Marketing Competences and Strategic Flexibility in China PDF Download
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Author: Y. Wang
Publisher: Springer
ISBN: 023028860X
Category : Business & Economics
Languages : en
Pages : 278
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Book Description
Today's China presents a unique setting for organizations. Through an examination of current Chinese business, this book addresses its business culture and environment. In particular, it considers how firms build distinctive capabilities of organizational learning and strategic flexibility to achieve superior customer-focused performance.
Author: Y. Wang
Publisher: Springer
ISBN: 023028860X
Category : Business & Economics
Languages : en
Pages : 278
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Book Description
Today's China presents a unique setting for organizations. Through an examination of current Chinese business, this book addresses its business culture and environment. In particular, it considers how firms build distinctive capabilities of organizational learning and strategic flexibility to achieve superior customer-focused performance.
Author: David K. Tse
Publisher: Cambridge University Press
ISBN: 1107060125
Category : Business & Economics
Languages : en
Pages : 239
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Book Description
Explores China's multinationals, their development, increasing global footprints and future, in the socio-economic contexts of China and the wider world.
Author: Ilan Alon
Publisher: World Scientific
ISBN: 981270342X
Category : Business & Economics
Languages : en
Pages : 394
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Book Description
This pioneering book offers a unique constellation of essays focused on the important social and economic changes affecting educational institutions in China. It provides an in-depth examination of the potential and obstacles for business and management education in the world''s second largest economy and most populated country. This volume is an essential resource for anyone with an interest in teaching, developing a new program, or entering into a joint venture in China. A wide range of topics, such as economic transition, pedagogical issues, professional training and alliance formation, are discussed from the standpoint of deans, educators, directors and consultants of educational institutions hailing from both the East and the West.
Author: Yadong Lou
Publisher: Routledge
ISBN: 1351779222
Category : Social Science
Languages : en
Pages : 314
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Book Description
This title was first published in 2000: This work is aimed at international managers or business students who are interested in emerging markets, particularly China. It provides conceptual backgrounds, analytical frameworks, managerial insights, business guidance, and practical evidence concerning partner selection for both foreign and Chinese investors. It addresses how foreign companies should select ideal Chinese firms as well as what Chinese firms are looking for from foreign investors. The book is divided into three parts. The first part presents an overview of multinational enterprises (MNEs) in China and outlines the economic environment facing these firms. The second part delineates how to select appropriate partner firms from both foreign and Chinese parents perspectives. The third part includes ten case studies showing how leading MNEs in the world adopt entry and co-operative strategies (including partner selection) that align properly with internal capabilities, external environment, and organizational needs. Based on a variety of archival and Internet sources, these case studies are prepared by the author for discussion purposes.
Author: Carl J. Dahlman
Publisher: World Bank Publications
ISBN: 082136944X
Category : Education
Languages : en
Pages : 264
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Book Description
This book discusses the issues and steps involved in building a lifelong learning system in China, including: a coherent policy framework, a sound incentive and institutional framework, a sound regulatory environment, a coordinated governance process, a timely and reliable management information system, a dynamic link with the evolving global system, and the optimal use of limited resources.
Author: Sushil
Publisher: Springer
ISBN: 8132228340
Category : Business & Economics
Languages : en
Pages : 328
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Book Description
This book focuses on the challenges of capacity building for flexible work organizations in Asia, and demonstrates how business enterprises practice reactive flexible capacity (in the form of adaptiveness and responsiveness) to cope with changing and uncertain business environments. The book provides examples of how this can be achieved by means of various organizational change initiatives, leadership strategies, re-engineering, innovation in products and processes, the use of information and communication technology, reshaping learning orientations, and more. As these topics are supported by research and case studies situated in different sectors and countries across Asia, the book will provide a useful resource for a broad readership including: management students and researchers, practicing business managers, consultants, and professional institutions.
