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Author: Sumesh Dadwal
Publisher: Emerald Group Publishing
ISBN: 1835490034
Category : Business & Economics
Languages : en
Pages : 278
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Book Description
Establishing a paradigm shift in the field of marketing, this thought-provoking scholarly work examines how customers, markets, and communities are groomed, socially conditioned, subliminally marketed to, and influenced by the use of AI technologies.
Author: Sumesh Dadwal
Publisher: Emerald Group Publishing
ISBN: 1835490034
Category : Business & Economics
Languages : en
Pages : 278
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Book Description
Establishing a paradigm shift in the field of marketing, this thought-provoking scholarly work examines how customers, markets, and communities are groomed, socially conditioned, subliminally marketed to, and influenced by the use of AI technologies.
Author: Jodi Murphy
Publisher:
ISBN: 9780983972013
Category : Dogs
Languages : en
Pages : 496
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Book Description
Jodi has been well respected as an educator in the grooming industry for many years. She is one of the top pet stylists in the world winning multiple titles included World Grand Champion and Best American Groomer. She is here to share her knowledge in this extraordinary book.With over 190 breeds recognized by the American Kennel Club along with individual breed-specific grooming instructions, it can become very overwhelming for new groomers to retain the information. Straight to the Point is the solution to learning about pattern lines, which simplifies the learning process. Whether the patterns are set tight or left more natural, the patterns are set in the same fashion. Once a groomer understands basic patterns he or she will be able to groom any breed with ease.The dogs pictured in this book are top winning show dogs presenting the correct profile according to their breed standards. Jodi chose to illustrate this way for several reasons. First, a show dog presents an excellent representation of the breed and how it should be groomed per the breed standard. Second, the reader will be able to see the realistic depth and dimensions of the coat. Last, it will give the reader a vision of the pattern in a realistic view and will be a great reference source when grooming each breed.Once the groomer understands correct pattern placement, it can easily be applied to pet trims. A pet dog does not have to be groomed using show techniques, i.e., hand stripping, to present the proper breed profile. With proper pattern placement and techniques described in this text, the groomer will be able to present a well-balanced, well-blended pet trim to the pet owner.
Author: Margaret H. Bonham
Publisher: John Wiley & Sons
ISBN: 9781118052860
Category : Pets
Languages : en
Pages : 384
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Book Description
Handle grooming yourself to save money and bond with your dog Brush, bathe, and clip your dog like a pro! Whether your dog is destined for a career in the show ring or a spot on the living room couch, good grooming is important. This friendly guide shows you how to develop a grooming routine that will keep your dog clean - and strengthen the bond between you. It includes detailed, step-by-step grooming instructions for all types of coats. Discover how to Train your dog for grooming Care for nails, teeth, and ears Use clippers and scissors Groom specific types of coats Prepare a dog for the show ring
Author: Jorge Bendersky
Publisher: Quarto Publishing Group USA
ISBN: 1610588762
Category : Pets
Languages : en
Pages : 163
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Book Description
“Grooming your dogs . . . is an incredible way to show affection while strengthening your bond . . . Trust Jorge . . . he’ll show you how to groom your dogs right.” —From the foreward by Cesar Millan, star of The Dog Whisperer Master dog groomer to the stars Jorge Bendersky bathes, brushes, trims, and pampers some pretty important pooches. Nevertheless, the fundamental skills and techniques he uses every day in his Manhattan salon can and should be in every dog owner’s repertoire. From breed identification to tool selection, clipping to scissoring, Bendersky shares, in his unmistakably playful way, the tricks of his trade: Simple, step-by-step instructions for everything from bathing to brushing. Practical solutions to common problems like fleas and ticks, dirt and mud. Creative suggestions for grooming a picture-perfect dog. How to use items from your pantry for grooming when pet store products are not available. With a foreword by leading expert in dog behavior Cesar Millan, best known for his Emmy-nominated television series Dog Whisperer with Cesar Millan, DIY Dog Grooming offers easy-to-follow, expert instruction on every aspect of grooming. “A wealth of practical information on brushing, bathing, trimming and dealing with problems such as skunk-stricken dogs.” —New York Post “A useful book for anyone who aspires to groom their own dog. DIY Dog Grooming is extremely thorough. With this in hand, the average owner can keep their dog looking good!”—Examiner.com
Author:
Publisher: Bloomsbury Publishing USA
ISBN: 1501375695
Category :
Languages : en
Pages : 377
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Book Description
Author: Eileen Geeson
Publisher: Firefly Books
ISBN: 9781552978733
Category : Business & Economics
Languages : en
Pages : 296
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Book Description
Step-by-step guide to grooming all major dog coat types, and on starting a dog grooming business.
Author: Martha Laham
Publisher: Rowman & Littlefield
ISBN: 1538138050
Category : Business & Economics
Languages : en
Pages : 301
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Book Description
Made Up exposes the multibillion-dollar beauty industry that promotes unrealistic beauty standards through a market basket of advertising tricks, techniques, and technologies. Cosmetics magnate Charles Revson, a founder of Revlon, was quoted as saying, "In the factory, we make cosmetics. In the store, we sell hope." This pioneering entrepreneur, who built an empire on the foundation of nail polish, captured the unvarnished truth about the beauty business in a single metaphor: hope in a jar. Made Up: How the Beauty Industry Manipulates Consumers, Preys on Women’s Insecurities, and Promotes Unattainable Beauty Standards is a thorough examination of innovative, and often controversial, advertising practices used by beauty companies to persuade consumers, mainly women, to buy discretionary goods like cosmetics and scents. These approaches are clearly working: the average American woman will spend around $300,000 on facial products alone during her lifetime. This revealing book traces the evolution of the global beauty industry, discovers what makes beauty consumers tick, explores the persistence and pervasiveness of the feminine beauty ideal, and investigates the myth-making power of beauty advertising. It also examines stereotypical portrayals of women in beauty ads, looks at celebrity beauty endorsements, and dissects the “looks industry.” Made Upuncovers the reality behind an Elysian world of fantasy and romance created by beauty brands that won’t tell women the truth about beauty.
Author: J. Mills
Publisher: Elsevier
ISBN: 1483102777
Category : Business & Economics
Languages : en
Pages : 349
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Book Description
Bliss Bibliographic Classification, Second Edition is an outline composed of thorough and detailed analysis of the vocabulary of economics and management. The book is divided into two chapters. Chapter 1 includes concepts related to the subject, such as the schools of thought in economics, economic history and processes, supply and demand, the price and market system, and economic resources. Chapter 2, on the other hand, is an outline of different concepts related to management, such as the management of economic enterprises, management processes and functions, and management techniques. The text is recommended for economists and financial analysts, especially those who are making studies and are in need of a reference material.
Author: Dario Maestripieri
Publisher: Soft Skull Press
ISBN: 046502078X
Category : Science
Languages : en
Pages : 322
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Book Description
A primatologist examines unspoken social customs, from jilting a lover to being competitive on the job, to explain how behavioral complexities are linked to humans' primate heritage.
Author: M. Hall
Publisher: Springer
ISBN: 1137404744
Category : Psychology
Languages : en
Pages : 115
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Book Description
Modern men the world over are becoming increasingly fascinated with their image, spending more of their disposable income on beautification products and services. This book examines 'metrosexuality', highlighting the negotiation and construction of masculinities and sexualities in the twenty-first century.
