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Author: Bintu Harwani
Publisher: Apress
ISBN: 1484216725
Category : Computers
Languages : en
Pages : 133
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Book Description
Learn to build e-commerce sites using PHP by installing a server using WAMP, configuring MySQL for your product database, creating your product database and tables, and writing the required PHP scripts for accessing and inserting data into the database. Make an E-commerce Site in a Weekend: Using PHP details how to create shopping carts for your customers and how to set up secure payment and processing options. Even if you are an absolute beginner and don't have much programming experience, you can build a responsive, powerful, and fully featured e-commerce site quickly using the information in this book. You will learn to: Create and maintain your e-commerce website using PHP scripts Create, edit, and update your product database using MySQL Manage visitors to your site, create custom forms, manage session handling, and more Manage shopping carts and shipping information Receive money through different payment modes on the sale of merchandise Who This Book is For: This book is for people who want to quickly set up their first e-commerce site. The book addresses beginners who don’t have a deep experience in programming languages. It teaches how to build professional fully featured e-commerce websites using PHP. The book uses practical, step-by step examples to explain all of the topics required in designing, creating, and managing an interactive e-commerce web site.
Author: Bintu Harwani
Publisher: Apress
ISBN: 1484216725
Category : Computers
Languages : en
Pages : 133
Get Book Here
Book Description
Learn to build e-commerce sites using PHP by installing a server using WAMP, configuring MySQL for your product database, creating your product database and tables, and writing the required PHP scripts for accessing and inserting data into the database. Make an E-commerce Site in a Weekend: Using PHP details how to create shopping carts for your customers and how to set up secure payment and processing options. Even if you are an absolute beginner and don't have much programming experience, you can build a responsive, powerful, and fully featured e-commerce site quickly using the information in this book. You will learn to: Create and maintain your e-commerce website using PHP scripts Create, edit, and update your product database using MySQL Manage visitors to your site, create custom forms, manage session handling, and more Manage shopping carts and shipping information Receive money through different payment modes on the sale of merchandise Who This Book is For: This book is for people who want to quickly set up their first e-commerce site. The book addresses beginners who don’t have a deep experience in programming languages. It teaches how to build professional fully featured e-commerce websites using PHP. The book uses practical, step-by step examples to explain all of the topics required in designing, creating, and managing an interactive e-commerce web site.
Author: Matt Isherwood
Publisher: Transmitter Press
ISBN: 9780995731325
Category :
Languages : en
Pages : 178
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Book Description
Does your ecommerce site attract visitors but fail to convert enough of them into paying customers? Are your sales numbers not where you want? Have you got an ecommerce site but not yet spent any time on improving the design? If it's time to upgrade your website's user experience then Designing Ecommerce Websites is the only book to tell you exactly how to do it. It provides you with 66 guidelines on how to best use every element on each page of an ecommerce website. This book contains the results of a decade's worth of UX design experience, and several years spent consulting with a wide range of different ecommerce startups. It is based on knowledge learned from user behaviour data and running many different usability tests. It tells you what works in reality, not in theory. The book itself was born from teaching the principles in workshops for over four years. These are principles that are useful to a range of job roles (not just designers) and no matter what your experience level. This book will take you step by step through the ecommerce funnel that applies to almost all ecommerce sites via scannable text and simple illustrations. It's a reference book that is designed to be easy to pick up and quickly learn from. Design LANDING pages that stop users from being confused and bouncing; Create LISTINGS that help your users find a product they actually want to buy; Design PRODUCT pages that don't leave the users with any fears about buying from you; Develop a CHECKOUT flow that results in more successful payments; And learn MORE advice about the other key pages on an ecommerce site. This is the second edition of the book and it features completely rewritten and updated advice for 2019, 15 totally new guidelines, and links to further reading for every guideline (so you can learn even more). The first edition was an Amazon Kindle bestseller in the ecommerce and technology business categories.
Author: Richard Mintzer
Publisher: Entrepreneur Press
ISBN: 1599181207
Category : Business & Economics
Languages : en
Pages : 194
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Book Description
Teaching Goes High-Tech Online education is experiencing a huge growth spurt. This book shows what you need to know to set up a successful online education business: find financing, write a business plan, choose a business structure and learn other business basics; develop exciting courses in popular areas - IT, health care, and education.
