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Author: Cristhian Welter
Publisher: GRIN Verlag
ISBN: 3640786424
Category : Biography & Autobiography
Languages : en
Pages : 81
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Book Description
Bachelor Thesis from the year 2010 in the subject English Language and Literature Studies - Linguistics, grade: 2,1, Technical University of Chemnitz, language: English, abstract: The Deepwater Horizon Oil Spill has caused an ecological disaster of unknown magnitude. In this respect, the institutions involved in this incident did not have a good standing in public. As the major party responsible for the accident, BP has been criticized heavily by the people and the government. The White House, although not directly responsible, is also held accountable for the disaster by many folks. These two organizations have had to engage in an uphill battle against the media and especially the public. Both have made attempts to ease the tensions and to confront the criticism put forward by the American people as well as the global community. BP and the White House have made use of speeches and remarks to establish a connection between them and the people. In these speeches, officials from BP and the President of the United States, respectively, have made it their goal to inform the public about the latest happenings concerning the Deepwater Horizon Oil Spill and their response efforts. Every event of such magnitude is an opportunity for certain parties involved to present themselves from their best side, and is therefore exploited accordingly. In this respect, the speeches serve as linguistic tools to communicate certain images that are intended to be conveyed by their speakers. With this in mind, this paper will analyze the speeches published by BP and the Obama Administration, respectively. The ultimate goal is to find out what metaphors are used in the speeches and what images are conveyed through their use. It was suggested that both parties have specific agendas that could be uncovered by looking at the use of specific metaphors. What can these metaphors and their conveyed images tell the hearer about these agendas? Are there certain agendas that the respective parties wan
Author: Cristhian Welter
Publisher: GRIN Verlag
ISBN: 3640786424
Category : Biography & Autobiography
Languages : en
Pages : 81
Get Book Here
Book Description
Bachelor Thesis from the year 2010 in the subject English Language and Literature Studies - Linguistics, grade: 2,1, Technical University of Chemnitz, language: English, abstract: The Deepwater Horizon Oil Spill has caused an ecological disaster of unknown magnitude. In this respect, the institutions involved in this incident did not have a good standing in public. As the major party responsible for the accident, BP has been criticized heavily by the people and the government. The White House, although not directly responsible, is also held accountable for the disaster by many folks. These two organizations have had to engage in an uphill battle against the media and especially the public. Both have made attempts to ease the tensions and to confront the criticism put forward by the American people as well as the global community. BP and the White House have made use of speeches and remarks to establish a connection between them and the people. In these speeches, officials from BP and the President of the United States, respectively, have made it their goal to inform the public about the latest happenings concerning the Deepwater Horizon Oil Spill and their response efforts. Every event of such magnitude is an opportunity for certain parties involved to present themselves from their best side, and is therefore exploited accordingly. In this respect, the speeches serve as linguistic tools to communicate certain images that are intended to be conveyed by their speakers. With this in mind, this paper will analyze the speeches published by BP and the Obama Administration, respectively. The ultimate goal is to find out what metaphors are used in the speeches and what images are conveyed through their use. It was suggested that both parties have specific agendas that could be uncovered by looking at the use of specific metaphors. What can these metaphors and their conveyed images tell the hearer about these agendas? Are there certain agendas that the respective parties wan
Author: Cristhian Welter
Publisher: GRIN Verlag
ISBN: 3640786572
Category : Literary Collections
Languages : en
Pages : 75
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Book Description
Bachelor Thesis from the year 2010 in the subject English Language and Literature Studies - Linguistics, grade: 2,1, Technical University of Chemnitz, language: English, abstract: The Deepwater Horizon Oil Spill has caused an ecological disaster of unknown magnitude. In this respect, the institutions involved in this incident did not have a good standing in public. As the major party responsible for the accident, BP has been criticized heavily by the people and the government. The White House, although not directly responsible, is also held accountable for the disaster by many folks. These two organizations have had to engage in an uphill battle against the media and especially the public. Both have made attempts to ease the tensions and to confront the criticism put forward by the American people as well as the global community. BP and the White House have made use of speeches and remarks to establish a connection between them and the people. In these speeches, officials from BP