Author: Michael R. Czinkota
Publisher:
ISBN: 9786075196138
Category :
Languages : es
Pages : 101
Book Description
Marketing Internacional. Capítulo 9
Author: Michael R. Czinkota
Publisher:
ISBN: 9786075196138
Category :
Languages : es
Pages : 101
Book Description
Publisher:
ISBN: 9786075196138
Category :
Languages : es
Pages : 101
Book Description
Marketing Internacional. Capítulo 18
Author: Michael R. Czinkota
Publisher:
ISBN: 9786075195803
Category :
Languages : es
Pages : 96
Book Description
Publisher:
ISBN: 9786075195803
Category :
Languages : es
Pages : 96
Book Description
Marketing
Author: Gary Armstrong
Publisher: Pearson Educación
ISBN: 9789702604006
Category : Business & Economics
Languages : en
Pages : 686
Book Description
Written for courses in Principles of Marketing at four-year and two-year colleges, this shorter overview aims to help students master the basic principles and practices of modern marketing in an enjoyable and practical way. Its coverage balances upon three essential pillars - (1) theory and concepts; (2) practices and applications; and (3) pedagogy - cultivating an efficient, effective teaching and learning environment. This sixth edition provides revised content throughout, and reflects the major trends and forces that are impacting marketing in this new, connected millennium. It includes new thinking and expanded coverage on a wide variety of topics, for example: relationship marketing; connecting technologies; the company value chain; value-delivery networks; and global marketing.
Publisher: Pearson Educación
ISBN: 9789702604006
Category : Business & Economics
Languages : en
Pages : 686
Book Description
Written for courses in Principles of Marketing at four-year and two-year colleges, this shorter overview aims to help students master the basic principles and practices of modern marketing in an enjoyable and practical way. Its coverage balances upon three essential pillars - (1) theory and concepts; (2) practices and applications; and (3) pedagogy - cultivating an efficient, effective teaching and learning environment. This sixth edition provides revised content throughout, and reflects the major trends and forces that are impacting marketing in this new, connected millennium. It includes new thinking and expanded coverage on a wide variety of topics, for example: relationship marketing; connecting technologies; the company value chain; value-delivery networks; and global marketing.
MARKETING INTERNACIONAL
Author: Philip R. Cateora
Publisher:
ISBN: 9786071502766
Category : Business & Economics
Languages : es
Pages : 744
Book Description
Publisher:
ISBN: 9786071502766
Category : Business & Economics
Languages : es
Pages : 744
Book Description
Marketing Internacional. Capítulo 5
Author: Michael R. Czinkota
Publisher:
ISBN: 9786075196091
Category :
Languages : es
Pages : 105
Book Description
Publisher:
ISBN: 9786075196091
Category :
Languages : es
Pages : 105
Book Description
Marketing Internacional. Capítulo 6
Author: Michael R. Czinkota
Publisher:
ISBN: 9786075196107
Category :
Languages : es
Pages : 100
Book Description
Publisher:
ISBN: 9786075196107
Category :
Languages : es
Pages : 100
Book Description
Marketing Internacional. Capítulo 13
Author: Michael R. Czinkota
Publisher:
ISBN: 9786075196152
Category :
Languages : es
Pages : 106
Book Description
Publisher:
ISBN: 9786075196152
Category :
Languages : es
Pages : 106
Book Description
Marketing Internacional. Capítulo 12
Author: Michael R. Czinkota
Publisher:
ISBN: 9786075195810
Category :
Languages : es
Pages : 97
Book Description
Publisher:
ISBN: 9786075195810
Category :
Languages : es
Pages : 97
Book Description
Marketing Internacional. Capítulo 2
Author: Michael R. Czinkota
Publisher:
ISBN: 9786075196060
Category :
Languages : es
Pages : 96
Book Description
Publisher:
ISBN: 9786075196060
Category :
Languages : es
Pages : 96
Book Description
Marketing Internacional. Capítulo 14
Author: Michael R. Czinkota
Publisher:
ISBN: 9786075196169
Category :
Languages : es
Pages : 108
Book Description
Publisher:
ISBN: 9786075196169
Category :
Languages : es
Pages : 108
Book Description