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Author: Judith Barrington
Publisher: Allen & Unwin
ISBN: 1741151384
Category : Biography & Autobiography
Languages : en
Pages : 127
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Book Description
A practical guide to the craft, the personal challenges, and ethical dilemmas of writing your true stories.
Author: Judith Barrington
Publisher: Allen & Unwin
ISBN: 1741151384
Category : Biography & Autobiography
Languages : en
Pages : 127
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Book Description
A practical guide to the craft, the personal challenges, and ethical dilemmas of writing your true stories.
Author: Alex Banayan
Publisher: Crown Currency
ISBN: 080413667X
Category : Business & Economics
Languages : en
Pages : 322
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Book Description
FORBES #1 CAREER BOOK TO READ IN 2018 The larger-than-life journey of an 18-year-old college freshman who set out from his dorm room to track down Bill Gates, Lady Gaga, and dozens more of the world’s most successful people to uncover how they broke through and launched their careers. The Third Door takes readers on an unprecedented adventure—from hacking Warren Buffett’s shareholders meeting to chasing Larry King through a grocery store to celebrating in a nightclub with Lady Gaga—as Alex Banayan travels from icon to icon, decoding their success. After remarkable one-on-one interviews with Bill Gates, Maya Angelou, Steve Wozniak, Jane Goodall, Larry King, Jessica Alba, Pitbull, Tim Ferriss, Quincy Jones, and many more, Alex discovered the one key they have in common: they all took the Third Door. Life, business, success… it’s just like a nightclub. There are always three ways in. There’s the First Door: the main entrance, where ninety-nine percent of people wait in line, hoping to get in. The Second Door: the VIP entrance, where the billionaires and celebrities slip through. But what no one tells you is that there is always, always… the Third Door. It’s the entrance where you have to jump out of line, run down the alley, bang on the door a hundred times, climb over the dumpster, crack open the window, sneak through the kitchen—there’s always a way in. Whether it’s how Bill Gates sold his first piece of software or how Steven Spielberg became the youngest studio director in Hollywood history, they all took the Third Door.
Author: Joey Coleman
Publisher: Penguin
ISBN: 0735220034
Category : Business & Economics
Languages : en
Pages : 370
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Book Description
Award-winning speaker and business consultant Joey Coleman teaches audiences and companies all over the world how to turn a one-time purchaser into a lifelong customer. Coleman's theory of building customer loyalty isn't about focusing on marketing or closing the sale: It's about the First 100 Days® after the sale and the interactions the customer experiences. While new customers experience joy, euphoria, and excitement, these feelings quickly shift to fear, doubt, and uncertainty as buyer's remorse sets in. Across all industries, somewhere between 20%-70% of newly acquired customers will stop doing business with a company with the first 100 days of being a new customer because they feel neglected in the early stages of customer onboarding. In Never Lose a Customer Again, Coleman offers a philosophy and methodology for dramatically increasing customer retention and as a result, the bottom line. He identifies eight distinct emotional phases customers go through in the 100 days following a purchase. From an impulse buy at Starbucks to the thoughtful purchase of a first house, all customers have the potential to experience the eight phases of the customer journey. If you can understand and anticipate the customers' emotions, you can apply a myriad of tools and techniques -- in-person, email, phone, mail, video, and presents -- to cement a long and valuable relationship. Coleman's system is presented through research and case studies showing how best-in-class companies create remarkable customer experiences at each step in the customer lifecycle. In the "Acclimate" stage, customers need you to hold their hand and over-explain how to use your product or service. They're often too embarrassed to admit they're confused. Take a cue from Canadian software company PolicyMedical and their challenge of getting non-technical users to undergo a complex installation and implementation process. They turned a series of project spreadsheets and installation manuals into a beautiful puzzle customers could assemble after completing each milestone. In the "Adopt" stage, customers should be welcomed to the highest tier of tribal membership with both public and private recognitions. For instance, Sephora's VIB Rogue member welcome gift provides a metallic membership card (private recognition) and a members-only shade of lipstick (for public display). In the final stage, "Advocate," loyal customers and raving fans are primed to provide powerful referrals. That's how elite entrepreneurial event MastermindTalks continues to sell-out their conference year after year - with zero dollars spent on marketing. By surprising their loyal fans with amazing referral bonuses (an all-expenses paid safari?!) they guarantee their community will keep providing perfect referrals. Drawing on nearly two decades of consulting and keynoting, Coleman provides strategies and systems to increase customer loyalty. Applicable to companies in any industry and of any size (whether measured in employee count, revenue, or total number of customers), implementing his methods regularly leads to an increase in profits of 25-100%. Working with well-known clients like Hyatt Hotels, Zappos, and NASA, as well as mom-and-pop shops and solo entrepreneurs around the world, Coleman's customer retention system has produced incredible results in dozens of industries. His approach to creating remarkable customer experiences requires minimal financial investment and will be fun for owners, employees, and teams to implement. This book is required reading for business owners, CEOs, and managers - as well as sales and marketing teams, account managers, and customer service representatives looking for easy to implement action steps that result in lasting change, increased profits, and lifelong customer retention.