and the President of the United States, respectively, have made it their goal to inform the public about the latest happenings concerning the Deepwater Horizon Oil Spill and their response efforts. Every event of such magnitude is an opportunity for certain parties involved to present themselves from their best side, and is therefore exploited accordingly. In this respect, the speeches serve as linguistic tools to communicate certain images that are intended to be conveyed by their speakers. With this in mind, this paper will analyze the speeches published by BP and the Obama Administration, respectively. The ultimate goal is to find out what metaphors are used in the speeches and what images are conveyed through their use. It was suggested that both parties have specific agendas that could be uncovered by looking at the use of specific metaphors. What can these metaphors and their conveyed images tell the hearer about these agendas? Are there certain agendas that the respective parties want to push at all? All of these questions mark the essence of this paper. First, in order to understand the metaphor per se, several theories are presented, all with their individual approaches to metaphors. In this section, the Literature Review chapter, the questions of what a metaphor does, how it does it and its function are answered according to their respective interpretations. Second, the Deepwater Horizon Oil Spill will be looked at in more detail in the Background chapter. Third, the methodological setup will be explained. The results of the analysis and their discussion, and interpretation can be found in chapters 5 and 6, respectively.
Author: George Lakoff
Publisher: University of Chicago Press
ISBN: 0226470997
Category : Philosophy
Languages : en
Pages : 292
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Book Description
The now-classic Metaphors We Live By changed our understanding of metaphor and its role in language and the mind. Metaphor, the authors explain, is a fundamental mechanism of mind, one that allows us to use what we know about our physical and social experience to provide understanding of countless other subjects. Because such metaphors structure our most basic understandings of our experience, they are "metaphors we live by"—metaphors that can shape our perceptions and actions without our ever noticing them. In this updated edition of Lakoff and Johnson's influential book, the authors supply an afterword surveying how their theory of metaphor has developed within the cognitive sciences to become central to the contemporary understanding of how we think and how we express our thoughts in language.
Author: Frank J. Landy
Publisher: John Wiley & Sons
ISBN: 1405190256
Category : Psychology
Languages : en
Pages : 822
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Book Description
The workplace in the 21st-century is technological and multi-cultural. Work is often accomplished in teams. This work provides students with an up-to-date knowledge based that will enable them to apply the principles of I-O psychology to themselves, supervisors, subordinates and fellow workers.
Author: Carmine Gallo
Publisher: St. Martin's Press
ISBN: 1250278341
Category : Business & Economics
Languages : en
Pages : 195
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Book Description
The communication and leadership secrets of Jeff Bezos and how to master them, from the bestselling author of Talk Like Ted. Jeff Bezos is a dreamer who turned a bold idea into the world’s most influential company, a brand that likely touches your life every day. As a student of leadership and communication, he learned to elevate the way Amazonians write, collaborate, innovate, pitch, and present. He created a scalable model that grew from a small team in a Seattle garage to one of the world’s largest employers. The Bezos Blueprint by Carmine Gallo reveals the communication strategies that Jeff Bezos pioneered to fuel Amazon’s astonishing growth. As one of the most innovative and visionary entrepreneurs of our time, Bezos reimagined the way leaders write, speak, and motivate teams and customers. The communication tools Bezos created are so effective that former Amazonians who worked directly with Bezos adopted them as blueprints to start their own companies. Now, these tools are available to you.
Author: Rick Lawrence
Publisher: Harvest House Publishers
ISBN: 0736977058
Category : Religion
Languages : en
Pages : 225
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Book Description
That Your Faith May Not Fail Whether you’re facing a major loss, a difficult diagnosis, or the constant stress of everyday life, you might find yourself asking God, “Where are you in this pain?” In those moments, would it help to know that he has not forgotten you—that he is fighting for you in the middle of your pain? Sometimes it’s not the major disaster that breaks you, but the everyday heartbreaks that wear you down. In The God Who Fights For You, bestselling author Rick Lawrence examines the trials that weigh on you, why God allows them, and what he wants to reveal through them. Journey with Rick and… discover hope and encouragement you can cling to in the middle of your challenges learn about the gracious God who allows your trials—and is always working to help you through them to the other side transform the way you think about suffering as you develop a richer understanding of the Savior’s love for you When you’re feeling desperate, you don’t have to despair. The God who loves you is walking beside you—working to set you free.
