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Author: Ashley Friedlein
Publisher: Elsevier
ISBN: 0080510647
Category : Computers
Languages : en
Pages : 443
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Book Description
Ashley Friedlein's first book, Web Project Management: Delivering Successful Commercial Web Sites, became a bestseller and an essential reference for Web professionals developing new sites. Maintaining and Evolving Successful Commercial Web Sites addresses the realities of successful sites today, namely the notion that maintaining and evolving a site is actually a bigger commitment than launching it. Management wants to maximize returns and obtain reliable performance data, customers demand better service and insist on sites that are more advanced yet easier to use, and the Web site must increasingly be integrated with the entire business even as the amount of information it handles continues to grow.Maintaining and Evolving Successful Commercial Web Sites focuses more on process, reality, and pragmatism and less on strategic theory. It provides the reader with the knowledge, tools, approaches, and processes to manage key site maintenance and evolution projects, providing answers to the following questions:*How can I better manage changes and updates to the Web site?*How can I scale up to allow more contributions to the site and more content and still maintain quality and control?*What is content management and how do I go about it?*How do I go about personalization or community building?*What is Customer Relationship Management (CRM) and how do I actually do it online?*How do I measure and report on how well the site is doing?*How do I avoid information overload?*How do I maximize the value the site creates?The book includes case studies to demonstrate candidly how the issues discussed in the book translate into reality.*Case studies show candidly how the issues discussed translate into reality. *Describes content management & Customer Relationship Management (CRM) how to go about implementing them. *Teaches how to measure & report on how well the site is doing, how to avoid information overload, & how to maximize the value the site creates.
Author: Ashley Friedlein
Publisher: Elsevier
ISBN: 0080510647
Category : Computers
Languages : en
Pages : 443
Get Book Here
Book Description
Ashley Friedlein's first book, Web Project Management: Delivering Successful Commercial Web Sites, became a bestseller and an essential reference for Web professionals developing new sites. Maintaining and Evolving Successful Commercial Web Sites addresses the realities of successful sites today, namely the notion that maintaining and evolving a site is actually a bigger commitment than launching it. Management wants to maximize returns and obtain reliable performance data, customers demand better service and insist on sites that are more advanced yet easier to use, and the Web site must increasingly be integrated with the entire business even as the amount of information it handles continues to grow.Maintaining and Evolving Successful Commercial Web Sites focuses more on process, reality, and pragmatism and less on strategic theory. It provides the reader with the knowledge, tools, approaches, and processes to manage key site maintenance and evolution projects, providing answers to the following questions:*How can I better manage changes and updates to the Web site?*How can I scale up to allow more contributions to the site and more content and still maintain quality and control?*What is content management and how do I go about it?*How do I go about personalization or community building?*What is Customer Relationship Management (CRM) and how do I actually do it online?*How do I measure and report on how well the site is doing?*How do I avoid information overload?*How do I maximize the value the site creates?The book includes case studies to demonstrate candidly how the issues discussed in the book translate into reality.*Case studies show candidly how the issues discussed translate into reality. *Describes content management & Customer Relationship Management (CRM) how to go about implementing them. *Teaches how to measure & report on how well the site is doing, how to avoid information overload, & how to maximize the value the site creates.
Author: Ashley Friedlein
Publisher: Morgan Kaufmann
ISBN: 9781558606784
Category : Business & Economics
Languages : en
Pages : 348
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Book Description
This text teaches prject managers everything they need to build a commercial web site from concept to launch. It teaches web managers how to organize and put tpgether a team, develop goals, manage budgets and schedules and overcome pitfalls.
Author: Woojong Suh
Publisher: IGI Global
ISBN: 1591404320
Category : Technology & Engineering
Languages : en
Pages : 380
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Book Description
As most organizations have expanded traditional business space into Web-based environments, a more complete and thorough understanding of Web engineering is becoming vital. Although based primarily on MIS and computer science areas, Web engineering covers a wide range of disciplines, thus making it difficult to gain an understanding of the field. Web Engineering: Principles and Techniques provides clarity to this often muddied issue. Covering a wide range of topics, this book provides the necessary tools vital for organizations to utilize the full potential of Web engineering.
Author: Brandon, Daniel M.
Publisher: IGI Global
ISBN: 1599044943
Category : Computers
Languages : en
Pages : 402
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Book Description
"This book presents current, effective software engineering methods for the design and development of modern Web-based applications"--Provided by publisher.
Author: J. Lydia, R. Rajkumar, N. Kogila& Dr. M. Ganesh Babu
Publisher: Archers & Elevators Publishing House
ISBN: 9383241438
Category : Antiques & Collectibles
Languages : en
Pages :
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Book Description
Author: St.Amant, Kirk
Publisher: IGI Global
ISBN: 159140892X
Category : Computers
Languages : en
Pages : 766
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Book Description
This handbook of research is one of the few texts to combine Open Source Software (OSS) in public and private sector activities into a single reference source. It examines how the use of OSS affects practices in society, business, government, education, and law.
Author: Patel, Nandish V.
Publisher: IGI Global
ISBN: 1591400821
Category : Computers
Languages : en
Pages : 381
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Book Description
Adaptive and evolutionary information systems enable both developers and users to change systems functionality. Such systems are required because of the changing nature of users' requirements. This is a critical area of research and practice for businesses that have to ensure that their investment in IT/IS is capable of changing with the needs of the business. Adaptive Evolutionary Information Systems focuses on the pertinent issues and challenges surrounding the implementation of information systems within businesses and organizations.
Author: Stanislaw Jarzabek
Publisher: CRC Press
ISBN: 1420013114
Category : Computers
Languages : en
Pages : 420
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Book Description
With software maintenance costs averaging 50% of total computing costs, it is necessary to have an effective maintenance program in place. Aging legacy systems, for example, pose an especially rough challenge as veteran programmers retire and their successors are left to figure out how the systems operate. This book explores program analyzers, reve
Author: Bloomsbury Publishing
Publisher: Bloomsbury Publishing
ISBN: 1408114054
Category : Business & Economics
Languages : en
Pages : 702
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Book Description
The abridged, updated edition of international bestseller BUSINESS: The Ultimate Resource. This essential guide to the world of work and careers is crammed with top-quality content from the world's leading business writers and practitioners. Now in a handy paperback format, it is ideal for time-pressed managers, small business owners and students alike. A free eBook will be available for purchasers of the print edition. This book includes: Actionlists: more than 200 practical solutions to everyday business and career challenges, from revitalising your CV to managing during difficult times. Management library: time-saving digests of more than 70 of the best and most influential business books of all time, from The Art of War to The Tipping Point. We've read them so you don't have to. Best Practice articles: a selection of essays from top business thinkers. Business Dictionary: jargon-free definitions of thousands of business terms and concepts. Gurus: explanations of the lives, careers, and key theories of the world's leading business thinkers
Author: San Murugesan
Publisher: Springer Science & Business Media
ISBN: 3540421300
Category : Business & Economics
Languages : en
Pages : 366
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Book Description
This book gives a unique account of the emerging field of Web engineering by presenting 25 thoroughly reviewed papers drawn from two recent workshops on the topic together with introductory and motivating surveys and a list of Web engineering resources in chapters on - Web engineering: introduction and perspectives - Web-based system development: process and methodology - Managing information on the Web - Development tools, skills, and case studies - Performance, testing, and Web metrices - Web maintenance and reuse The book will appeal equally to researchers, students, professionals and practitioners in industry interested in developing, maintaining, and using advanced Web-based systems and applications.
