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Author: Cameron Day
Publisher:
ISBN: 9780578917924
Category :
Languages : en
Pages :
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Book Description
Allow me to blast a ray of sunshine through the murky clouds hovering over advertising agencies and marketing departments alike. If you've got talent, I can keep you from rolling an embarrassing string of gutter balls. Chew With Your Mind Open is here to make it make sense to the degree that advertising ever will. The politics. The personalities. The nonstop problems in need of smart and effective solutions. I was lucky. I had a great thinker in my corner for over two decades. A rock-solid, real-live 24/7 mentor. My father, Guy Day, knew the advertising racket well and was no stranger to remarkable creative work. He co-founded Chiat/Day as a writer and was the agency's president, twice. My dad helped inspire some of the best advertising of the 20th century, Apple's "1984" Super Bowl spot for example. He also inspired me. What my father gave me, is what I'm now ready to give you. Just enough big-picture guidance to be dangerous. My advice can keep you from falling into unproductive time-sucks and sinking in conceptual quicksand. I'll help you avoid the chronic wallowing, unneeded politicking, and blame game that's all too common in the business. I'll help you develop good habits that will serve you well in the worst of times. Throughout my book, I'll share how I got -- and still get -- my best thinking through the gauntlet without collecting a huge assortment of knives in my back. Granted, a few of them will be unavoidable. I'll address that part, too. My knowledge comes from real-life experiences, and my book is broken down by subject and is served one easily digestible nugget at a time. Sometimes my experiences are funny, other times embarrassing, but they always reveal an underlying truth and a learning opportunity that could spare you some scar tissue. Along the way, readers will be in the room with me as I present work, defend it, debate clients, and push the best thinking forward.
Author: Cameron Day
Publisher:
ISBN: 9780578917924
Category :
Languages : en
Pages :
Get Book Here
Book Description
Allow me to blast a ray of sunshine through the murky clouds hovering over advertising agencies and marketing departments alike. If you've got talent, I can keep you from rolling an embarrassing string of gutter balls. Chew With Your Mind Open is here to make it make sense to the degree that advertising ever will. The politics. The personalities. The nonstop problems in need of smart and effective solutions. I was lucky. I had a great thinker in my corner for over two decades. A rock-solid, real-live 24/7 mentor. My father, Guy Day, knew the advertising racket well and was no stranger to remarkable creative work. He co-founded Chiat/Day as a writer and was the agency's president, twice. My dad helped inspire some of the best advertising of the 20th century, Apple's "1984" Super Bowl spot for example. He also inspired me. What my father gave me, is what I'm now ready to give you. Just enough big-picture guidance to be dangerous. My advice can keep you from falling into unproductive time-sucks and sinking in conceptual quicksand. I'll help you avoid the chronic wallowing, unneeded politicking, and blame game that's all too common in the business. I'll help you develop good habits that will serve you well in the worst of times. Throughout my book, I'll share how I got -- and still get -- my best thinking through the gauntlet without collecting a huge assortment of knives in my back. Granted, a few of them will be unavoidable. I'll address that part, too. My knowledge comes from real-life experiences, and my book is broken down by subject and is served one easily digestible nugget at a time. Sometimes my experiences are funny, other times embarrassing, but they always reveal an underlying truth and a learning opportunity that could spare you some scar tissue. Along the way, readers will be in the room with me as I present work, defend it, debate clients, and push the best thinking forward.
Author: Torie Weiston-Serdan
Publisher: Taylor & Francis
ISBN: 1000977110
Category : Education
Languages : en
Pages : 100
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Book Description
This book introduces the concept of critical mentoring, presenting its theoretical and empirical foundations, and providing telling examples of what it looks like in practice, and what it can achieve. At this juncture when the demographics of our schools and colleges are rapidly changing, critical mentoring provides mentors with a new and essential transformational practice that challenges deficit-based notions of protégés, questions their forced adaptation to dominant ideology, counters the marginalization and minoritization of young people of color, and endows them with voice, power and choice to achieve in society while validating their culture and values.Critical mentoring places youth at the center of the process, challenging norms of adult and institutional authority and notions of saviorism to create collaborative partnerships with youth and communities that recognize there are multiple sources of expertise and knowledge. Torie Weiston-Serdan outlines the underlying foundations of critical race theory, cultural competence and intersectionality, describes how collaborative mentoring works in practice in terms of dispositions and structures, and addresses the implications of rethinking about the purposes and delivery of mentoring services, both for mentors themselves and the organizations for which they work. Each chapter ends with a set of salient questions to ask and key actions to take. These are meant to move the reader from thought to action and provide a basis for discussion.This book offers strategies that are immediately applicable and will create a process that is participatory, emancipatory and transformative.