Author: Yadong Luo
Publisher: Bloomsbury Publishing USA
ISBN: 0313004684
Category : Business & Economics
Languages : en
Pages : 314
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Book Description
China is the largest emerging market in the world, yet Western MNCs have invested significantly less there than their Asian MNC counterparts. Luo systematically compares Western and Asian investment strategies and their performance in China and draws lessons that Westerners must heed. He compares Western and Asian MNCs on their respective economic rationales, cultural proximity, strategy behavior, investment structure, business determinants, and performance differences. He also reviews foreign direct investment in China over two decades, outlines the economic environment facing MNCs today, delineates new policies that affect foreign investment and operations, and discusses China's entry into the World Trade Organization and the impact this will have on MNCs everywhere. The result is a needed contribution to the literature on international investment and the China market, particularly for upper level executives, analysts studying emerging markets, and scholars specializing in international business and expansion. In Part I, Luo reviews the experience of MNCs in China and the opportunities and challenges, today and in coming years. In Part II he looks at the strategy, structure, and performances of Western and Asian MNCs. He assesses and compares strategic and structural behaviors of these two groups of MNCs, then deciphers and compares the differences in distinctive capabilities and their performance implications. In other chapters he examines and compares financial performance and its business determinants—thus giving executives of Western MNCs a way to verify the effectiveness of their own investment and operating strategies and to reconfigure them, if necessary, to include environmental dynamics and organizational capabilities. In addition to mini-cases throughout the book, there is an appendix consisting of six major case studies, detailing the experiences and successes of six Asian MNCs in China, offering a seldom seen glimpse of how the West's Asian competitors accomplish their own goals, and why the challenges they present to the West are so formidable.
Author: Hailan Yang
Publisher: Chandos Publishing
ISBN: 0081002769
Category : Business & Economics
Languages : en
Pages : 191
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Book Description
This book aims to analyze how China's firms in the consumer electronics (CE) sector have developed their business strategy and corporate governance during the reform process. This book examines the CE sector in particular because it is one of the country's most important and dynamic manufacturing sectors and one of the earliest market-oriented sectors. - focuses on firms with different ownership - provides cases that offer insights into the interactions among key factors of environmental changes, exploitative and explorative strategies, and performance in a transition environment - explains why the strategies of some firms do not fit with their environments, which leads to their poorer competitive position. - compares the corporate governance of the China's firms with different ownership - explores the different ways of development of China's firms in the consumer electronics sector from the perspectives of business strategy and corporate governance - includes some wider policy-related implications related to the reform of China's firms
Author: Zuohao Hu
Publisher: Routledge
ISBN: 1317205936
Category : Business & Economics
Languages : en
Pages : 222
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Book Description
This book proposes a theoretical framework identifying external and internal factors that influence internationalization strategy of Chinese brands and brand performance. It explores several key strategies e.g. standardization versus adaptation, price leadership versus branding, OBM export versus OEM export, and incremental versus leap-forward internationalization model. The relationships are examined between various international marketing mix e.g. distribution channel and pricing strategies, and brand performance. Through case studies the text also analyses the internationalization of contract-based firms.
Author: Steven J. Clarke
Publisher: Springer Nature
ISBN: 9811969868
Category : Business & Economics
Languages : en
Pages : 573
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Book Description
This book is an effort to provide a “primary source”, a guide for Chinese/American cross-cultural negotiations, which has been constructed and amassed by professionals living and working in China. Research included personal interviews, surveys, case studies, face-to-face negotiations, and consulting, melded with a broad body of international business. This book that has two focuses, China market entry and negotiations, Both China and the United States are vast, complex markets, with different histories and cultures. China market entry requires extensive research and understanding, of the inextricably linked elements of (a) how business is managed in China, (b) understanding the China market, and (c) negotiating all elements of your China market entry and ongoing business. To be successful in China, your firm will face these elements in terms of explicable and solvable activities. Research into data, theory, and perceptual cultural differences between your firm and your Chinese counterparts adds magnitude to your China overall business strategy, and mandatory and essential negotiations.
