Instructional Message Design PDF Download
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Author: W. Howard Levie
Publisher: Educational Technology
ISBN: 9780877782537
Category : Education
Languages : en
Pages : 360
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Book Description
Author: Hyunyi Cho
Publisher: SAGE
ISBN: 1412986559
Category : Language Arts & Disciplines
Languages : en
Pages : 297
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Book Description
"This text illustrates the importance of effective communication in disease prevention and health promotion by building theory-based messages while being responsive to diverse audience needs. This book clearly explains core health communication principles and processes for designing effective messages for health communication interventions and campaigns while integrating perspectives from multiple areas including psychology, public health, and social marketing. Key features: &• theory-based message design links theory and practice by explaining how psychosocial theories of behaviour change can be used to design effective health communication messages &• audience-centered message design provides clarity on how diverse audiences' cultures, beliefs, barriers, and needs can be effectively addressed &• suggested further readings guide students through additional theory and research &• end-of-chapter discussion questions encourage critical thinking about the implication of each chapter on future theory, research, and practice relevant to health communication message design and evaluation "--Pubisher.
Author: W. Howard Levie
Publisher: Educational Technology
ISBN: 9780877782537
Category : Education
Languages : en
Pages : 360
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Book Description
Author: Rael
Publisher: Raelian Foundation
ISBN: 2940252203
Category : Religion
Languages : en
Pages : 416
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Book Description
Years ago, everybody knew that the earth was flat. Everybody knew that the sun revolved around the earth. Today, everybody knows that life on earth is the result of random evolution and/or a supernatural God. Or is it? In "Message from the Designers" Rael presents us with a third option: that all life on earth was created by advanced scientists from another world. During a UFO encounter in 1973 he was dictated a series of messages, face to face, by one of these designers. The result is what lies within these pages - an astonishing revelation for mankind.
Author: Nancy Skolos
Publisher: Rockport Publishers
ISBN: 1616735910
Category : Design
Languages : en
Pages : 192
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Book Description
Working with type and image and the integration of these two elements to create persuasive and effective design pieces are the foundations of good graphic design. Yet, very little practical information exists for these tasks. This book changes all it. It gives designers the practical know-how to combine type and image for dynamic effect as well as to use them in contrast to create tension and meaning in design. Creating strong layouts is the most important as well as the most challenging of any project. This book inspires through excellence by exhibiting great design work then deconstructing the processes in simple visual terms. Type, Image, Message: Merging Pictures and Ideas looks at this respected art form while providing practical information that can be used by any designer wishing to hone the skills needed to merge type with images in an inspired manner.
Author: Gregor Hohpe
Publisher:
ISBN: 9788131741177
Category :
Languages : en
Pages : 737
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Book Description
Author: Cynthia A. Brewer
Publisher: Esri Press
ISBN:
Category : Computers
Languages : en
Pages : 238
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Book Description
Describing how to build balanced map layouts suited to varied mapping goals, this guide focuses on export options that suit different media and can be edited in other applications. The wide range of text characteristics needed for expert map design as well as how to improve map readability with type effects such as character spacing, leading, callouts, shadows, and halos is detailed. Tips are included for using font tools in the Windows operating system, such as creating special characters in map text, as is information on using text characteristics to indicate feature locations, categories, and hierarchies on maps. How cartographic conventions guide placement of labels for point, line, and area features are also explained.
Author: Roxanne Parrott
Publisher: Oxford University Press, USA
ISBN: 9780190455378
Category : Communication in medicine
Languages : en
Pages : 2496
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Book Description
The Oxford Encyclopedia of Health and Risk Message Design and Processing has been compiled as an up-to-date and comprehensive theoretically guided work in health and risk communication. Research and practice dedicated to communicating about health and risk to lay audiences grows exponentially with the availability of scientific knowledge on the subject. This work seeks to ensure that what is communicated is not only scientifically accurate but also avoids any partial information or overemphasis of particular features that result in beliefs or actions that may result in personal or societal harms. With the body of knowledge associated with health and risk communication collected in a credible and accessible resource, such outcomes appear to be less likely to occur is a collaboration of the leading scholars in the field. Comprising 134 extensive articles, The Oxford Encyclopedia of Health and Risk Message Design and Processing examines, among others: -message exposure and reach -message recipient sociodemographics -normative and integrated approaches -cognitive- and affect-based motivational processes -social determinants of health and risk More than 150 scholars from around the globe examined the overarching topic from the lens of multiple disciplines and eras of thought. The perspectives represented range from disciplinary to interdisciplinary to transdisciplinary in illuminating decades of knowledge. Authors do not shy away from critiques of past strategic message design efforts in explaining the roles of individual characteristics linked to outcomes. Nor do contributors avoid controversial discussions related to the substantial evidence that demonstrates roles for personal relationships, social networks, and societal practices and policies on individual decision-making aligned with health and risk. Novel insights emerge from systematic case studies used to illustrate some of these principles in practice, while gaps in existing research generate recommendations for future programs of study and practice.
Author: Marianne Dainton
Publisher: SAGE
ISBN: 9780761929147
Category : Business & Economics
Languages : en
Pages : 268
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Book Description
A collection of essays that explores the emotional and spiritual experiences common to those who knit. Its stories chronicle how knitting can be a spiritual, meditative experience, and how one can learn patience, creativity, discipline, and diligence from knitting. Intertwined with the essays are knitting patterns with easy how-to steps and photographs.
Author: Edward W. Maibach
Publisher: SAGE
ISBN: 9780803953987
Category : Language Arts & Disciplines
Languages : en
Pages : 324
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Book Description
The first section covers theory-driven approaches and includes content and linguistic considerations, the role of fear in content, and using positive affect. Part II discusses audience-centered strategies and looks at the "America responds to AIDS" campaign and the cancer communication's "5 a day for better health" program. This comprehensive volume concludes with recent developments and policy and administrative practices for health message design
Author: Gerry Philipsen
Publisher: SUNY Press
ISBN: 9780791431597
Category : Philosophy
Languages : en
Pages : 208
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Book Description
Leading scholars present the principal findings and conclusions of a long-term program of research into the nature and dynamics of human communication. Well-known authors present not only their own theories of human communication, but also describe, from personal vantage points, the process by which they constructed their theories. The authors' narratives of their experiences in posing, formulating, and empirically investigating their questions provide invaluable instructional models for current students. The vitality of this book derives from the communal focus on the theory and practice of language and other means of communicative conduct. Each chapter is concerned with the pragmatics of human communication and describes an original and systematic study of the phenomena with recourse to data. Together, these chapters represent a range of important contemporary directions in communication studies.
