The Human Centered Brand

The Human Centered Brand PDF Author: Nela Dunato
Publisher:
ISBN: 9789534817117
Category : Business & Economics
Languages : en
Pages : 322

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Book Description
Promote your business with clarity, ease, and authenticity. The Human Centered Brand is a practical branding guide for service based businesses and creatives, that helps you grow meaningful relationships with your clients and your audience. If you're a writer, marketing consultant, creative agency owner, lawyer, illustrator, designer, developer, psychotherapist, personal trainer, dentist, painter, musician, bookkeeper, or other type of service business owner, the methods described in this book will assist you in expressing yourself naturally and creating a resonant, remarkable, and sustainable brand. Read this book to learn: Why conventional branding approaches don't work for service based businesses. How to identify your core values and use them in your business and marketing decisions. Different ways you can make your business unique among all the competition. How to express yourself verbally through your website, emails, articles, videos, talks, podcasts... What makes your "ideal clients" truly ideal, and how to connect with real people who appreciate you as you are. How to craft an effective tagline. What are the most important elements of a visual brand identity, and how to use them to design your own brand. How to craft an exceptional client experience and impress your clients with your professionalism. How your brand relates to your business model, pricing, company culture, fashion style, and social impact. Whether you're a complete beginner or have lots of experience with marketing and design, you'll get new insights about your own brand, and fresh ideas you'll want to implement right away. The companion workbook, checklists, templates, and other bonuses ensure that you not only learn new information, but create a custom brand strategy on your own. Learn more at humancenteredbrand.com

The Human Centered Brand

The Human Centered Brand PDF Author: Nela Dunato
Publisher:
ISBN: 9789534817117
Category : Business & Economics
Languages : en
Pages : 322

Get Book Here

Book Description
Promote your business with clarity, ease, and authenticity. The Human Centered Brand is a practical branding guide for service based businesses and creatives, that helps you grow meaningful relationships with your clients and your audience. If you're a writer, marketing consultant, creative agency owner, lawyer, illustrator, designer, developer, psychotherapist, personal trainer, dentist, painter, musician, bookkeeper, or other type of service business owner, the methods described in this book will assist you in expressing yourself naturally and creating a resonant, remarkable, and sustainable brand. Read this book to learn: Why conventional branding approaches don't work for service based businesses. How to identify your core values and use them in your business and marketing decisions. Different ways you can make your business unique among all the competition. How to express yourself verbally through your website, emails, articles, videos, talks, podcasts... What makes your "ideal clients" truly ideal, and how to connect with real people who appreciate you as you are. How to craft an effective tagline. What are the most important elements of a visual brand identity, and how to use them to design your own brand. How to craft an exceptional client experience and impress your clients with your professionalism. How your brand relates to your business model, pricing, company culture, fashion style, and social impact. Whether you're a complete beginner or have lots of experience with marketing and design, you'll get new insights about your own brand, and fresh ideas you'll want to implement right away. The companion workbook, checklists, templates, and other bonuses ensure that you not only learn new information, but create a custom brand strategy on your own. Learn more at humancenteredbrand.com

The Art and Science of Drawing

The Art and Science of Drawing PDF Author: Brent Eviston
Publisher: Rocky Nook, Inc.
ISBN: 1681987775
Category : Art
Languages : en
Pages : 479

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Book Description
Drawing is not a talent, it's a skill anyone can learn. This is the philosophy of drawing instructor Brent Eviston based on his more than twenty years of teaching. He has tested numerous types of drawing instruction from centuries old classical techniques to contemporary practices and designed an approach that combines tried and true techniques with innovative methods of his own. Now, he shares his secrets with this book that provides the most accessible, streamlined, and effective methods for learning to draw.

Taking the reader through the entire process, beginning with the most basic skills to more advanced such as volumetric drawing, shading, and figure sketching, this book contains numerous projects and guidance on what and how to practice. It also features instructional images and diagrams as well as finished drawings. With this book and a dedication to practice, anyone can learn to draw!



How to Draw Cool Stuff

How to Draw Cool Stuff PDF Author: CATHERINE V. HOLMES
Publisher:
ISBN: 9781732888821
Category :
Languages : en
Pages : 240

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Book Description
"How to Draw Cool Stuff: Basics, Shading, Texture, Pattern and Optical Illusions" is the second book in the How to Draw Cool Stuff series. Inside you will find simple illustrations that cover the necessities of drawing cool stuff. Specific exercises are provided that offer step-by-step guidelines for drawing a variety of subjects. Each lesson starts with an easy-to-draw shape that will become the basic structure of the drawing. From there, each step adds elements to that structure, allowing the artist to build on their creation and make a more detailed image. Starting with the basic forms, the artist is provided a guide to help see objects in terms of simplified shapes. Instructions for shading to add depth, contrast, character and movement to a drawing are then covered. The varieties of texture and pattern that can be included in an artwork offer another layer of interest and depth to a design. These elements are necessary to indicate the way something looks like it feels in a work (texture) or creating the repetition of shapes, lines or colors (patterns). Illustrated optical illusions involve images that are sensed and perceived to be different from what they really are, showing examples of how the mind and the eyes can play tricks on each other. All you need is a piece of paper, a pencil and an eraser and you are ready to draw cool stuff. Once the drawing is complete, it can be colored, shaded or designed in any way you like to make it original. Following these exercises is a great way to practice your craft and begin seeing things in terms of simple shapes within a complex object.

