The Handbook of Market Design PDF Download
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Author: Nir Vulkan
Publisher: OUP Oxford
ISBN: 0191668435
Category : Business & Economics
Languages : en
Pages : 706
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Book Description
Economists often look at markets as given, and try to make predictions about who will do what and what will happen in these markets. Market design, by contrast, does not take markets as given; instead, it combines insights from economic and game theory together with common sense and lessons learned from empirical work and experimental analysis to aid in the design and implementation of actual markets In recent years the field has grown dramatically, partially because of the successful wave of spectrum auctions in the US and in Europe, which have been designed by a number of prominent economists, and partially because of the increase use of the Internet as the platform over which markets are designed and run There is now a large number of applications and a growing theoretical literature. The Handbook of Market Design brings together the latest research from leading experts to provide a comprehensive description of applied market design over the last two decades In particular, it surveys matching markets: environments where there is a need to match large two-sided populations to one another, such as medical residents and hospitals, law clerks and judges, or patients and kidney donors It also examines a number of applications related to electronic markets, e-commerce, and the effect of the Internet on competition between exchanges.
Author: Nir Vulkan
Publisher: OUP Oxford
ISBN: 0191668435
Category : Business & Economics
Languages : en
Pages : 706
Get Book Here
Book Description
Economists often look at markets as given, and try to make predictions about who will do what and what will happen in these markets. Market design, by contrast, does not take markets as given; instead, it combines insights from economic and game theory together with common sense and lessons learned from empirical work and experimental analysis to aid in the design and implementation of actual markets In recent years the field has grown dramatically, partially because of the successful wave of spectrum auctions in the US and in Europe, which have been designed by a number of prominent economists, and partially because of the increase use of the Internet as the platform over which markets are designed and run There is now a large number of applications and a growing theoretical literature. The Handbook of Market Design brings together the latest research from leading experts to provide a comprehensive description of applied market design over the last two decades In particular, it surveys matching markets: environments where there is a need to match large two-sided populations to one another, such as medical residents and hospitals, law clerks and judges, or patients and kidney donors It also examines a number of applications related to electronic markets, e-commerce, and the effect of the Internet on competition between exchanges.
Author: Walter Wymer
Publisher: SAGE
ISBN: 9781412909235
Category : Business & Economics
Languages : en
Pages : 382
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Book Description
This textbook presents marketing concepts which are then supported with real-world examples. Key features include: treatment of the most important marketing activities, marketing fundamentals, separate chapters on 'social marketing' and cause marketing, and numerous international examples.
Author: Teri McNamara
Publisher:
ISBN: 9781933719344
Category :
Languages : en
Pages : 272
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Book Description
Nonprofits have long needed a clear, concise, and completely practical guidebook about all aspects of designing, marketing and evaluating nonprofit programs. Now they have such a resource. This guide can be used to evolve strategic goals into well-designed programs that are guaranteed to meet the needs of clients, develop credible nonprofit business plans and fundraising proposals, ensure focused and effective marketing, evaluate the effectiveness and efficiencies of current programs in delivery of services to clients, evaluate program performance against goals and outcomes, and understand how a program really works in order to improve or duplicate the program.
Author: Jean-François Laslier
Publisher: Springer Nature
ISBN: 3030180506
Category : Business & Economics
Languages : en
Pages : 507
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Book Description
This collection of essays represents responses by over eighty scholars to an unusual request: give your high level assessment of the field of economic design, as broadly construed. Where do we come from? Where do we go from here? The book editors invited short, informal reflections expressing deeply felt but hard to demonstrate opinions, unsupported speculation, and controversial views of a kind one might not normally risk submitting for review. The contributors – both senior researchers who have shaped the field and promising, younger researchers – responded with a diverse collection of provocative pieces, including: retrospective assessments or surveys of the field; opinion papers; reflections on critical points for the development of the discipline; proposals for the immediate future; "science fiction"; and many more. The readers should have fun reading these unusual pieces – as much as the contributors enjoyed writing them.
