Linguistic Landscape in the Spanish-speaking World PDF Download
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Author: Patricia Gubitosi
Publisher: John Benjamins Publishing Company
ISBN: 902725981X
Category : Language Arts & Disciplines
Languages : en
Pages : 409
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Book Description
Linguistic Landscape in the Spanish-speaking World is the first book dedicated to languages in the urban space of the Spanish-speaking world filling a gap in the extensive research that highlights the richness and complexity of Spanish Linguistic Landscapes. This book provides scholars with an instrument to access a variety of studies in the field within a monolingual or multilingual setting from a theoretical, sociolinguistic and pragmatic perspective. The works contained in this volume aim to answer questions such as, how the linguistic landscape of certain territories includes new discourses that, ultimately, contribute to a fairer society; how the linguistic landscape of minority or low-income communities can enforce changes on language policy and who determines advertising planning; how these decisions are made and how these decisions affect vendors, customers, and the general public alike. All in all, this collective volume uncovers the voices of minority groups within the communities under study.
Author: Patricia Gubitosi
Publisher: John Benjamins Publishing Company
ISBN: 902725981X
Category : Language Arts & Disciplines
Languages : en
Pages : 409
Get Book Here
Book Description
Linguistic Landscape in the Spanish-speaking World is the first book dedicated to languages in the urban space of the Spanish-speaking world filling a gap in the extensive research that highlights the richness and complexity of Spanish Linguistic Landscapes. This book provides scholars with an instrument to access a variety of studies in the field within a monolingual or multilingual setting from a theoretical, sociolinguistic and pragmatic perspective. The works contained in this volume aim to answer questions such as, how the linguistic landscape of certain territories includes new discourses that, ultimately, contribute to a fairer society; how the linguistic landscape of minority or low-income communities can enforce changes on language policy and who determines advertising planning; how these decisions are made and how these decisions affect vendors, customers, and the general public alike. All in all, this collective volume uncovers the voices of minority groups within the communities under study.
Author: Edina Krompák
Publisher: Multilingual Matters
ISBN: 1788923871
Category : Language Arts & Disciplines
Languages : en
Pages : 303
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Book Description
Drawing on insights from linguistics and semiotics, this book explores the linguistic landscape of the classroom and offers new perspectives on both linguistic landscape and educational sciences. The book brings together empirical studies conducted with two different foci: schoolscapes and the use of linguistic landscape as a pedagogical tool.
Author: Peter Backhaus
Publisher: Multilingual Matters
ISBN: 1853599468
Category : Language Arts & Disciplines
Languages : en
Pages : 169
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Book Description
Linguistic Landscapes is the first comprehensive approach to language on signs. It provides an up-to-date review of previous research, introduces a coherent analytical framework, and applies this framework to a sample of signs collected in Tokyo. Linguistic Landscapes demonstrates that the study of language on signs provides a unique research perspective to urban multilingualism.
Author: Durk Gorter
Publisher: Multilingual Matters
ISBN: 1853599166
Category : Language Arts & Disciplines
Languages : en
Pages : 96
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Book Description
The book contains a collection of studies of the linguistic landscape - the use of written language on signs in the public sphere - in 5 different societies: Israel, Japan, Thailand, the Netherlands (Friesland) and Spain (Basque Country). All contributions focus on multilingualism in the social context of the major cities.
Author:
Publisher: BRILL
ISBN: 9004460152
Category : History
Languages : en
Pages : 384
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Book Description
Generations of West Indian migrants have long called Central America home. The descendants of these Creole English speakers live in communal enclaves along the Caribbean coast of Central America, where their Creole heritage and language are in contact zones with Spanish language and culture. When Creoles and Spanish Collide: Language and Culture in the Caribbean presents contemporary insight into these intra-Caribbean diasporic communities on how they grapple with evolving Creole identity and representation, language contact, language endangerment, and linguistic discrimination. Communal resilience oftentimes manifests itself via linguistic innovation and creativity. Editors Glenda-Alicia Leung and Miki Loschky showcase the scholarship of emerging and established regional and transatlantic scholars in When Creoles and Spanish Collide, which serves as a decolonizing research space.
Author: D. Gorter
Publisher: Springer
ISBN: 0230360238
Category : Language Arts & Disciplines
Languages : en
Pages : 227
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Book Description
Providing an innovative approach to the written displays of minority languages in public space this volume explores minority language situations through the lens of linguistic landscape research. Based on very tangible data it explores the 'same old issues' of language contact and language conflict in new ways.
