knowledge you need to work with this rapidly developing technology. Mobile Design and Development will help you: Understand how the mobile ecosystem works, how it differs from other mediums, and how to design products for the mobile context Learn the pros and cons of building native applications sold through operators or app stores versus mobile websites or web apps Work with flows, prototypes, usability practices, and screen-size-independent visual designs Use and test cross-platform mobile web standards for older devices, as well as devices that may be available in the future Learn how to justify a mobile product by building it on a budget
Author:
Publisher: Netsize
ISBN: 2952353344
Category :
Languages : en
Pages : 366
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Book Description
Author: James Seligman
Publisher: Lulu.com
ISBN: 0244863326
Category :
Languages : en
Pages : 110
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Book Description
Author: Laurel Evelyn Dyson
Publisher: Routledge
ISBN: 1317638956
Category : Technology & Engineering
Languages : en
Pages : 341
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Book Description
In the rich tradition of mobile communication studies and new media, this volume examines how mobile technologies are being embraced by Indigenous people all over the world. As mobile phones have revolutionised society both in developed and developing countries, so Indigenous people are using mobile devices to bring their communities into the twenty-first century. The explosion of mobile devices and applications in Indigenous communities addresses issues of isolation and building an environment for the learning and sharing of knowledge, providing support for cultural and language revitalisation, and offering the means for social and economic renewal. This book explores how mobile technologies are overcoming disadvantage and the tyrannies of distance, allowing benefits to flow directly to Indigenous people and bringing wide-ranging changes to their lives. It begins with general issues and theoretical perspectives followed by empirical case studies that include the establishment of Indigenous mobile networks and practices, mobile technologies for social change and, finally, the ways in which mobile technology is being used to sustain Indigenous culture and language.
Author: Eileen Osborne
Publisher: Folens Limited
ISBN: 1843038420
Category : Citizenship
Languages : en
Pages : 80
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Book Description
Completely revised and updated, this New Edition of the best-selling Citizenship and PSHE scheme provides everything you need to successfully deliver the Programmes of Study for Citizenship and Guidelines for PSHE.
Author: Jeremy Schulz
Publisher: Emerald Group Publishing
ISBN: 1839090774
Category : Social Science
Languages : en
Pages : 324
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Book Description
Sponsored by the Communication, Information Technologies, and Media Sociology Section of the American Sociological Association (CITAMS), Millennials and Media brings together case studies from across the globe to provide a timely examination of Generation Y's media practices.
Author: Debra L. Merskin
Publisher: SAGE Publications
ISBN: 1483375528
Category : Business & Economics
Languages : en
Pages : 2169
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Book Description
The reference will discuss mass media around the world in their varied forms—newspapers, magazines, radio, television, film, books, music, websites, and social media—and will describe the role of each in both mirroring and shaping society.
