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Author:
Publisher:
ISBN:
Category : Internet
Languages : en
Pages : 28
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Book Description
Author:
Publisher:
ISBN:
Category : Internet
Languages : en
Pages : 28
Get Book Here
Book Description
Author: Ned Potter
Publisher: Facet Publishing
ISBN: 1856048063
Category : Business & Economics
Languages : en
Pages : 241
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Book Description
This Toolkit provides you with everything you need to successfully market any library. As libraries continue to fight for their survival amid growing expectations, competition from online sources and wavering public perceptions, effective marketing is increasingly becoming a critical tool to ensure the continued support of users, stakeholders and society as a whole. This unique practical guide offers expert coverage of every element of library marketing and branding for all sectors including archives and academic, public and special libraries, providing innovative and easy-to-implement techniques and ideas. The book is packed with case studies highlighting best practice and offering expert advice from thought-leaders including David Lee King and Alison Circle (US), Terry Kendrick and Rosemary Stamp (UK), Alison Wallbutton (New Zealand) and Rebecca Jones (Canada), plus institutions at the cutting-edge of library marketing including the British Library, New York Public Library, the National Archive, Cambridge University, JISC, the National Library of Singapore and the State Library of New South Wales. The key topics covered in the text are: • Seven key concepts for marketing libraries • Strategic marketing • The library brand • Marketing and the library building • An introduction to marketing online • Marketing with social media • Marketing with new technologies • Marketing and people • Internal marketing • Library advocacy as marketing • Marketing Special Collections and archives. Readership: The book is supplemented by a companion website and is essential reading for anyone involved in promoting their library or information service, whether at an academic, public or special library or in archives or records management. It’s also a useful guide for LIS students internationally who need to understand the practice of library marketing.
Author: National Research Council
Publisher: National Academies Press
ISBN: 0309103924
Category : Computers
Languages : en
Pages : 451
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Book Description
Privacy is a growing concern in the United States and around the world. The spread of the Internet and the seemingly boundaryless options for collecting, saving, sharing, and comparing information trigger consumer worries. Online practices of business and government agencies may present new ways to compromise privacy, and e-commerce and technologies that make a wide range of personal information available to anyone with a Web browser only begin to hint at the possibilities for inappropriate or unwarranted intrusion into our personal lives. Engaging Privacy and Information Technology in a Digital Age presents a comprehensive and multidisciplinary examination of privacy in the information age. It explores such important concepts as how the threats to privacy evolving, how can privacy be protected and how society can balance the interests of individuals, businesses and government in ways that promote privacy reasonably and effectively? This book seeks to raise awareness of the web of connectedness among the actions one takes and the privacy policies that are enacted, and provides a variety of tools and concepts with which debates over privacy can be more fruitfully engaged. Engaging Privacy and Information Technology in a Digital Age focuses on three major components affecting notions, perceptions, and expectations of privacy: technological change, societal shifts, and circumstantial discontinuities. This book will be of special interest to anyone interested in understanding why privacy issues are often so intractable.
Author: Office for Intellectual Freedom (OIF)
Publisher: American Library Association
ISBN: 0838913253
Category : Language Arts & Disciplines
Languages : en
Pages : 359
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Book Description
Collecting several key documents and policy statements, this supplement to the ninth edition of the Intellectual Freedom Manual traces a history of ALA’s commitment to fighting censorship. An introductory essay by Judith Krug and Candace Morgan, updated by OIF Director Barbara Jones, sketches out an overview of ALA policy on intellectual freedom. An important resource, this volume includes documents which discuss such foundational issues as The Library Bill of RightsProtecting the freedom to readALA’s Code of EthicsHow to respond to challenges and concerns about library resourcesMinors and internet activityMeeting rooms, bulletin boards, and exhibitsCopyrightPrivacy, including the retention of library usage records
Author: Helen R. Adams
Publisher: Bloomsbury Publishing USA
ISBN: 1610691393
Category : Language Arts & Disciplines
Languages : en
Pages : 281
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Book Description
Written by a well-known intellectual freedom advocate, this book is a one-stop source for school librarians on intellectual freedom and privacy issues that blends principles with best practices. In order to sort out fact from fiction and become effective, critically thinking adults in a global society, children need access to diverse points of view from authoritative sources in their school libraries. This book provides school librarians with easy-to-read guidance on specific aspects of intellectual freedom and privacy, explaining how the core values of the library profession translate into everyday practice. The readings supply current information and targeted, practical advice on a broad range of topics, including privacy and confidentiality in the context of a school library; working with homeless students, English language learners, and other special needs students; challenges to school library materials; filtering issues; and advocacy for intellectual freedom. Each of the nine chapters begins with an introductory essay examining the topic and concludes with a "key ideas" summary; a list of annotated resources to lead the reader to more information on the individual column topics; and discussion questions. The volume's appendices include the text of the ALA Library Bill of Rights and the Code of Ethics as well as an annotated list of pro-First Amendment and privacy protecting organizations with contact information.