Author: Joe Biel
Publisher: Microcosm Publishing
ISBN: 1621063135
Category : Language Arts & Disciplines
Languages : en
Pages : 345
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Book Description
So, you want to publish books.Drawing on 23 years of experience operating an independent publishing company, Joe Biel has written the most accessible and comprehensive guide to running a successful publishing business. You'll learn all the skills of the trade, including how to:Develop your individual books to connect with readers on a practical and emotional levelChoose between offset printed, digitally printed, and eBook formats and work effectively with printersBuild an authentic niche so you can reach your audience and sell books directlyUnderstand if and when you're ready to work with a distributor or large online retailerCreate a budget and predict the cost and income of each book so your company stays in the blackDecide what work you need to do yourself and what can be done by othersPlan for sustainable growthFeaturing interviews with other upstart independent publishers and funny anecdotes from publishing's long history as well as detailed charts and visuals, this book is intended both beginners looking for a realistic overview of the publishing or self-publishing process and for experienced publishers seeking a deeper understanding of accounting principles, ways to bring their books to new audiences, and how to advance their mission in a changing industry. All readers will come away with the confidence to move forward wisely and a strong sense of why publishing matters today more than ever.
Author:
Publisher: Entrepreneur Press
ISBN: 1613082150
Category : Business & Economics
Languages : en
Pages : 746
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Book Description
Teaching Goes High-Tech Online education is experiencing a huge growth spurt. The number of students taking online classes increased 24 percent in the past year-and this growth is only expected to continue. Don't let this lucrative opportunity pass you by. Take your teaching global by offering courses online. Learn everything you need to know to set up a successful online education business: Find financing, write a business plan, choose a business structure and learn other business basics Develop exciting courses in the four most popular areas-IT, health care, education and business-as well as niche markets Promote your business and attract students through online newsletters, search engine optimization and other innovative techniques Design a user-friendly website and provide high-quality tech support Train instructors in this new education medium, or teach courses yourself And more! Real-life stories from successful entrepreneurs show you exactly what you need to do to set up and run a profitable business. Now's the perfect time to get started with an online education business-and with this book, you're well on your way to success. The First Three Years In addition to industry specific information, you’ll also tap into Entrepreneur’s more than 30 years of small business expertise via the 2nd section of the guide - Start Your Own Business. SYOB offers critical startup essentials and a current, comprehensive view of what it takes to survive the crucial first three years, giving your exactly what you need to survive and succeed. Plus, you’ll get advice and insight from experts and practicing entrepreneurs, all offering common-sense approaches and solutions to a wide range of challenges. • Pin point your target market • Uncover creative financing for startup and growth • Use online resources to streamline your business plan • Learn the secrets of successful marketing • Discover digital and social media tools and how to use them • Take advantage of hundreds of resources • Receive vital forms, worksheets and checklists From startup to retirement, millions of entrepreneurs and small business owners have trusted Entrepreneur to point them in the right direction. We’ll teach you the secrets of the winners, and give you exactly what you need to lay the groundwork for success. BONUS: Entrepreneur’s Startup Resource Kit! Every small business is unique. Therefore, it’s essential to have tools that are customizable depending on your business’s needs. That’s why with Entrepreneur is also offering you access to our Startup Resource Kit. Get instant access to thousands of business letters, sales letters, sample documents and more – all at your fingertips! You’ll find the following: The Small Business Legal Toolkit When your business dreams go from idea to reality, you’re suddenly faced with laws and regulations governing nearly every move you make. Learn how to stay in compliance and protect your business from legal action. In this essential toolkit, you’ll get answers to the “how do I get started?” questions every business owner faces along with a thorough understanding of the legal and tax requirements of your business. Sample Business Letters 1000+ customizable business letters covering each type of written business communication you’re likely to encounter as you communicate with customers, suppliers, employees, and others. Plus a complete guide to business communication that covers every question you may have about developing your own business communication style. Sample Sales Letters The experts at Entrepreneur have compliled more than 1000 of the most effective sales letters covering introductions, prospecting, setting up appointments, cover letters, proposal letters, the all-important follow-up letter and letters covering all aspects of sales operations to help you make the sale, generate new customers and huge profits.
Author: Dan Croxen-John
Publisher: Kogan Page Publishers
ISBN: 1789664438
Category : Business & Economics
Languages : en
Pages : 273
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Book Description
Conversion rate optimization (CRO) is about understanding people and behaviour, not simply website visits. This book is an all-encompassing guide to the how, the why and the tools and techniques. Grounded in best-practice theory and research, E-commerce Website Optimization brings together usability, analytics and persuasion to offer a detailed, step-by-step guide to increasing the percentage of visitors who buy from your site and subsequently the amount that these visitors spend when they do. In a complex and evolving field, it will help you improve conversion rates, increase ROI from online marketing campaigns, generate higher levels of repeat business and increase the e-commerce value of websites. In the fast-moving world of e-commerce, this fully revised second edition includes updates on test metrics, prioritization and personalization, alongside updated case studies and newly recommended tools. E-commerce Website Optimization is an invaluable book for those seeking to implement a data-driven ethos for their organization's e-commerce programme, for everyone from chief digital officers and heads of online sales, to entrepreneurs and small business owners.
