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Category :
Languages : en
Pages :
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Book Description
Effective email marketing campaigns require robust mailing lists. But how do you build your subscriber base? How do you keep your campaigns focused as your lists grow? Learn how to build and manage your email marketing lists and run more effective campaigns in this course from digital marketing expert Megan Adams. Megan walks through the basics of selecting an email marketing platform from choices like MailChimp, adding contacts to your list, and segmenting and maintaining that list so the right emails are sent to exactly the right audience. She then covers writing compelling emails and calls to action, reducing bounce rates, testing different versions of an email via A/B testing, and automating your efforts. These strategies will help you find, engage, and convert new customers directly from their inbox-while keeping your messaging on track.
Author:
Publisher:
ISBN:
Category :
Languages : en
Pages :
Get Book Here
Book Description
Effective email marketing campaigns require robust mailing lists. But how do you build your subscriber base? How do you keep your campaigns focused as your lists grow? Learn how to build and manage your email marketing lists and run more effective campaigns in this course from digital marketing expert Megan Adams. Megan walks through the basics of selecting an email marketing platform from choices like MailChimp, adding contacts to your list, and segmenting and maintaining that list so the right emails are sent to exactly the right audience. She then covers writing compelling emails and calls to action, reducing bounce rates, testing different versions of an email via A/B testing, and automating your efforts. These strategies will help you find, engage, and convert new customers directly from their inbox-while keeping your messaging on track.
Author: Mikey Moran
Publisher: Lioncrest Publishing
ISBN: 9781544520070
Category :
Languages : en
Pages : 206
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Book Description
Mikey Moran had only a single advantage when he started his hair and beauty business: his idea was different from anything he'd seen in the industry. Seven years later, Mikey has expanded his original idea into ten different brands, five retail locations, and one partnership with global e-commerce giant Shopify. Now Mikey wants to share what he's learned so burgeoning entrepreneurs have a bigger advantage than he had. In Fearless Beauty, Mikey provides you with a roadmap to achieve success easier, faster, and more efficiently than you ever thought possible. He shows you how to think like an entrepreneur by introducing you to practical theories that should guide every decision, then presents a step-by-step plan for taking action and getting started. You'll learn core marketing techniques that yield the biggest impact, how to select the best web platform for your business, and why consistency-or a lack of it-can make or break you. No matter your industry or where you are in the process of becoming an entrepreneur, you'll gain insightful strategies for maximizing returns and enjoying every step in the journey of your business.
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Category :
Languages : en
Pages :
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Book Description
Find, engage, and convert new customers directly from their inbox. Learn how to grow your email marketing lists and run focused, targeted campaigns.
Author: William Jones
Publisher: Mamba Press
ISBN:
Category : Computers
Languages : en
Pages : 59
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Book Description
In today's digital age, email marketing remains one of the most effective and cost-efficient ways to connect with your audience, nurture customer relationships, and drive business growth. However, with the evolving landscape of email marketing, it's crucial to stay updated on the latest strategies, best practices, and emerging trends to maximize the impact of your campaigns. Mastering Email Marketing is a comprehensive guide that equips marketers, entrepreneurs, and business professionals with the knowledge and tools to excel in their email marketing efforts. From building a solid foundation to implementing advanced tactics, this book covers every aspect of email marketing, ensuring you have the expertise to craft compelling emails, deliver personalized experiences, and achieve measurable results. Inside this book, you'll find: - An introduction to email marketing and its importance in today's digital ecosystem. - Strategies for building and growing an engaged email list. - Best practices for email design, copywriting, and creating captivating calls-to-action. - Techniques for effective email segmentation and personalization to deliver targeted content. - Tips for optimizing email deliverability and overcoming common challenges. - Insightful case studies and success stories from real-world businesses. - Guidance on leveraging automation and advanced analytics to enhance campaign performance. - Future trends and emerging technologies shaping the future of email marketing. Whether you're a seasoned marketer or just starting your journey, Mastering Email Marketing provides practical guidance, actionable insights, and proven strategies to elevate your email marketing game. With this book as your companion, you'll have the expertise and confidence to create impactful email campaigns, engage your audience, and achieve your marketing goals. Get ready to unlock the full potential of email marketing and pave the way for long-term success.
Author: Jeanniey Mullen
Publisher: John Wiley & Sons
ISBN: 1118059352
Category : Computers
Languages : en
Pages : 312
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Book Description
If the idea of starting an email marketing campaign overwhelms you, the authors of Email Marketing: An Hour a Day will introduce you to email marketing basics, demonstrate how to manage details and describe how you can track and measure results. Case studies, step-by-step guides, checklists, quizzes and hands-on tutorials will help you execute an email marketing campaign in just one hour a day. When you feel comfortable with the basics, learn how to use video and audio enabled email, implement tools like mobile devices and leverage social networks.