Author: Taiwo, Rotimi
Publisher: IGI Global
ISBN: 1668481235
Category : Education
Languages : en
Pages : 361
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Book Description
The surge in the demand for higher education is closely connected with the liberalization and globalization of education. Websites and social media have been chosen for promotional purposes for obvious reasons – they are globally accessible. For rapid communication of a significant amount of information, virile institutional websites and social media spaces with promotional messages have become very important assets for higher institutions and their stakeholders. Transformation of Higher Education Through Institutional Online Spaces presents multidisciplinary and interdisciplinary approaches to promotional discourses as presented on higher institution online spaces. Covering topics such as brand building and marketing, content marketing, curriculum marketing, digital marketing, higher education digital marketing, and higher education marketing campaigns, this book is ideal for educational website managers, educational institution managers, public relations units, researchers, academicians, practitioners, instructors, and students.
Author: Durk Gorter
Publisher: Channel View Publications
ISBN: 1800417160
Category : Language Arts & Disciplines
Languages : en
Pages : 355
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Book Description
Language is on display all around us, all the time, and the study of this linguistic landscape is one of the fastest-growing areas of research in applied linguistics. This book provides an overview of how the field of Linguistic Landscape Studies has emerged and developed over the past 20 years, combined with an in-depth exploration of the theoretical approaches, innovative research methods and major themes that have been central to this dynamic area of research. Written by two authors who have been involved in the field from its inception, the book features summaries of studies from around the world, a discussion of the future of the field, and an analysis of the impact of linguistic landscape research on language policy, language learning and teaching, and minority language revitalization. It will be an invaluable companion for students and researchers in Linguistic Landscape Studies, as well as to those working in related areas. The book is open access under a CC BY NC ND licence.
Author: Seyed Hadi Mirvahedi
Publisher: Routledge
ISBN: 1000542289
Category : Language Arts & Disciplines
Languages : en
Pages : 205
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Book Description
Anchored within current issues and debates in the field of Linguistic Landscape (LL) scholarship, this edited volume is concerned with politics of language and the semiotic construction of space in multilingual and multi-ethnic Asian countries. Spanning Malaysia, Singapore, Vietnam, Indonesia, the Philippines, Hong Kong, Taiwan and China, the chapters explore how different individuals and collectivities use semiotic resources in different spaces – schools, airports, streets and shops as well as online platforms – to reinforce or contest existing social structures, bearing strong implications for language maintenance and cultural revitalization, construction of ethnolinguistic and national identities, and socioeconomic mobility. Part I looks into how globalization and its accompanying forces and influences – such as the importance of English in socioeconomic mobility – come into contact with local Asian cultures and languages. Part II examines minority languages, demographically and socio-politically established in the countries, shedding light on the role of LL that plays in both their minorization and revitalization processes. Part III investigates how LL is utilized as a site for constructing identities to pursue socioeconomic, political and cultural goals. It is within this perspective that the presence and salience of English in the LL of the countries along with the use of the Asian languages is analyzed and understood, shedding light on how Asian heritage languages and cultures are preserved and/or certain identities in the times of political unrest or economic development are expressed. This fascinating insight into linguistic landscapes in Asia will be of interest to researchers, students and policy makers in sociolinguistics and applied linguistics anywhere in the world.
Author: Martin Pütz
Publisher: Multilingual Matters
ISBN: 1788922174
Category : Language Arts & Disciplines
Languages : en
Pages : 345
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Book Description
This book provides a forum for theoretical, methodological and empirical contributions to research on language(s), multimodality and public space, which will advance new ways of understanding the sociocultural, ideological and historical role of communication practices and experienced lives in a globalised world. Linguistic Landscape is viewed as a metaphor and expanded to include a wide variety of discursive modalities: imagery, non-verbal communication, silence, tactile and aural communication, graffiti, smell, etc. The chapters in this book cover a range of geographical locations, and capture the history, motives, uses, causes, ideologies, communication practices and conflicts of diverse forms of languages as they may be observed in public spaces of the physical environment. The book is anchored in a variety of theories, methodologies and frameworks, from economics, politics and sociology to linguistics and applied linguistics, literacy and education, cultural geography and human rights.