Author: Dorcas Hand
Publisher: Bloomsbury Publishing USA
ISBN: 159158812X
Category : Language Arts & Disciplines
Languages : en
Pages : 382
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Book Description
The first book published about independent school libraries since 1985, this work offers both the independent school library community and the broader school library community a wealth of insights into excellence in library practice. Independent School Libraries: Perspectives on Excellence offers readers insights into best practices in library services for school communities, using examples drawn from independent schools of various sizes, descriptions, and locations across the United States. Two overview essays introduce a statistical analysis of independent schools. Each of the remaining essays provides perspective on a different aspect of library practice, including staffing, advocacy, assessment, technology, collaboration, programs beyond the curriculum, intellectual freedom and privacy, budgeting, accreditation, disaster planning, and more. Because independent school librarians work across divisions and without a mandate to adhere to state or national standards, they have the freedom to explore and refine best practice in a school library setting. Fortunately, the ideas and methods they have developed, many of which are on display here, can be applied in any school library.
Author: Victor R. Lee
Publisher: Routledge
ISBN: 1351388711
Category : Education
Languages : en
Pages : 254
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Book Description
Reconceptualizing Libraries brings together cases and models developed by experts in the information and learning sciences to identify the potential for libraries to adapt and transform in the wake of new technologies for connected learning and discovery. Chapter authors explore the ways that the increased interest in the design research methods, digital media emphases, and technological infrastructure of the learning sciences can foster new collaborations and formats for education within physical library spaces. Models and case studies from a variety of library contexts demonstrate how library professionals can act as change agents and design partners and how patrons can engage with these evolving experiences. This is a timely and innovative volume for understanding how physical libraries can incorporate and thrive as educational resources using new developments in technology and in the learning sciences.
Author: Office for Intellectual Freedom
Publisher: American Library Association
ISBN: 0838935907
Category : Language Arts & Disciplines
Languages : en
Pages : 466
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Book Description
This indispensible volume includes the most up-to-date intellectual freedom guidelines, policies, and interpretations of the Library Bill of Rights.
Author: Gobinda G. Chowdhury
Publisher: Facet Publishing
ISBN: 1856044653
Category : Language Arts & Disciplines
Languages : en
Pages : 385
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Book Description
"This books presents a holistic view of the new digital library scene ... it is an essential guide to good digital practice and techniques" - back cover.
Author: Krishna Kant Singh
Publisher: Academic Press
ISBN: 012823217X
Category : Science
Languages : en
Pages : 290
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Book Description
Machine Learning and the Internet of Medical Things in Healthcare discusses the applications and challenges of machine learning for healthcare applications. The book provides a platform for presenting machine learning-enabled healthcare techniques and offers a mathematical and conceptual background of the latest technology. It describes machine learning techniques along with the emerging platform of the Internet of Medical Things used by practitioners and researchers worldwide. The book includes deep feed forward networks, regularization, optimization algorithms, convolutional networks, sequence modeling, and practical methodology. It also presents the concepts of the Internet of Things, the set of technologies that develops traditional devices into smart devices. Finally, the book offers research perspectives, covering the convergence of machine learning and IoT. It also presents the application of these technologies in the development of healthcare frameworks. - Provides an introduction to the Internet of Medical Things through the principles and applications of machine learning - Explains the functions and applications of machine learning in various applications such as ultrasound imaging, biomedical signal processing, robotics, and biomechatronics - Includes coverage of the evolution of healthcare applications with machine learning, including Clinical Decision Support Systems, artificial intelligence in biomedical engineering, and AI-enabled connected health informatics, supported by real-world case studies
