MARKETING KARMA PDF Download
Are you looking for read ebook online? Search for your book and save it on your Kindle device, PC, phones or tablets. Download MARKETING KARMA PDF full book. Access full book title MARKETING KARMA by Jayadev K T. Download full books in PDF and EPUB format.
Author: Jayadev K T
Publisher: Notion Press
ISBN:
Category : Business & Economics
Languages : en
Pages : 100
Get Book Here
Book Description
“Marketing Karma: The Enlightened Path to Digital Success" by Jayadev is a transformative blend of ancient wisdom and modern marketing techniques. Set in the dynamic digital landscape, it reveals how spiritual tenets like Karma, Dharma, and Nirvana align with contemporary marketing concepts from search engine optimisation to brand building. This revolutionary book provides an ethical roadmap for marketers to achieve success while preserving authenticity. It transforms marketing campaigns into extensions of one's inner self, resonating with the audience, creating enduring bonds, and leaving a lasting impact. "Marketing Karma" transcends traditional definitions of success. It encourages marketing with mindfulness, creating with consciousness, and selling with a spirit of service. This is more than a guide to marketing success—it's a pathway to transforming your business's very essence, marking the convergence of strategic marketing and spiritual awakening. Embrace "Marketing Karma" and begin your journey toward enlightened marketing, where success isn't just about profit—it's about positive change.
Author: Jayadev K T
Publisher: Notion Press
ISBN:
Category : Business & Economics
Languages : en
Pages : 100
Get Book Here
Book Description
“Marketing Karma: The Enlightened Path to Digital Success" by Jayadev is a transformative blend of ancient wisdom and modern marketing techniques. Set in the dynamic digital landscape, it reveals how spiritual tenets like Karma, Dharma, and Nirvana align with contemporary marketing concepts from search engine optimisation to brand building. This revolutionary book provides an ethical roadmap for marketers to achieve success while preserving authenticity. It transforms marketing campaigns into extensions of one's inner self, resonating with the audience, creating enduring bonds, and leaving a lasting impact. "Marketing Karma" transcends traditional definitions of success. It encourages marketing with mindfulness, creating with consciousness, and selling with a spirit of service. This is more than a guide to marketing success—it's a pathway to transforming your business's very essence, marking the convergence of strategic marketing and spiritual awakening. Embrace "Marketing Karma" and begin your journey toward enlightened marketing, where success isn't just about profit—it's about positive change.
Author: Gita Mehta
Publisher: Vintage
ISBN: 0307814637
Category : History
Languages : en
Pages : 244
Get Book Here
Book Description
Beginning in the late '60s, hundreds of thousands of Westerners descended upon India, disciples of a cultural revolution that proclaimed that the magic and mystery missing from their lives was to be found in the East. An Indian writer who has also lived in England and the United States, Gita Mehta was ideally placed to observe the spectacle of European and American "pilgrims" interacting with their hosts. When she finally recorded her razor sharp observations in Karma Cola, the book became an instant classic for describing, in merciless detail, what happens when the traditions of an ancient and longlived society are turned into commodities and sold to those who don't understand them. In the dazzling prose that has become her trademark, Mehta skewers the entire Spectrum of seekers: The Beatles, homeless students, Hollywood rich kids in detox, British guilt-trippers, and more. In doing so, she also reveals the devastating byproducts that the Westerners brought to the villages of rural lndia -- high anxiety and drug addiction among them. Brilliantly irreverent, Karma Cola displays Gita Mehta's gift for weaving old and new, common and bizarre, history and current events into a seamless and colorful narrative that is at once witty, shocking, and poignant.
Author: Geshe Michael Roach
Publisher: Harmony
ISBN: 0385528744
Category : Business & Economics
Languages : en
Pages : 162
Get Book Here
Book Description
Readable in fifty-eight minutes: Traditional Eastern wisdom and real-life business experience come together in this brief and practical guide, which offers a step-by-step plan that will help readers adopt a more successful way of working and living. KARMIC MANAGEMENT is a little book with a revolutionary message. It turns traditional business mentality on its head by stating simply that helping others become successful—suppliers, customers, even competitors—is the real key to success in life as well as in business. Drawing from their own entrepreneurial experiences, the authors explain how, in eight basics steps that take less than one hour in total, readers can learn to apply KARMIC MANAGEMENT to meet goals, both personal and professional. Each lesson opens with a quotation from a Buddhist text and explains how it applies to life and work in the twenty-first century. The authors show readers how to identify the things that aren’t working for them, discover their most valuable assets, and use their new insights to improve the lives of others. To-do lists throughout the book provide practical tools and exercises, and real-life examples highlight the power of KARMIC MANAGEMENT to make dreams come true.