Author: Adella Pasos
Publisher: Adella Pasos
ISBN: 1648584780
Category : Business & Economics
Languages : en
Pages : 38
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Book Description
Are you interested in learning how email marketing can improve your business and profits? If, YES, The email marketing playbook is a strategic guide that explains how to get started in email marketing, ways to generate a large list of prospects and the best types of email tactics to use so you can start making money today. If you want to learn everything you’ll ever need to know about email marketing, this is the book for you! What is inside of this book? >> Email Marketing Basics Best Practices for Email Marketing How to Choose an Email Marketing Provider Reasons to A/B split test campaigns Steps to Creating Highly Optimized Campaigns >> List Building Ideas The Most Effective Ways to Increase Subscribers Email content that actually gets opened Exactly What to Say in Email To Get People to Buy >> Key Metrics & How to Interpret Data Creating Your First Email Campaign List of Powerful Subject Lines The Top Email Marketing Performance KPI's Ways to Automate Email Marketing for Sales List of Ways to Make Money from an Email List Over 15 Email Marketing Resources with Links FAQ's on Email Marketing and Getting Started
Author: Mark Robertson
Publisher:
ISBN:
Category : Business & Economics
Languages : en
Pages : 70
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Book Description
Learn the advanced email marketing strategy and tactics that grow your business, and your career! Today only, get this bestseller for a special price. Get the most out of your email marketing campaigns. Learn how to grow your email list, create valuable targeted messaging, and produce measureable results with popular email marketing platforms. Here Is A Preview Of What You'll Read... What is Email Marketing? Email Marketing Vs Social Media Marketing Design a Newsletter Establish a Strong Bond with Your Subscribers Cheapest and Effective Advertising Technique Targeting the Right People Make Money through Email List Building Provide a Value to Your Subscribers Automate Your Email List Email Marketing Campaigns And much, much more! Download your copy today! Take action today and download this audiobook now at a special price!
Author: Dave Chaffey
Publisher: Routledge
ISBN: 0750680679
Category : Business & Economics
Languages : en
Pages : 290
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Book Description
Comprehensive and with a strong practical focus, this volume presents a complete guide to maximising the range and impact of e-mail marketing techniques. It analyses where e-mail marketing works and where it shouldn't be used, and includes guidance on the treatment of inbound and outbound e-mail.
Author: Cybellium
Publisher: Cybellium
ISBN: 1836791461
Category : Business & Economics
Languages : en
Pages : 233
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Book Description
Welcome to the forefront of knowledge with Cybellium, your trusted partner in mastering the cutting-edge fields of IT, Artificial Intelligence, Cyber Security, Business, Economics and Science. Designed for professionals, students, and enthusiasts alike, our comprehensive books empower you to stay ahead in a rapidly evolving digital world. * Expert Insights: Our books provide deep, actionable insights that bridge the gap between theory and practical application. * Up-to-Date Content: Stay current with the latest advancements, trends, and best practices in IT, Al, Cybersecurity, Business, Economics and Science. Each guide is regularly updated to reflect the newest developments and challenges. * Comprehensive Coverage: Whether you're a beginner or an advanced learner, Cybellium books cover a wide range of topics, from foundational principles to specialized knowledge, tailored to your level of expertise. Become part of a global network of learners and professionals who trust Cybellium to guide their educational journey. www.cybellium.com
Author: Dave Chaffey
Publisher: Routledge
ISBN: 1136354689
Category : Business & Economics
Languages : en
Pages : 239
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Book Description
Total E-Mail Marketing shows how to run effective e-mail campaigns aimed at both customer acquisition and retention. The book covers much more than simply guidelines on e-mail creative. It explains how to plan and execute e-mail campaigns which integrate with other online and offline communications. The author draws on expertise and examples from leading European practitioners to detail practical tips to improve campaign results. Packed with case studies from UK companies and checklists to get you started or improve on past campaigns, the book covers the following topics: * Planning effective, integrated e-mail campaigns * How to rapidly build a quality house list * Sourcing opt-in B2C and B2B lists * Ethical and legal constraints * Tools for managing inbound and outbound e-mail * Designing HTML and text format e-mails for maximum response * Writing engaging copy * Key issues in planning e-newsletters * Measuring and improving e-mail campaigns Highly structured and designed for maximum accessibility, the book incorporates 'E-mail Marketing Insights' boxes which highlight critical factors for success; 'E-Mail Marketing Excellence' boxes giving real-world examples of best practice and 'Campaign Checklists' to help you devise and check campaign plans. A vital supplement to the author's book entitled eMarketing eXcellence, this e-mail marketing handbook is relevant to all marketers - whether they specialise in e-marketing or not - as it offers an integrated campaign perspective. Dave Chaffey has written many articles and books on e-marketing and is a columnist for the What's New in Marketing E-newsletter. He has delivered E-marketing workshops for the Chartered Institute of Marketing since 1997. Dave is Managing Director of Marketing Insights Limited. The company specialises in devising e-marketing metrics programmes to support e-marketing strategy and execution. Clients include 3M, HSBC and NCH. He is also an examiner for the CIM E-Marketing award.
