Marketing Management PDF Download
Are you looking for read ebook online? Search for your book and save it on your Kindle device, PC, phones or tablets. Download Marketing Management PDF full book. Access full book title Marketing Management by Philip Kotler. Download full books in PDF and EPUB format.
Author: Philip Kotler
Publisher: Pearson UK
ISBN: 1292248467
Category : Business & Economics
Languages : en
Pages : 1199
Get Book Here
Book Description
The classic Marketing Management is an undisputed global best-seller – an encyclopedia of marketing considered by many as the authoritative book on the subject.
Author: Philip Kotler
Publisher: Pearson UK
ISBN: 1292248467
Category : Business & Economics
Languages : en
Pages : 1199
Get Book Here
Book Description
The classic Marketing Management is an undisputed global best-seller – an encyclopedia of marketing considered by many as the authoritative book on the subject.
Author: City of London College of Economics
Publisher: City of London College of Economics
ISBN:
Category : Education
Languages : en
Pages : 7727
Get Book Here
Book Description
Overview This course deals with everything you need to know to become a successful IT Consultant. Content - Business Process Management - Human Resource Management - IT Manager's Handbook - Principles of Marketing - The Leadership - Information Systems and Information Technology - IT Project Management Duration 12 months Assessment The assessment will take place on the basis of one assignment at the end of the course. Tell us when you feel ready to take the exam and we’ll send you the assignment questions. Study material The study material will be provided in separate files by email / download link.
Author: City of London College of Economics
Publisher: City of London College of Economics
ISBN:
Category : Education
Languages : en
Pages : 7766
Get Book Here
Book Description
Overview You will be taught all skills and knowledge you need to become a finance manager respectfully investment analyst/portfolio manager. Content - Financial Management - Investment Analysis and Portfolio Management - Management Accounting - Islamic Banking and Finance - Investment Risk Management - Investment Banking and Opportunities in China - International Finance and Accounting - Institutional Banking for Emerging Markets - Corporate Finance - Banking Duration 10 months Assessment The assessment will take place on the basis of one assignment at the end of the course. Tell us when you feel ready to take the exam and we’ll send you the assignment questions. Study material The study material will be provided in separate files by email / download link.
Author: City of London College of Economics
Publisher: City of London College of Economics
ISBN:
Category : Education
Languages : en
Pages : 3570
Get Book Here
Book Description
Overview An MBA in Marketing (or Master of Business Administration) is a degree that will prepare you for leading positions in marketing such as Chief Marketing Officer. Content - What is Marketing? - Marketing Management - Marketing Management Philosophies - Marketing Challenges into the Next Century - Marketing and Society: Social Responsibility and Marketing Ethics - Social Criticisms of Marketing - Citizen and Public Actions to Regulate - Business Actions Towards Socially Responsible - Principles for Public Policy Towards Marketing - Strategic Marketing Planning - The Global Market Place - Business Markets and Business Buyer Behaviour - Market Information and Marketing Research - Core Strategy - Digital Marketing Strategy - Customer Relationship Management - E-Commerce - Fundamentals of Management - And many more Duration 10 months Assessment The assessment will take place on the basis of one assignment at the end of the course. Tell us when you feel ready to take the exam and we’ll send you the assignment questions. Study material The study material will be provided in separate files by email / download link.
