Author:
Publisher: Global Sources
ISBN: 9789627853688
Category : Market surveys
Languages : en
Pages : 124
Book Description
Market Intelligence Report: Writing Instruments
Author:
Publisher: Global Sources
ISBN: 9789627853688
Category : Market surveys
Languages : en
Pages : 124
Book Description
Publisher: Global Sources
ISBN: 9789627853688
Category : Market surveys
Languages : en
Pages : 124
Book Description
Market Intelligence Report: Connectors
Author:
Publisher: Global Sources
ISBN: 9789627853718
Category :
Languages : en
Pages : 170
Book Description
Publisher: Global Sources
ISBN: 9789627853718
Category :
Languages : en
Pages : 170
Book Description
Market Intelligence Report: Car Wheel Rims & Covers
Author:
Publisher: Global Sources
ISBN: 9627853720
Category :
Languages : en
Pages : 82
Book Description
Publisher: Global Sources
ISBN: 9627853720
Category :
Languages : en
Pages : 82
Book Description
Market Intelligence Report: Car Security
Author:
Publisher: Global Sources
ISBN: 9627853755
Category :
Languages : en
Pages : 166
Book Description
Publisher: Global Sources
ISBN: 9627853755
Category :
Languages : en
Pages : 166
Book Description
Market Intelligence Report: Computer Cases
Author:
Publisher: Global Sources
ISBN: 9627853704
Category :
Languages : en
Pages : 160
Book Description
Publisher: Global Sources
ISBN: 9627853704
Category :
Languages : en
Pages : 160
Book Description
Cased Pencils from China, Inv. 731-TA-669 (Second Review)
Author:
Publisher: DIANE Publishing
ISBN: 1457819368
Category :
Languages : en
Pages : 53
Book Description
Publisher: DIANE Publishing
ISBN: 1457819368
Category :
Languages : en
Pages : 53
Book Description
Cased Pencils from China
Author:
Publisher: DIANE Publishing
ISBN: 1428954724
Category :
Languages : en
Pages : 53
Book Description
Publisher: DIANE Publishing
ISBN: 1428954724
Category :
Languages : en
Pages : 53
Book Description
Market Intelligence Report: Casual Footwear
Author:
Publisher: Global Sources
ISBN: 9627853739
Category :
Languages : en
Pages : 110
Book Description
Publisher: Global Sources
ISBN: 9627853739
Category :
Languages : en
Pages : 110
Book Description
Marketing Research: Tools and Techniques
Author: Nigel Bradley
Publisher: Oxford University Press
ISBN: 019965509X
Category : Business & Economics
Languages : en
Pages : 548
Book Description
Balancing theoretical and practical elements of marketing research and showing students how to implement research themselves, this book covers the traditional principles and skills involved in marketing research, such as primary and secondary research, sampling, analysis, reporting and presentation.
Publisher: Oxford University Press
ISBN: 019965509X
Category : Business & Economics
Languages : en
Pages : 548
Book Description
Balancing theoretical and practical elements of marketing research and showing students how to implement research themselves, this book covers the traditional principles and skills involved in marketing research, such as primary and secondary research, sampling, analysis, reporting and presentation.
Market Research and Analysis
Author: MARCUS GONCALVES.
Publisher: Walter de Gruyter GmbH & Co KG
ISBN: 1501520024
Category : Business & Economics
Languages : en
Pages : 352
Book Description
Market Research and Analysis: Methods, Design, and Data provides a comprehensive discussion of market research and analysis, covering key concepts, process descriptions, qualitative and quantitative techniques for market research and data analysis, and application scenarios. It is geared toward business management professionals and graduate students who want to enhance their skills in addressing management decision problems (MDP) and test results for statistical significance. Readers will appreciate the breadth anddepth of this subject, market research techniques, and how they are relevant to the business enterprise, whether it is a startup entrepreneurship or an established business organization. This book guides readers on conductingmarket research, developing and testing hypotheses, and solving business challenges. The structure is based on the six steps of the market research process: problem definition, development of an approach to the problem, research design formulation, fieldwork and data collection, data preparation, qualitative and quantitative analysis, statistical test of significance of results, report preparation, and presentation. FEATURES: Provides a general understanding of market research, what information it can provide, and how market and marketing managers can adequately use it Explains how to generate data and information by surveying and making observations of consumers and organizations Examines the main types of sampling plans and their advantages and disadvantages Investigates various quantitative and qualitative research methods and techniques, through data gathered during market research
Publisher: Walter de Gruyter GmbH & Co KG
ISBN: 1501520024
Category : Business & Economics
Languages : en
Pages : 352
Book Description
Market Research and Analysis: Methods, Design, and Data provides a comprehensive discussion of market research and analysis, covering key concepts, process descriptions, qualitative and quantitative techniques for market research and data analysis, and application scenarios. It is geared toward business management professionals and graduate students who want to enhance their skills in addressing management decision problems (MDP) and test results for statistical significance. Readers will appreciate the breadth anddepth of this subject, market research techniques, and how they are relevant to the business enterprise, whether it is a startup entrepreneurship or an established business organization. This book guides readers on conductingmarket research, developing and testing hypotheses, and solving business challenges. The structure is based on the six steps of the market research process: problem definition, development of an approach to the problem, research design formulation, fieldwork and data collection, data preparation, qualitative and quantitative analysis, statistical test of significance of results, report preparation, and presentation. FEATURES: Provides a general understanding of market research, what information it can provide, and how market and marketing managers can adequately use it Explains how to generate data and information by surveying and making observations of consumers and organizations Examines the main types of sampling plans and their advantages and disadvantages Investigates various quantitative and qualitative research methods and techniques, through data gathered during market research