Author: Lois E. Letchford
Publisher: Lois Letchford
ISBN: 9781947392045
Category : Education
Languages : en
Pages : 298
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Book Description
In 1995, the school diagnostician called a seven-year-old "the worst child seen in 20 years of teaching." Can a child's fate be sealed by such a diagnosis? Well, in 2018, that boy received a Ph.D. from Oxford University. Do you have a child struggling with reading? What labels has your child been given? How do you feel they will progress through school? This is a story for you. --- Every parent has high hopes for their children. When Lois Letchford learns her son has been diagnosed with a low IQ at the end of grade one, she refuses to give up on his future. After thorough testing, Nicholas proves to have no spatial awareness, limited concentration, and can only read ten words. Although discouraged, Lois knows things have to improve. After all, her son is young, and every child learns at their own pace. But once Nicholas is labeled "learning disabled," a designation considered more derogatory than "dyslexia," the world of education is quick to cast him aside. Determined to prove them all wrong, Lois temporarily removes her son from the school system and begins working with him one-on-one. She has no formal reading education herself, and no one to guide her. But she has hope and the strength of will to persevere. And sometimes that's all you need. What happens next is a journey--spanning three continents, unique teaching experiments, never-ending battles with the school system, a mother's discovery of her own learning blocks, and a bond fueled by the desire to rid Nicholas of the "disabled" label. "Reversed" is a memoir of profound determination that follows the highs and lows of overcoming impossible odds, turning one woman into a passionate teacher for children who have been left behind. Nothing is impossible when one digs deep, and looks at students through a new lens.
Author: Giuliana Rancic
Publisher: Crown
ISBN: 0553446681
Category : Biography & Autobiography
Languages : en
Pages : 282
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Book Description
Now in paperback, the New York Times bestseller from the entertainment journalist, television personality, reality show star, and author, Giuliana Rancic. In her hilarious memoir Going Off Script, Giuliana Rancic gives readers an honest look at her life on and off camera. From a young age she dreamed of becoming a TV anchorwoman, but her path to her dream job was far from straight, leading her instead to Hollywood news and a bounty of LA misadventures (featuring notables such as Johnny Depp, Leonardo DiCaprio, and Russell Crowe). In spite of her glamorous Hollywood life, however, Giuliana could not escape some rockier times, including her battles with infertility and breast cancer. Here, she reveals the whole truth behind her well-publicized struggles, and the highly controversial decisions she had to make. Candid, funny, and poignant, Going Off Script is an autobiography that proves you don't always have to follow the rules to get the life you've always dreamed of.
Author: Leslie Leyland Fields
Publisher: NavPress
ISBN: 1641582197
Category : Language Arts & Disciplines
Languages : en
Pages : 225
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Book Description
Your Story Matters presents a dynamic and spiritually formative process for understanding and redeeming the past in order to live well in the present and into the future. Leslie Leyland Fields has used and taught this practical and inspiring writing process for decades, helping people from all walks of life to access memory and sift through the truth of their stories. This is not just a book for writers. Each one of us has a story, and understanding God's work in our stories is a vital part of our faith. Through the spiritual practice of writing, we can "remember" his acts among us, "declare his glory among the nations," and pass on to others what we have witnessed of God in this life: the mysterious, the tragic, the miraculous, the ordinary. With a companion video curriculum from RightNow Media, this is a "why not" book as opposed to a "how to" book. Leslie asks each of us an important question: "Why not learn to tell your story, in the context of the grander story of God?"