Author: Raja Rajamannar
Publisher: HarperCollins Leadership
ISBN: 1400224039
Category : Business & Economics
Languages : en
Pages : 241
Get Book Here
Book Description
Raja Rajamannar, Chief Marketing Officer of Mastercard, shares breakthrough, frontier strategies to navigate the challenges that result from today’s unprecedented disruption. As technology has continually evolved in the last several decades, marketing has had to change with it, evolving through four significant stages that build on the strategies and tools of the previous era. What happens next in the fifth stage, or Fifth Paradigm, will not be an evolution, but a revolution. Almost everything about how marketing is done today, including the very notion of a brand itself, will require a complete re-imagination. As Chief Marketing Officer of Mastercard, one of the world’s most recognizable and decorated brands, Raja Rajamannar shares the forward-thinking ways all businesses must rethink their entire marketing landscape to remain relevant and be successful. In Quantum Marketing, readers will: Understand the evolution of marketing and how to be at the forefront of future change. Get clarity on the right marketing strategies and tactics to pursue amidst an ever-evolving industry. Achieve breakthroughs in innovative thinking to compete in modern business. Gain perspective from top marketers across industries. Quantum Marketing is for all business people who seek to understand how rapidly marketing is evolving, what marketers are doing to get ready for this shift, and what the new world will look like for companies, consumers, and society as the race to develop revolutionary marketing strategies reaches a whole new level.
Author: John Grant
Publisher: John Wiley & Sons
ISBN: 1119689104
Category : Business & Economics
Languages : en
Pages : 270
Get Book Here
Book Description
***BUSINESS BOOK AWARDS - FINALIST 2021*** This timely book is a sequel to John Grant’s Green Marketing Manifesto (2007) the award-winning and bestselling definitive guide to green marketing (and not greenwashing). Fast forward to mid-2020. Climate Change is back at the top of the public and political agenda. Even after covid-19, hundreds of big-name CEOs are committing to a #greenrecovery. And surveys show widespread global public support for this and recent shifts in sustainable behaviours and attitudes in markets ranging from organic food to flying. Sustainable brands are significantly outperforming conventional ones. As are sustainability related stock prices. Companies like Unilever continue to set ambitious targets related not just to climate, but biodiversity and deforestation, plastics, social justice, regenerative farming. Sustainability related trends such as plant-based foods and electric vehicles are showing steep growth and creating tomorrow's superbrands (Impossible, TESLA...). This book is packed with up to date learnings, case examples and trends, covering everything from eco labelling, transparency and the circular economy; to rebound effects, sustainable finance, blockchain and regenerative farming. A core message being that to drive sustainability, marketers firstly do really need to properly understand sustainability, its many applications and implications. Secondly to be effective, marketers need to understand what it means to their consumers and other significant audiences. Hence the book takes a long hard look at what was driving all the protests, boycotts and petitions in 2019 and what ideas, causes and platforms caught the public imagination. The ultimate goal is to go beyond marketing that simply looks good, to marketing that does good. This book helps in achieving that goal by showing the reader how to: Uncover strategies for sustainable marketing that actually deliver on green and social objectives, not just greenwashing Reconceptualise marketing and business models, and learn to recognise the commercial strategies and approaches that are no longer fit for purpose Learn how hot topics like the climate crisis, biodiversity, social justice, single use plastics and supply chain transparency influence green and social marketing Read about numerous examples and case studies from both brand leaders and challengers that have developed innovations and fresh creative approaches to green and social marketing Get practical tools, models, facts, strategies, workshop and project processes and business case rationales - so that you can build your own plans and proposals This book is intended to assist marketers, by means of clear and practical guidance, through a complex transition towards meaningful marketing that makes a positive creative impact on the climate crisis and on improving human life in troubled times. Aimed both at big companies that are trying to be good, and good companies that are trying to be big.