Author: W. Brad Johnson
Publisher: Harvard Business Press
ISBN: 1633699463
Category : Business & Economics
Languages : en
Pages : 178
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Book Description
When it comes to mentoring, women face more barriers than men. Here's how men can help change that. Increasingly, new employees and junior members of any profession are encouraged—sometimes stridently—to "find a mentor!" Four decades of research reveals that the effects of mentorship can be profound and enduring; strong mentoring relationships have the capacity to transform individuals and entire organizations. But the mentoring landscape is unequal. Evidence consistently shows that women face more barriers in securing mentorships than men, and when they do find a mentor, they may reap a narrow range of both professional and psychological benefits. Athena Rising is a book for men about how to eliminate this problem by mentoring women deliberately and effectively. Traditional notions of mentoring are modeled on male-to-male relationships, yet women often report a desire for mentoring that addresses their interpersonal needs. Women want mentors who not only understand this, but truly honor it. Coauthors W. Brad Johnson and David G. Smith present a straightforward, no-nonsense manual for men working in all types of institutions, organizations, and businesses to become excellent mentors to women, because as women succeed, lean in, and assume leading roles in any organization or work context, the culture will become more egalitarian, effective, and prone to retaining top talent.
Author: Martin G. Moore
Publisher: Simon and Schuster
ISBN: 1948122782
Category : Business & Economics
Languages : en
Pages : 293
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Book Description
What makes a truly exceptional leader? Discover the practical, fail-proof tools that will help you to fine-tune your leadership skills, solidify respect among your workforce, and ensure your company’s lasting success. When Martin G. Moore was asked to rescue a leading energy corporation from ever-increasing debt and a lack of executive accountability, he faced an uphill battle. Not only had he never before stepped into the role of CEO; he also had no experience in the rapidly evolving energy sector. Relying on the practical leadership principles he had honed throughout his thirty-three-year career, he overhauled the company’s culture, redefined its leadership capability, and increased earnings by a compound annual growth rate of 125 percent. In No Bullsh!t Leadership, Moore outlines these proven leadership principles in a clear, direct way. He sweeps away the mystical fog surrounding leadership today and lays out the essential steps for success. Moore combines this tangible advice with honest, real-world examples from his own career to provide a no-nonsense look at the skills a true leader possesses. Moore’s principles for no bullshit leadership focus on: Creating value by focusing only on the things that matter most Facing conflict, adversity, and ambiguity with decisiveness and confidence Setting uncompromising standards for behavior and performance Selecting and developing great people Making those people accountable, and empowering them to do their best Setting simple, value-driven goals and communicating them relentlessly Though the steps aren’t easy, they are guaranteed, if implemented, to lift your leadership–and your organization–to a higher level. Wherever you are in your career, No Bullsh!t Leadership will help you develop the skills and form the habits needed to become a no bullshit leader.
Author: Kim Malone Scott
Publisher: Macmillan
ISBN: 1760553026
Category : Business & Economics
Languages : en
Pages : 375
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Book Description
Radical Candor is the sweet spot between managers who are obnoxiously aggressive on the one side and ruinously empathetic on the other. It is about providing guidance, which involves a mix of praise as well as criticism, delivered to produce better results and help employees develop their skills and boundaries of success. Great bosses have a strong relationship with their employees, and Kim Scott Malone has identified three simple principles for building better relationships with your employees: make it personal, get stuff done, and understand why it matters. Radical Candor offers a guide to those bewildered or exhausted by management, written for bosses and those who manage bosses. Drawing on years of first-hand experience, and distilled clearly to give actionable lessons to the reader, Radical Candor shows how to be successful while retaining your integrity and humanity. Radical Candor is the perfect handbook for those who are looking to find meaning in their job and create an environment where people both love their work, their colleagues and are motivated to strive to ever greater success.
Author: Conrad Riker
Publisher: Conrad Riker
ISBN:
Category : Self-Help
Languages : en
Pages : 185
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Book Description
Are you tired of feeling stuck, unable to break free from negative patterns and habits? Do you crave a life of flow, success, and satisfaction? This book is your answer. "Transform Your Mind, Transform Your Life" dives into the science of neuroplasticity, spiritual traditions, alchemy, astrology, genetics, and more to offer you a practical, actionable roadmap to self-improvement. This book addresses your pain points by providing science-backed strategies to overcome obstacles and achieve a life of purpose and satisfaction. It's like having a personal guide to create the life you desire. • Understand how your brain responds to change and new experiences. • Explore time-tested spiritual practices that spark personal transformation. • Discover the principles of alchemy and how they apply to personal development. • Learn about the potential correlation between astrology and personal growth. • Examine the science of genetics and epigenetics and how they play a role in personal development. • Explore the connection between quantum physics and consciousness. • Discover how to modify belief structures and habits to constructively change behavior and thought patterns. • Learn how to cultivate "flow" states for optimal experience and productivity. • Understand the interplay between mental and physical wellbeing. • Delve into the science of consciousness and its potential for psychic abilities. • Learn effective prayer and meditation techniques for personal growth and wellbeing. • Understand the impact of physical health on personal growth. If you want to transform your life, harnessing the power of your own mind, then this book is your guide. Buy "Transform Your Mind, Transform Your Life" today and start your journey towards a better you!