Author: United States. Congress
Publisher:
ISBN:
Category : Law
Languages : en
Pages : 1232
Get Book Here
Book Description
The Congressional Record is the official record of the proceedings and debates of the United States Congress. It is published daily when Congress is in session. The Congressional Record began publication in 1873. Debates for sessions prior to 1873 are recorded in The Debates and Proceedings in the Congress of the United States (1789-1824), the Register of Debates in Congress (1824-1837), and the Congressional Globe (1833-1873)
Author: Healthcare Information & Management Systems Society (HIMSS)
Publisher: CRC Press
ISBN: 0429808941
Category : Medical
Languages : en
Pages : 280
Get Book Here
Book Description
Whether you’re taking the CPHIMS exam or simply want the most current and comprehensive overview in healthcare information and management systems today, this completely revised and updated fourth edition has it all. But for those preparing for the CPHIMS exam, this book is also an ideal study partner. The content reflects the outline of exam topics covering healthcare and technology environments; clinical informatics; analysis, design, selection, implementation, support, maintenance, testing, evaluation, privacy and security; and management and leadership. Candidates can challenge themselves with the sample multiple-choice questions given at the end of the book. The benefits of CPHIMS certification are broad and far-reaching. Certification is a process that is embraced in many industries, including healthcare information and technology. CPHIMS is recognized as the ‘gold standard’ in healthcare IT because it is developed by HIMSS, has a global focus and is valued by clinicians and non-clinicians, management and staff positions and technical and nontechnical individuals. Certification, specifically CPHIMS certification, provides a means by which employers can evaluate potential new hires, analyze job performance, evaluate employees, market IT services and motivate employees to enhance their skills and knowledge. Certification also provides employers with the evidence that the certificate holders have demonstrated an established level of job-related knowledge, skills and abilities and are competent practitioners of healthcare IT.
Author: A. Ravichandran
Publisher: KHANNA PUBLISHING HOUSE
ISBN: 9380016298
Category : Computers
Languages : en
Pages : 768
Get Book Here
Book Description
This book covers all the aspects of computers starting from development of a computer to it software. Hardwares, communication and many more. Since now a days computers are finding its way into every home, business industry, corporate and research activity, therefore the purpose of this book is to cover all the targeted audiences including beginners, advance users, computer specialists and end users in a best possible manner. After going through this book you will be to find out- If a computer is needed by you or your organization. specification of the computer required by you or your organization. How installation of the computer will benefit you or your organisation. time for updation of your computer/ its hardware/ software. Basic as well as advance know-how about computers, its softwares and hardwares. fast and easy steps for better working.
Author: Richard C. Dorf
Publisher: CRC Press
ISBN: 9781420050561
Category : Technology & Engineering
Languages : en
Pages : 1190
Get Book Here
Book Description
If you are not already in a management position, chances are you soon will be. According to the Bureau of Statistics, the fastest growing areas of employment for engineers are in engineering/science management. With over 200 contributing authors, The Technology Management Handbook informs and assists the more than 1.5 million engineering managers in the practice of technical management. Written from the technical manager's perspective and written for technologists who are managers, The Technology Management Handbook presents in-depth information on the science and practice of management. Its comprehensive coverage encompasses the field of technology management, offering information on: Entrepreneurship Innovations Economics Marketing Product Development Manufacturing Finance Accounting Project Management Human Resources International Business
Author: Richard Ekman
Publisher: Univ of California Press
ISBN: 0520217632
Category : Language Arts & Disciplines
Languages : en
Pages : 455
Get Book Here
Book Description
A collection of essays analyzing the results of several experimental projects in electronic publishing, all funded at least in part by the Mellon Foundation.
Author: Jennifer Bayuk
Publisher: Bloomsbury Publishing USA
ISBN: 0313376611
Category : Business & Economics
Languages : en
Pages : 178
Get Book Here
Book Description
A guide to security written for business executives to help them better lead security efforts. Enterprise Security for the Executive: Setting the Tone from the Top is designed to help business executives become familiar with security concepts and techniques to make sure they are able to manage and support the efforts of their security team. It is the first such work to define the leadership role for executives in any business's security apparatus. In Enterprise Security for the Executive, author Jennifer Bayuk, a highly regarded information security specialist and sought-after consultant and speaker, explains protocols and technologies at just the right level of depth for the busy executive—in their language, not the tech-speak of the security professional. Throughout, the book draws a number of fact-based scenarios to illustrate security management basics, including 30 security "horror stories," and other analogies and terminology not commonly shared outside of the security profession.