Author: Marissa Meyer
Publisher: Feiwel & Friends
ISBN: 1250618827
Category : Young Adult Fiction
Languages : en
Pages : 400
Get Book Here
Book Description
In New York Times bestselling author Marissa Meyer's young adult contemporary romance, a girl is suddenly gifted with the ability to cast instant karma on those around her – both good and bad. Chronic overachiever Prudence Barnett is always quick to cast judgment on the lazy, rude, and arrogant residents of her coastal town. Her dreams of karmic justice are fulfilled when, after a night out with her friends, she wakes up with the sudden ability to cast instant karma on those around her. Pru giddily makes use of the power, punishing everyone from public vandals to mean gossips, but there is one person on whom her powers consistently backfire: Quint Erickson, her slacker of a lab partner. Quint is annoyingly cute and impressively noble, especially when it comes to his work with the rescue center for local sea animals. When Pru resigns herself to working at the rescue center for extra credit, she begins to uncover truths about baby otters, environmental upheaval, and romantic crossed signals—not necessarily in that order. Her newfound karmic insights reveal how thin the line is between virtue and vanity, generosity and greed . . . love and hate... and fate.
Author: Linda Pinson
Publisher: aka associates
ISBN: 9780944205372
Category : Business & Economics
Languages : en
Pages : 372
Get Book Here
Book Description
From envisioning the organizational structure to creating the marketing plan that powers growth to building for the future with airtight financial documents, this guide provides the tools to create well-constructed business plans. Beginning with the initial considerations, this handbook offers proven, step-by-step advice for developing and packaging the components of a business plan--cover sheet, table of contents, executive summary, description of the business, organizational and marketing plans, and financial and supporting documents--and for keeping the plan up-to-date. Four real-life business plans and blank forms and worksheets provide readers with additional user-friendly guidelines for the creation of the plans. This updated seventh edition features new chapters on financing resources and business planning for nonprofits as well as a sample restaurant business plan.
Author: OSMAN CEYLAN
Publisher: Osman CEYLAN
ISBN:
Category : Business & Economics
Languages : en
Pages : 101
Get Book Here
Book Description
Do you want to become a successful salesperson? Then 25 rules of the 25 year experienced salesperson is what you are looking!
Author: Martha I. Finney
Publisher: Bloomsbury Publishing USA
ISBN: 0313086397
Category : Business & Economics
Languages : en
Pages : 829
Get Book Here
Book Description
Business success depends on employee innovation, drive, skill, endurance, and dedication. Engaged employees, studies show, provide tangible advantages to the organization like greater customer satisfaction and improved profitability. In contrast, the Gallup Organization has discovered that disengaged workers cost U.S. business between $250 billion and $350 billion each year. How do you engage employees and, in turn, create the high-performance organization? That's what this set is all about. From the latest theories on motivation to innovations in HR to methods to increase employee retention, it provides the essential insights and tools managers, leaders, and HR people need to find new ways to succeed—while keeping employees happy, productive, and loyal. Employees know that cradle-to-grave—or even week-to-week—employment security is a thing of the past, and that they are at the helm of their own career ship. Discerning consumers in the employment marketplace, they therefore seek employment opportunities that speak not only to their wallets and life circumstances, but also to their desire to find work that provides purpose and passion. How can employers meet these needs and create a team of engaged employees? That's a large question, and one that spans a spectrum of issues that includes career development, human resource management, and the alignment between individual and organizational goals. In these three volumes, leaders and managers will find answers. They feature articles, interviews, and reports from academics, psychologists, managers in the practical corporate world, and experts in career management. Despite what Donald Trump might say, work is personal, and the ways in which individuals navigate the organizational environment—and businesses organize to seek, attract, and retain the best employees—is of primary concern. That goes double in these turbulent times, when job security is at stake, cynicism rampant, and loyalty at risk. Building High-Performance People and Organizations connects the dots so employers can maintain a loyal, satisfied, and productive workforce. Volume 1: The New Employer-Employee Relationship looks at trends in demographics and the general business environment leading to and driving the concept of employee engagement. Volume 2: The Engaged Workplace: Organizational Strategies focuses on real-world organizational strategies to find, develop, and retain the best employees, with an emphasis on innovative practices in both the U.S. and internationally. Volume 3: Case Studies and Conversations features interviews with thought leaders in the entire landscape of performance management and employee engagement. Their insights will provide readers with the absolute latest thinking in their fields of expertise. Volume 3 also contains short case studies of companies that are pioneering high-performance cultures.
Author: Christie L. Nordhielm
Publisher: John Wiley & Sons
ISBN: 1118014553
Category : Business & Economics
Languages : en
Pages : 434
Get Book Here
Book Description
Marketing Management: The Big Picture organizes traditional Marketing Management theory and practice in a conceptually appealing way. The use of well-known examples and consumer commercials throughout the content ensures students will commit to memory and innovative method for structuring and solving marketing problems. The framework constitutes a disciplined approach to connecting marking variables to each other, inextricably linking marketing strategy concepts with their executional implications.