Author: Jeannette Littlemore
Publisher: Cambridge University Press
ISBN: 110841656X
Category : Language Arts & Disciplines
Languages : en
Pages : 293
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Book Description
Explores the physical, psychological and social factors that shape the way in which people engage with embodied metaphor, including, for example, the shape of one's body, age, gender, physical or linguistic impairments, ideology and religious beliefs. It will appeal to students and researchers in cognitive linguistics and cognitive psychology.
Author: David W. Bennett
Publisher: Wipf and Stock Publishers
ISBN: 1592445047
Category : Religion
Languages : en
Pages : 209
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Book Description
Down through the centuries church leaders have studied the Gospels to discover patterns of leadership development that can be applied to their own context. Yet the word leader does not appear in the Gospels...Could it be that leadership has more to do with learning to follow than learning to command, supervise, or mange? On right attitudes than on mastery of certain skills?...Many of the insights we need are embedded in the images which Jesus used to describe his followers. So David W. Bennett introduces his stimulating and scholarly study previously published under the title 'Biblical Images for Leaders and Followers.' He examines the many images and metaphors in the Gospels relating to how disciples follow Jesus, and in turn influence others. Then he moves on to survey much of the evidence to be found in the images of the rest of the New Testament. Finally, he draws some judicious conclusions for an understanding of Christian leadership in our own day. The author has considerable cross-cultural experience, having taught church leaders in Japan, India, the Philippines, Papua New Guinea, Malaysia, India, Nepal, Tanzania, and Kenya, in addition to pastoring churches in California, Oregon and Massachusetts. He has also traveled and done research among church leaders in Malawi, South Africa, Brazil, Argentina, Cambodia, Vietnam, China, Korea, Thailand, Russia and the Czech Republic. His aim is to stimulate thought on these questions in churches all over the world, not just in the west.
Author: Tony Robbins
Publisher: Simon and Schuster
ISBN: 1471105660
Category : Self-Help
Languages : en
Pages : 429
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Book Description
‘Tony’s incredible understanding of the world, people and human nature make him the ultimate like coach. He knows what it takes to make people excel… and win!’ – Andre Agassi ‘Robbins is a mass of walking energy and passion.’ – Time Out Are you in charge of your life? Or are you being swept away by things that are seemingly out of your control? In AWAKEN THE GIANT WITHIN, Anthony Robbins, the bestselling author of UNLIMITED POWER, shows the reader how to take immediate control of their mental, emotional, physical and financial destiny. Further praise for Tony Robbins:- ‘A fascinating, intriguing presentation of cutting-edge findings and insights… including the growing consciousness that true success is anchored in enduring values and service to other.’ – Stephen R. Covey, Author of The 7 Habits of Highly Effective People
Author: Brendon Larson
Publisher: Yale University Press
ISBN: 0300151535
Category : Science
Languages : en
Pages : 319
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Book Description
DIVScientists turn to metaphors to formulate and explain scientific concepts, but an ill-considered metaphor can lead to social misunderstandings and counterproductive policies, Brendon Larson observes in this stimulating book. He explores how metaphors can entangle scientific facts with social values and warns that, particularly in the environmental realm, incautious metaphors can reinforce prevailing values that are inconsistent with desirable sustainability outcomes. Metaphors for Environmental Sustainability draws on four case studies--two from nineteenth-century evolutionary science, and two from contemporary biodiversity science--to reveal how metaphors may shape the possibility of sustainability. Arguing that scientists must assume greater responsibility for their metaphors, and that the rest of us must become more critically aware of them, the author urges more critical reflection on the social dimensions and implications of metaphors while offering practical suggestions for choosing among alternative scientific metaphors./div