Adventures in Watercolor Painting

Adventures in Watercolor Painting PDF Author: Paul Montgomery
Publisher: Hassell Street Press
ISBN: 9781013514463
Category :
Languages : en
Pages : 104

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Book Description
This work has been selected by scholars as being culturally important and is part of the knowledge base of civilization as we know it. This work is in the public domain in the United States of America, and possibly other nations. Within the United States, you may freely copy and distribute this work, as no entity (individual or corporate) has a copyright on the body of the work. Scholars believe, and we concur, that this work is important enough to be preserved, reproduced, and made generally available to the public. To ensure a quality reading experience, this work has been proofread and republished using a format that seamlessly blends the original graphical elements with text in an easy-to-read typeface. We appreciate your support of the preservation process, and thank you for being an important part of keeping this knowledge alive and relevant.

Sketchbook Slam Challenge

Sketchbook Slam Challenge PDF Author: Holly Brown
Publisher:
ISBN: 9781717074928
Category :
Languages : en
Pages : 600

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Book Description
600 pages for the use of the sketchbook slam challenge! Finish 600 pages in 30 days. This is a 8.5x11 inch softbound numbered, sketchbook. There are a variety of sizes and covers available.

Blank Drawing Book

Blank Drawing Book PDF Author: Blank Books N Journals
Publisher: Createspace Independent Publishing Platform
ISBN: 9781537717845
Category :
Languages : en
Pages : 152

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Book Description
Blank Drawing Book : 100 Page Large A4 8.5" x 11" size, perfect clean, crisp white paper for all your drawing and art work. Suitable for most media including pencils, pens, acrylics and light felt tipped pens. Order your Blank Drawing Book journal today. It makes the perfect gift for kids and students.

Barbara Rae

Barbara Rae PDF Author: Barbara Rae
Publisher:
ISBN:
Category : Watercolor painting, Scottish
Languages : en
Pages : 156

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Book Description
Wherever she is working outside, from the remote coastline of her native Scotland to the mountains of Andalucia and the Arizona desert, this artist responds to what she sees in her sketchbooks. Published here, these studies provide themes and motifs for her paintings and prints, but they also stand alone as sensuous evocations of the landscapes to which she is so attached.

Lights and Shadows

Lights and Shadows PDF Author: Marie Begin
Publisher: Createspace Independent Publishing Platform
ISBN: 9781986566056
Category :
Languages : en
Pages : 90

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Book Description
+ Get Free Bonus Book Welcome to the book all about Shadow's and Shading! You are probably wondering about the title, so allow me to explain what it means. When we say Shadow's and Shading we are of course referring to the thing you do when you are finishing up a sketch or drawing. The act of adding is extra detail to the image and making it look far more realistic and in depth and interesting. The act of shading is something that while not completely necessary in a drawing, makes it guaranteed to look significantly better when finished. You don't have to shade in every aspect of every single drawing but it is always going to result in a better looking drawing and will separate you from the other artists who may not utilizing shading to the best of its possibilities. Now you may be wondering what you can possibly do to get better at shading, well the fact that you are reading this introduction is the very first step you will need to take in terms of getting better and improving your shading abilities. Here is a preview of what you'll learn: - Materials for drawing - How to Start Draw - Techniques and Terms of Shading - Objects - Shading Assignments - Buildings - Faces - Initial Instruction - Complex Shading Get free book. All information on the last page

Dead Feminists

Dead Feminists PDF Author: Chandler O'Leary
Publisher: National Geographic Books
ISBN: 1632170574
Category : Biography & Autobiography
Languages : en
Pages : 0

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Book Description
A national bestseller, this lushly illustrated book is an inclusive celebration of inspiring women who transformed the world and created social change. Dead Feminists is a gorgeously illustrated letterpress-inspired book showcasing feminist history with a vision for a better future. Based on the beloved letterpress poster series of the same name, this book brings feminist history to life, profiling 27 unforgettable forebears of the modern women’s movement such as Eleanor Roosevelt, Gwendolyn Brooks, Rachel Carson, and more. Across eras and industries, passions and geographies, this collection of diverse, progressive, and perseverant women faced what looked like insurmountable odds and yet, still, they persisted. Dead Feminists, which features a foreword by Jill Lepore, author of The Secret History of Wonder Woman, is an illuminating and innovative reminder that women can be extraordinary agents of change. The future is female, but in many ways so is the past. Dead Feminists takes feminist inspiration to a new level of artistry and shows how ordinary and extraordinary women have made a difference throughout history (and how you can too). Featured Feminists: Adina De Zavala Alice Paul Annie Oakley Babe Zaharias Eleanor Roosevelt Elizabeth Cady Stanton Elizabeth Zimmerman Emma Goldman Fatima al-Fihri Gwendolyn Brooks Harriet Tubman Imogen Cunningham Jane Mecom Marie Curie Queen Lili’uokalani Rachel Carson Rywka Lipszyc Sadako Sasaki Sappho Sarojini Naidu Shirley Chisholm Thea Foss Virginia Woolf Washington State Suffragists

Studio Series A6 Field Sketchbook

Studio Series A6 Field Sketchbook PDF Author: Peter Pauper Press, Inc.
Publisher:
ISBN: 9781441329172
Category :
Languages : en
Pages :

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Book Description
Be ready when inspiration strikes with this go-anywhere field sketchbook! 144 pages -- 72 sheets. A6 size: 4-1/8" x 5-3/4." Heavyweight archival/acid-free 128-gsm paper. Fine-tooth paper supports graphite, ink, charcoal, pastel, and more. Sturdy hardcover binding protects your work. Elastic band closure. Ribbon bookmark. Compact, lightweight volume fits in a shirt pocket or slips in a field sketch bag. Ideal for travel.