Author: Lorenzo L. Sellers
Publisher: Lulu.com
ISBN: 1304771326
Category : Business & Economics
Languages : en
Pages : 271
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Book Description
Million Dollar Mind is a step-by-step guide to building a lucrative lifestyle, career, or business. Within the book, you will learn what it takes to be successful and how to rebuild your business, career, and your life. Learn what millionaires have been keeping secret from the public and use this ""blueprint"" to build a stronger foundation for your life. The fundamentals within this book are those used by the most wealthiest people in the world and will provide the results one would seek in order to become a millionaire themselves. You will learn: *Key elements of successful thinking *How to set your own price tag in life *What it takes to succeed in any endeavor *How to invest in yourself and others wisely *How to properly plan and use that plan for success *How to effectively use your time daily *How to gain massive results in little time *How to become a superstar in any aspect in life
Author: William Todd
Publisher: Writestream Publishing, LLC
ISBN: 9780998327709
Category :
Languages : en
Pages :
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Book Description
From humble beginnings to celebrated entrepreneur and successful business coach, William Todd is one of the few to be personally mentored by one of the masters of personal and business development, Bob Proctor. The Mentor in Me chronicles a journey many of us can relate to -- been given the tools and guidance to achieve success and then only sometimes following through on the wisdom offered. The book documents the time when William used The Seven Levels of Awareness to unlock doors and change paradigms and the times when, to his detriment, he failed to make the most of opportunities presented. Until he understood why he was not achieving long-lasting success, he was doomed to failure. The Mentor in Me offers a rare opportunity to watch as Bob Proctor mentors William through the peaks and valleys (ditches) of entrepreneurship towards a life of seemingly effortless abundance. The Mentor in Me is not just for entrepreneurs, however. It is for corporate professionals, students, parents and grandparents, educators, and budding entrepreneurs alike. "The Mentor in Me is not a book you pick up and read. It's a book you form a relationship with and you will want to study it daily for the rest of your life." -- Bob Proctor
Author: Jessica McCrory Calarco
Publisher: Princeton University Press
ISBN: 0691201102
Category : Education
Languages : en
Pages : 480
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Book Description
An essential handbook to the unwritten and often unspoken knowledge and skills you need to succeed in grad school Some of the most important things you need to know in order to succeed in graduate school—like how to choose a good advisor, how to get funding for your work, and whether to celebrate or cry when a journal tells you to revise and resubmit an article—won’t be covered in any class. They are part of a hidden curriculum that you are just expected to know or somehow learn on your own—or else. In this comprehensive survival guide for grad school, Jessica McCrory Calarco walks you through the secret knowledge and skills that are essential for navigating every critical stage of the postgraduate experience, from deciding whether to go to grad school in the first place to finishing your degree and landing a job. An invaluable resource for every prospective and current grad student in any discipline, A Field Guide to Grad School will save you grief—and help you thrive—in school and beyond. Provides invaluable advice about how to: Choose and apply to a graduate program Stay on track in your program Publish and promote your work Get the most out of conferences Navigate the job market Balance teaching, research, service, and life
Author: Lois J. Zachary
Publisher: John Wiley & Sons
ISBN: 1119838185
Category : Education
Languages : en
Pages : 327
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Book Description
Explore the latest edition of an authoritative resource on professional and educational mentoring In the newly revised Third Edition of The Mentor’s Guide: Facilitating Effective Learning Relationships, veteran mentoring experts Lois J. Zachary and Lisa Z. Fain deliver a thoughtful and rich exploration of the critical process of mentoring. The book offers practical tools for facilitating the mentoring experience from beginning to end. In addition to walking you through the four phases of mentoring—preparing, negotiating enabling growth, and coming to closure—this important book provides: Brand-new content on diversity, inclusion, and equity, as well as tools to enhance virtual mentoring relationships The ethics of mentoring, including how to handle common ethical pitfalls and mistakes Hands-on worksheets and exercises to facilitate the mentoring and learning process Perfect for leaders, managers, and educators, in any career or professional setting, The Mentor’s Guide is an indispensable tool to help navigate your learning and mentoring journey.