Author: Janice Reynolds
Publisher: CRC Press
ISBN: 1482295660
Category : Computers
Languages : en
Pages : 381
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Book Description
The Complete E-Commerce Book offers a wealth of information on how to design, build and maintain a successful web-based business.... Many of the chapters are filled with advice and information on how to incorporate current e-business principles o
Author: Emma Jones
Publisher: Harriman House Limited
ISBN: 190800312X
Category : New business enterprises
Languages : en
Pages : 192
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Book Description
The StartUp Saturday Workbook has been written for anyone wanting to become their own boss. Presented in 11 clear, week-by-week sections this workbook offers all the tools, tips and templates you need to successfully find an idea and turn it into a way of making a living. Scribble in it, travel with it and eat tea whilst reading it - this workbook will help you move from start up to successful business owner. The Workbook is linked to the new weekly StartUp Saturday classes being run in Staples stores across the UK. The book is great on its own, but even better if used as part of the course - so if you want to benefit from guidance from experienced tutors and meet others taking their first steps to small business success why not sign up to one of the classes or the full course at www.startupsaturday.co.uk. Week 1: Uncover your BIG idea and research the market Week 2: Five points to include in a business plan Week 3: The must dos: registering the company and protecting your brand Week 4: Straightforward finance and easy budgeting techniques Week 5: It's your office! Tech tips and how to create the perfect work environment Week 6: Building a home on the web Week 7: Simple sales roadmap and cold-calling made easy Week 8: Make some noise! Week 9: 5 essential social media tools and how to make the most of them Week 10: How to grow the business without outgrowing the home Week 11: Happy customers and balanced business - a recipe for success
Author: Potluri, Rajasekhara Mouly
Publisher: IGI Global
ISBN: 1668457296
Category : Business & Economics
Languages : en
Pages : 354
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Book Description
When traditional shopping becomes challenging, people are inclined to shop online. Recent limitations like government-imposed quarantines, social distancing, and fear of viruses have provided opportunities for the e-commerce business to thrive. Consumers turned to digital options to bypass physical shopping environments, which will undoubtedly influence long-term buyer behavior. Advancing SMEs Toward E-Commerce Policies for Sustainability provides a fresh perspective on how small and medium-sized enterprises (SMEs) can leverage e-commerce for sustainability and considers the best practices and challenges of adoption. Covering topics such as data science, digital ethics, and blockchain, this reference work is ideal for business owners, managers, policymakers, researchers, scholars, academicians, educators, and students.
Author: Larry Ullman
Publisher: Pearson Education
ISBN: 0321678826
Category : Computers
Languages : en
Pages : 696
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Book Description
In this comprehensive guide to creating an e-commerce Web site using PHP and MySQL, renowned author Larry Ullman walks you through every step—designing the visual interface, creating the database, presenting content, generating an online catalog, managing the shopping cart, handling the order and the payment process, and fulfilling the order—always with security and best practices emphasized along the way. Even if you’re an experienced Web developer, you’re guaranteed to learn something new. The book uses two e-commerce site examples—one based on selling physical products that require shipping and delayed payment, and another that sells non-physical products to be purchased and delivered instantly—so you see the widest possible range of e-commerce scenarios. In 11 engaging, easy-to-follow chapters, Effortless E-Commerce with PHP and MySQL teaches you how to: • Think of the customer first, in order to maximize sales • Create a safe server environment and database • Use secure transactions and prevent common vulnerabilities • Incorporate different payment gateways • Design scalable sites that are easy to maintain • Build administrative interfaces • Extend both examples to match the needs of your own sites Larry Ullman is the president of Digital Media and Communications Insights, Inc., a firm specializing in information technology (www.dmcinsights.com). He is the author of several bestselling programming and Web development books, including PHP and MySQL for Dynamic Web Sites: Visual QuickPro Guide. Larry also writes articles on these subjects and teaches them in small and large group settings. Despite working with computers, programming languages, databases, and such since the early 1980s, Larry still claims he’s not a computer geek (but he admits he can speak their language).