Author: John J. Burnett
Publisher: John Wiley & Sons
ISBN: 047179189X
Category : Business & Economics
Languages : en
Pages : 340
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Book Description
From a leader in nonprofit marketing, a hands-on guide to the best practices in doing marketing for your organization. In today's challenging economic climate, every nonprofit organization needs an organization-wide commitment to a comprehensive marketing strategy that increases awareness and support. Nonprofit Marketing Best Practices teaches proven marketing techniques that can help your nonprofit stand out among the growing number of organization competing for funding, programs, and volunteers. Introducing services marketing as the foundation for nonprofit marketing planning, this essential handbook addresses vital issues including: * How to market intangibles * Defining services and service products * The unique characteristics of service products * The marketing-related needs and wants of nonprofits * Best practices marketing strategies and tactics * Marketing successes, marketing failures, and company demographics Nonprofit leader John Burnett shares everything he's learned during more than three decades managing and consulting nonprofits of every shape and size. Steering clear of business school jargon, Nonprofit Marketing Best Practices provides the advice and tools you need to understand the challenging environment of nonprofit marketing and the most effective ways to achieve maximum marketing success for your organization. Filled with winning marketing concepts, Nonprofit Marketing Best Practices follows an accessible format that actually instructs readers on how to put strategies into effect for their organization. Written for every nonprofit organization, large or small, this must-have book equips you with the best practices in nonprofit marketing-what to do, what not to do, and how to do it better.
Author: Bonita M. Kolb
Publisher: Routledge
ISBN: 0750687606
Category : Business & Economics
Languages : en
Pages : 288
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Book Description
This book will have two purposes. First, the book will educate readers on how research can be used to help their organization more effectively reach its goals. Second, it will educate the reader on how to conduct different methods of research and use the findings to improve their product, find customers and develop effective promotion.
Author: Leslie R. Crutchfield
Publisher: John Wiley & Sons
ISBN: 1118118804
Category : Business & Economics
Languages : en
Pages : 469
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Book Description
An updated edition of a groundbreaking book on best practices for nonprofits What makes great nonprofits great? In the original book, authors Crutchfield and McLeod Grant employed a rigorous research methodology derived from for-profit books like Built to Last. They studied 12 nonprofits that have achieved extraordinary levels of impact—from Habitat for Humanity to the Heritage Foundation—and distilled six counterintuitive practices that these organizations use to change the world. Features a new introduction that explores the new context in which nonprofits operate and the consequences for these organizations Includes a new chapter on applying the Six Practices to small, local nonprofits, including some examples of these organizations Contains an update on the 12 organizations featured in the original book—how they have fared, what they've learned, and where they are now in their growth trajectory This book has lessons for all readers interested in creating significant social change, including nonprofit managers, donors, and volunteers.
Author: Kivi Leroux Miller
Publisher: John Wiley & Sons
ISBN: 0470619856
Category : Business & Economics
Languages : en
Pages : 285
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Book Description
A nonprofit's real-world survival guide and nitty-gritty how-to handbook This down-to-earth book shows how to hack through the bewildering jungle of marketing options and miles-long to-do lists to clear a marketing path that's right for your organization, no matter how understaffed or underfunded. You'll see how to shape a marketing program that starts from where you are now and grows with your organization, using smart and savvy communications techniques, both offline and online. Combining big-picture management and strategic decision-making with reader-friendly tips for implementing a marketing program day in and day out, this book provides a simple yet powerful framework for building support for your organization's mission and programs. Includes cost-effective strategies and proven tactics for nonprofits An ideal resource for thriving during challenging times Fast, friendly, and realistic advice to help you navigate the day-by-day demands of any nonprofit Written by one of the leading sources of how-to info and can-do inspiration for small and medium-sized nonprofit organizations, Kivi Leroux Miller is,among other things, a communication consultant and trainer, and president of EcoScribe Communications and Nonprofit Marketing Guide.com.
Author: Federico Echenique
Publisher: Cambridge University Press
ISBN: 1108831990
Category : Business & Economics
Languages : en
Pages : 721
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Book Description
Written by more than fifty top researchers, this text comprehensively covers a major inter-disciplinary field and its important applications.
Author: China Brotsky
Publisher: Oxford University Press
ISBN: 0190940484
Category : Business & Economics
Languages : en
Pages : 473
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Book Description
While the economy has boomed since the Great Recession, so too have real estate rents and gentrification in cities across North America; nonprofits priced out of formerly affordable neighborhoods lack adequate workplaces to meet their missions. Shared Space and the New Nonprofit Workplace presents a comprehensive overview of shared space as an innovative model and effective long-term solution for nonprofit organizations' need for stable and affordable office and program space. In particular, it focuses on co-locating multiple nonprofits in shared spaces, often called nonprofit centers, with shared services and a collaborative culture. This comprehensive resource provides a practical road map to develop new workspaces; documents benefits for nonprofit staff, organizations, and their communities; presents challenges and solutions from successful nonprofit shared spaces; and considers nonprofit centers' history and future trends. Further, it offers nonprofits an opportunity to engage in forward-thinking practices, such as collaborative service delivery, green building operations, and cross-sector alliances. The book will be useful to nonprofit executives, staff and board members, foundations, philanthropists, real estate and urban planning professionals interested in creating these projects, and researchers and students of the nonprofit sector.