Author: Susy Flory
Publisher: Living Ink Books
ISBN: 9780899570525
Category : Religion
Languages : en
Pages : 226
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Book Description
A number of Christian books have been produced which deconstruct and debunk Dan Brown's claims in "The Da Vinci Code." However, this resource takes a big step forward using a friendly, encouraging tone as it urges Christians to use the opportunity for culturally relevant evangelism.
Author: Jim Carrey
Publisher: Vintage Canada
ISBN: 0735280614
Category : Fiction
Languages : en
Pages : 0
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Book Description
NATIONAL BESTSELLER NEW YORK TIMES BESTSELLER "None of this is real and all of it is true." --Jim Carrey From movie star Jim Carrey and novelist Dana Vachon, a fearless and semi-autobiographical novel about acting, Hollywood, agents, celebrity, privilege, friendship, romance, addiction to relevance, fear of personal erasure, destruction of persona, our "one big soul," Canada, and apocalypses within and without. Meet Jim Carrey. Sure, he's an insanely successful and beloved movie star drowning in wealth and privilege--but he's also lonely. Maybe past his prime. Maybe even... getting fat? He's tried diets, gurus, and cuddlin' with his military-grade Israeli guard dogs, but nothing seems to lift the cloud of emptiness and ennui. Even the advice of his best friend, actor and dinosaur skull collector, Nicolas Cage, isn't enough to pull Carrey out of his slump. Then Jim meets Georgie: ruthless ingénue, love of his life. And thanks to auteur screenwriter Charlie Kaufman, he has a role to play in a boundary-pushing new picture that may help him uncover a whole new side to himself. Finally, his Oscar vehicle! Things are looking up. But the universe has other plans.
Author: Kristi Coulter
Publisher: MCD x FSG Originals
ISBN: 0374717087
Category : Biography & Autobiography
Languages : en
Pages : 192
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Book Description
"Kristi Coulter charts the raw, unvarnished, and quietly riveting terrain of new sobriety with wit and warmth. Nothing Good Can Come from This is a book about generative discomfort, surprising sources of beauty, and the odd, often hilarious, business of being human." —Leslie Jamison, author of The Empathy Exams and The Recovering Kristi Coulter inspired and incensed the internet when she wrote about what happened when she stopped drinking. Nothing Good Can Come from This is her debut--a frank, funny, and feminist essay collection by a keen-eyed observer no longer numbed into complacency. When Kristi stopped drinking, she started noticing things. Like when you give up a debilitating habit, it leaves a space, one that can’t easily be filled by mocktails or ice cream or sex or crafting. And when you cancel Rosé Season for yourself, you’re left with just Summer, and that’s when you notice that the women around you are tanked—that alcohol is the oil in the motors that keeps them purring when they could be making other kinds of noise. In her sharp, incisive debut essay collection, Coulter reveals a portrait of a life in transition. By turns hilarious and heartrending, Nothing Good Can Come from This introduces a fierce new voice to fans of Sloane Crosley, David Sedaris, and Cheryl Strayed—perfect for anyone who has ever stood in the middle of a so-called perfect life and looked for an escape hatch.
Author: Jim Whitehurst
Publisher: Harvard Business Press
ISBN: 1625275277
Category : Business & Economics
Languages : en
Pages : 246
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Book Description
Based on open source principles of transparency, participation, and collaboration, "open management" challenges conventional business ideas about what companies are, how they run, and how they make money. This book provides the blueprint for putting it into practice in your own firm. He covers challenges that have been missing from the conversation to date, among them: how to scale engagement; how to have healthy debates that net progress; and how to attract and keep the "Social Generation" of workers. Through a mix of vibrant stories, candid lessons, and tested processes, Whitehurst shows how Red Hat has blown the traditional operating model to pieces by emerging out of a pure bottom up culture and learning how to execute it at scale. And he explains what other companies are, and need to be doing to bring this open style into all facets of the organization.
